Vagaro Reviews & Product Details

Vagaro is the #1 business management software built for professionals in the beauty, wellness, and fitness industries. Whether you're a solo professional, small business, or managing multiple locations, Vagaro provides everything you need to run and grow your business efficiently. Easily manage your schedule with customizable calendars and 24/7 online booking. Reduce no-shows with automated email and text reminders. Accept payments seamlessly using integrated POS tools, manage inventory in real time, and deliver a personalized client experience with detailed profiles, digital intake forms, and notes. Grow your brand with built-in marketing tools, including email and text campaigns, a customizable website, and exposure on the Vagaro Marketplace. Stay on top of performance with advanced reporting and payroll features. Plus, AI-powered tools help you create content, communicate with clients, and automate routine tasks. Join over 220,000 professionals who trust Vagaro to streamline operations, engage clients, and boost revenue—all from one powerful platform.

Product Website

Seller

Vagaro

Discussions

Vagaro Community

Languages Supported

English

Overview by

Philippe Chutczer

Pricing

Pricing provided by Vagaro.

Just Me

Starting at $23.99

Per Month

View More Pricing Information

Vagaro Integrations

(6)

Verified by Vagaro

Vagaro Media

Automate your salon, spa, or fitness business and get vital appointment details at a glance.

Maintain a professional reputation for your business and instantly craft clear descriptions and policies with Vagaro AI.

Sell services, products, gifts, Packages & memberships

Process payments on any device while providing an easy & safe experience online or in your business.

Market with text & email

Sell your products in person or online.

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Verified User in Medical Practice

4/8/2026

"0wner"

5/5

What do you like best about Vagaro?

It makes daily operations much smoother by combining:

Online booking 24/7, so clients can schedule anytime without calling

Automated reminders, which help reduce no-shows

Integrated payments & POS, making checkout quick and professional

Client management (CRM), where you can track history, notes, and preferences

Marketing tools, like email/text campaigns and promotions

Overall, it saves time, keeps the schedule organized, and enhances the client experience—which is key for growing and maintaining a successful aesthetic practice like yours. Review collected by and hosted on G2.com.

What do you dislike about Vagaro?

Extra fees add up – Many features (text marketing, forms, add-ons) require additional paid upgrades, which can become expensive over time.

User interface can feel cluttered – There are so many features that sometimes it’s not very intuitive, especially for new staff.

Limited customization – Booking pages and forms don’t always allow full branding or flexibility for a medspa’s specific needs.

Customer support can be inconsistent – Response times and quality of help may vary.

Reporting limitations – Some reports are not as detailed or customizable as you might want for tracking performance or revenue.

Overall, it’s a powerful platform, but it can feel a bit rigid and costly when you want to fully tailor it to your business. Review collected by and hosted on G2.com.

What problems is Vagaro solving and how is that benefiting you?

Vagaro helps solve the challenge of managing multiple aspects of a business in one place, including scheduling, client communication, payments, and marketing. It reduces the need for manual booking and constant phone calls by allowing clients to book online, which saves time and improves efficiency. Automated reminders help minimize no-shows, and having client history and notes in one system enhances personalized care. Overall, it streamlines daily operations, improves organization, and allows me to focus more on delivering quality services and growing my business. Review collected by and hosted on G2.com.

Response from Phoebe Vagaro of Vagaro

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First of all, thanks for being a part of Vagaro! We appreciate you taking the time to share such detailed feedback.

We’re glad to hear that platform helps keep your schedule organized, and enhances your clients' experiences – that's exactly what we aim for!

Regarding your notes about extra fees, interface navigation, and feature customization, we completely understand where you’re coming from. Our Support team is happy to review your current pricing and feature setup to ensure you’re getting the full value of what you’re paying for. And if you feel like you’re having trouble with navigation, we’d love to offer you a complimentary one-on-one session to help you get even more from Vagaro. During the session, we can walk you through features, share tips and tricks, and show you ways to streamline your workflow. You can book a General One-on-One session under Training and Membership at mysite.vagaro.com/vagarouniversity using the promo code COMMUNITY.

Thank you again for your thoughtful feedback – we look forward to supporting you further!

Verified User in Individual & Family Services

2/13/2026

"Help desk"

2.5/5

What do you like best about Vagaro?

I like that it’s live person to help when I call. One time, I had a credit card processing question where a client didn’t show for her appt and I want to charge her card on file. The first rep wasn’t able to articulate and assist. The manager stepped in and was able to articulate the limitation of the system and advised a solution to my issue and offer additional tips Review collected by and hosted on G2.com.

