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- impact.com-vs-Rakuten Advertising
Compare Rakuten Advertising and impact.com 
At a Glance
Market Segments
Small-Business (51.5% of reviews)
Small-Business (73.9% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Rakuten Advertising
Star Rating
(67)4.4 out of 5
Market Segments
Small-Business (51.5% of reviews)
Entry-Level Pricing
No pricing available
Learn more about Rakuten Advertisingimpact.com
Star Rating
(1,074)4.5 out of 5
Market Segments
Small-Business (73.9% of reviews)
Entry-Level Pricing
No pricing available
Learn more about impact.comSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that impact.com excels in Custom Links with a score of 8.9, while Rakuten Advertising falls short with a score of 7.4. Reviewers mention that the ability to create tailored links significantly enhances tracking and reporting capabilities.
- Reviewers mention that Rakuten Advertising offers superior Quality of Support with a score of 8.7 compared to impact.com's 8.6. Users on G2 appreciate the responsiveness and helpfulness of Rakuten's support team, which can be crucial for resolving issues quickly.
- Users say that impact.com shines in Affiliate Tracking with a score of 8.9, while Rakuten Advertising has a lower score of 8.1. Reviewers highlight the detailed insights and analytics provided by impact.com, which help in optimizing affiliate marketing strategies.
- G2 users report that impact.com has a more robust Referral Link Generator with a score of 8.9, compared to Rakuten Advertising's 7.1. Users mention that the ease of generating referral links has streamlined their marketing efforts significantly.
- Users on G2 highlight that Rakuten Advertising excels in Multi-User Access with a score of 9.0, while impact.com scores 8.4. Reviewers appreciate the flexibility and ease of collaboration that Rakuten provides for teams working on campaigns.
- Reviewers mention that impact.com offers better Custom Attribution capabilities with a score of 7.6, while Rakuten Advertising scores lower at 7.1. Users report that the ability to customize attribution models is essential for accurately measuring campaign performance.
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Pricing
Entry-Level Pricing
Rakuten Advertising
No pricing availableimpact.com
No pricing availableFree Trial
Rakuten Advertising
No trial information availableimpact.com
No trial information availableRatings
Meets Requirements
8.4
59
8.6
455
Ease of Use
8.0
60
8.3
557
Ease of Setup
8.4
44
8.1
381
Ease of Admin
9.0
31
8.4
241
Quality of Support
8.7
56
8.6
442
Has the product been a good partner in doing business?
9.1
33
8.9
243
Product Direction (% positive)
8.4
58
8.6
430
Features by Category
Channel Functionality
Not enough data
Not enough data
Platform Interoperability
Not enough data
Not enough data
Campaign Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports & Dashboards
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Retargeting
Not enough data
Not enough data
8.7
5
Not enough data
Not enough data
Not enough data
9.0
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Link Options
7.5
48
8.9
269
7.2
48
8.9
246
6.4
44
8.5
151
Tracking Options
7.6
47
8.2
225
8.1
49
8.9
273
6.9
46
8.5
209
Affiliate Management
8.8
47
8.7
149
8.3
46
8.9
161
7.1
45
8.5
153
Control
Not enough data
9.2
32
|
Verified
Not enough data
8.2
30
|
Verified
Not enough data
8.1
28
|
Verified
Utility
Not enough data
8.2
31
|
Verified
Not enough data
8.2
31
|
Verified
Not enough data
7.9
27
|
Verified
Not enough data
8.5
31
|
Verified
Not enough data
7.3
24
|
Verified
Attribution Modeling
Not enough data
8.8
25
|
Verified
Not enough data
8.4
24
|
Verified
Not enough data
6.5
19
|
Verified
Not enough data
7.8
25
|
Verified
Not enough data
7.1
21
Not enough data
7.5
23
Marketing
Not enough data
7.6
19
|
Verified
Not enough data
8.3
21
|
Verified
Not enough data
7.3
22
|
Verified
Not enough data
7.9
21
|
Verified
Reporting
Not enough data
9.0
28
|
Verified
Not enough data
8.7
28
|
Verified
Not enough data
9.0
27
|
Verified
Platform Basics
Not enough data
8.3
12
|
Verified
Not enough data
8.1
12
|
Verified
Platform Data
Not enough data
7.9
13
|
Verified
Not enough data
8.1
13
|
Verified
Not enough data
8.2
14
|
Verified
Not enough data
8.2
14
|
Verified
Platform Additional Functionality
Not enough data
Feature Not Available
Not enough data
7.9
11
|
Verified
Not enough data
Feature Not Available
Monitoring & Listening
