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At a Glance
Market Segments
Small-Business (81.0% of reviews)
Small-Business (59.4% of reviews)
Entry-Level Pricing
Starting at $12.00 Per Month
$99.00 1 user Per Month
Constant Contact Advanced Automation
Star Rating
(952)4.4 out of 5
Market Segments
Small-Business (81.0% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $12.00 Per Month
Free Trial is available
Browse all 3 pricing plansHootsuite
Star Rating
(6,644)4.3 out of 5
Market Segments
Small-Business (59.4% of reviews)
Pros & Cons
Entry-Level Pricing
$99.00 1 user Per Month
Free Trial is available
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Hootsuite excels in its Content Calendar feature, scoring a high 9.0, which allows for effective scheduling and management of social media posts. In contrast, Constant Contact Advanced Automation's Content Calendar scores lower at 8.6, indicating it may not offer the same level of functionality for users focused on planning their social media strategy.
- Reviewers mention that Constant Contact Advanced Automation shines in Quality of Support, achieving a score of 9.0 compared to Hootsuite's 8.1. Users appreciate the responsive customer service and helpful resources provided by Constant Contact, making it a preferred choice for those needing assistance.
- G2 users highlight that Hootsuite's Social Publishing feature is robust, scoring 8.9, which allows for seamless posting across multiple platforms. However, Constant Contact Advanced Automation follows closely with a score of 8.7, indicating it also provides solid social publishing capabilities, though perhaps with slightly less versatility.
- Users on G2 report that Hootsuite's Users and Permissions feature scores an 8.2, which is beneficial for teams needing to manage access levels. In comparison, Constant Contact Advanced Automation scores higher at 8.9, suggesting it offers more comprehensive options for user management and permissions.
- Reviewers mention that Hootsuite's Campaign Planning feature scores 8.0, which is useful for strategizing marketing efforts. However, Constant Contact Advanced Automation scores slightly higher at 8.5, indicating it may provide better tools for users looking to plan and execute campaigns effectively.
- Users say that while Hootsuite has a decent Hashtag Capabilities score of 7.9, Constant Contact Advanced Automation's score of 7.6 suggests that both platforms may have room for improvement in this area, but Hootsuite edges out slightly in terms of hashtag management features.
Pricing
Entry-Level Pricing
Constant Contact Advanced Automation
Lite
Starting at $12.00
Per Month
Start marketing today with a simple suite of email, social, and event management tools, all backed by marketing experts and legendary support.
- Basic email marketing with easy-to-use templates.
- Automated Welcome Email for new contacts
- Social Marketing
Hootsuite
Standard
$99.00
1 user Per Month
- Up to 10 social accounts
- Unlimited post scheduling
- Best time to post recommendations
Free Trial
Constant Contact Advanced Automation
Free Trial is available
Hootsuite
Free Trial is available
Ratings
Meets Requirements
8.7
804
8.4
5,993
Ease of Use
8.5
819
8.6
6,070
Ease of Setup
8.4
584
8.7
3,863
Ease of Admin
8.8
546
8.7
2,538
Quality of Support
9.0
762
8.2
4,487
Has the product been a good partner in doing business?
9.1
545
8.6
2,311
Product Direction (% positive)
8.8
793
8.0
5,910
Features by Category
Sales Force Automation
8.9
110
Not enough data
Feature Not Available
Not enough data
8.4
112
Not enough data
8.4
107
Not enough data
Feature Not Available
Not enough data
8.5
103
Not enough data
7.9
76
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Marketing Automation
9.1
120
Not enough data
8.9
119
Not enough data
8.7
121
Not enough data
8.4
109
Not enough data
Customer Support
8.4
95
Not enough data
8.6
99
Not enough data
8.6
102
Not enough data
7.9
82
Not enough data
Feature Not Available
Not enough data
Reporting & Analytics
8.7
113
Not enough data
8.6
118
Not enough data
8.0
95
Not enough data
Mobile & Social
Feature Not Available
Not enough data
8.0
96
Not enough data
7.5
76
Not enough data
Platform
8.3
84
Not enough data
8.6
86
Not enough data
8.6
95
Not enough data
7.7
61
Not enough data
Feature Not Available
Not enough data
8.3
80
Not enough data
