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Meltwater Reviews & Product Details - Page 88

Meltwater Overview

What is Meltwater?

Meltwater, a pioneer of media intelligence, gives PR, communications and marketing professionals the information advantage they need to stay ahead and a single, integrated solution to be efficient. As the only all-in-one solution for PR and social media, more than 27,000 companies use Meltwater’s media and social intelligence to stay on top of billions of online conversations and extract relevant insights to strategically manage their brands. With nearly 20 years of experience analyzing data, Meltwater is dedicated to personal, global service built on the local expertise of 50 offices across six continents. Our clients can monitor media coverage across both news and social media. We track over 300,000 online news sources, have partnerships for print and broadcast monitoring, and listen to social conversations, in real-time, across Twitter, Facebook, Instagram, YouTube, comments, review sites, forums, message boards, and over 300 million blogs. We help our clients analyze media and social media coverage with ease, with both qualitative and quantitative metrics. Our ever expanding widget library allows clients to seamlessly create dashboards to help visualize media coverage and report on the ROI of their PR and marketing efforts. Everything is interactive and exportable, to give the context behind the numbers. Media Intelligence for PR With over 300,0000 sources and the largest library of premium content, monitor and analyze every piece of relevant media coverage from online publications, print, social media, TV and radio stations in real time. Connect with influencers and journalists and track your outreach. Social Listening & Analytics and Social Media Management The Social division, formerly Sysomos (acquired in April 2018), offers comprehensive and integrated data solutions to drive your social strategy. Research and monitor 200+ billion social conversations with unlimited queries and no data caps, engage and publish from one platform, easily find social influencers, dig into consumer insights, and discover communities driving social conversations. Influencer Management for Marketers Scale your influencer marketing strategy by discovering and vetting the best influencers and creators for your brand from a global database of over 35 million profiles across the most popular social media networks. Streamline your campaigns, foster relationships, and manage data with a comprehensive influencer relationship management (IRM) system. Measure campaign and sales success to showcase ROI. Customized Solutions for the Enterprise The Enterprise Solutions team ensures that even the most complex deliverables are met quickly and effectively by our team of industry experts and analysts. Meltwater provides professional services and premium offerings for the world's leading brands.

Meltwater Details
Product Website
Languages Supported
German, English, French, Irish, Italian, Japanese, Norwegian, Portuguese, Spanish, Swedish, Chinese (Simplified)
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Product Description

Manage and measure a data-driven PR program with hyper-targeted search, pitching, social media and journalist relations features.

How do you position yourself against your competitors?

Meltwater is the only truly global player in media and social intelligence. We have 27,000 clients across 121 countries, and have offices in 50 cities in 27 countries.

This global presence, and the need to serve that global client base means that our source base is the largest on the market, and we provide insights on the full breadth of your media coverage, not just a portion.

Our social media listening capability comes with unlimited queries and no data limitations and is completely integrated with the traditional coverage and social management technologies. Additionally, our proprietary method to identify the most relevant journalists and influencers allows for more targeted PR pitching.

We don't charge for simultaneous access to our platform, and we don't have any hidden caps or fees throughout your subscription.


Seller Details
Seller
Meltwater
Company Website
Year Founded
2001
HQ Location
San Francisco, CA
Twitter
@Meltwater
25,254 Twitter followers
LinkedIn® Page
www.linkedin.com
2,550 employees on LinkedIn®
Description

Meltwater was founded in 2001 as the world’s first online media monitoring company. Today, we are a publicly traded, global leader in media intelligence and social analytics. We help our customers better understand, influence and engage with their stakeholders, and we are fortunate enough to work with over 30,000 corporate customers in more than 120 countries around the world.


