Best Digital Experience Platforms (DXP) - Page 2
Digital experience platforms (DXPs) are composed of an integrated set of core technologies that support the creation, management, and delivery of omnichannel digital experiences.
DXPs help organizations leverage customer data in marketing channels such as websites, social media platforms, advertisements, and customer touchpoints such as customer service, e-commerce platforms, and so on. DXPs are primarily used by marketers to incorporate customer data into multiple steps of the customer journey. The deep feature set of DXPs allows marketers to orchestrate personalized experiences across multiple channels and touchpoints.
Having evolved from traditional content management systems (CMSs), DXPs share some similarities with web content management software and digital asset management software. However, DXPs do much more; in addition to content management and asset tracking, these platforms facilitate much of the development for a company’s final product, website, or portal.
While there are certain foundational components that DXPs must have to accomplish its core purpose of delivering omnichannel experiences, they can also cover a lot of additional ground in terms of the functionality they provide. These pieces include, but aren’t limited to, hybrid or headless CMS software, personalization software, marketing automation software, CRM software, data management platforms (DMP) software, digital analytics software, various translation and localization tools, and other assorted content management software.
To qualify for inclusion in the Digital Experience Platform (DXP) category, a product must:
Best Digital Experience Platforms (DXP) At A Glance
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- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
SAP Emarsys is the customer engagement solution of Intelligent CX from SAP, empowering businesses to deliver personalized, AI-driven, omnichannel experiences. Built for scalability and extensibili
- Marketing Director
- Marketing Manager
- Retail
- Apparel & Fashion
- 55% Mid-Market
- 25% Small-Business
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Komo is a leading SaaS platform that allows marketers across all industries to effortlessly build fully customizable, gamified marketing activations that demand attention and fuel loyalty wherever the
- Sports
- 56% Mid-Market
- 38% Small-Business
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Optimizely One is a digital experience platform, helping marketing and product teams accelerate digital growth. Powering the entire marketing and digital lifecycle—from planning to analysis and everyt
- Computer Software
- 40% Mid-Market
- 31% Enterprise
29,322 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Contentstack is on a mission to deliver the world’s best digital experiences through a fusion of cutting-edge content management, customer data, personalization and AI technology. Iconic brands, such
- Product Manager
- Software Engineer
- Retail
- Computer Software
- 42% Mid-Market
- 41% Enterprise
2,417 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Manage Shopify Hydrogen storefronts, spin up landing pages, run A/B tests, and personalize campaigns with the #1 experience platform that’s built for fast-moving brands. Why choose Pack? Brands li
- 80% Small-Business
- 20% Mid-Market
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
An API-first, cloud-based, headless CMS platform that marketers & developers love. ButterCMS is your content backend. Integrate with 21 different frameworks and programming languages. Devs can bui
- Software Engineer
- CEO
- Computer Software
- Information Technology and Services
- 63% Small-Business
- 27% Mid-Market
826 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Umbraco is a leading open-source .NET Core CMS with over 700,000 active installs worldwide and a vibrant community of over 220,000 members. Since its inception on February 16, 2005, Umbraco has remain
- Software Engineer
- Web Developer
- Computer Software
- Information Technology and Services
- 53% Small-Business
- 35% Mid-Market
3,475 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
dotCMS is a content management system that helps global enterprises with multiple brands, subsidiaries, and franchises manage, optimize, and scale content across languages and channels. Brands such a
- Higher Education
- Information Technology and Services
- 46% Enterprise
- 46% Mid-Market
1,341 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Liferay DXP helps companies deliver personalized and connected digital experiences across a broad range of channels, including customer portals, websites, intranets, mobile apps, and connected devices
- Information Technology and Services
- Computer Software
- 36% Enterprise
- 35% Mid-Market
9,373 Twitter followers
- Overview
- User Satisfaction
- Seller Details
HCL DX is the trusted and proven platform for organizations worldwide that meets the demanding requirements necessary to digitize business-critical processes and make them available to online audience
- Banking
- 66% Enterprise
- 25% Mid-Market
443,583 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
WordPress VIP is the agile content platform leading a powerful enterprise ecosystem for an array of global brands including Salesforce, Merck, Condé Nast, and Facebook. As we fit seamlessly across you
- Computer Software
- Information Technology and Services
- 64% Small-Business
- 31% Mid-Market
56,759 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Core dna is a world-class, true multi-tenant CMS and eCommerce platform created to enable you to build a digital presence you’ll be proud of. We give digital teams all of the developer tools, hosting,
- 85% Small-Business
- 15% Mid-Market
3,074 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
DynamicWeb is Product Information Management (PIM), eCommerce, CMS and Marketing in a cloud-based unified and composable Commerce Suite. DynamicWeb is built on the latest .NET technology with a compo
- Information Technology and Services
- 41% Mid-Market
- 34% Small-Business
1,121 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Tridion Sites provides web content management capabilities, connecting people, processes, and information across teams, brands, and markets, to deliver impactful online experiences globally. Our DPX
- Information Technology and Services
- 53% Enterprise
- 32% Mid-Market
16,103 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Digital teams use the Enonic platform to structure content, compose pages, and deliver digital experiences with their preferred front-end frameworks. Visual editing and real-time preview give editors
- 39% Mid-Market
- 32% Enterprise
879 Twitter followers