8.8
97
Not enough data
Feature Not Available
Not enough data
Integration
8.5
91
Not enough data
8.0
80
Not enough data
7.8
74
Not enough data
Generative AI
6.7
21
Not enough data
Agentic AI - CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Email Marketing
8.6
549
|
Verified
Not enough data
9.0
545
|
Verified
Not enough data
8.6
544
|
Verified
Not enough data
8.9
536
|
Verified
Not enough data
Online Marketing
8.0
501
|
Verified
Not enough data
8.4
449
|
Verified
Not enough data
8.2
392
|
Verified
Not enough data
8.3
463
|
Verified
Not enough data
8.3
419
Not enough data
Lead Management
8.8
529
|
Verified
Not enough data
8.5
504
Not enough data
8.7
504
|
Verified
Not enough data
8.9
512
|
Verified
Not enough data
8.8
506
|
Verified
Not enough data
8.7
503
|
Verified
Not enough data
8.8
495
|
Verified
Not enough data
8.6
448
|
Verified
Not enough data
Campaign Management
8.5
156
|
Verified
Not enough data
8.5
292
Not enough data
8.4
273
|
Verified
Not enough data
7.7
113
Not enough data
Social
7.9
262
|
Verified
Not enough data
8.0
278
|
Verified
Not enough data
7.9
292
Not enough data
8.0
241
Not enough data
8.0
96
Not enough data
Reporting & Analytics
8.6
520
|
Verified
Not enough data
8.2
492
|
Verified
Not enough data
8.2
417
|
Verified
Not enough data
8.2
384
|
Verified
Not enough data
7.6
323
Not enough data
Platform
8.1
397
|
Verified
Not enough data
8.6
393
|
Verified
Not enough data
8.7
411
|
Verified
Not enough data
8.3
202
|
Verified
Not enough data
8.0
245
Not enough data
8.6
404
|
Verified
Not enough data
8.2
288
Not enough data
Agentic AI - Marketing Automation
8.8
8
Not enough data
8.5
8
Not enough data
8.5
8
Not enough data
8.8
7
Not enough data
8.8
8
Not enough data
7.9
8
Not enough data
Integration
8.6
394
|
Verified
Not enough data
8.1
311
|
Verified
Not enough data
7.8
300
|
Verified
Not enough data
Social Analytics
Not enough data
7.5(won by default)
2143
Not enough data
7.9(won by default)
2350
Not enough data
8.6(won by default)
2476
Not enough data
7.4(won by default)
1810
Not enough data
7.4(won by default)
2034
Not enough data
7.6(won by default)
1484
Not enough data
7.5(won by default)
1445
Reports & Dashboards
Not enough data
8.1(won by default)
2384
Not enough data
8.3(won by default)
2359
Not enough data
8.4(won by default)
2322
Not enough data
7.1(won by default)
1385
Agentic AI - Social Media Analytics
Not enough data
6.7(won by default)
145
Not enough data
6.6(won by default)
144
Not enough data
6.6(won by default)
143
Not enough data
6.6(won by default)
145
Not enough data
6.7(won by default)
145
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
8.0
205
|
Verified
Not enough data
Feature Not Available
Not enough data
7.9
175
Not enough data
8.2
151
Not enough data
Edit
8.0
197
|
Verified
Not enough data
8.5
210
|
Verified
Not enough data
8.0
197
|
Verified
Not enough data
Logistics
8.7
205
|
Verified
Not enough data
7.4
200
|
Verified
Not enough data
7.8
185
|
Verified
Not enough data
8.5
151
Not enough data
Generative AI
7.0
83
Not enough data
7.1
80
Not enough data
Agentic AI - Email Template Builder
6.7
5
Not enough data
6.7
5
Not enough data
Attribution Modeling
8.8
27
|
Verified
Not enough data
9.0
29
|
Verified
Not enough data
7.8
13
Not enough data
8.7
25
|
Verified
Not enough data
8.7
21
|
Verified
Not enough data
Feature Not Available
Not enough data
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
8.9
33
|
Verified
Not enough data
8.7
30
|
Verified
Not enough data
9.1
40
|
Verified
Not enough data
9.0
35
|
Verified
Not enough data
Reporting
8.8
44
|
Verified
Not enough data
8.5
47
|
Verified
Not enough data
8.7
43
|
Verified
Not enough data
Content & Collaboration
8.6
74
9.0
2737
8.7
77
8.0
2567
Feature Not Available
8.0
2507
Feature Not Available
7.8
2390
8.9
77
8.2
2522
8.6
48
8.1
2511
Social Management
Feature Not Available
8.1
4453
8.6
78
8.9
4932
Feature Not Available
8.2
4465
Feature Not Available
8.4
4774
8.4
67
7.1
3464
8.4
47
8.0
2523
7.6
20
7.9
2139
Agentic AI - Social Media Management
Not enough data
6.8
277
Not enough data
7.0
275
Not enough data
7.1
274
Not enough data
7.1
274
Not enough data
7.1
270
Not enough data
6.9
270
Not enough data
7.1
266
Platform Basics
9.2
53
|
Verified
Not enough data
8.9
55
|
Verified
Not enough data
Platform Data
8.8
57
|
Verified
Not enough data
8.7
51
|
Verified
Not enough data
