Best Publisher Ad Server Software for Small Business

Yukta Rustagi
YR
Researched and written by Yukta Rustagi

Products classified in the overall Publisher Ad Server category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Publisher Ad Server to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business Publisher Ad Server category.

In addition to qualifying for inclusion in the Publisher Ad Server Software category, to qualify for inclusion in the Small Business Publisher Ad Server Software category, a product must have at least 10 reviews left by a reviewer from a small business.

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G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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10 Listings in Small Business Publisher Ad Server Available

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    G2 Score
AdSense
(260)4.2 out of 5
3rd Easiest To Use in Publisher Ad Server software
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Google AdSense is a program that enables website owners and content creators to monetize their online content by displaying targeted advertisements. By integrating AdSense, publishers can earn revenue

    Users
    • Manager
    • Owner
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 81% Small-Business
    • 13% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • AdSense features and usability ratings that predict user satisfaction
    8.4
    Ease of Admin
    Average: 8.6
    8.8
    Has the product been a good partner in doing business?
    Average: 8.7
    8.4
    Ease of Use
    Average: 8.7
    8.2
    Ease of Setup
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Google
    Year Founded
    1998
    HQ Location
    Mountain View, CA
    Twitter
    @google
    31,755,640 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    325,935 employees on LinkedIn®
    Ownership
    NASDAQ:GOOG
Product Description
How are these determined?Information
This description is provided by the seller.

Google AdSense is a program that enables website owners and content creators to monetize their online content by displaying targeted advertisements. By integrating AdSense, publishers can earn revenue

Users
  • Manager
  • Owner
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 81% Small-Business
  • 13% Mid-Market
AdSense features and usability ratings that predict user satisfaction
8.4
Ease of Admin
Average: 8.6
8.8
Has the product been a good partner in doing business?
Average: 8.7
8.4
Ease of Use
Average: 8.7
8.2
Ease of Setup
Average: 8.6
Seller Details
Seller
Google
Year Founded
1998
HQ Location
Mountain View, CA
Twitter
@google
31,755,640 Twitter followers
LinkedIn® Page
www.linkedin.com
325,935 employees on LinkedIn®
Ownership
NASDAQ:GOOG
Google Ad Manager
(234)4.2 out of 5
6th Easiest To Use in Publisher Ad Server software
View top Consulting Services for Google Ad Manager
  • Overview
    Expand/Collapse Overview
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Seller Details
    Expand/Collapse Seller Details
G2 Advertising
Sponsored
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AdButler
(62)4.6 out of 5
2nd Easiest To Use in Publisher Ad Server software
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    AdButler is a comprehensive AdTech platform with a host of solutions for enterprise and SMB clients. We are a one-stop-shop for publishers, networks and marketers to realize their digital advertising

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Publishing
    Market Segment
    • 87% Small-Business
    • 13% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • AdButler Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    8
    Advertising
    4
    Customer Support
    3
    Easy Integrations
    3
    Easy Setup
    2
    Cons
    Budget Management
    1
    Complex Setup
    1
    Navigation Issues
    1
    Poor Customer Support
    1
    Training Difficulty
    1
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • AdButler features and usability ratings that predict user satisfaction
    8.8
    Ease of Admin
    Average: 8.6
    9.1
    Has the product been a good partner in doing business?
    Average: 8.7
    9.0
    Ease of Use
    Average: 8.7
    8.6
    Ease of Setup
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    SparkLIT
    Year Founded
    1998
    HQ Location
    Victoria, Canada
    Twitter
    @sparklit_apps
    9 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    6 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

AdButler is a comprehensive AdTech platform with a host of solutions for enterprise and SMB clients. We are a one-stop-shop for publishers, networks and marketers to realize their digital advertising

