Appcues Reviews & Product Details

Appcues allows me, a non-technical marketer, to implement product experiences that I would otherwise have to bug my engineering team to build. The builder is a smooth experience and I can see exactly what the flow looks like in our product *before I go live*. Most of all, I really appreciate that Appcues takes very technical aspects and makes it friendly for those of us with less technical aptitude. I understand CSS and HTML well enough but I can't write code and Appcues allows me to "write code" without writing code. It's saving my engineering team tons of time, I can test and iterate all on my own, and we're engaging our audience in ways we weren't able to before.

Getting started was simple and Appcues definitely dog-foods their own product which not only helps me learn how to use their product, it also gives me ideas of what I can do inside of mine!

Right now I'm in Appcues every day as I'm just getting setup but I can see how I'll become a daily user moving forward. It's just too easy to update and change things.

The integration with Hubspot is crucial for our marketing team too. I haven't dug into this as I'm still building our flows out but I can see where event tracking and triggering emails will help us connect with our customers wherever they are. Review collected by and hosted on G2.com.

The only thing I don't like so far is that I'm on an account with certain limits (like my number of segments I can target) and I want to upgrade sooner than I thought I'd have to. So now I have to go ask for more budget! Review collected by and hosted on G2.com.

Appcues provides me with:

- A smooth user interface experience, especially for no/low code users

- Robust library of resources and help guides

- Both web and mobile messaging experiences

- Constant flow of upgraded features and new beta enhancements

- Plenty of templates and educational opportunities to improve my experience

- Rapid customer support

- Helpful onboarding team

- Web debugger is super helpful

- Lots of different messaging options Review collected by and hosted on G2.com.

- The lack of screen directories on mobile makes it difficult to track unless you use external sheets

- The mobile experience needs some work, missing launchpads on mobile is painful

- The no-code experience doesn't always translate into reading elements easily

- The testing links used to preview flows and other creations is spotty

- The mobile testing debugger needs some work as it doesn't always function properly

- Implementation is completely dependent on your engineering team Review collected by and hosted on G2.com.

I like the drag and drop feature when building a pop up on our site. It is pretty user friendly and we are able to build what we want easily. Review collected by and hosted on G2.com.

I dislike the audience builder and the user lookup features. They are both pretty slow to populate and it takes a while to get a preview of what you are looking for. Review collected by and hosted on G2.com.

As a Product Manager, I can publish initiatives to my users with very little help from engineering or design. It allows me to communicate with users, segment the content I want to display, keep track of it, and has opened up a new way for us to reach out to users within our product. It is great that I always get a quick response from the Appcues team whenever I reach out. We're starting to use Appcues more for our user research strategies. Review collected by and hosted on G2.com.

Sometimes it's hard to understand what the impact of some settings will represent to a flow, like how I can show it repeatedly. It is also hard to create surveys within Appcues without the need for devs or a third-party app. Additionally, other colleagues constantly ask me if we can create buttons in our product with Appcues, and I always have to find other workarounds for their requests. It can also be frustrating that only one NPS survey can be live at once, there need to be at least 2 or more running so we can show them on our different platforms/products. Review collected by and hosted on G2.com.

I like the customization of Appcues flows and the fact that I don't need to rely on devs for making quick and effective changes to our platform. Appcues support has been very helpful and responsive to all of my requests. I haven't had a single negative experience with Appcues support. Review collected by and hosted on G2.com.

I dislike how Appcues isn't optimized for clients who have a large number of flows. It's hard to stay organized with the current Flows tab. It would be helpful to have buckets or folders with sub-folders to keep flows in (I'l often have a overarching campaign with different regional and persona-based flows within it). Review collected by and hosted on G2.com.

- Many parameters for effective audience targeting

- Good online documentation

- Good support (dedicated Slask channel for quick questions and asnwers)

- Enables two-way communication with our customers, allowing us to receive feedback as well as offer them content.

- Great chrome plugin that helps with building Appcues content and troubleshoot.

- Dashboard with flow analytics Review collected by and hosted on G2.com.

- Missing the ability to skip/select a different flow stage depending on certain conditions.

- Sometimes the flow can be slow, with the next step taking 1 or 2 seconds to be displayed.

- Managing domains list in a small input text is not confortable. Review collected by and hosted on G2.com.

The product is so flexible and their team is really responsive. There's been a bunch of new features released since we've had it and it's been an incredibly useful product for us. Review collected by and hosted on G2.com.

There isn't really anything I dislike, I would like the Salesforce and Slack integrations to work a bit differently but overall we've been able to adapt to what we need. Review collected by and hosted on G2.com.

What I really like about Appcues is how intuitive and easy it is to set up. It requires minimal involvement from our development team, which means the product team can quickly deploy in-app guides, surveys, and tooltips without any bottlenecks. The segmentation and targeting features are excellent, allowing us to create personalized user journeys that feel relevant and unique, significantly enhancing our overall user experience. Appcues also provides valuable data-driven insights that help us continuously refine and optimize our user flows. We can easily track how users interact with the guides and make informed adjustments accordingly. Additionally, the seamless integrations with our existing tech stack, including Jira and Slack, ensure that our teams stay in sync, which has been crucial for troubleshooting and product updates. The customer support has been excellent so I'll be using Appcues in the future no matter the project. Review collected by and hosted on G2.com.

While Appcues provides a solid set of templates, having more design flexibility and customization options would be a welcome improvement. We often find ourselves wishing for greater control over the appearance of modals and tooltips to better match our branding and user interface. Additionally, while the tool is fantastic, the price can be a bit high for smaller teams or companies that are just starting out. A more flexible pricing model would make it more accessible for businesses that are scaling their onboarding efforts and may not yet have the budget for higher-tier plans. Review collected by and hosted on G2.com.

I enjoy how easy creating the flows are. You can segment out audiences, the onboarding process to help users get settled is top notch. Review collected by and hosted on G2.com.

Though it is easy, sometimes it can be tricky to know what flow to use when certain elements in your website pop different. Review collected by and hosted on G2.com.

- Implementation was light weight and quick to complete

- Support has been responsive and timely

- Appcues has allowed our Product Team to quickly create onboarding flows, gather user feedback, and drive adoption without requiring support from our Technology partners

- We've been able to drive adoption of brand new experiences and core functionality without putting additional burden on our internal associates to provide customer support

- Appcues roadmap has delivered multiple features this year that has made the product even easier to use and much more feature rich Review collected by and hosted on G2.com.

The reporting and analytics are lacking in some areas Review collected by and hosted on G2.com.