---
title: Meltwater Reviews
meta_title: 'Meltwater Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 2666 reviews by the users' company size, role or industry
  to find out how Meltwater works for a business like yours.
aggregate_rating:
  rating_value: 4.1
  review_count: 2666
  scale: '5'
date_modified: '2026-08-01'
parent_category:
  name: Social Media Marketing
  url: https://www.g2.com/categories/social-media-marketing
---

# Meltwater Reviews
**Vendor:** Meltwater  
**Category:** [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools)  
**Average Rating:** 4.1/5.0  
**Total Reviews:** 2,666
## About Meltwater
Meltwater empowers companies with a suite of solutions that spans media, social, and consumer intelligence. Since 2001, we’ve helped organizations harness the world’s data in real time to fuel smarter decisions, stronger performance and sustainable growth. By analyzing nearly 1 billion pieces of content each day and transforming them into vital insights, Meltwater unlocks the competitive edge needed to drive results. With 27,000 customers, 50 offices across six continents and 2,200 employees, Meltwater is the industry partner of choice for global brands making an impact. We activate the power of data so businesses can make smarter, faster decisions. With the most robust dataset across media, social, consumer trends – and now insights into how large language models (LLMs) shape brand visibility – we give companies a complete view of the conversations, behaviors, and signals influencing their markets. Our powerful AI turns this breadth of data into actionable insights, empowering teams across PR, communications and marketing to confidently drive strategy. -- Mira Studio (AI-Powered Media, Market, and Brand Intelligence Assistant) Key features - Natural language querying - Automated insights - Structured reports - Trend-spotting and explanations with suggested actions - Integrated throughout the full Meltwater Platform - Integrates with Copilot and Slack What is Mira Studio? Mira Studio is Meltwater’s conversational AI teammate for media, market, and brand intelligence. Mira Studio helps PR, comms, and marketing teams cut through complexity and reduce time spent on manual analysis, with prompt-driven reporting, briefing, simplified data exploration, and real-time answers. Who uses Mira Studio? Teams that need quick and shareable insights while reducing manual time spent digging through data. Mira Studio converts Meltwater data into summaries, visuals, and provides explanations through natural language interaction. Get to the why of what’s happening, not just the what. -- Media Intelligence for PR (Media Monitoring and Analysis Platform) Key capabilities - Monitor 6M different media sources - Unlimited search - Real-time alerts - Journalist identification - Competitive benchmarking - Unified, shareable reporting - Predictive analytics for mention forecasting - Brand-level sentiment What is Meltwater Media Intelligence? Meltwater’s media intelligence platform monitors and analyzes earned media coverage through tracking brand mentions and narratives across news, print, broadcast, podcasts, and social media. This enables faster response times to trends or feedback through real-time awareness of message penetration, emerging risks, and consumer sentiment. Who Uses Meltwater Media Intelligence? PR and comms teams use Meltwater Media Intelligence to strengthen PR strategies with accurate measurement of brand impact across media sources. With journalist outreach capabilities within a single platform, PR efforts are streamlined for better results. -- Social Listening and Analytics Key capabilities - Monitoring 200B+ social conversations - Analysis of 300M+ social profiles - Influencer identification - Shareable reporting across earned, owned, and paid social - Brand-level sentiment and predictive analytics for brand measurement and forecasting - AI agents for Boolean search creation and management - AI-powered insights summarize brand and topic narratives - Access to Meltwater API What is Meltwater Social Listening and Analytics? Meltwater social listening and analytics is an integrated platform providing monitoring and AI-powered analysis for billions of social conversations. Connect consumer insights to social strategy and marketing campaigns for a seamless approach to brand promotion, quicker crisis response, and powerful competitor insights without data caps. Who uses Meltwater Social Listening? Marketing and social teams in charge of consumer, competitor, and industry insights. -- Influencer Management (Klear – Influencer Relationship Management Platform) Key capabilities - Database of 30M+ global creator profiles - AI-driven influencer discovery and recommendations - Influencer vetting and brand safety analysis - AI-driven outreach and relationship management - Campaign management and creator collaboration tools - Performance benchmarking and ROI tracking - Competitive influencer intelligence What is our influencer management solution? Klear is Meltwater’s influencer discovery and influencer relationship management solution. Vet, manage, and measure influencers and campaigns at scale from within a single tool. AI-powered influencer recommendations improves targeting accuracy, providing better matches and influencing better ROI. Who uses our influencer management solution? Marketing, PR, and Influencer teams use Klear for implementing and scaling their influencer campaigns. Outreach, gifting, payment, analysis and reporting can all be managed through our platform. -- Enterprise and Professional Services Key capabilities - Analyst-led insights and reporting - Custom data configurations - Enterprise-grade support and delivery What is Meltwater Enterprise and Professional Services? Customized intelligence solutions and professional services from Meltwater experts supports large enterprises with advanced or bespoke requirements. This service provides complex data analysis and reporting that go beyond standard product workflows, and ensures fast and accurate delivery for high-stakes or large-scale intelligence needs.



