Compare Pendo and Userflow 
At a Glance
Market Segments
Mid-Market (62.9% of reviews)
Small-Business (62.7% of reviews)
Entry-Level Pricing
Free
Free Trial
Pendo
Star Rating
(1,489)4.4 out of 5
Market Segments
Mid-Market (62.9% of reviews)
Entry-Level Pricing
Free
Free Trial is available
Browse all 5 pricing plansUserflow
Star Rating
(105)4.8 out of 5
Market Segments
Small-Business (62.7% of reviews)
Entry-Level Pricing
Free Trial
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Pendo excels in "Click Tracking" with a score of 9.7, allowing for detailed insights into user interactions, while Userflow's performance in this area is not as strong, indicating a potential gap in user engagement analysis.
- Reviewers mention that Userflow shines in "Audio-visual Walkthroughs" with a score of 9.4, providing a more engaging onboarding experience compared to Pendo's score of 8.2, which may lead to better user retention and satisfaction.
- G2 users highlight that Userflow's "Quality of Support" is exceptional, scoring 9.8, whereas Pendo's support is rated at 8.5, suggesting that Userflow may offer more responsive and helpful customer service.
- Users on G2 report that Pendo's "Custom Event Tracking" is rated at 8.4, which is competitive, but Userflow's overall metrics for "Retention" and "Return" are slightly higher, indicating that Userflow may provide better tools for tracking user engagement over time.
- Reviewers say that Userflow's "Behavior-responsive Messaging" feature, rated at 8.9, is particularly effective for personalized user experiences, while Pendo's score of 8.0 suggests it may not be as robust in delivering targeted messaging.
- Users report that Pendo's "User Identification" capabilities are rated at 7.7, which is lower than Userflow's performance in this area, indicating that Userflow may offer more effective tools for understanding user demographics and behavior.
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Pricing
Entry-Level Pricing
Pendo
Free
Free
Try Pendo for free for up to 500 monthly active users. Includes: product analytics, in-app guides, net promoter score (NPS), roadmaps.
- Product analytics
- In-app guides
- Net Promoter Score (NPS)
Userflow
Free Trial
Free Trial
We have a free 14 day trial so you can see the power of Userflow
- 14 day free trial
Free Trial
Pendo
Free Trial is available
Userflow
Free Trial is available
Ratings
Meets Requirements
8.5
1,136
9.2
75
Ease of Use
8.2
1,150
9.3
76
Ease of Setup
7.9
518
9.3
43
Ease of Admin
8.5
533
9.3
43
Quality of Support
8.5
993
9.8
73
Has the product been a good partner in doing business?
8.9
509
9.7
41
Product Direction (% positive)
8.5
1,052
9.8
63
Features by Category
Metrics
8.7
437
Not enough data
8.7
455
Not enough data
8.4
403
Not enough data
8.8
448
Not enough data
8.4
405
Not enough data
8.2
378
Not enough data
8.2
342
Not enough data
8.2
318
Not enough data
8.3
378
Not enough data
Reporting
8.4
446
Not enough data
8.5
410
Not enough data
8.7
420
Not enough data
8.7
450
Not enough data
7.9
246
Not enough data
8.1
269
Not enough data
8.2
432
Not enough data
Other
8.7
421
Not enough data
8.0
290
Not enough data
7.5
247
Not enough data
7.9
257
Not enough data
7.3
183
Not enough data
8.6
323
Not enough data
8.2
283
Not enough data
Administration
8.1
359
Not enough data
8.0
282
Not enough data
8.8
406
Not enough data
8.5
438
Not enough data
User Identification
7.8
103
Not enough data
8.5
130
Not enough data
7.9
97
Not enough data
Tracking & Reporting
8.4
119
Not enough data
8.4
125
Not enough data
8.2
102
Not enough data
8.4
134
Not enough data
8.5
126
Not enough data
8.6
131
Not enough data
Metrics
8.7
77
Not enough data
8.3
58
Not enough data
8.3
66
Not enough data
8.2
63
Not enough data
8.3
60
Not enough data
User Behavior
9.6
17
Not enough data
8.4
17
Not enough data
8.8
17
Not enough data
A/B Testing
7.9
15
Not enough data
7.4
15
Not enough data
9.3
16
Not enough data
7.3
15
Not enough data
Visitor Information
7.9
16
Not enough data
8.3
15
Not enough data
User Analysis
8.6
326
8.7
30
8.4
371
7.6
36
User Support
8.5
370
8.6
41
7.7
191
8.3
23
8.1
278
8.9
33
Walkthrough Type
8.2
279
9.4
37
8.6
346
9.8
50
Product Analytics
8.6
540
Not enough data
8.7
570
Not enough data
8.6
551
Not enough data
8.2
463
Not enough data
8.0
373
Not enough data
8.2
404
Not enough data
8.0
365
Not enough data
7.9
406
Not enough data
Communication
