Compare Buffer and Loomly

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At a Glance
Buffer
Buffer
Star Rating
(1,009)4.3 out of 5
Market Segments
Small-Business (70.8% of reviews)
Information
Entry-Level Pricing
Free
Browse all 4 pricing plans
Loomly
Loomly
Star Rating
(1,785)4.6 out of 5
Market Segments
Small-Business (84.1% of reviews)
Information
Entry-Level Pricing
Starting at $32.00 Per Month
Free Trial is available
Browse all 5 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Buffer excels in its Content Calendar feature, scoring 9.2, which allows for seamless scheduling and planning of posts, while Loomly's similar feature scores slightly higher at 9.3, indicating a marginally better user experience.
  • Reviewers mention that Buffer's Social Publishing capabilities are robust, with a score of 9.3, making it easy to publish across multiple platforms. In contrast, Loomly's score of 9.1 suggests it is also effective, but some users feel it lacks the same level of intuitiveness.
  • G2 users highlight that Buffer's Quality of Support is rated at 8.5, which some users find lacking compared to Loomly's impressive score of 9.3, where reviewers appreciate the responsiveness and helpfulness of the support team.
  • Users on G2 report that Buffer's Social Ads feature is less effective, scoring only 6.7, which some users find limiting for ad management. Loomly, with a score of 7.3, is seen as a better option for those focusing on social advertising.
  • Reviewers mention that Buffer's Content Library scores 8.7, which is praised for its organization, but Loomly's score of 8.4 indicates that while it is functional, it may not be as user-friendly or comprehensive as Buffer's offering.
  • Users say that both platforms have similar scores for Approval Workflows at 8.6, indicating that both provide effective processes for content approval, but some users feel that Loomly's interface is slightly more intuitive in this area.
Featured Products
Pricing
Entry-Level Pricing
Buffer
Free
Free
Browse all 4 pricing plans
Loomly
Base
Starting at $32.00
Per Month
Browse all 5 pricing plans
Free Trial
Buffer
Free Trial is available
Loomly
Free Trial is available
Ratings
Meets Requirements
8.6
887
8.8
1,440
Ease of Use
9.2
893
9.2
1,454
Ease of Setup
9.2
312
9.3
944
Ease of Admin
9.1
307
9.4
849
Quality of Support
8.5
634
9.3
1,202
Has the product been a good partner in doing business?
8.8
267
9.4
816
Product Direction (% positive)
8.1
867
9.4
1,354
Features by Category
Social Media AnalyticsHide 11 FeaturesShow 11 Features
Not enough data
7.8
166
Social Analytics
Not enough data
Feature Not Available
Not enough data
7.6
131
Not enough data
8.4
153
Not enough data
7.3
106
Not enough data
Feature Not Available
Not enough data
7.6
132
Not enough data
Feature Not Available
Reports & Dashboards
Not enough data
7.2
132
Not enough data
8.1
136
Not enough data
8.4
132
Not enough data
7.2
105
Social Media ManagementHide 13 FeaturesShow 13 Features
8.6
804
8.4
1,241
Content & Collaboration
9.2
129
9.3
960
8.7
112
8.4
812
8.2
92
7.8
656
8.6
93
8.6
728
8.8
102
8.8
795
8.5
86
8.3
652
Social Management
7.8
653
7.8
961
9.3
774
9.1
1198
8.4
629
8.4
942
8.4
680
8.3
1028
Feature Not Available
7.3
653
8.6
86
8.5
615
8.5
12
8.1
244
Categories
Categories
Shared Categories
Buffer
Buffer
Loomly
Loomly
Buffer and Loomly are categorized as Social Media Management
Unique Categories
Buffer
Buffer has no unique categories
Loomly
Loomly is categorized as Social Media Analytics and Social Media Suites
Reviews
Reviewers' Company Size
Buffer
Buffer
Small-Business(50 or fewer emp.)
70.8%
Mid-Market(51-1000 emp.)
22.8%
Enterprise(> 1000 emp.)
6.4%
Loomly
Loomly
Small-Business(50 or fewer emp.)
84.1%
Mid-Market(51-1000 emp.)
13.8%
Enterprise(> 1000 emp.)
2.1%
Reviewers' Industry
Buffer
Buffer
Marketing and Advertising
23.2%
Computer Software
7.4%
Information Technology and Services
6.0%
Internet
5.3%
Non-Profit Organization Management
4.2%
Other
53.8%
Loomly
Loomly
Marketing and Advertising
26.5%
Non-Profit Organization Management
7.7%
Real Estate
4.0%
Health, Wellness and Fitness
2.8%
Retail
2.4%
Other
56.5%
Most Helpful Reviews
Buffer
Buffer
Most Helpful Favorable Review
ST
Spencer T.
Verified User in Internet

Buffer works better than any other service I have tried. Other services have failed me by posting incorrectly, or not at all, while Buffer works properly ALL the time. Reliability is a MUST in a scheduling tool! Its interface is simple, elegant, and...

Most Helpful Critical Review
Verified User
G
Verified User in Design

- they send way too many emails (sure you can unsubscribe, but this is annoying) - you can't directly connect Instagram with Buffer (you have to IFTTT to do this) - can't view Twitter feed - pricing is expensive

Loomly
Loomly
Most Helpful Favorable Review
JT
Jacob T.
Verified User in Furniture

How easy it is to post in one place. Very useful.

Most Helpful Critical Review
Verified User
G
Verified User in Entertainment

I was surprised at how barebones the basic analytics are. Essentially, it shows the traffic and likes per post, and for the account it shows how many people follow you. However, it doesn't show any charts to see trends over a time period or aggregated...

Alternatives
Buffer
Buffer Alternatives
HubSpot Marketing Hub
HubSpot Marketing Hub
Add HubSpot Marketing Hub
Hootsuite
Hootsuite
Add Hootsuite
Sprout Social
Sprout Social
Add Sprout Social
Zoho Social
Zoho Social
Add Zoho Social
Loomly
Loomly Alternatives
Hootsuite
Hootsuite
Add Hootsuite
Sprout Social
Sprout Social
Add Sprout Social
Zoho Social
Zoho Social
Add Zoho Social
Agorapulse
Agorapulse
Add Agorapulse
Discussions
Buffer
Buffer Discussions
Can I have tabs open for multiple companies at a time?
4 comments
MM
I have one Buffer account with multiple clients on that one account, so I just click on which platform/client I want to work on within that (so just one...Read more
Which platforms are next on the Buffer integration roadmap?
2 comments
GP
Buffer has a new feature to offer: Shop Grid. It is a landing page made specifically for your Instagram profile, where you can direct people back to your...Read more
LinkedIn workarounds
2 comments
ED
When a data source like Facebook or LinkedIn removes an API (the way the data is shared from their warehouse to someone else’s, like Buffer’s, and the way...Read more
Loomly
Loomly Discussions
How long before we can publish directly to Instagram?
6 comments
SD
You can publish directly to Instagram now. I just find it helpful to schedule posts in advance all in one place.Read more
Which other social media manager platform would you recommend please?
5 comments
🌏G
Of course it depends what you are trying to do. Some platforms are better for certain types of social mediaRead more
Is Loomly free?
5 comments
SB
I don't know, I use the paid versionRead more