## Meltwater Pros & Cons
**What users like:**

- Users value the **ease of use** of Meltwater, appreciating its fast setup and helpful customer support. (190 reviews)
- Users praise Meltwater for its **powerful filtering settings** , making it easy to find relevant content quickly. (156 reviews)
- Users appreciate the **outstanding customer support** from Meltwater, making the learning process easier and more enjoyable. (156 reviews)
- Users commend Meltwater for its **exceptional customer support** , appreciating timely help and comprehensive onboarding training. (126 reviews)
- Users value the **helpfulness of Meltwater&#39;s customer support** and intuitive features that enhance the user experience. (96 reviews)
- Users highlight Meltwater&#39;s **helpful and responsive customer service** , which greatly enhances their overall experience and satisfaction. (94 reviews)
- Detailed Information (89 reviews)
- Monitoring (89 reviews)
- Users value the **detailed analytics** of Meltwater, enhancing their understanding of social media performance significantly. (87 reviews)
- Coverage (75 reviews)

**What users dislike:**

- Users find that **improvement is needed** in Meltwater&#39;s relevancy and relevant platform limitations for smaller organizations. (90 reviews)
- Users face a challenging **learning curve** with Meltwater due to complex features and time-consuming training requirements. (63 reviews)
- Users find the interface **not intuitive** , creating challenges in effectively navigating and utilizing Meltwater&#39;s features. (59 reviews)
- Users face **technical issues** with Meltwater, struggling with Boolean logic and experiencing lag, filtering challenges, and onboarding difficulties. (57 reviews)
- Users find Meltwater&#39;s **complexity** challenging, particularly with Boolean logic and non-intuitive interface issues impacting search efficiency. (55 reviews)
- Limited Features (55 reviews)
- Users experience **data inaccuracy** with Meltwater, leading to challenges in search results and sentiment measurement issues. (50 reviews)
- Users find **difficult navigation** in Meltwater challenging, with a steep learning curve and confusing labels affecting efficiency. (48 reviews)
- Inaccuracy (46 reviews)
- Media Monitoring (44 reviews)

## Meltwater Reviews
  ### 1. Efficient Media Tracking with Responsive Support

**Rating:** 4.0/5.0 stars

**Reviewed by:** marie j.

**Reviewed Date:** December 12, 2025

**What do you like best about Meltwater?**

I like that Meltwater is easy to use and provides relevant information about reporters, which saves me from searching multiple places for contact information, social information, and recent stories. The initial setup was very good, and our rep has been great and quick to respond. It effectively identifies relevant news articles and reporters covering our issues.

**What do you dislike about Meltwater?**

Because the clips are not sourced by an actual person, we are still working to fine-tune our report. There are still articles we get that are not relevant, but our rep is very helpful in improving it.

**What problems is Meltwater solving and how is that benefiting you?**

I use Meltwater to find relevant news articles and reporters efficiently in one place, without searching multiple sources. It simplifies access to contact, social information, and recent stories.

  ### 2. Great for Brand Monitoring, but Can Be Complicated and Pricey

**Rating:** 5.0/5.0 stars

**Reviewed by:** Utsav P. | Digital marketing team lead, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 14, 2025

**What do you like best about Meltwater?**

I like Meltwater because it helps you quickly see what people are saying about your brand online and in the news. It gives easy-to-understand reports and lets teams work together smoothly. It’s a great tool to keep track of your reputation and connect with your audience.

