Compare Hootsuite and Socialinsider 
At a Glance
Market Segments
Small-Business (60.0% of reviews)
Small-Business (70.3% of reviews)
Entry-Level Pricing
$99.00 Per Month
$99.00
Hootsuite
Star Rating
(5,497)4.2 out of 5
Market Segments
Small-Business (60.0% of reviews)
Entry-Level Pricing
$99.00 Per Month
Free Trial is available
Browse all 3 pricing plansSocialinsider
Star Rating
(125)4.6 out of 5
Market Segments
Small-Business (70.3% of reviews)
Entry-Level Pricing
$99.00
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Hootsuite's Content Calendar is highly effective for scheduling posts, with a score of 9.0, while Socialinsider's similar feature is less emphasized, indicating a potential gap in user experience for content planning.
- Reviewers mention that Socialinsider excels in Sentiment Analysis with a score of 8.6, compared to Hootsuite's 7.4, highlighting Socialinsider's superior ability to gauge audience sentiment effectively.
- G2 users indicate that Socialinsider's Report Exporting feature is robust, scoring 9.2, which is significantly higher than Hootsuite's 8.3, suggesting that users find Socialinsider more efficient for generating and sharing reports.
- Users on G2 say that Hootsuite's Social Engagement capabilities score 8.5, which is competitive, but Socialinsider's overall engagement features are perceived as more intuitive and user-friendly, contributing to its higher overall ratings.
- Reviewers mention that Socialinsider's Competitor Analysis feature stands out with a score of 9.3, while Hootsuite's score of 7.5 indicates that users find Socialinsider more effective for tracking and analyzing competitor performance.
- Users report that Hootsuite's Quality of Support is rated at 8.1, which is lower than Socialinsider's impressive 9.4, suggesting that users may experience better assistance and support with Socialinsider.
Featured Products
Sponsored
Cloud Campaign
(132)
Social Media Listening Tools
Visit Website
Sponsored
Social Status
(70)
Social Media Listening Tools
Visit Website
Pricing
Entry-Level Pricing
Hootsuite
Professional
$99.00
Per Month
For entrepreneurs, small business owners and independent consultants that want to maximize their time on social
- Up to 10 social profiles included
- 1 user included
- Unlimited Message Scheduling
Socialinsider
Adapt
$99.00
Get strategic insights and analyze content performance across channels.
- 20 Social Profiles Analytics (authenticated & competitors)
- 1 user
- Competitors Analytics and Insights
Free Trial
Hootsuite
Free Trial is available
Socialinsider
Free Trial is available
Ratings
Meets Requirements
8.4
4,918
9.1
102
Ease of Use
8.6
4,954
9.4
102
Ease of Setup
8.6
2,814
9.4
63
Ease of Admin
8.6
2,146
9.2
61
Quality of Support
8.1
3,633
9.4
102
Has the product been a good partner in doing business?
8.5
1,927
9.3
60
Product Direction (% positive)
7.8
4,818
8.6
92
Features by Category
Social Analytics
7.5
1590
9.4(won by 1.9)
76
7.9
1800
8.8(won by 0.9)
78
8.5
1912
9.3(won by 0.8)
79
7.5
1279
8.2(won by 0.7)
59
7.5(won by default)
1512
Feature Not Available
7.7
956
9.0(won by 1.3)
43
7.5
921
8.6(won by 1.1)
33
Reports & Dashboards
8.0
1794
8.6(won by 0.6)
70
8.3
1781
9.2(won by 0.9)
75
8.4
1754
9.1(won by 0.7)
69
7.3
851
9.1(won by 1.8)
37
Content & Collaboration
9.0
1865
Not enough data
8.0
1714
Not enough data
8.0
1657
Not enough data
7.8
1549
Not enough data
8.2
1672
Not enough data
8.2
1652
Not enough data
Social Management
8.0
3489
Not enough data
8.9
3970
Not enough data
8.3
3516
Not enough data
8.4
3823
Not enough data
7.2
2573
Not enough data
8.0
1592
Not enough data
7.9
1227
Not enough data
Platform Interoperability
7.6
301
Not enough data
Social Functionality
8.4
350
Not enough data
Campaign Management
8.4
351
Not enough data
8.1
348
Not enough data
8.1
344
Not enough data
7.8
348
Not enough data
7.9
343
Not enough data
8.3
340
Not enough data
8.1
338
Not enough data
7.6
334
Not enough data
7.6
337
Not enough data
8.0
333
Not enough data
7.9
331
Not enough data
7.2
329
Not enough data
7.6
327
Not enough data
Targeting
7.9
328
Not enough data
7.7
324
