Best Digital Analytics Tools - Page 13
Digital analytics software, also referred to as web analytics software, measures website engagement by tracking web traffic and visitors. Marketers, web developers, and analysts use digital analytics tools to report on the effectiveness of web experiences and to determine how visitors are interacting with their sites. By monitoring events such as page views, clicks, and conversions, businesses can distill web traffic data into meaningful insights. Digital analytics software gives organizations insights into customer behavior when encountering their brand’s website and allows reporting on online conversion, demographic, and content-interaction metrics.
Many solutions in this space offer additional analytical tools such as session replay software, heatmap tools, product analytics software, and A/B testing software to optimize the customer experience and provide a full story on the visitor’s journey. This software often integrates with digital advertising and other marketing systems to provide a view of customer journeys across advertising, search engines, and social media channels.
To qualify for inclusion in the Digital Analytics category, a product must:
Best Digital Analytics Software At A Glance
G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Conversios is a no-code Google Analytics and Pixel Integration Tool For Ecommerce Stores on Woocoomerce, Shopify, and Magento. It offers a product feed manager feature that helps you to sync more than
- 67% Small-Business
- 33% Mid-Market
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Extellio is more than a web analytics tool to improve user experience, conversion and user journeys on websites or mobile apps. It comes with smart surveys, heatmaps, screen recordings, and GDPR-safe
- 100% Mid-Market
- Overview
- User Satisfaction
- Seller Details
Flipdesk site visitors automatically gets web visitor information to deliver better customer experiences.
- 50% Mid-Market
- 50% Small-Business
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
fusedeck is a Cookieless Analytics & Engagement Tracking Framework fusedeck® helps you to create a GDPR and ePrivacy compliant tracking and analytics set up. Analyze your traffic and make your dat
- 50% Mid-Market
- 50% Small-Business
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Gemius Prism offers flexible analytics, monitoring, and reporting on user interaction with digital products.
- 50% Enterprise
- 50% Small-Business
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
GrowByData offers Holistic Marketing Intelligence to Agencies & Brands to develop new strategies to boost marketing performance, reduce cost, create new merchandising strategies, and win new busin
- 78% Enterprise
- 11% Mid-Market
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
JENTIS is a server-side tracking solution providing the highest quality first-party data to improve your understanding of your customers and users. By regaining data lost to ad blockers, browser track
- 50% Mid-Market
- 50% Small-Business
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
At MaxCredible, we aim to optimize the cash flow of SMEs, mid-sized businesses, and large enterprises worldwide. We believe that credit management is not merely about pursuing overdue invoices; it's a
- 100% Small-Business
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
NetSpring brings the modeling flexibility and exploratory power of BI to self-service product analytics, working directly off any cloud data warehouse. NetSpring was founded in late 2019 by industry t
- 67% Mid-Market
- 33% Small-Business
73 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Ocamba Marketeer is an all-in-one marketing solution designed to help increase your revenue with push notifications, web & mobile analytics, and ad exchange. Currently, it features 2 apps - Hood
- 50% Enterprise
- 50% Mid-Market
9 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Discover Qualetics, your gateway to effortless AI automation. Our cutting-edge platform is designed to provide businesses with a seamless experience with its intuitive no-code AI capabilities. Say goo
- 50% Enterprise
- 50% Small-Business
- Overview
- User Satisfaction
- Seller Details
Report Rover does what other analytic platforms cannot. Report Rover is a holistic B2B website platform that reveals the name of the companies visiting your website and showing interest in your produc
- 50% Mid-Market
- 50% Small-Business
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Veritone Attribute is a broadcast attribution solution that helps broadcasters optimize linear TV and radio campaigns by correlating an ad with web lift in near-real time, with visualized, easily shar
- Account Executive
- Broadcast Media
- 61% Enterprise
- 28% Small-Business
4,222 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Easy and friendly analytics. Track your users journey, replay sessions, collect heatmaps & more.
- 50% Mid-Market
- 50% Small-Business
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Zoho Marketing Plus is a unified marketing platform that enables marketing teams to collaborate, create, and execute campaigns across all channels, including email, social media, webinars, SMS, survey
- 50% Small-Business
- 36% Mid-Market
103,039 Twitter followers