**What do you dislike about Meltwater?**

Sometimes, I don’t like that Meltwater feels a bit complicated to use at times. The dashboard can be confusing, and it takes a while to find the reports or insights I need. Also, it’s quite expensive compared to other tools that offer similar features, which makes it harder to justify the cost.

**What problems is Meltwater solving and how is that benefiting you?**

I can react quickly if something negative starts spreading (crisis management) rather than discovering it too late.

I save a lot of time that I would otherwise spend searching through many websites, social media platforms, etc.

I get a clearer picture of whether my campaigns or messages are working (via sentiment, reach, share of voice).

I can see what competitors are doing or how they are being talked about, which helps me plan better.

I can give stakeholders/report-up with data and dashboards, which helps show impact and justify resources.

  ### 3. User-Friendly PR Tool with Outstanding Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Emma V.

**Reviewed Date:** December 08, 2025

**What do you like best about Meltwater?**

I appreciate that Meltwater is one of the most user-friendly PR tools out there. The media relations engage tool and explore tab are where I spend a lot of my time because the Boolean search is so easy to curate and narrow down to what exactly I'm looking for. The initial setup was super easy, and Meltwater has excellent customer support if needed. Additionally, the Mira companion is also helpful.

**What do you dislike about Meltwater?**

I'd love to build a coverage report or campaign report not from a saved search. That would be amazing in the explore tool.

**What problems is Meltwater solving and how is that benefiting you?**

I use Meltwater to combine social media and PR on one platform, making it user-friendly for media outreach and report building. The boolean search feature helps curate precise information.

  ### 4. Powerful All-in-One Monitoring and Analytics, Though Pricing Can Be Steep

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Law Enforcement | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 17, 2026

**What do you like best about Meltwater?**

What I like best about Meltwater is its ability to combine media monitoring, social listening, and analytics in one platform, making it easier for businesses to track brand presence, market trends, and customer engagement efficiently.

**What do you dislike about Meltwater?**

One drawback of Meltwater is that its pricing can be quite expensive, especially for smaller businesses.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater helps address media tracking and social monitoring challenges by centralizing insights in one place. It makes it easier to analyze trends, manage brand reputation, and ultimately save time.

  ### 5. Great Data Centralization, But Room for Improvement

**Rating:** 3.0/5.0 stars

**Reviewed by:** Joey M. | social media community coordinator, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 11, 2025

**What do you like best about Meltwater?**

meltwater is incredible at capturing large amounts of data and centralizing it in one hub. Starting my day with meltwater, and ending has allowed me to stay on top of the online space for my brand. additionally, the 2nd half of support our team has received from Lou Chalfant has been incredible; she has made the ease of integration... easier.

**What do you dislike about Meltwater?**

being such a robust tool, it takes an incredible amount of time to become proficient at the product, making it (almost) counter productive in the early learning stages.

**What problems is Meltwater solving and how is that benefiting you?**

brand sentiment monitoring through social media and pr

  ### 6. Powerful Media Monitoring with Effortless Setup

**Rating:** 4.5/5.0 stars

**Reviewed by:** Nicole S. | Assistant Director of Marketing and Communications, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 01, 2025

**What do you like best about Meltwater?**

I like the media monitoring features and the daily digest emails. It's easy to set up keyword searches and run reports on media hits.

**What do you dislike about Meltwater?**

Sometimes looking for reporters covering certain beats can be a bit confusing, but practicing the search queries will likely help improve results.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater helps me keep track of the media mentions earned by organization and it's faculty members. It's extremely helpful in getting alerts about news stories where a faculty member is mentioned. It's also helpful in running reports on keyword searches.

  ### 7. Meltwater - A Great Resource for PR Professionals

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jamie S. | Public Relations &amp; Digital Content Coordinator, Enterprise (> 1000 emp.)

**Reviewed Date:** October 11, 2025

**What do you like best about Meltwater?**

As someone new to public relations, I have found Meltwater remarkably easy to navigate. Its features are highly intuitive, making it simple to get started. Whenever I have questions, I can rely on Meltwater's educational resources and help features to quickly find the answers I need.