Users
No information available
Industries
  • Marketing and Advertising
  • Publishing
Market Segment
  • 87% Small-Business
  • 13% Mid-Market
AdButler Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
8
Advertising
4
Customer Support
3
Easy Integrations
3
Easy Setup
2
Cons
Budget Management
1
Complex Setup
1
Navigation Issues
1
Poor Customer Support
1
Training Difficulty
1
View All Pros and Cons
AdButler features and usability ratings that predict user satisfaction
8.8
Ease of Admin
Average: 8.6
9.1
Has the product been a good partner in doing business?
Average: 8.7
9.0
Ease of Use
Average: 8.7
8.6
Ease of Setup
Average: 8.6
Seller Details
Seller
SparkLIT
Year Founded
1998
HQ Location
Victoria, Canada
Twitter
@sparklit_apps
9 Twitter followers
LinkedIn® Page
www.linkedin.com
6 employees on LinkedIn®
Adpushup
(24)4.4 out of 5
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    AdPushup is a revenue optimization platform that helps web publishers sustainably grow their advertising revenue by using a combination of cutting-edge technology, premium demand partnerships, and pro

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 96% Small-Business
    • 4% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Adpushup features and usability ratings that predict user satisfaction
    7.5
    Ease of Admin
    Average: 8.6
    7.5
    Has the product been a good partner in doing business?
    Average: 8.7
    8.5
    Ease of Use
    Average: 8.7
    7.6
    Ease of Setup
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    AdPushup
    Year Founded
    2014
    HQ Location
    Wilmington, Delaware
    Twitter
    @adpushup
    1,623 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    185 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

AdPushup is a revenue optimization platform that helps web publishers sustainably grow their advertising revenue by using a combination of cutting-edge technology, premium demand partnerships, and pro

Users
No information available
Industries
No information available
Market Segment
  • 96% Small-Business
  • 4% Mid-Market
Adpushup features and usability ratings that predict user satisfaction
7.5
Ease of Admin
Average: 8.6
7.5
Has the product been a good partner in doing business?
Average: 8.7
8.5
Ease of Use
Average: 8.7
7.6
Ease of Setup
Average: 8.6
Seller Details
Seller
AdPushup
Year Founded
2014
HQ Location
Wilmington, Delaware
Twitter
@adpushup
1,623 Twitter followers
LinkedIn® Page
www.linkedin.com
185 employees on LinkedIn®
Broadstreet
(52)4.8 out of 5
1st Easiest To Use in Publisher Ad Server software
Entry Level Price:$299.00
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Broadstreet is an Ad Manager that caters specifically to the needs of direct, digital ad sales. It's a platform best suited to city and regional magazines, local news websites, trade journals, and rad

    Users
    • Owner
    • Publisher
    Industries
    • Publishing
    • Online Media
    Market Segment
    • 98% Small-Business
    • 2% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Broadstreet features and usability ratings that predict user satisfaction
    9.6
    Ease of Admin
    Average: 8.6
    9.9
    Has the product been a good partner in doing business?
    Average: 8.7
    9.4
    Ease of Use
    Average: 8.7
    9.5
    Ease of Setup
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Broadstreet Ads
    Year Founded
    2012
    HQ Location
    Red Bank, NJ
    Twitter
    @Broadstreetads
    590 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    21 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Broadstreet is an Ad Manager that caters specifically to the needs of direct, digital ad sales. It's a platform best suited to city and regional magazines, local news websites, trade journals, and rad

Users
  • Owner
  • Publisher
Industries
  • Publishing
  • Online Media
Market Segment
  • 98% Small-Business
  • 2% Mid-Market
Broadstreet features and usability ratings that predict user satisfaction
9.6
Ease of Admin
Average: 8.6
9.9
Has the product been a good partner in doing business?
Average: 8.7
9.4
Ease of Use
Average: 8.7
9.5
Ease of Setup
Average: 8.6
Seller Details
Seller
Broadstreet Ads
Year Founded
2012
HQ Location
Red Bank, NJ
Twitter
@Broadstreetads
590 Twitter followers
LinkedIn® Page
www.linkedin.com
21 employees on LinkedIn®
Kevel
(43)4.5 out of 5
7th Easiest To Use in Publisher Ad Server software
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Kevel offers the infrastructure APIs needed to quickly build custom ad platforms for sponsored listings, internal promotions, native ads, and more - allowing brands to drive new revenue in a user-firs

