Best Route Planning Software for Medium-Sized Businesses

Daniel Rivera
DR
Researched and written by Daniel Rivera

Products classified in the overall Route Planning category are similar in many regards and help companies of all sizes solve their business problems. However, medium-sized business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Medium-Sized Business Route Planning to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Medium-Sized Business Route Planning category.

In addition to qualifying for inclusion in the Route Planning Software category, to qualify for inclusion in the Medium-Sized Business Route Planning Software category, a product must have at least 10 reviews left by a reviewer from a medium-sized business.

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G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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22 Listings in Route Planning Available
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Locus
(57)4.4 out of 5
OverviewPros and Cons
Product Description

Locus is an agentic enterprise Transportation Management System designed to orchestrate planning, execution, and settlement across all-mile logistics. It unifies order orchestration, transportation pl

Industries: Logistics and Supply Chain, Consumer Goods · Market Segment: 42% Mid-Market, 37% Enterprise
Pros and ConsUser Satisfaction
ProsFeatures, Ease of Use, Customer Support, Efficiency, Route Optimization
ConsSlow Performance, Lack of Flexibility, Limited Customization, Poor Customization, Process Complexity
User SatisfactionSeller Details
Locus features and usability ratings that predict user satisfaction
8.4
Has the product been a good partner in doing business?
Average: 9.2
8.3
Master Routing
Average: 9.0
7.6
Productivity
Average: 8.8
7.9
Priorities
Average: 8.7
Seller Details
Seller
Locus
Company Website
Year Founded
2015
HQ Location
Milpitas, US
Twitter
@Locus_Sh
2,540 Twitter followers
LinkedIn® Page
www.linkedin.com
353 employees on LinkedIn®
FarEye
(253)4.8 out of 5
3rd Easiest To Use in Route Planning software
OverviewPros and Cons
Product Description

FarEye’s Delivery Management platform turns deliveries into a competitive advantage. Retail, e-commerce and third-party logistics companies use FarEye’s unique combination of orchestration, real-time

Users: GPS Engineer, Area Manager · Industries: Transportation/Trucking/Railroad, Logistics and Supply Chain · Market Segment: 62% Enterprise, 31% Mid-Market
User Sentiment

Reviewers like the user-friendly interface, the ease of integration with existing systems, the live tracking feature, and the efficient support for high frequency of use, which collectively contribute to smoother daily operations and cost minimization. Reviewers mentioned issues such as server slowness, sync issues, deployment bugs, and limitations in customization and feature deployment, which sometimes result in time wastage and operational inefficiencies.

Pros and ConsUser Satisfaction
ProsEase of Use, Tracking, Features, Customer Support, Real-time Tracking
ConsSlow Performance, Technical Issues, Slow Loading, Tracking Issues, Syncing Issues
User SatisfactionSeller Details
FarEye features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.2
9.3
Master Routing
Average: 9.0
9.4
Productivity
Average: 8.8
9.3
Priorities
Average: 8.7
Seller Details
Seller
FarEye
Year Founded
2013
HQ Location
Chicago, Illinois
Twitter
@FarEye
1,349 Twitter followers
LinkedIn® Page
www.linkedin.com
573 employees on LinkedIn®
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Badger Maps
(317)4.7 out of 5
Free trial available
2nd Easiest To Use in Route Planning software
OverviewPros and Cons
Product Description

Your field sales tool kit to sell more– Badger Maps is the top rated mobile app for B2B reps in the field and a total territory management for your entire field team. With Badger, outside sales &am

Users: Territory Manager, Regional Sales Manager · Industries: Medical Devices, Wholesale · Market Segment: 62% Small-Business, 24% Mid-Market
Pros and ConsUser Satisfaction
ProsEase of Use, Mapping Features, Route Optimization, Route Planning, Customer Support
ConsRouting Issues, Mapping Issues, Expensive, Improvement Needed, Limitations
User SatisfactionSeller Details
Badger Maps features and usability ratings that predict user satisfaction
9.6
Has the product been a good partner in doing business?
Average: 9.2
8.8
Master Routing
Average: 9.0
8.6
Productivity
Average: 8.8
8.9
Priorities
Average: 8.7
Seller Details
Seller
Badger Maps, Inc
Company Website
Year Founded
2012
HQ Location
San Francisco, California
Twitter
@BadgerMaps
2,108 Twitter followers
LinkedIn® Page
www.linkedin.com
76 employees on LinkedIn®
Route4Me
(121)4.7 out of 5
Entry Level Price:Contact Us
12th Easiest To Use in Route Planning software
OverviewPros and Cons
Product Description

Routing chaos finally solved. Extremely easy-to-use, Route4Me Route Planner automatically plans routes for your business and dispatches them to a mobile app with built-in navigation. Perfect for field

Industries: Logistics and Supply Chain, Transportation/Trucking/Railroad · Market Segment: 61% Small-Business, 26% Mid-Market
User Sentiment

Reviewers frequently mention the tool's user-friendly interface, quick route changes, exceptional daily tracking, and the ability to efficiently manage final mile delivery and outbound operations. Users reported issues with the in-app navigation accuracy, occasional app crashes, inefficient routes, and difficulties with the integration SMS service for retail customers.