**What do you dislike about Meltwater?**

The only thing I dislike is that sometimes a feature is available, but I only discover it by accident when I happen to stumble upon it.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater enables me to measure the impressive media efforts my company is making and effectively convey that value to stakeholders. I find it simple to keep track of how specific campaigns are performing, and generating a report is straightforward.

  ### 8. Clear, Quantified Share of Voice vs. Competitors

**Rating:** 4.0/5.0 stars

**Reviewed by:** Madelyn W. | Communications and Digital Content Specialist, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 05, 2026

**What do you like best about Meltwater?**

Clearly identify and quantify our share of voice compared to competitors and where we need to make further progress.

**What do you dislike about Meltwater?**

Meltwater is incredible for digital tracking. I wish there was an extension to track print publications.

**What problems is Meltwater solving and how is that benefiting you?**

What a time saver! To do what this software does isn’t possible.

  ### 9. Power user - love the flexibility in visualizing data.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Higher Education | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 13, 2023

**What do you like best about Meltwater?**

Leaning into AI, breadth of channels available, being able to organize things in custom dashboards through Explore+

**What do you dislike about Meltwater?**

I do wish there were more resource materials available for people new to the tool.

**What problems is Meltwater solving and how is that benefiting you?**

Bringing in massive amounts of data into one place quickly. Quick synthesis of emerging issues.

  ### 10. Effortless Monitoring with Stellar Ease of Use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tanya C.

**Reviewed Date:** December 10, 2025

**What do you like best about Meltwater?**

I like the interface and the generated reports feature of Meltwater. I like how clean the design is; it's easy to navigate and find things. The generated reports feature makes my work more efficient. I can find mentions of our institution in minutes versus the hours it took before, scouring the internet and documenting articles, all under some amount of stress. The initial setup was very easy, and we had a lot of support.

**What do you dislike about Meltwater?**

N/A, all features have been a blessing.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater centralizes online mentions of our institution, saving the stress of monitoring multiple outlets. It streamlines our work, making it more efficient by finding mentions in minutes instead of hours, aided by its clean design and easy-to-navigate interface.

  ### 11. It’s a lot

**Rating:** 3.5/5.0 stars

**Reviewed by:** Jennie A. | Director: Governance | Marketing | Meetings, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 25, 2025

**What do you like best about Meltwater?**

I like the daily updates of where and how our association’s name is appearing, but setting everything up and learning how to leverage the tool is a lot.

**What do you dislike about Meltwater?**

I wear a lot of hats for the association I work for and haven’t had enough time to dig into everything. There is so much. Having something that would be an “out of the box” pre-set up of some standard things might have proven more useful. I started digging into, got busy with my normal workload, went back into Meltwater and got overwhelmed because I haven’t a lot of time to dedicate to basic set up and learning.

**What problems is Meltwater solving and how is that benefiting you?**

It’s showing me where our name (and other key words) are appearing.

  ### 12. Outstanding Reporting and Customization, Backed by Stellar Training

**Rating:** 4.5/5.0 stars

**Reviewed by:** Patricia M. | Senior Public Relations Strategist, Enterprise (> 1000 emp.)

**Reviewed Date:** April 23, 2026

**What do you like best about Meltwater?**

Outstanding reporting tools, Meltwater Academy and stellar training opportunities offered by our representative Cris Rice.

**What do you dislike about Meltwater?**

I need to spend more time in Meltwater to master all the wonderful tools available there. Love the opportunities for customization.

**What problems is Meltwater solving and how is that benefiting you?**

Helping us track share of content, produce campaign and crisis communication reports, and cull top headlines.

  ### 13. Promising, but Metric Definitions Need Clearer Clarity

**Rating:** 3.0/5.0 stars

**Reviewed by:** Liv L. | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 06, 2026

**What do you like best about Meltwater?**

Interface and usability, organizational features and the graphics shown with data

**What do you dislike about Meltwater?**

Clarity around metric definitions and the access to these definitions clearly within the platform

**What problems is Meltwater solving and how is that benefiting you?**

Investigating conversation hot topics and providing solid metrics around organic conversations specifically when it comes to brand partnerships and activations

  ### 14. Amazing All-in-One PR & Social Monitoring with Powerful Dashboards and Reporting

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Leisure, Travel & Tourism | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 05, 2026

**What do you like best about Meltwater?**

Monitoring PR and socials in one platform is great! Scheduling, reporting, and dashboards is so useful and is used daily in my org. Our account rep and customer support has been incredible.

