Compare MGID and StackAdapt 
At a Glance
Market Segments
Small-Business (70.0% of reviews)
Small-Business (63.3% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
MGID
Star Rating
(10)4.1 out of 5
Market Segments
Small-Business (70.0% of reviews)
Entry-Level Pricing
No pricing available
Learn more about MGIDStackAdapt
Star Rating
(752)4.8 out of 5
Market Segments
Small-Business (63.3% of reviews)
Entry-Level Pricing
No pricing available
Learn more about StackAdaptSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that StackAdapt excels in Quality of Support with a score of 9.9, while MGID falls short with a lower score, indicating that StackAdapt provides more responsive and helpful customer service.
- Reviewers mention that StackAdapt's Campaign Management features, particularly the Campaign Dashboard and Campaign Optimization, are rated at 9.0, showcasing its robust capabilities compared to MGID's less favorable ratings in similar areas.
- G2 users highlight StackAdapt's superior Cross-Channel Capabilities with a score of 9.4, which allows for more effective multi-platform advertising, whereas MGID's capabilities in this area are not as highly rated.
- Users on G2 report that StackAdapt's Behavioral Targeting and Audience Segmentation features are particularly strong, contributing to a more personalized advertising experience, while MGID's offerings in these categories do not match the same level of effectiveness.
- Reviewers say that StackAdapt's Performance and Reliability score of 9.4 reflects its consistent uptime and dependable service, which is a critical factor for users, while MGID's performance ratings are comparatively lower.
- Users report that StackAdapt's Customizable Templated Workflows and Version Control features enhance collaboration and efficiency, making it a preferred choice for teams, whereas MGID lacks similar robust features that facilitate workflow management.
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Pricing
Entry-Level Pricing
MGID
No pricing availableStackAdapt
No pricing availableFree Trial
MGID
Free Trial is available
StackAdapt
No trial information availableRatings
Meets Requirements
Not enough data
9.4
651
Ease of Use
Not enough data
9.1
639
Ease of Setup
Not enough data
9.2
510
Ease of Admin
Not enough data
9.2
490
Quality of Support
Not enough data
9.9
644
Has the product been a good partner in doing business?
Not enough data
9.8
501
Product Direction (% positive)
Not enough data
9.7
622
Features by Category
Channel Functionality
Not enough data
9.3
330
Platform Interoperability
Not enough data
8.8
204
Campaign Management
Not enough data
9.0
407
|
Verified
Not enough data
9.0
408
|
Verified
Not enough data
9.2
397
|
Verified
Not enough data
8.5
332
|
Verified
Not enough data
8.6
329
|
Verified
Not enough data
9.0
374
|
Verified
Not enough data
9.0
350
|
Verified
Not enough data
9.2
369
|
Verified
Not enough data
9.3
402
|
Verified
Not enough data
8.9
383
|
Verified
Not enough data
9.0
325
|
Verified
Not enough data
8.9
296
|
Verified
Not enough data
9.0
285
|
Verified
Targeting
Not enough data
9.4
411
|
Verified
Not enough data
9.3
396
|
Verified
Not enough data
9.2
397
|
Verified
Not enough data
9.3
389
|
Verified
Platform
Not enough data
8.7
322
|
Verified
Not enough data
8.7
380
|
Verified
Not enough data
9.2
378
Not enough data
9.4
398
|
Verified
Not enough data
9.2
333
|
Verified
Not enough data
8.9
340
|
Verified
Not enough data
8.9
331
|
Verified
Not enough data
9.0
289
|
Verified
Not enough data
8.7
333
|
Verified
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Retargeting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Link Options
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Tracking Options
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Affiliate Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Interoperability
Not enough data
8.7
160
Video Functionality
Not enough data
9.2
331
Campaign Management
Not enough data
9.0
407
|
Verified
Not enough data
9.0
408
|
Verified
Not enough data
9.2
397
|
Verified
Not enough data
8.5
332
|
Verified
Not enough data
8.6
329
|
Verified
Not enough data
9.0
374
|
Verified
Not enough data
9.0
350
|
Verified
Not enough data
9.2
369
|
Verified
Not enough data
9.3
402
|
Verified
Not enough data
8.9
383
|
Verified
Not enough data
9.0
325
|
Verified
Not enough data
8.9
296
|
Verified
Not enough data
9.0
285
|
Verified
Targeting
Not enough data
9.4
411
|
Verified
Not enough data
9.3
396
|
Verified
Not enough data
9.2
397
|
Verified
Not enough data
9.3
389
|
Verified
Platform
Not enough data
8.7
322
|
Verified
Not enough data
8.7
380
|
Verified
Not enough data
9.2
378
Not enough data
9.4
