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Database sofware provides a structured system for storing, managing, and retrieving this crucial data. There are a number of different database types, often used for specific purposes. Some store specific types of files, while others are just more easily scaled or integrated. All of them, though, are used to store various data types. This data can be used for internal business purposes, customer-facing applications, or simply storage for future reference.

Relational databases are traditional database tools used to align information into rows and columns. The structure allows for easy querying using SQL. Relational databases are used to store simple information, such as identities and contact information, but also complex information critical to business operations. They are highly scalable and can be stored on-premises, in the cloud, or through hybrid systems.

With document databases, users can store a wide variety of document types and sizes, efficiently organize files, search to locate a specific file, and maintain document security. Graph databases help do much of that but also visually map data connections, build a topographical schema, and query data using a variety of query languages. Object-oriented databases are used to store more complex data in the form of blocks which contain various attributes, metadata, and libraries.

There are a number of reasons to use databases, many of which are specific to your purpose or industry. The technical specifications needed for a potential database solution depend largely on what it is being used for. A business’ analytics warehouse needs to be optimized to store large amounts of data and run many complex queries. A web application backend is going to be built for swift reading and writing to support the necessary velocity of web traffic. The same database is not likely able to do both well. Knowing the intended purpose and possible future use cases will help you determine your requirements and narrow the scope of your search.

Applications – Database integration for applications can add significant functionality to a company’s offerings. This may come in the form of simple information access or providing real-time data to employees and users.

Analytics – Databases are the most common source of information used for various analytics purposes. Companies can store records of financial dealings or performance metrics and gain insights through in-depth analysis. They can also be used to process complex information, to monitor marketing effectiveness, or for virtually anything your company hopes to analyze.

Organization – Databases are often used to centralize data in a single, dedicated repository that makes retrieving information easy for business users. This can help create backend support for applications that is easily queryable and compatible with developers’ code. It can also improve business processes and information exchange by employing a single source of truth.

Database managers – Modern information technology has hit companies with a tidal wave of data. From user demographics or behavior to sales effectiveness and forecasting, untamed loads of data can be burdensome, complicated, and intimidating. But all hope is not lost. From database as a service (DBaaS) solutions to big data processing, technology is here to help. If you’re a database manager in search of new tools, the need usually stems from having too much data and not enough insights. Meanwhile, some database managers might have a system in place but not enough data to gain insights. There are tons of problems facing database managers. Luckily, there are just as many solutions available to help database managers gain control over the entire data lifecycle. Tools exist to gather, organize, integrate, and secure all of the data in your system.

Data scientists – Data scientists are tasked with sorting through massive data sets and turning their findings into actionable business insights. This complex task requires a unique combination of skills, including computer programming, business acumen, machine learning knowledge, and advanced statistics and mathematics. The wide range of required abilities means that there is not just one software that provides everything a data scientist needs to properly go about their day-to-day. Instead, data scientists need to build a stack of products that can help them deliver data insights. These tools provide such functionalities as storing data, accessing data, building models based on data sets, and even automating time-consuming processes.