Pros and ConsUser Satisfaction
ProsEase of Use, Route Optimization, Features, Customer Support, Optimization
ConsRouting Issues, Technical Issues, Insufficient Information, Mapping Issues, Poor Routing
User SatisfactionSeller Details
Route4Me features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 9.2
9.2
Master Routing
Average: 9.0
9.1
Productivity
Average: 8.8
8.4
Priorities
Average: 8.7
Seller Details
Seller
Route4Me Inc
Company Website
Year Founded
2009
HQ Location
Tampa, Florida
Twitter
@Route4me
512 Twitter followers
LinkedIn® Page
www.linkedin.com
99 employees on LinkedIn®
LogiNext Mile
(33)4.5 out of 5
OverviewPros and Cons
Product Description

LogiNext Mile is a cloud-based transportation automation platform designed to streamline and optimize last-mile, first-mile, long-haul, and reverse logistics operations. It empowers businesses to redu

Industries: Logistics and Supply Chain · Market Segment: 48% Mid-Market, 39% Enterprise
Pros and ConsUser Satisfaction
ProsEase of Use, Route Optimization, Efficiency, Real-Time Data, Real-time Updates
ConsCustomization Difficulties, Delayed Response, Delays, Limited Customization, Poor Customization
User SatisfactionSeller Details
LogiNext Mile features and usability ratings that predict user satisfaction
8.7
Has the product been a good partner in doing business?
Average: 9.2
8.8
Master Routing
Average: 9.0
9.0
Productivity
Average: 8.8
8.3
Priorities
Average: 8.7
Seller Details
Seller
LogiNext
Year Founded
2014
HQ Location
Mumbai, IN
Twitter
@LogiNext
18,776 Twitter followers
LinkedIn® Page
www.linkedin.com
154 employees on LinkedIn®
SalesRabbit
(429)4.5 out of 5
Entry Level Price:$39.00
View top Consulting Services for SalesRabbit
OverviewPros and Cons
Product Description

SalesRabbit is the complete outside sales platform designed to help teams operate faster and smarter. We optimize every step of the sales process, from lead generation and area management to rep track

Users: Sales Representative, Sales · Industries: Construction, Telecommunications · Market Segment: 48% Small-Business, 38% Mid-Market
Pros and ConsUser Satisfaction
ProsEase of Use, Features, Intuitive, Sales Management, Lead Management
ConsSoftware Bugs, Technical Glitches, Bug Issues, Technical Issues, Complexity
User SatisfactionSeller Details
SalesRabbit features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.2
8.7
Master Routing
Average: 9.0
8.9
Productivity
Average: 8.8
8.6
Priorities
Average: 8.7
Seller Details
Seller
SalesRabbit
Company Website
Year Founded
2013
HQ Location
Lehi, Utah
Twitter
@sales_rabbit
428 Twitter followers
LinkedIn® Page
www.linkedin.com
104 employees on LinkedIn®
SimpliRoute
(43)4.8 out of 5
7th Easiest To Use in Route Planning software
OverviewUser Satisfaction
Product Description

SimpliRoute is the route optimization revolution. Thanks to our cutting-edge route algorithms engine you can reduce your logistics costs, improve customers satisfaction and boost your last-mile logist

Industries: Logistics and Supply Chain, Food & Beverages · Market Segment: 53% Small-Business, 42% Mid-Market
User SatisfactionSeller Details
SimpliRoute features and usability ratings that predict user satisfaction
9.6
Has the product been a good partner in doing business?
Average: 9.2
9.1
Master Routing
Average: 9.0
9.6
Productivity
Average: 8.8
9.3
Priorities
Average: 8.7
Seller Details
Seller
Simpliroute
Year Founded
2014
HQ Location
Providencia, Region Metropolitana de Santiago
Twitter
@simpliroute
1,351 Twitter followers
LinkedIn® Page
www.linkedin.com
123 employees on LinkedIn®
Mapsly
(52)4.2 out of 5
Free trial available
OverviewPros and Cons
Product Description