What do you dislike about Vagaro?

I don’t like that customers have to tap and pay each time after their service. When it was Schedulicity, the system allowed a bypass of the card tap Review collected by and hosted on G2.com.

What problems is Vagaro solving and how is that benefiting you?

Response from Neomi Allen of Vagaro

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Thank you so much for sharing this thoughtful feedback — we really appreciate you highlighting your experience with our live support team. It’s great to hear that when things needed a deeper explanation, our manager was able to step in, clarify the system limitations, and offer a workable solution plus extra tips. That’s exactly the level of support we aim for.

Regarding the tap-to-pay process, we understand how workflow differences from other platforms can take some adjusting. If you’d like to explore any available settings or alternative payment workflows that might better fit your business style, we’d be happy to walk through those options with you. Feel free to reach out anytime at support@vagaro.com, and we’ll gladly assist.

Patricia D.

Owner/Practitioner

Small-Business (50 or fewer emp.)

1/6/2026

"I love the inventory/PO functionality"

5/5

What do you like best about Vagaro?

I love that after spending a lot of time organizing my inventory (making sure it's correct and up to date) that when I create a PO and mark it as received, the inventory item quantities update as well. This is how it's supposed to work! Review collected by and hosted on G2.com.

What do you dislike about Vagaro?

That I have to always make sure I hit "Refresh" to update the screen. I feel like since it's an online platform that it should be able to update in real time, but the tech behind that is not my forte so maybe I'm wrong. Review collected by and hosted on G2.com.

What problems is Vagaro solving and how is that benefiting you?

It's keeping up with the inventory, saving me at least an hour or two per week when I need to order more stock. It does a lot more than that, but the inventory issue was my nightmare for too long, so I really appreciate that I have found what I need in a program I'm already using to sell, order and keep track of that inventory. Review collected by and hosted on G2.com.

Response from Neomi Allen of Vagaro

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Thank you for the great feedback! We’re so glad to hear the inventory and PO workflow is working exactly as expected and saving you hours each week — that’s a huge win.

We also appreciate your feedback on the calendar, We are working towards a new release for the calendar to improve the overall experience. Feedback like this helps us continue improving how seamless and responsive the platform feels. Thanks for being part of the Vagaro community!

Verified User in Apparel & Fashion

1/29/2026

"Game Changer for Alterations Business"

5/5

What do you like best about Vagaro?

Vagaro has been a game-changer for my alterations business and my handmade crafts shop. The appointment calendar makes scheduling and staying organized effortless, and having my website connected in the same place keeps everything looking professional and easy for clients to use. I also love being able to offer custom-ordered handmade items through the online store—customers can browse, request, and order without the back-and-forth.

The ability to issue invoices and accept payments easily, all in one platform, has been huge—it’s streamlined my workflow, and it’s saved me over $1,000 over the past year. If you need booking, a website, online selling, and invoicing/payments all in one place, I highly recommend Vagaro! Review collected by and hosted on G2.com.

What do you dislike about Vagaro?

Not being able to list my Business type as Tailoring/Alterations Review collected by and hosted on G2.com.

Response from Neomi Allen of Vagaro

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Thank you so much for sharing such a thoughtful review! We love hearing how Vagaro has helped streamline your alterations business and handmade crafts shop—from scheduling and invoicing to online selling and payments all in one place. Saving time and over $1,000 in a year is exactly the kind of impact we aim to provide.

We also appreciate your feedback regarding the business type options. That insight is valuable, and we’ll be sure to pass it along to our team as we continue expanding and improving category listings to better support businesses like yours.

Thanks again for recommending Vagaro and for being part of our community—we’re excited to continue supporting your growth!

Verified User in Consumer Services

12/18/2025

"I’ve been really enjoying using Vagaro so far"

5/5

What do you like best about Vagaro?

The software is super user-friendly and gives you a lot of flexibility to build exactly what you need for your business. It’s not overly expensive pricing really depends on the add-ons you choose, which I like because you’re not forced to pay for features you won’t use. You can start simple, work with what fits your operation, and add tools as you grow. Nothing feels unnecessary or overcomplicated, which is huge when you’re running a business and need things to just work. Overall, it’s been a solid investment and a great platform for scheduling, payments, and client management. Review collected by and hosted on G2.com.

What do you dislike about Vagaro?

