217 Optimove Reviews
Overall Review Sentiment for Optimove
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I like how easy the functions are to Navigate. The mission control is an awesome platform which makes campaign analysis very smooth. I also like how easy it is to gather relevant data. Liat is also great and assists us with any queries we have effectively and efficiently, we work very well together and she has helped the team a lot. Review collected by and hosted on G2.com.
Occasional slowness of functions like mission control and template manager. Review collected by and hosted on G2.com.
So many features, data, dashboards, and scalable Review collected by and hosted on G2.com.
At times is a little complex to use or to grasp new feautres easily. Can get out of hand if not properly managed and with daily oversight of teams' efforts Review collected by and hosted on G2.com.
Full coverage of CRM activities in one hub, automatization. Review collected by and hosted on G2.com.
there are always things that can be improved, certain lack of flexibility in some options Review collected by and hosted on G2.com.
Optimove is easy to use, has a great support team which are really skilled talented and friendly. Optimove has been one of the most complex CRM I've had the chance to work with so far. It has a really complex default way to create content for your end users, however it also allow a lot of tailoring for your prefference. My favorite aspect is that I can create my own attribute, just they way I like them Review collected by and hosted on G2.com.
I think the Dashboard and Mission control can be a little bit more user friendly. Having to manage 3 brands, it would help to have a clear differentiation between each within the reports + a way to see all campaigns from a macro stand point to have an easier way to asses their success (I'm not sure how this would be possible though). Review collected by and hosted on G2.com.
The Campaign Builder and Mission Control are the most valuable tools in Optimove. With the Campaign Builder, I can create campaigns for different segments with just a few clicks, and it also allows me to utilize multiple channels. Meanwhile, Mission Control makes it effortless to measure and export all running campaigns. In my opinion, these tools significantly enhance productivity. Review collected by and hosted on G2.com.
The new drag and drop Dashboard is not very user-friendly. Perhaps a different type of dashboard with more comprehensive reports would be highly useful. Review collected by and hosted on G2.com.
Optimove has all of the necessary features for setting up ultra-personalised multi-channel marketing campaigns. The Target Group builder and customer segmentation attributes are invaluable. I love the wide variety of KPIs and dashboards available for analysing campaigns and customer behaviour from every angle possible. Our Customer Success Manager is also always on hand to speedily answer any questions we have! Review collected by and hosted on G2.com.
Some pages can sometimes take a while to load if you have many campaigns running/a lot of data. Resolving bugs or data errors can also sometimes be time-consuming. Review collected by and hosted on G2.com.
The user interface is incredibly intuitive and easy to navigate. Great team with a lot of experience,customer friendly. Being able to anticipate customer behavior and tailor our outreach accordingly is giving us something extra. Review collected by and hosted on G2.com.
Being fair. There isn't much to disklike. Review collected by and hosted on G2.com.
I like how Optimove is basically a one-stop shop. In other words, Optimove offers numerous features to help us meet our business needs and achieve out goals. It's also extremely helpful that we are able to integrate other tools with Optimove, such as our push tool, so that we are able to plan and schedule everything through Optimove. Lastly, Optimove has an exceptional customer service team. They respond to issues in a timely matter and ensure that they communicate status updates to you as their working through different issues. Review collected by and hosted on G2.com.
The one thing that could use some improvement is ensuring that the data is updated in a timely matter each day. There have been a few different periods of time where the Daily Process would constantly update very late in the day and it interered with our comms schedule. Review collected by and hosted on G2.com.
We are still in the process of integrating and getting set up on Optimove, and the team there has been brilliant and accommodating to our businesses needs, as we have yet to launch. I really appreciate all the contact hours to go through training and getting us up to speed on best practices and receiving info on how to fully maximize the benefits out of using their product. Optimove is a very easy to use CRM system, and intuitive compared to other platforms out there. Review collected by and hosted on G2.com.
At the moment, we are still in the process of getting set up on Optimove and there is nothing that I dislike. The process has been seamless and we're excited to start utilizing Optimove's features in our marketing efforts. Review collected by and hosted on G2.com.