Not enough data
7.8
325
Not enough data
7.7
322
Not enough data
Platform
7.6
316
Not enough data
8.2
326
Not enough data
8.5
326
Not enough data
8.6
327
Not enough data
8.3
319
Not enough data
8.2
316
Not enough data
8.2
317
Not enough data
7.8
312
Not enough data
8.0
313
Not enough data
Monitoring & Listening
8.1
1684
Not enough data
7.1
1296
Not enough data
8.1
480
Not enough data
7.9
460
Not enough data
7.8
453
Not enough data
7.6
434
Not enough data
Data Management & Analysis
7.4
1142
Not enough data
8.0
1648
Not enough data
8.2
505
Not enough data
7.8
441
Not enough data
Categories
Categories
Shared Categories
Hootsuite and Socialinsider are categorized as Social Media Analytics
Unique Categories
Hootsuite is categorized as Social Media Suites, Social Media Management, Social Media Listening Tools, and Social Media Advertising
Socialinsider has no unique categories
Reviews
Reviewers' Company Size
Hootsuite
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Socialinsider
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
15.3%
Non-Profit Organization Management
7.7%
Higher Education
4.3%
Computer Software
4.0%
Information Technology and Services
3.8%
Other
64.9%
Marketing and Advertising
32.2%
Computer Software
5.9%
Information Technology and Services
5.1%
Online Media
3.4%
Internet
3.4%
Other
50.0%
Most Helpful Reviews
Hootsuite
Most Helpful Favorable Review
Kristin H.
Verified User in Higher Education
Hootsuite lets you control your Twitter, Facebook, LinkedIn, Google+, Foursquare, and more all from one dashboard. You can schedule posts, collaborate with team members by assigning messages to people, and you can run reports of your social media, all for...
Most Helpful Critical Review
Francis P.
Verified User in Computer Software
It could support more social networks. Also Google+ functionality only allows you to post to a page rather than your profile.
Socialinsider
Most Helpful Favorable Review
Jude Karlo G.
Verified User in Market Research
I like how socialinsider is easy to use and it provides the social media data that I need for my analysis.
Most Helpful Critical Review
Verified User in Information Services
The service could be great, but the owners lack emotional intelligence, and they pretty much change the deal frequently to force you to upgrade. They deleted my account (and from a lot of users) without explanation. They good the money from Appsumo,...
Kristin H.
Verified User in Higher Education
Hootsuite lets you control your Twitter, Facebook, LinkedIn, Google+, Foursquare, and more all from one dashboard. You can schedule posts, collaborate with team members by assigning messages to people, and you can run reports of your social media, all for...
Jude Karlo G.
Verified User in Market Research
I like how socialinsider is easy to use and it provides the social media data that I need for my analysis.
Francis P.
Verified User in Computer Software
It could support more social networks. Also Google+ functionality only allows you to post to a page rather than your profile.
Verified User in Information Services
The service could be great, but the owners lack emotional intelligence, and they pretty much change the deal frequently to force you to upgrade. They deleted my account (and from a lot of users) without explanation. They good the money from Appsumo,...
Discussions
What is the most popular feature of Hootsuite?
4 comments
HV
Scheduling in advance and recommend post timesRead more
What do you get with free Hootsuite?
4 comments
MW
Nothing. Hootsuite discontinued their free tier Read more
How can I use Hootsuite in Instagram?
3 comments
MY
You are able to publish to you Instagram account(s) using Hootsuite. This includes scheduling to post at a later time. However, you can only publish one...Read more
What is social media analytics?
1 comment
GA
Social media analytics is a comprehensive collection of data that helps an individual or organization understand how to use social media strategically. The...Read more
Socialinsider has no more discussions with answers
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