One small downside is the learning curve at the beginning, especially when you’re figuring out how everything looks and functions from the client’s side. That said, this feels more like part of the setup and learning process rather than an issue with the software itself. Once you get familiar with it, everything runs smoothly. Review collected by and hosted on G2.com.

What problems is Vagaro solving and how is that benefiting you?

One concern I’ve had is receiving messages that appear to come from Vagaro representatives directly through the software’s business messaging system. When I asked about this, even someone training me on the platform wasn’t fully aware of how those messages are generated. It made me pause and double-check legitimacy, simply from a security and scam-prevention standpoint.

That said, this seems more related to communication clarity than the software’s actual functionality. With better transparency around official messaging and reps, this would be easily resolved. Overall, Vagaro is still a strong platform it just requires some initial learning and due diligence on the business owner’s end. Review collected by and hosted on G2.com.

Response from Neomi Allen of Vagaro

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Thank you so much for your detailed and thoughtful review! We’re happy to hear Vagaro’s flexibility, pricing options, and core tools are supporting your business. We appreciate your feedback around the learning curve and messaging clarity—it helps us continue improving. If you’d like extra guidance, we offer a free one-on-one session at https://mysite.vagaro.com/vagarouniversity

using code COMMUNITY.

Verified User in Health, Wellness and Fitness

2/23/2026

"Everything I need"

5/5

What do you like best about Vagaro?

I like all the features included in vagaro. The pos system, the forms, especially marketting. the daily deals and advertising your business on vagaro's website/app Review collected by and hosted on G2.com.

What do you dislike about Vagaro?

1.when i was looking to link quickbooks with vagaro i was under the impression that I would get quickbooks through vagaro and not have to already had have QuickBooks.

2.Having to choose between capturing credit card or deposits. we should be able to assign deposits to certain services and also capture a credit card.

3. Being able to access checkout and charge like square, because sometimes i do events where i dont have to make a client portall

4. being able to send invoices like paypal, also for events where i'm hired out and i don't have a specific service that i charge for. Review collected by and hosted on G2.com.

Response from Phoebe Vagaro of Vagaro

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First of all, thank you for being a part of Vagaro! We’re glad to hear you’re enjoying the marketing features as well as the organization the app provides. We’d love to take the opportunity to tackle some of the valuable feedback you’ve taken the time to share with us.

QuickBooks has its own subscription model and is not included in Vagaro’s integration service. You can always export your reports without needing to integrate with QuickBooks through the Reports section of the app.

We understand how important it is to protect your time and schedule. Capturing a credit card helps safeguard against no-shows and cancellations, allowing you to manually charge the card after the appointment window. Taking a deposit on the other hand, allows you require either a flat amount or a percentage upfront to secure the time slot, and it still captures the customer’s credit card details.

Regarding accessing checkout without creating a client portal, as well as sending invoices without attaching it to a service, we’ve gone ahead and passed your notes along to the team to look into. Thank you for sharing these insights!

Verified User in Health, Wellness and Fitness

11/12/2025

"Smooth Transition from Schedulicity"

4/5

What do you like best about Vagaro?

It is easy to set up services and classes, and then add them to the calendar. I've been able to get my clients used to it fairly quickly. I feel they did a good job transitioning the Schedulicity people over. They were at a disadvantage because I was really happy with Schedulicity, but they made me a believer that Vagaro could meet my needs. Review collected by and hosted on G2.com.

What do you dislike about Vagaro?

The only thing I really miss is the ability to send messages easily from the classes. I would rather there be a bucket for attendees instead of having to edit the class to see the roster. In Schedulicity, I could open the class, view the roster, and then send the group content they need to know for class. That feature was something I used quite often, and it was included in my monthly fee. Those features cost extra in Vagaro, so it requires more manual work. At this time, it is cost-prohibitive to add those extra expenses. Hopefully, one option will present itself to make it work more easily. Review collected by and hosted on G2.com.

Response from Neomi Allen of Vagaro

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Thank you so much for sharing your experience and for giving Vagaro a chance after coming from a system you were already happy with! We’re thrilled to hear that the transition from Schedulicity went smoothly and that your clients were able to adapt quickly. It’s great to know that setting up services and classes has been easy and that Vagaro is meeting your scheduling needs.

I really appreciate your feedback about messaging directly from classes. Having a quick way to view the roster and communicate with attendees is definitely valuable, especially when you rely on it for sharing class details. While some of those advanced communication tools are part of our add-on features, your note about the workflow and cost considerations is extremely helpful. Feedback like yours is what guides our ongoing improvements.