Mapsly is a CRM-native field sales and field service software that combines route optimization, territory management, and sales mapping for field teams. Mapsly supports multi-day and multi-user route

Industries: Automotive, Manufacturing · Market Segment: 62% Small-Business, 38% Mid-Market
Pros and ConsUser Satisfaction
ProsEase of Use, Customer Support, Features, Integrations, Mapping Features
ConsLearning Curve, Mapping Issues, Slow Performance, Slow Loading, Difficult Setup
User SatisfactionSeller Details
Mapsly features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 9.2
7.8
Master Routing
Average: 9.0
7.7
Productivity
Average: 8.8
7.8
Priorities
Average: 8.7
Seller Details
Seller
Mapsly
HQ Location
San Francisco, US
LinkedIn® Page
www.linkedin.com
20 employees on LinkedIn®
Onfleet
(140)4.6 out of 5
Entry Level Price:Starting at $500.00
9th Easiest To Use in Route Planning software
OverviewPros and Cons
Product Description

Onfleet makes it easy for businesses to manage and analyze their local delivery operations. Our product includes intuitive smartphone apps for drivers, a powerful modern web dashboard for dispatchers,

Users: Operations Manager, CEO · Industries: Food & Beverages, Logistics and Supply Chain · Market Segment: 67% Small-Business, 27% Mid-Market
Pros and ConsUser Satisfaction
ProsEase of Use, Delivery Efficiency, Efficiency Improvement, Features, Route Optimization
ConsLimited Features, Missing Features, Routing Issues, Slow Performance, Delayed Response
User SatisfactionSeller Details
Onfleet features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.2
9.1
Master Routing
Average: 9.0
8.7
Productivity
Average: 8.8
8.6
Priorities
Average: 8.7
Seller Details
Seller
Onfleet
Year Founded
2015
HQ Location
San Francisco, CA
Twitter
@onfleet
2,120 Twitter followers
LinkedIn® Page
www.linkedin.com
90 employees on LinkedIn®
Shipsy
(157)4.5 out of 5
15th Easiest To Use in Route Planning software
OverviewPros and Cons
Product Description

Shipsy enables businesses worldwide to build resilient, connected, agile, sustainable, and autonomous supply chain and logistics operations. Its smart logistics management platform empowers businesses

Users: Assistant Manager · Industries: Logistics and Supply Chain, Retail · Market Segment: 50% Enterprise, 31% Mid-Market
Pros and ConsUser Satisfaction
ProsCustomer Satisfaction, Service Quality, Analytics, Analytics Dashboard, Attentive
ConsDelay Issues, Delays, Delivery Delays, Long Waiting Time, Scheduling Issues
User SatisfactionSeller Details
Shipsy features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.2
9.2
Master Routing
Average: 9.0
9.5
Productivity
Average: 8.8
9.2
Priorities
Average: 8.7
Seller Details
Seller
Shipsy
Year Founded
2015
HQ Location
Gurgaon, Haryana
LinkedIn® Page
www.linkedin.com
382 employees on LinkedIn®
Verizon Connect
(954)3.8 out of 5
OverviewPros and Cons
Product Description

Verizon Connect provides all-in-one fleet software solutions for enterprises, small-to medium-size businesses and government organizations, all backed by the reliable Verizon network. With decades of

Users: Office Manager, Owner · Industries: Construction, Transportation/Trucking/Railroad · Market Segment: 66% Small-Business, 31% Mid-Market
Pros and ConsUser Satisfaction
ProsFeatures, Ease of Use, Reporting, Reporting Features, Real-Time Data
ConsPoor Customer Support, Poor Support, Expensive, Billing Issues, Billing Problems
User SatisfactionSeller Details
Verizon Connect features and usability ratings that predict user satisfaction
7.1
Has the product been a good partner in doing business?
Average: 9.2
8.5
Master Routing
Average: 9.0
8.6
Productivity
Average: 8.8
8.2
Priorities
Average: 8.7
Seller Details
Seller
Verizon Connect
Company Website
HQ Location
Atlanta, GA
Twitter
@VerizonConnect
3,933 Twitter followers
LinkedIn® Page
www.linkedin.com
2,114 employees on LinkedIn®
Ownership
VZ
Tookan
(163)4.2 out of 5
Entry Level Price:$99.00
OverviewPros and Cons
Product Description

Tookan is a powerful off-the-shelf Delivery Management platform, which enables businesses to modernize their day-to-day delivery operations and slash overheads. It comes with a state-of-art technology

Users: CEO, Owner · Industries: Food & Beverages, Logistics and Supply Chain · Market Segment: 71% Small-Business, 23% Mid-Market
User Sentiment

Reviewers appreciate Tookan's flexibility in managing deliveries and tasks in real time, its clean and easy-to-navigate dashboard, and its live tracking feature. Reviewers mentioned that Tookan's initial setup can be overwhelming due to the number of settings and options, and that the mobile app occasionally experiences sync delays in areas with poor internet connectivity.