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Overview Provided by:

Recent Meltwater Reviews

Katya B.
KB
Katya B.Enterprise (> 1000 emp.)
4.5 out of 5
"Great user experience and customer team"
The customer service team are helpful and informative. There's also a lot of courses and guides to help
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
4.0 out of 5
"Comprehensive, intuitive, great account management"
Great interface- easy to use and get to grips with. Comprehensive insights which can be refined and personalised easily. Customer support great- al...
Verified User
U
Verified UserMid-Market (51-1000 emp.)
3.5 out of 5
"Social Media Management"
Meltwater allows us to be more efficient in managing our social media channels. We can effectively post, listen & monitor all in one platform. Melt...
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Meltwater Media

Meltwater Demo - Media Intelligence Search
Media Intelligence Seach
Meltwater Demo - Media Monitoring
Media Monitoring
Meltwater Demo - Social Media Management
Social Media Management
Meltwater Demo - Audience Intelligence Dashboard
Audience Intelligence Dashboard
Meltwater Demo - Earned Media Report
Earned Media Report
Meltwater Demo - Influencer Marketing
Influencer Marketing
Play Meltwater Video
Play Meltwater Video
Play Meltwater Video

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2,220 Meltwater Reviews

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2,220 Meltwater Reviews
4.0 out of 5
2,220 Meltwater Reviews
4.0 out of 5

Meltwater Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for MeltwaterQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Verified User in Retail
UR
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about Meltwater?

It allows me to view the current community and help us get deal with them Review collected by and hosted on G2.com.

What do you dislike about Meltwater?

all is fine from my end and I see continuous improvements Review collected by and hosted on G2.com.

What problems is Meltwater solving and how is that benefiting you?

In my business as dealing with influencers, klear helps me get to know them and gives me an estimated payment Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Meltwater?

Klear is great for influencer vetting and campaign reporting. Being able to cut down on time spent manually reporting metrics is huge! Review collected by and hosted on G2.com.

What do you dislike about Meltwater?

Klear should offer editable reporting on-platform. Review collected by and hosted on G2.com.

What problems is Meltwater solving and how is that benefiting you?

Klear is solving being able to see the demographics of an influencer's audience. Review collected by and hosted on G2.com.

Verified User in Hospital & Health Care
AH
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Meltwater?

There are engaging quizzes/questions that make you really think back on things you learned throughout the course and help the course material stick with you. I also like how there are a lot of course options to choose from, several options for each topic. Review collected by and hosted on G2.com.

What do you dislike about Meltwater?

I think there could be more courses specific to reviewing analytics and what this means for your social accounts or press releases.I also think there could be more courses that are intertwined with Globe Newswire to help the user better understand their collaboration. Review collected by and hosted on G2.com.

Recommendations to others considering Meltwater:

For anyone using Meltwater for sending out press releases, some recommendations I have are listed below:

- They partner with Globe Newswire, it has been difficult viewing my analytics reports and there is no platform I can log in to view these (they are sent to my email and I have to dig for them in my inbox to review them) so there is not much collaboration/communication between the two platforms

- Make sure you are thoroughly looking at the options for purchase when agreeing to the distribution lists for press releases. They also do not have local or regional options for distributions on press releases.

- Take the courses! They help navigate the platform and help you get the best practices and uses out of it. Review collected by and hosted on G2.com.

What problems is Meltwater solving and how is that benefiting you?

Although I haven't started fully implementing this tactic yet, I believe the outreach section will help solve a lot of media relationship problems. It will help assist in sending out thoughtful information on the company while showing who is paying attention while making new/strong relationships with reporters. Review collected by and hosted on G2.com.

Verified User in Market Research
IM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Meltwater?

I find it really amazing that I am able to access so much information across so many platforms. This is my first experience with social listening, and it's impressive to be able to access so much discussion. Melissa helps us a lot with questions and suggestions. Review collected by and hosted on G2.com.

What do you dislike about Meltwater?

There are some things about the platform that are pretty clunky. Dates don't stick in saved searches, the saving and "save as" don't let you label on the front end (so you have to go back and label later), and there's no option to look at last 12 months (there's only the last year, which is the calendar year and can mean 11 months or 6 days). I have a hard time trusting the sentiment as I'm not sure how that algorithm works.

