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MobileAction Reviews & Product Details - Page 2

MobileAction Overview

What is MobileAction?

Apple Search Ads Partner | Growth partner of apps and games with intelligence, automation and expertise Founded in 2013 in San Francisco, MobileAction is a pioneer in app analytics and the growth partner of apps and games for organic and paid user acquisition. It is the go-to platform for app marketers aiming for the top charts on the App Store and the Google Play Store, trusted by industry giants like Entain, IGG, Zalando, Playtika, and Adidas. MobileAction lets app marketers; - Automate and optimize Apple Search Ads campaigns with advanced, AI-driven solutions of SearchAds.com. - Access data on 90M+ ad creatives, 100K+ publishers, and market trends to sharpen the competitive edge with Ad Intelligence. - Use central information on organic keywords and creative strategies for the App Store and Google Play Store with ASO Intelligence. - Optimize search results campaigns according to targeted insights on any app, keyword, and competitor with Search Ads Intelligence. - Get in-depth data to produce more appealing custom product pages with CPP Intelligence. - Position apps more effectively with market data for both the App Store and Google Play Store with Market Intelligence. - Dive into detailed performance analytics for any app or game on the Google Play Store and the App Store with App Intelligence. - Access and customize all app store data to create tailored dashboards for unique needs with custom solutions. - Grow apps and games with professional support for ASO and Apple Search Ads. With data from 90M+ creatives, 6M+ keywords, 5M+ apps, 100K+ publishers, and 500K+ advertisers, MobileAction lets app marketers step into the future of app optimization.

MobileAction Details
Languages Supported
English, Japanese, Korean
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Product Description

MobileAction is a tool for app marketers to do keyword ranking, competitor analysis and App Store optimization in the App Stores.


Seller Details
Year Founded
2013
HQ Location
San Francisco, California, United States
Twitter
@MobileAction
6,810 Twitter followers
LinkedIn® Page
www.linkedin.com
111 employees on LinkedIn®
Description

Founded in
013 in San Francisco, MobileAction is a pioneer in app analytics and the growth partner of apps and games for organic and paid user acquisition. It is the go-to platform for app marketers aiming for the top charts on the App Store and the Google Play Store, trusted by industry giants like Entain, IGG, Zalando, Playtika, Square and Adidas.MobileAction lets users automate and optimize Apple Search Ads campaigns with advanced, AI-driven solutions, offers consultation and custom solutions, and gives them access to data intelligence to sharpen their competitive edge.With data from 90M+ creatives, 6M+ keywords, 5M+ apps, 100K+ publishers, and 500K+ advertisers, MobileAction enables app marketers to step into the future of app optimization.


MobileAction T.
MT
Overview Provided by:
Growth partner of apps and games with intelligence, automation & expertise

Recent MobileAction Reviews

Sara S.
SS
Sara S.Enterprise (> 1000 emp.)
5.0 out of 5
"Essential tool for ASA, ASO, and Combining the two"
We came over from a competitor product due to a few reasons, luckily this opened us to scoping where a lot of products we wanted were already made ...
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
4.5 out of 5
"Essential Tool for Mobile Ad Strategy and Competitor Insights"
The platform makes it easy to identify trends, understand what’s performing well, and gather ideas for scaling ads. The insights into video ad crea...
Avinash S.
AS
Avinash S.Small-Business (50 or fewer emp.)
5.0 out of 5
"One stop solution for ASO & Apple Search"
Solutions offered for ASO & Apple Search Ads
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MobileAction Media

MobileAction Demo - SearchAds.com - Automations
Simplify campaign management and maximize impact on all 4 placements. Elevate your Apple Search Ads campaigns with 20+ templates and condition-based campaign automation capability across multiple layers.
MobileAction Demo - SearchAds.com - Co-pilot
Optimize and manage your campaigns. Craft winning Apple Search Ads strategies with recommendations and multiple collaborative smart tools under SearchAds.com.
MobileAction Demo - Ad Intelligence
Decode top-performing ads, creative elements, and strategies across a range of networks. Filter for success indicators, explore metrics, and evaluate active countries and networks.
MobileAction Demo - Search Ads Intelligence
Discover valuable App Store insights and optimization opportunities through app, keyword, and competitor searches. Explore Product Pages, CPP Intelligence for actionable strategies. Find potential keywords for your app by browsing our extensive set gathered from your competitors’ keywords, your ...
MobileAction Demo - CPP Intelligence
Discover custom product pages by app, keyword and category. Optimize your custom product pages for maximum conversion and gain a competitive advantage.
MobileAction Demo - ASO Intelligence
Utilize our extensive keyword dataset to track, outpace competitors, and boost your rankings. Uncover potential keywords, analyze ranking history, and make comparisons on a single graph.
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Video Reviews

106 MobileAction Reviews

4.4 out of 5
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106 MobileAction Reviews
4.4 out of 5
106 MobileAction Reviews
4.4 out of 5

MobileAction Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for MobileActionQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Anna K.
AK
Co-Founder & Chairman of the Board
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about MobileAction?

