Basis Reviews & Product Details - Page 13

The platform provides any information necessary to fully optimize any campaign through the DSP. The staff is beyond welcoming and friendly. I can always count on my rep to respond quickly and thoroughly to any questions I have. Basis is updated continuously, and I am always informed via email or video chat of anything new or improved. This is a huge upgrade from our previous platform, from customer service to the platform itself. In addition, the event I attended was educational and was packed with information. I am ready to attend the next event as soon as possible. Review collected by and hosted on G2.com.

The only negative side is the learning curve due to the complexity of the platform. Each user would most likely need several hours of training to be comfortable within Basis. I would like to see a dashboard that is simplified for non-regular users to be able to comprehend easily. That being said, the process is fully explained and questions are readily answered. All of my concerns have been answered in a very timely manner. Review collected by and hosted on G2.com.

Awesome CSM to help guide you. Able to control bids and targeting on a granular level. Low bounce rates for programmatic, great conversion targeting Review collected by and hosted on G2.com.

Bad data dashboard, takes long to learn. Review collected by and hosted on G2.com.

Every step of the way, Basis has gone above and beyond to make sure we have the resources to get up and running. Our agency had never used a DSP before Basis and our Customer Service Manager made time to give us dedicated training, campaign review, optimization methods, etc. Review collected by and hosted on G2.com.

Sometimes the platform can be a little bit slow, and as with everything, things need to be monitored for unintended consequences. Review collected by and hosted on G2.com.

Easy to use and all the fees (ASF, Commission, data fee) are all shown and deducts automatically that gives me ease of mind that I will not go over budget. Review collected by and hosted on G2.com.

Invoicing, how it's not broken out by campaign/advertiser and that I can't pull a collective data data report across all campaigns. Review collected by and hosted on G2.com.

Basis offers a user friendly process that makes launching a campaign and going into market very easy. In most cases, I can be gaining impressions with a new campaign with a very quick turnaround. Review collected by and hosted on G2.com.

I wish the forecasting for audience reach was better. Forecasting impressions helps, but I'd like to know how many users I'm reaching after setting all of my parameters. Review collected by and hosted on G2.com.

G2 Basis by Centro is so easy to use. It walks you through the steps. You can set the campaign and it runs. You don't have to continue to monitor it. Review collected by and hosted on G2.com.

We haven't had any issues with the platform. It's been very easy to use and when we have questions we can get help. Review collected by and hosted on G2.com.

The support, resources, and training I have received from the Centro team have played a huge part in the success of our programmatic campaigns we run through Basis. I made the transition from managed service to self-service within Basis, and I would like to thank my Customer Service Manager, Kallie Franke, for providing such an effortless transition. The team at Centro really cares about the success of your campaigns and they are dedicated towards helping you reach your goals. Review collected by and hosted on G2.com.

There aren't any big flaws I've found from working within Basis, but something in the future that could be helpful are more customizable reporting options. You are able to export all of your data, but it can take time to pivot everything out to just see what you are trying to pull from the report. Again, this would just be a time-saver on the user's end. Review collected by and hosted on G2.com.

Basis is structured in a way where your campaigns are easy to navigate, easy to understand and easy to manipulate. Review collected by and hosted on G2.com.

Centro continues to make upgrades to Basis so typically if there's an element of the system that's giving me trouble, it's addressed in the next version. Review collected by and hosted on G2.com.

I like that all of my campaigns are centralized in one place. That I have hundreds of publishers at my fingertips and that I have incredible support from the Basis team any time I need it. Review collected by and hosted on G2.com.

It's not the most intuitive platform, but I have noticed that you guys are making efforts to make it more intuitive Review collected by and hosted on G2.com.

1. Easily to do geo targeting

2. Clear break out of placemen/ tactic Review collected by and hosted on G2.com.

1. I'm not able to delete creatives, which makes the creatives cluttered in the system.

2. It takes a while to load the system when I just change the date range. Review collected by and hosted on G2.com.