8.8
62
|
Verified
Not enough data
8.7
57
|
Verified
Not enough data
Platform Additional Functionality
8.2
44
Not enough data
8.6
56
Not enough data
8.9
64
|
Verified
Not enough data
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Interoperability
Not enough data
7.7
563
Agentic AI - Social Media Advertising
Not enough data
7.4
59
Not enough data
7.2
58
Not enough data
7.4
59
Not enough data
7.4
60
Not enough data
7.6
59
Not enough data
7.7
60
Social Functionality
Not enough data
8.4
667
Campaign Management
Not enough data
8.4
671
Not enough data
8.1
665
Not enough data
8.1
657
Not enough data
7.9
664
Not enough data
8.1
661
Not enough data
8.4
654
Not enough data
8.2
647
Not enough data
7.8
633
Not enough data
7.7
635
Not enough data
8.1
628
Not enough data
8.0
621
Not enough data
7.5
621
Not enough data
7.7
615
Targeting
Not enough data
8.1
627
Not enough data
7.8
616
Not enough data
7.9
615
Not enough data
7.8
609
Platform
Not enough data
7.7
598
Not enough data
8.3
615
Not enough data
8.5
612
Not enough data
8.6
608
Not enough data
8.3
601
Not enough data
8.2
598
Not enough data
8.3
600
Not enough data
8.0
588
Not enough data
8.1
592
Page Customization
8.3
71
|
Verified
Not enough data
8.4
74
|
Verified
Not enough data
8.4
68
|
Verified
Not enough data
8.5
70
|
Verified
Not enough data
Page Optimization
Feature Not Available
Not enough data
8.5
66
|
Verified
Not enough data
8.9
68
|
Verified
Not enough data
8.5
54
|
Verified
Not enough data
Integrations
8.4
49
|
Verified
Not enough data
8.9
62
|
Verified
Not enough data
8.8
65
|
Verified
Not enough data
Generative AI
8.0
16
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Monitoring & Listening
Not enough data
8.1
1909
Not enough data
7.2
1508
Not enough data
8.2
701
Not enough data
8.0
676
Not enough data
7.9
669
Not enough data
7.7
648
Agentic AI - Social Media Listening Tools
Not enough data
7.3
59
Not enough data
7.2
59
Not enough data
7.4
58
Not enough data
7.3
59
Not enough data
7.4
59
Data Management & Analysis
Not enough data
7.5
1356
Not enough data
8.1
1860
Not enough data
8.2
718
Not enough data
7.8
646
Customization
8.1
31
Not enough data
7.8
29
Not enough data
7.8
29
Not enough data
8.0
29
Not enough data
Additional Functionality
8.0
30
Not enough data
6.2
23
Not enough data
8.0
29
Not enough data
7.8
24
Not enough data
7.9
27
Not enough data
Agentic AI - Visitor Identification
Not enough data
Not enough data
Agentic AI - Sales Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
9.0
38
Not enough data
9.1
41
Not enough data
8.9
31
Not enough data
9.1
41
Not enough data
9.1
43
Not enough data
Predictive Analytics
9.3
48
Not enough data
9.3
48
Not enough data
8.8
32
Not enough data
Feature Not Available
Not enough data
Sales Management
9.2
46
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.5
49
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
8.4
91
|
Verified
Not enough data
8.4
93
|
Verified
Not enough data
8.3
88
|
Verified
Not enough data
8.5
100
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.5
97
|
Verified
Not enough data
8.6
100
|
Verified
Not enough data
8.1
87
|
Verified
Not enough data
8.2
94
|
Verified
Not enough data
8.5
86
|
Verified
Not enough data
7.8
75
|
Verified
Not enough data
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Constant Contact Advanced Automation and Hootsuite are categorized as Social Media Management
Unique Categories
Constant Contact Advanced Automation is categorized as Email Template Builder, Online Form Builder, Customer Journey Analytics, Landing Page Builders, Sales Analytics, Marketing Analytics, Visitor Identification, Attribution, CRM, and Marketing Automation
Hootsuite is categorized as Social Media Suites, Social Media Listening Tools, Social Media Analytics, and Social Media Advertising
Reviews
Reviewers' Company Size
Constant Contact Advanced Automation
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Hootsuite
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
46.7%
Information Technology and Services
4.7%
Computer Software
3.9%
Financial Services
3.2%
Non-Profit Organization Management
2.3%
Other
39.3%
Marketing and Advertising
15.5%
Non-Profit Organization Management
8.5%
Higher Education
4.3%
Computer Software
3.9%
Information Technology and Services
3.6%
Other
64.2%
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