Pros and ConsUser Satisfaction
ProsEase of Use, Customization, Delivery Management, Features, Notifications
ConsPoor Customer Support, Lack of Flexibility, Limited Customization, Limited Functionality, Missing Features
User SatisfactionSeller Details
Tookan features and usability ratings that predict user satisfaction
8.3
Has the product been a good partner in doing business?
Average: 9.2
8.3
Master Routing
Average: 9.0
8.2
Productivity
Average: 8.8
8.2
Priorities
Average: 8.7
Seller Details
Seller
Jungleworks
Year Founded
2011
HQ Location
Tampa, Florida
Twitter
@worksjungle
581 Twitter followers
LinkedIn® Page
www.linkedin.com
356 employees on LinkedIn®
RoadWarrior
(74)4.5 out of 5
Free trial available
8th Easiest To Use in Route Planning software
OverviewPros and Cons
Product Description

RoadWarrior is a sophisticated route optimization tool designed to assist dispatchers and drivers in streamlining their logistics operations. This software solution addresses common challenges faced i

Users: Owner · Industries: Food Production, Insurance · Market Segment: 78% Small-Business, 16% Mid-Market
User Sentiment

Users like the ability to save multiple addresses, optimize routes, and the user-friendly interface that allows for easy route building and tracking. Reviewers experienced issues with the billing cycle, limitations on the number of stops for optimization, difficulties with bulk uploading, and occasional inaccuracies in address locations.

Pros and ConsUser Satisfaction
ProsRoute Optimization, Ease of Use, Efficiency Improvement, Features, Routing Management
ConsRouting Issues, Inefficient Routing, Address Issues, Map Inaccuracy, Poor Routing
User SatisfactionSeller Details
RoadWarrior features and usability ratings that predict user satisfaction
8.5
Has the product been a good partner in doing business?
Average: 9.2
7.8
Master Routing
Average: 9.0
7.3
Productivity
Average: 8.8
7.8
Priorities
Average: 8.7
Seller Details
Seller
SYSTEM1
Year Founded
2013
HQ Location
Marina del Rey, US
LinkedIn® Page
www.linkedin.com
341 employees on LinkedIn®
Ownership
NYSE: SST
OptimoRoute
(51)4.8 out of 5
Entry Level Price:$35.10
10th Easiest To Use in Route Planning software
OverviewPros and Cons
Product Description

OptimoRoute is the #1 route optimization and route planning platform. OptimoRoute provides seamless and intuitive end-to-end route optimization and automation for delivery, field service, and logist

Industries: Food & Beverages, Retail · Market Segment: 67% Small-Business, 22% Mid-Market
Pros and ConsUser Satisfaction
ProsEase of Use, Features, Route Optimization, User-Friendly, Scheduling Management
ConsInefficient Routing, Expensive, Routing Issues, Scheduling Issues, Complex Interface
User SatisfactionSeller Details
OptimoRoute features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 9.2
9.1
Master Routing
Average: 9.0
9.1
Productivity
Average: 8.8
9.1
Priorities
Average: 8.7
Seller Details
Seller
OptimoRoute
Company Website
Year Founded
2012
HQ Location
Palo Alto
Twitter
@OptimoRoute
143 Twitter followers
LinkedIn® Page
www.linkedin.com
59 employees on LinkedIn®
Fleetx
(55)4.7 out of 5
11th Easiest To Use in Route Planning software
OverviewPros and Cons
Product Description

Fleetx.io is an AI driven freight automation platform which helps all logistics stakeholders digitise their end to end operations and provide real time actionable insights using IoT and big data analy

Industries: Transportation/Trucking/Railroad, Logistics and Supply Chain · Market Segment: 49% Mid-Market, 29% Small-Business
Pros and ConsUser Satisfaction
ProsReal-time Tracking, Tracking, Accuracy, Dashboard Design, Data Management
ConsData Inaccuracy, Expensive, Inaccuracy, Tracking Issues
User SatisfactionSeller Details
Fleetx features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 9.2
8.8
Master Routing
Average: 9.0
9.0
Productivity
Average: 8.8
8.9
Priorities
Average: 8.7
Seller Details
Seller
Fleetx
Year Founded
2017
HQ Location
Gurgaon, Haryana
Twitter
@Fleetx
LinkedIn® Page
www.linkedin.com
572 employees on LinkedIn®
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