I use Mobile Action to manage ASA campaigns more efficiently with automated rules, and the various insight tools to support strategic insights. I’ve used for example bid adjustment rules based on keyword performance, dayparting, and email notifications to help spot new keyword opportunities from search terms. The auction insights section helps to understand changes in performance and provides context to weekly reporting and bid optimization. You can even look at keywords per competitor and compare which mutual keywords exist, or take a look at unique keywords to find ideas to expand keyword targeting. Lately, I’ve been using more of the CPP intelligence tool to come up with creative recommendations, and the last tool I want to mention is Trace, which basically ties all different insights together, to help explain performance shifts in terms of organic, paid, and even app updates. All in all, I’ve found Mobile Action such a versatile solution, and most importantly, the level of support and team’s willingness to improve demonstrates a strong future for this platform! Review collected by and hosted on G2.com.

What do you dislike about MobileAction?

The UI could be improved. Sometimes some bugs have occurred and the explanations for the metrics could be clearer. Review collected by and hosted on G2.com.

What problems is MobileAction solving and how is that benefiting you?

ASA campaign optimization & automation

strategic planning & competitor analysis

creative insights Review collected by and hosted on G2.com.

Emre G.
EG
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about MobileAction?

MobileAction enables us to track, analyse and optimize our app's presence in stores by providing very easy-to-read and on-target datasets. In a very competive market, the tool is being essential for us with the variaty of features. Beside that, the team is always accessible and helpful. They make you feel supported! Review collected by and hosted on G2.com.

What do you dislike about MobileAction?

It'd be great to have the ability to build custom monitoring dashboards for different user groups with combined datasets. Review collected by and hosted on G2.com.

What problems is MobileAction solving and how is that benefiting you?

We're working with MobileAction to build a data-driven ASO strategy and looking forward to start working on ASA optimization! To date, MobileAction helped us significantly to grow our strengh in both App Store and Play Store with keyword recommendations, deep-dive analyses, action plans for all other ASO factors. Review collected by and hosted on G2.com.

Fatih Resul K.
FK
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MobileAction?

What I like best about Mobile Action is its ease of use. It offers both, automated easy of integration and manual implementation options, catering to different needs. The ability to reach out to the relevant support person directly through Slack is incredibly convenient. The portal is user-friendly, making it simple to navigate. We use everyday. Additionally, the variety of features is impressive, and they continuously introduce new ones, keeping the platform up-to-date with the latest trends and needs in mobile marketing. Review collected by and hosted on G2.com.

What do you dislike about MobileAction?

While Mobile Action offers a wide variety of features, some of the products can be expensive. Therefore, it is essential to discuss your budget in detail with the sales team. Investing in the right features at the right time is critical to maximizing efficiency and getting the most out of the platform. Review collected by and hosted on G2.com.

What problems is MobileAction solving and how is that benefiting you?

Mobile Action is solving several key problems for us, particularly in the areas of App Store Optimization (ASO) and Search Ads automation. The ASO tool helps us improve our app's visibility and ranking in app stores, leading to increased downloads and user engagement. The Search Ads automation feature streamlines our advertising efforts, making our campaigns more efficient and effective. These tools have significantly benefited our overall mobile marketing strategy by saving time and improving our results. Review collected by and hosted on G2.com.

Ezgi E.
EE
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MobileAction?

From keyword research to campaign analysis, every aspect of our workflow has become more efficient and data-driven thanks to Mobile Action. The insights the platform offers seems very accurate and the interface is very intuitive and user-friendly. I found it easy to navigate through the platform and access the wealth of data and insights it provides. Unlike Apple's native consoles, which can feel somewhat limited in terms of analytics depth, MobileAction provides comprehensive features to analyze and optimize our campaigns effectively.