    Users
    No information available
    Industries
    • Marketing and Advertising
    Market Segment
    • 49% Small-Business
    • 42% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Kevel features and usability ratings that predict user satisfaction
    8.3
    Ease of Admin
    Average: 8.6
    9.6
    Has the product been a good partner in doing business?
    Average: 8.7
    8.0
    Ease of Use
    Average: 8.7
    8.1
    Ease of Setup
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Kevel
    Year Founded
    2010
    HQ Location
    Durham, North Carolina
    Twitter
    @kevelapi
    1,930 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    169 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Kevel offers the infrastructure APIs needed to quickly build custom ad platforms for sponsored listings, internal promotions, native ads, and more - allowing brands to drive new revenue in a user-firs

Users
No information available
Industries
  • Marketing and Advertising
Market Segment
  • 49% Small-Business
  • 42% Mid-Market
Kevel features and usability ratings that predict user satisfaction
8.3
Ease of Admin
Average: 8.6
9.6
Has the product been a good partner in doing business?
Average: 8.7
8.0
Ease of Use
Average: 8.7
8.1
Ease of Setup
Average: 8.6
Seller Details
Seller
Kevel
Year Founded
2010
HQ Location
Durham, North Carolina
Twitter
@kevelapi
1,930 Twitter followers
LinkedIn® Page
www.linkedin.com
169 employees on LinkedIn®
Media.net
(17)4.0 out of 5
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Media.net is the world's second largest contextual advertising platform. We offer cutting edge ad tech with server to server technology for publishers looking to monetize their audiences as also a fre

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 59% Small-Business
    • 35% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Media.net features and usability ratings that predict user satisfaction
    7.5
    Ease of Admin
    Average: 8.6
    10.0
    Has the product been a good partner in doing business?
    Average: 8.7
    8.1
    Ease of Use
    Average: 8.7
    7.5
    Ease of Setup
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Media.net
    HQ Location
    Dubai, AE
    Twitter
    @mediadotnet
    258 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,805 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Media.net is the world's second largest contextual advertising platform. We offer cutting edge ad tech with server to server technology for publishers looking to monetize their audiences as also a fre

Users
No information available
Industries
No information available
Market Segment
  • 59% Small-Business
  • 35% Mid-Market
Media.net features and usability ratings that predict user satisfaction
7.5
Ease of Admin
Average: 8.6
10.0
Has the product been a good partner in doing business?
Average: 8.7
8.1
Ease of Use
Average: 8.7
7.5
Ease of Setup
Average: 8.6
Seller Details
Seller
Media.net
HQ Location
Dubai, AE
Twitter
@mediadotnet
258 Twitter followers
LinkedIn® Page
www.linkedin.com
1,805 employees on LinkedIn®
MonetizeMore
(27)4.9 out of 5
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    MonetizeMore is a Google Certified Publishing Partner that has built an award-winning ad tech platform (PubGuru) to empower web publishers and app developers. 1000+ digital publishers trust us to mana

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 67% Small-Business
    • 26% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • MonetizeMore features and usability ratings that predict user satisfaction
    9.2
    Ease of Admin
    Average: 8.6
    10.0
    Has the product been a good partner in doing business?
    Average: 8.7
    9.4
    Ease of Use
    Average: 8.7
    9.0
    Ease of Setup
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    MonetizeMore
    Year Founded
    2010
    HQ Location
    White Rock, CA
    Twitter
    @monetizemore
    3,978 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    78 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

MonetizeMore is a Google Certified Publishing Partner that has built an award-winning ad tech platform (PubGuru) to empower web publishers and app developers. 1000+ digital publishers trust us to mana

Users
No information available
Industries
No information available
Market Segment
  • 67% Small-Business
  • 26% Mid-Market
MonetizeMore features and usability ratings that predict user satisfaction
9.2
Ease of Admin
Average: 8.6
10.0
Has the product been a good partner in doing business?
Average: 8.7
9.4
Ease of Use
Average: 8.7
9.0
Ease of Setup
Average: 8.6
Seller Details
Seller
MonetizeMore
Year Founded
2010
HQ Location
White Rock, CA
Twitter
@monetizemore
3,978 Twitter followers
LinkedIn® Page
www.linkedin.com
78 employees on LinkedIn®
Ezoic
(15)3.7 out of 5
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Ezoic is a machine learning based advertisement testing and optimization platform.