8.1
307
Not enough data
7.9
288
Not enough data
8.0
289
Not enough data
Planning
7.2
216
Not enough data
7.2
208
Not enough data
6.7
184
Not enough data
7.7
220
Not enough data
7.3
195
Not enough data
Workflow Management
7.4
228
Not enough data
7.7
236
Not enough data
6.8
183
Not enough data
7.1
195
Not enough data
Metrics
8.7
77
Not enough data
8.3
58
Not enough data
8.3
66
Not enough data
8.2
63
Not enough data
8.3
60
Not enough data
Variation Testing
8.2
49
Not enough data
7.6
50
Not enough data
8.0
54
Not enough data
8.3
61
Not enough data
8.0
58
Not enough data
7.7
51
Not enough data
Reporting
8.5
79
Not enough data
8.6
82
Not enough data
Personalization
8.6
69
Not enough data
8.6
68
Not enough data
8.8
61
Not enough data
Administration
7.9
70
Not enough data
8.0
61
Not enough data
8.4
80
Not enough data
8.5
86
Not enough data
Categories
Categories
Shared Categories
Pendo and Userflow are categorized as Digital Adoption Platform
Unique Categories
Pendo is categorized as Product Management, Mobile App Analytics, Mobile App Optimization, Digital Analytics, Product Analytics, and Session Replay
Userflow has no unique categories
Reviews
Reviewers' Company Size
Pendo
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Userflow
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
33.8%
Information Technology and Services
15.1%
Marketing and Advertising
7.4%
Financial Services
4.1%
Hospital & Health Care
3.0%
Other
36.5%
Computer Software
46.1%
Information Technology and Services
16.7%
Financial Services
6.9%
Marketing and Advertising
2.9%
Internet
2.9%
Other
24.5%
Most Helpful Reviews
Pendo
Most Helpful Favorable Review
Allie J.
Verified User in Computer Software
Pendo allows you to track customer visits and clicks on page elements, pages, or a set of pages. It's been very helpful to find out if customers are following the intended journey, and if not, where they are going astray. This has allowed my team to...
Most Helpful Critical Review
Tony D.
Verified User in Computer Games
but we ran into serious bugs that have not been addressed by Pendo and there are better analytics platforms
Userflow
Most Helpful Favorable Review
Verified User in E-Learning
Great support Good value Intuitive platform Simple to learn and use The essentials - many other tools have lots of other features that you don't need and shouldn't pay for.
Most Helpful Critical Review
Flavia O.
Verified User in Computer Software
I wish that we could better link things by crating projects where I could organize flows, launchers and CSATs that are all interconnected and related to the same thing.
Allie J.
Verified User in Computer Software
Pendo allows you to track customer visits and clicks on page elements, pages, or a set of pages. It's been very helpful to find out if customers are following the intended journey, and if not, where they are going astray. This has allowed my team to...
Verified User in E-Learning
Great support Good value Intuitive platform Simple to learn and use The essentials - many other tools have lots of other features that you don't need and shouldn't pay for.
Tony D.
Verified User in Computer Games
but we ran into serious bugs that have not been addressed by Pendo and there are better analytics platforms
Flavia O.
Verified User in Computer Software
I wish that we could better link things by crating projects where I could organize flows, launchers and CSATs that are all interconnected and related to the same thing.
Discussions
Which integrations does Pendo support?
2 comments
SG
Hi there! My name is Stephanie and I'm a research analyst in marketing & advertising at G2. Thanks for posting this question. As of November 2019, Pendo is...Read more
How do I change the badge for the resource center
1 comment
RD
It depends if you are using the Classic Designer or Visual Design Studio. Here's a reference for both:...Read more
How can I participate remotely in a PUG?
1 comment
MW
Now, the PUG meetings are done remotely - just join one of the Pendomonium Slack channels as shown in the Community and join some of the PUGs! Read more
What are user flows for?
1 comment
JR
Generally they are used for user onboarding. You can give step-by -step instructions on how to use your software. We also use them for refreshers that people...Read more
Userflow has no more discussions with answers
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