Also the customer support deserves special mention! They have been super responsive and attentive to our needs, always going the extra mile to address any queries or concerns we might have, and committed to improve the platform based on feedback Review collected by and hosted on G2.com.

What do you dislike about MobileAction?

While the platform is generally user-friendly, there can be occasional glitches that disrupt the workflow Review collected by and hosted on G2.com.

What problems is MobileAction solving and how is that benefiting you?

MobileAction allow us to track performance metrics and fine-tune our advertising strategies for maximum impact. It's also providing comprehensive insights that guide our decision-making process. Additionally, the platform's user-friendly interface and responsive customer support simplify our workflow, saving us time and effort. Review collected by and hosted on G2.com.

Matt K.
MK
Senior Marketing Manager
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MobileAction?

Mobile Action is an excellent tool for creative analysis! Its in-depth ad intelligence lets us uncover top-performing creatives and monitor competitors’ strategies with ease Review collected by and hosted on G2.com.

What do you dislike about MobileAction?

The user interface could be more intuitive for deeper creative analysis. Review collected by and hosted on G2.com.

What problems is MobileAction solving and how is that benefiting you?

We can follow the trends and have an access to all the creatives libraries in one place Review collected by and hosted on G2.com.

Okan .
O
Marketing Artist
Fine Art
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MobileAction?

MobileAction is very useful for analysing game ads and tracking competitors with its comprehensive data. In particular, it is a great advantage for me that I can quickly see advertising trends and compare performance in different game categories. Thanks to its user-friendly interface, I can easily access the data I want. Review collected by and hosted on G2.com.

What do you dislike about MobileAction?

Some data could be more detailed, but in general I have no problems in use. Review collected by and hosted on G2.com.

What problems is MobileAction solving and how is that benefiting you?

MobileAction helps me understand competitors' strategies by analysing ad performance and trends. In this way, I can plan my campaigns more effectively. Review collected by and hosted on G2.com.

Verified User in Market Research
AM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MobileAction?

MobileAction's user-friendly dashboard and powerful automation tools significantly streamlined my workflow. Competitor analysis helped us quickly increase our impression share on key terms. The dedicated support team was always available to answer questions. Review collected by and hosted on G2.com.

What do you dislike about MobileAction?

MobileAction is a powerful tool, though there's always potential for improvement. Currently, there's little to criticize. Review collected by and hosted on G2.com.

What problems is MobileAction solving and how is that benefiting you?

MobileAction is an indispensable tool for competitive analysis. It provides in-depth insights into competitors' keyword strategies, app store rankings, and user reviews. By leveraging this information, I can identify opportunities to optimize my app's visibility and user acquisition. Review collected by and hosted on G2.com.

Avinash S.
AS
Marketing Director
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MobileAction?

Solutions offered for ASO & Apple Search Ads Review collected by and hosted on G2.com.

What do you dislike about MobileAction?

Nothing to mention here.

Nothing to mention here. Review collected by and hosted on G2.com.

What problems is MobileAction solving and how is that benefiting you?

It provided competition insights. It also provided automation which was very helpful. Their expertise in ASA helped us to test with lower budget but with more precision. Review collected by and hosted on G2.com.

Tim S.
TS
Director of User Acquisiton
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MobileAction?

The team is super helpful and respond to any issue I have really quickly. It's like having an extra Apple team at your disposal. Review collected by and hosted on G2.com.

What do you dislike about MobileAction?

There's a few product improvements that could be made, but so far the team has listened to those suggestions and are working to add those features for us! Review collected by and hosted on G2.com.

What problems is MobileAction solving and how is that benefiting you?

Mobile action make managing many campaigns across many apps very easy. They also make having complicated automations super easy. Review collected by and hosted on G2.com.

Pooja P.
PP
Lead Program Manager
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about MobileAction?

Mobile Action is a powerful solution for businesses serious about app growth. We liked the below 3 things the most.

Comprehensive ASO tools for maximizing app discoverability.

Actionable data for decision-making.

Reliable customer support for addressing queries promptly. Review collected by and hosted on G2.com.

What do you dislike about MobileAction?

Some advanced features may come with higher-tier pricing.

Learning curve for users unfamiliar with ASO metrics. Review collected by and hosted on G2.com.

What problems is MobileAction solving and how is that benefiting you?

Its data-driven approach and detailed analytics are invaluable for improving app store rankings, increasing visibility, and driving user acquisition. Highly recommended for app marketers and developers! Review collected by and hosted on G2.com.