**What do you dislike about Meltwater?**

Lots to explore in the platform, emailed reports are easy to set up but could 'look' more attractive rather than being a PDF or HTML file

**What problems is Meltwater solving and how is that benefiting you?**

Sending press releases and pitches to targeted media and industry writers, reporting on mentions, monitoring for keywords, scheduling & approving socials, running quarterly social reports

  ### 15. Powerful and Easy to Use Brand Analysis

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Insurance | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 13, 2025

**What do you like best about Meltwater?**

I like using the Explore section in Meltwater, especially the way it allows for simple query generation with operators, enabling the inclusion and exclusion of categories to prioritize information from general to specific. This functionality is a simple way to narrow down and structure information in reports. Additionally, the initial setup was straightforward.

**What do you dislike about Meltwater?**

Could improve the search submenu to include search terms as a subquery, and not just by words or phrases.

**What problems is Meltwater solving and how is that benefiting you?**

I use Meltwater to analyze brands, anticipate crises, and obtain insights for product and service decisions. I discover competitors' actions and structure data efficiently, prioritizing information with simple queries, which facilitates reporting.

  ### 16. Data-Rich Platform with Effortless Reporting and Shareable Dashboards

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Enterprise (> 1000 emp.)

**Reviewed Date:** May 06, 2026

**What do you like best about Meltwater?**

The platform houses so much data, some data that you may not even be thinking about. I love how easy it is to put the data into different types of reports/dashboards that you can then easily share with team members, managers or leadership.

**What do you dislike about Meltwater?**

The only downfall I find is some API restrictions with social media platforms, which is not really their fault, haha.

**What problems is Meltwater solving and how is that benefiting you?**

learning where we perform the best and where we need to pull back or share a little extra love.

  ### 17. Innovative AI, Needs UI Simplification

**Rating:** 3.5/5.0 stars

**Reviewed by:** Jaclyn G. | Content manager

**Reviewed Date:** January 13, 2026

**What do you like best about Meltwater?**

I really like how Meltwater is leveraging AI tools within the software. I also like that I can request updates to the media database and the filtering capabilities for research. I also really like the reporting system and custom reports. The interactive reporting links are great, and I also love the AI studio for quick reports or research. The initial setup was great, they onboarded us easily and offer a lot of training.

**What do you dislike about Meltwater?**

Meltwater has a lot of detailed options and the interface could be easier to use and less complex.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater makes tracking PR results consistent and professional.

  ### 18. Solid tool with great AI features and customer support, but requires tuning

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.)

**Reviewed Date:** September 30, 2025

**What do you like best about Meltwater?**

Meltwater has become much more valuable to us now that we’re working more closely with our customer success team and going beyond the classic use cases of alerts and monitoring. The new AI tools, especially Mira, are excellent for streamlining searches, setting up alerts, and analyzing content. Once you take the time to understand and use all the features, the platform delivers a lot of value and insights that would otherwise be very time-consuming to gather.

**What do you dislike about Meltwater?**

Meltwater can be noisy if you don’t invest in building strong boolean queries. There’s a learning curve, and without careful tuning, the results can feel overwhelming. It’s also on the expensive side, but the value is there if you know how to leverage the platform fully. I think the premium content package has the potential to be really valuable but it's hard to actually access the content and there's no where to find a full list of what's included.

**What problems is Meltwater solving and how is that benefiting you?**

We rely heavily on the monitoring and alerting features, it's great for things like issues and incident management. The Mira tool is helping to streamline this with AI. We also use Meltwater as the basis of our measurement reports for PR.

  ### 19. User at small agency enjoys leveraging the tool to track/analyze media coverage for various clients.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 30, 2025

**What do you like best about Meltwater?**

I love the Meltwater's core capabilities, especially with Explore and Analyze, as well as the scale and breadth of media content it pulls from. Having access to mCommunity is also really helpful, and I enjoy discovering new features as well as how other users leverage the tool. It's also great to have our own client success rep who we can contact whenever questions arise. Lastly, it's been awesome to explore using Mira Studio through our free trial - I love skipping the Boolean and getting quick answers to key questions.