I’m glad to hear that Vagaro is helping you stay visible to clients and allowing them to book without extra work on your end. Whenever you're ready to expand with a website, we’ll be here to support you. Thanks again for taking the time to leave such thoughtful feedback!

Verified User in Retail

3/13/2026

"Great Software for organization"

4.5/5

What do you like best about Vagaro?

I like the multiple features and options when it comes to scheduling, credit card deposits, calendar merging features, organizing my business. Review collected by and hosted on G2.com.

What do you dislike about Vagaro?

What I dislike about Vagaro:

What I dislike most is paying a monthly subscription to drive clients to my website, only for those clients to then be shown other salons in my area that are also paying for the same platform. I appreciate the features Vagaro offers, but this creates a frustrating experience for business owners trying to build their own brand and customer base. In the future, this may lead me to consider other platforms, such as GoHighLevel, that offer a more personalized experience without requiring me to build a separate website. Review collected by and hosted on G2.com.

Response from Phoebe Vagaro of Vagaro

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Thank you for sharing your feedback! We’re glad Vagaro is helping you stay organized and manage payments seamlessly. We also understand your concerns about the marketplace exposure and how it impacts building your own brand. Your input is invaluable, and we’re always looking for ways to improve the platform and provide a better experience for business owners like you. If you're interested in learning about our marketing features to help expand your business further, we'd love to offer you a complimentary private session with one of our experts. You can go to mysite.vagaro.com/vagarouniversity to book your General One-on-One session under Training and Membership, using the promo code COMMUNITY.

Happy booking!

Verified User in Health, Wellness and Fitness

11/7/2025

"very easy to navigate and use"

4.5/5

What do you like best about Vagaro?

very user friendly. covers all my needs for my business. very few glitches Review collected by and hosted on G2.com.

What do you dislike about Vagaro?

The calendar layout. It is very hard to distinguish between the lines, especially if you're looking at a week view. It would be great to have a thick line (Horizontal) for the each hour line mark, slightly thinner for 30 minute line mark and then the thin for 15 min line mark. Then have the days of the week slightly different. ie: Monday lighter, Tuesday shaded slightly, Wednesday lighter, etc. Also it would be nice when looking at 2 or more employee calendars that there would be and thick solid line (Vertical) between the week view calendars, so that you can see when one employees week ends and the other begins. it all runs into each other. ie: when trying to schedule a couples appt with 2 employees, is very hard to distinguish between (let's) Fridays schedule for both. It all just blends into each other. Review collected by and hosted on G2.com.

Response from Neomi Allen of Vagaro

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Thank you for taking the time to share such detailed feedback! We completely understand how a clearer calendar layout—like thicker hour lines, varying shading for days, and solid dividers between employee schedules—would make it much easier to manage multiple employees and schedule appointments like couples services. We’ll be submitting your suggestions as a feature request, as feedback like yours plays a key role in helping us improve Vagaro and make the software more intuitive and user-friendly for all our customers.

Verified User in Cosmetics

10/31/2025

"The best system"

5/5

What do you like best about Vagaro?

I love how Vagaro keeps everything organized in one place — appointments, client notes, payments, and reminders. The automated texts and emails save me a lot of time, and the professional look of the booking system makes a great impression on clients. It really helps my business run smoothly and feel more professional. Review collected by and hosted on G2.com.

What do you dislike about Vagaro?

Sometimes the system feels a bit complicated at first, especially when setting up services and forms. There’s a learning curve, and a few features could be more intuitive. Also, clients sometimes get confused because they need to create a Vagaro account to book. But once everything is set up, it works great overall. Review collected by and hosted on G2.com.

What problems is Vagaro solving and how is that benefiting you?

Vagaro helps me stay organized and save time by managing all my bookings, payments, and client information in one system. The automated reminders reduce no-shows, and the online booking makes it easy for clients to schedule anytime. It really helps my business run smoothly and lets me focus more on giving my clients a better experience instead of dealing with scheduling issues. Review collected by and hosted on G2.com.

Response from Tresha Bornales of Vagaro

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Thank you for sharing your detailed feedback! We’re so glad to hear Vagaro helps keep your business organized and running smoothly while saving time with automated reminders and online booking. We understand that there can be a learning curve when setting up services and forms, and our 24/7 support team is always available to help make the setup process easier. We appreciate your thoughtful review and continued support!