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Management & Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Loyalty Experience
Not enough data
8.4
18
Not enough data
8.9
19
Not enough data
8.0
14
Not enough data
8.3
16
Not enough data
7.6
14
Not enough data
7.1
13
Loyalty Platform
Not enough data
7.7
14
Not enough data
7.4
16
Not enough data
8.1
16
Not enough data
7.8
13
Not enough data
7.4
16
Account Mapping
Not enough data
5.5
7
Not enough data
6.2
7
Not enough data
5.7
7
Partner Discovery
Not enough data
6.4
7
Not enough data
5.8
8
Not enough data
6.7
7
Partner Collaboration
Not enough data
7.9
8
Not enough data
7.4
7
Not enough data
7.4
7
Analytics
Not enough data
6.7
7
Not enough data
6.4
7
Not enough data
7.1
8
Integrations
Not enough data
5.6
6
Not enough data
6.4
6
Not enough data
5.8
6
Influencer Marketing
Not enough data
7.2
78
|
Verified
Not enough data
6.8
70
|
Verified
Not enough data
7.0
77
|
Verified
Not enough data
6.9
72
|
Verified
Not enough data
7.3
77
|
Verified
Not enough data
7.2
71
|
Verified
Not enough data
7.5
77
|
Verified
Not enough data
7.7
73
|
Verified
Not enough data
8.1
86
|
Verified
Not enough data
7.8
79
|
Verified
Not enough data
7.1
41
Not enough data
7.6
44
|
Verified
Not enough data
7.0
40
|
Verified
Not enough data
Feature Not Available
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Database
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Outreach
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
User Rights/Roles
Not enough data
Not enough data
Not enough data
Not enough data
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Insight
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Mobile
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
8.2
13
8.2
60
|
Verified
8.3
13
8.7
69
|
Verified
7.8
12
7.7
60
|
Verified
9.0
13
8.4
63
|
Verified
8.1
12
7.7
36
|
Verified
6.5
11
Feature Not Available
Campaign Activity
8.3
13
8.6
69
|
Verified
8.7
14
8.7
72
|
Verified
6.7
12
8.0
53
|
Verified
7.3
13
8.0
58
|
Verified
7.9
13
8.1
56
|
Verified
6.2
11
Feature Not Available
Categories
Categories
Shared Categories
Rakuten Advertising and impact.com are categorized as Affiliate Marketing and Marketing Analytics
Unique Categories
Rakuten Advertising is categorized as Retargeting and Display Advertising
impact.com is categorized as Partner Ecosystem Platforms, Tag Management Systems, Customer Journey Analytics, Influencer Marketing Platforms, Attribution, Partner Relationship Management (PRM), Customer Advocacy, Loyalty Management, Media and Influencer Targeting, Social Media Analytics, and Social Media Listening Tools
Reviews
Reviewers' Company Size
Rakuten Advertising
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
impact.com
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
31.8%
Apparel & Fashion
18.2%
Retail
9.1%
Leisure, Travel & Tourism
4.5%
Consumer Goods
4.5%
Other
31.8%
Marketing and Advertising
21.7%
Computer Software
7.9%
Retail
5.1%
Financial Services
5.0%
Information Technology and Services
4.3%
Other
55.8%
Most Helpful Reviews
Rakuten Advertising
Most Helpful Favorable Review
Verified User in Apparel & Fashion
Stellar account management from our team
Most Helpful Critical Review
Verified User in Leisure, Travel & Tourism
While the reporting is robust, the user interface is unimpressive and could use an upgrade.
impact.com
Most Helpful Favorable Review
Mohsin A.
Verified User in Financial Services
Impact has a lot of good advertisers and has easy to use interface.
Most Helpful Critical Review
Martin M.
Verified User in Consumer Electronics
If you think Impact will help you increase your product sales, you are most likely wrong. Yes, there are a few good quality media outlets/influencers listed on Impact, but these will never respond to you or accept your request. Other than that, the...
Verified User in Apparel & Fashion
Stellar account management from our team
Mohsin A.
Verified User in Financial Services
Impact has a lot of good advertisers and has easy to use interface.
Verified User in Leisure, Travel & Tourism
While the reporting is robust, the user interface is unimpressive and could use an upgrade.
Martin M.
Verified User in Consumer Electronics
If you think Impact will help you increase your product sales, you are most likely wrong. Yes, there are a few good quality media outlets/influencers listed on Impact, but these will never respond to you or accept your request. Other than that, the...
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Discussions
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