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 93% Small-Business
    • 7% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Ezoic features and usability ratings that predict user satisfaction
    8.3
    Ease of Admin
    Average: 8.6
    8.8
    Has the product been a good partner in doing business?
    Average: 8.7
    7.0
    Ease of Use
    Average: 8.7
    5.3
    Ease of Setup
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Ezoic
    Year Founded
    2010
    HQ Location
    Carlsbad, California
    Twitter
    @ezoic
    14,378 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    189 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Ezoic is a machine learning based advertisement testing and optimization platform.

Users
No information available
Industries
No information available
Market Segment
  • 93% Small-Business
  • 7% Mid-Market
Ezoic features and usability ratings that predict user satisfaction
8.3
Ease of Admin
Average: 8.6
8.8
Has the product been a good partner in doing business?
Average: 8.7
7.0
Ease of Use
Average: 8.7
5.3
Ease of Setup
Average: 8.6
Seller Details
Seller
Ezoic
Year Founded
2010
HQ Location
Carlsbad, California
Twitter
@ezoic
14,378 Twitter followers
LinkedIn® Page
www.linkedin.com
189 employees on LinkedIn®
Epom Ad Server
(46)4.6 out of 5
Entry Level Price:$250.00
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Epom Ad Server is a cross-channel and cross-platform ad serving solution tailored to the needs of publishers, advertisers, and ad networks. It enables display, mobile app, mobile web, and video ad cam

    Users
    No information available
    Industries
    • Information Technology and Services
    • Marketing and Advertising
    Market Segment
    • 70% Small-Business
    • 30% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Epom Ad Server Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Campaign Management
    2
    Customer Support
    2
    Features
    2
    Helpful
    2
    Ad Management
    1
    Cons
    Difficult Setup
    2
    Complex Setup
    1
    Poor Customer Support
    1
    Poor Documentation
    1
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Epom Ad Server features and usability ratings that predict user satisfaction
    7.5
    Ease of Admin
    Average: 8.6
    6.7
    Has the product been a good partner in doing business?
    Average: 8.7
    8.5
    Ease of Use
    Average: 8.7
    7.6
    Ease of Setup
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Epom
    Year Founded
    2011
    HQ Location
    Kiev, Ukraine
    Twitter
    @EpomAdServer
    987 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    108 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Epom Ad Server is a cross-channel and cross-platform ad serving solution tailored to the needs of publishers, advertisers, and ad networks. It enables display, mobile app, mobile web, and video ad cam

Users
No information available
Industries
  • Information Technology and Services
  • Marketing and Advertising
Market Segment
  • 70% Small-Business
  • 30% Mid-Market
Epom Ad Server Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Campaign Management
2
Customer Support
2
Features
2
Helpful
2
Ad Management
1
Cons
Difficult Setup
2
Complex Setup
1
Poor Customer Support
1
Poor Documentation
1
View All Pros and Cons
Epom Ad Server features and usability ratings that predict user satisfaction
7.5
Ease of Admin
Average: 8.6
6.7
Has the product been a good partner in doing business?
Average: 8.7
8.5
Ease of Use
Average: 8.7
7.6
Ease of Setup
Average: 8.6
Seller Details
Seller
Epom
Year Founded
2011
HQ Location
Kiev, Ukraine
Twitter
@EpomAdServer
987 Twitter followers
LinkedIn® Page
www.linkedin.com
108 employees on LinkedIn®
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10 Listings in Small Business Publisher Ad Server Available

  • Sort By:
    G2 Score