398
|
Verified
Not enough data
9.2
333
|
Verified
Not enough data
8.9
340
|
Verified
Not enough data
8.9
331
|
Verified
Not enough data
9.0
289
|
Verified
Not enough data
8.7
333
|
Verified
Demand Side Platforms
Not enough data
9.4
179
Campaign Management
Not enough data
9.0
407
|
Verified
Not enough data
9.0
408
|
Verified
Not enough data
9.2
397
|
Verified
Not enough data
8.5
332
|
Verified
Not enough data
8.6
329
|
Verified
Not enough data
9.0
374
|
Verified
Not enough data
9.0
350
|
Verified
Not enough data
9.2
369
|
Verified
Not enough data
9.3
402
|
Verified
Not enough data
8.9
383
|
Verified
Not enough data
9.0
325
|
Verified
Not enough data
8.9
296
|
Verified
Not enough data
9.0
285
|
Verified
Targeting
Not enough data
9.4
411
|
Verified
Not enough data
9.3
396
|
Verified
Not enough data
9.2
397
|
Verified
Not enough data
9.3
389
|
Verified
Demand Side Platforms
Not enough data
9.0
316
|
Verified
Not enough data
8.9
306
|
Verified
Not enough data
9.2
315
|
Verified
Platform
Not enough data
8.7
322
|
Verified
Not enough data
8.7
380
|
Verified
Not enough data
9.2
378
Not enough data
9.4
398
|
Verified
Not enough data
9.2
333
|
Verified
Not enough data
8.9
340
|
Verified
Not enough data
8.9
331
|
Verified
Not enough data
9.0
289
|
Verified
Not enough data
8.7
333
|
Verified
Planning
Not enough data
Not enough data
Categories
Categories
Shared Categories
MGID and StackAdapt are categorized as Native Advertising, Video Advertising, and Display Advertising
Unique Categories
StackAdapt is categorized as Demand Side Platform (DSP) and Cross-Channel Advertising
Reviews
Reviewers' Company Size
MGID
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
StackAdapt
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
50.0%
Internet
30.0%
Information Technology and Services
10.0%
Animation
10.0%
‐
Other
0.0%
Marketing and Advertising
59.6%
Financial Services
2.6%
Online Media
2.3%
Health, Wellness and Fitness
2.3%
Computer Software
2.3%
Other
31.0%
Most Helpful Reviews
MGID
Most Helpful Favorable Review
Caleb O.
Verified User in Internet
MGID's native advert management system is very efficient and transparent, both Advertisers and Publishers enjoy numerous benefits. Their payment rate is considerably ok and they have good customer service support.
Most Helpful Critical Review
Verified User in Marketing and Advertising
False promises made by reps. Clueless, unintelligent people who claim that they know the ins and outs of everything and know what works great. They have no clue.
StackAdapt
Most Helpful Favorable Review
Patrick G.
Verified User in Marketing and Advertising
There are many programmatic vendors—none of them provide the level of support that we've experienced with StackAdapt. They provide our agency with the best customer service, hands down. They help our team with training materials, office hours, and are...
Most Helpful Critical Review
Verified User in Marketing and Advertising
They don’t have an option for self serve
Caleb O.
Verified User in Internet
MGID's native advert management system is very efficient and transparent, both Advertisers and Publishers enjoy numerous benefits. Their payment rate is considerably ok and they have good customer service support.
Patrick G.
Verified User in Marketing and Advertising
There are many programmatic vendors—none of them provide the level of support that we've experienced with StackAdapt. They provide our agency with the best customer service, hands down. They help our team with training materials, office hours, and are...
Verified User in Marketing and Advertising
False promises made by reps. Clueless, unintelligent people who claim that they know the ins and outs of everything and know what works great. They have no clue.
Verified User in Marketing and Advertising
They don’t have an option for self serve
Discussions
MGID has no discussions with answers
How is StackAdapt different from other DSPs?
1 comment
Official Response from StackAdapt
StackAdapt is not just an advertising platform, the software aims to solve brands’ biggest pain point – customer acquisition. In today’s saturated market,...Read more
Is the StackAdapt platform difficult to use?
1 comment
Official Response from StackAdapt
No. The StackAdapt platform is known for usability. In addition to its intuitive user experience, they have a sophisticated onboarding process where your...Read more
How does StackAdapt fight fraud?
1 comment
Official Response from StackAdapt
StackAdapt has four main methods of preventing ad fraud: 1) They block IP addresses of known server and web hosting providers that send non-human traffic; 2)...Read more
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