Training is tough. I think the quizzes are very good, but without feedback following a question or quiz, it becomes a guessing/manipulation game instead of learning. I struggled with that. Review collected by and hosted on G2.com.

What problems is Meltwater solving and how is that benefiting you?

Quester is using Meltwater right now for our newly-established Social Narratives Department. We are learning every day, and we're using Meltwater to listen on behalf of clients vs. monitor our own reach. It would help us a lot if we could do a more detailed comparison between brands and themes so that we can give better analysis of what's happening in a specific category. Review collected by and hosted on G2.com.

Kayla F.
KF
Marketing Communications Manager
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 Gives Campaign
Incentivized Review
What do you like best about Meltwater?

The Meltwater Team are all super responsive and helpful whenever I have a query. The platform is easy to use and provides good insights. There are also valuable teaching resources that users can access for free. Review collected by and hosted on G2.com.

What do you dislike about Meltwater?

The only downside to Meltwater is that the AVE needs to be calculated to represent an accurate Rand value. Review collected by and hosted on G2.com.

What problems is Meltwater solving and how is that benefiting you?

Meltwater helps me keep an eye of our mentions in online & print media. Review collected by and hosted on G2.com.

Verified User in Consumer Goods
UC
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 Gives Campaign
Incentivized Review
What do you like best about Meltwater?

I like the support team as they are prompt to respond to questions and do so in a helpful manner. I like the flexibility of boolean searching and the ability to include custom categories to cut down the time it takes to find what you're looking for. Review collected by and hosted on G2.com.

What do you dislike about Meltwater?

I don't like the amount it time it takes to load results as well as the fact that switching between tabs in explore requires the reloading of the data even if no change has been made to the search. I don't like the fact that there is no way to save a custom period in a search to be able to quickly come back to it at a late date. Review collected by and hosted on G2.com.

What problems is Meltwater solving and how is that benefiting you?

Meltwater helps me to quickly and efficiently find what people are discussing online as well as share this information with my colleagues in a synthetic manner. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Meltwater?

The customer support! I love how easy the dashboard is to use/figure out. Review collected by and hosted on G2.com.

What do you dislike about Meltwater?

I wish we had purchased more of the bells and whistles with social monitoring for our clients. Review collected by and hosted on G2.com.

What problems is Meltwater solving and how is that benefiting you?

Helping with our reporting! Helping with finding sources for folks throughout the agency. Review collected by and hosted on G2.com.

Verified User in Non-Profit Organization Management
AN
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Meltwater?

The insights and the ability to cultivate press lists is fantastic! Review collected by and hosted on G2.com.

What do you dislike about Meltwater?

Currently, I don't see any downside to Meltwater. Review collected by and hosted on G2.com.

What problems is Meltwater solving and how is that benefiting you?

Ability to cultivate press lists and different categories, ability to look at all insights from social media at one glance (including when/how we're mentioned) Review collected by and hosted on G2.com.

Verified User in Financial Services
AF
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Meltwater?

Helpful for evaluating creators that we have not worked with previously. It can be hard to access 1st party data. Review collected by and hosted on G2.com.

What do you dislike about Meltwater?

Unclear exactly what the Klear Global Score takes into account. Review collected by and hosted on G2.com.

What problems is Meltwater solving and how is that benefiting you?

Getting data on all our creators. Review collected by and hosted on G2.com.

Sarth J.
SJ
I&A Manager
Consumer Goods
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best about Meltwater?

Easy to use and set up. Not a steep learning curve, and all basic data sources are available. Also allows importing of data Review collected by and hosted on G2.com.

What do you dislike about Meltwater?

Not very powerful. Does not have the advanced theme and topic analysis features. Dashboarding capabilities are weak and widgets are not easy to setup Review collected by and hosted on G2.com.

What problems is Meltwater solving and how is that benefiting you?

Social Media listening, benchmarking, sentiment analysis and theme analysis are the primary use cases for meltwater Review collected by and hosted on G2.com.