**What do you dislike about Meltwater?**

My knowledge gap with using Boolean logic. Needing to use Boolean to filter out irrelevant results from my searches (i.e., mentions from other brands that share the same company name as the brand I'm searching for) has been a struggle. I often don't know why certain news articles aren't populating for my searches. I also don't love the lag time for when some content shows up on the platform. Other small nitpicks include: not being able to filter results by duplicates, not being able to edit the titles of Tags, and the inaccuracies associated with the way the tool measures sentiment. Lastly, Meltwater's sales tactics can feel a bit forceful at times.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater is helping us with brand/reputation management for several clients. The tool also gives us a pulse on the discourse surrounding various topics our clients are interested in - across news and social media.

  ### 20. The tool and the team are exceptional!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.)

**Reviewed Date:** September 30, 2025

**What do you like best about Meltwater?**

I've been using the Meltwater tool as long as I can remember because it's easy and intuitive. Yet it's not the same old tool I started with, as they continue to add features and functionality. It's clear they listen to their customers, because they add features that make sense and make it easier to do our jobs. Their customer support is the best - they are always there when I need them, they nudge me when they know I need to see something new, but they never pester me with meaningless outreach. In short, I love not just the tool but the team at Meltwater!

**What do you dislike about Meltwater?**

There isn't anything I dislike about Meltwater. That said, it's a rich tool with many capabilities, so make sure to take advantage of the training they offer.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater is an invaluable tool for media monitoring and social listening ... understanding the conversations about your brand and your competitors.

  ### 21. Meltwater Product Review

**Rating:** 5.0/5.0 stars

**Reviewed by:** Montana L. | Analyst, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 30, 2025

**What do you like best about Meltwater?**

Meltwater is very easy to use and always reliable, regardless of what function you are using within. The upside is that it's always up to date and super easy to find what you need. at TRI we use the media relations and search functions a lot and I must say, the AI assistant is one of my favorite tools to use, especially when you aren't sure where to start for a search. Meltwater is always my go-to tool for crafting a search, creating alerts, and looking for reporters!

**What do you dislike about Meltwater?**

I must say the Mira AI function has not been as helpful as I thought it would be. Sometimes you will ask for one thing and it gives you another, and has not been very consistent when trying to use it for help. Personally, I really like the AI assistant over the Mira function, so would say that's the thing I dislike the most.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater is helping me solve and avoid doing manual searches by being able to create alerts for our clients on things we need to keep tabs on. It's also helping me solve building media lists and making that easier to start out when i can search for any beat, outlet, or reporter that is covering a specific topic. Overall just makes my job easier to support the clients we work with and is a big life and time saver!

  ### 22. Meltwater Saves Lives

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Business Supplies and Equipment | Enterprise (> 1000 emp.)

**Reviewed Date:** September 29, 2025

**What do you like best about Meltwater?**

At my company, we use Meltwater to track media coverage across defense, outdoor, and lifestyle outlets, which is critical for our PR campaigns. It makes it easy to monitor brand mentions and competitive activity and quickly share reports with our leadership team. I’d like to see more precise filtering and smoother export options, but overall it’s been a strong tool for keeping our communications strategy on track.

**What do you dislike about Meltwater?**

It's iterations have gotten better and better over the years. I've used Meltwater since 2020. Strongly recommended to anyone curious about using it for their business needs.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater helps us monitor and consolidate media mentions across multiple verticals (defense, outdoor, travel, lifestyle), which would otherwise take hours to track manually. It gives our team at Pelican a clear view of how our campaigns are landing, where competitors are showing up, and what narratives are trending. The benefit is faster reporting, smarter pitching, and stronger alignment with leadership on PR impact.

  ### 23. Great but user experience can become far better with small tweaks.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 29, 2025

**What do you like best about Meltwater?**

Ability to capture coverage in near real time. Provides useful insights and metrics. The database for reporters and their contacts is incredibly useful. Once you get familiar with the platform, its easy to navigate.

**What do you dislike about Meltwater?**

It would be a massive help if Meltwater could display AVE figures in the explore tab when you are on a specific search and already have access to reach, mentions, and geographical breakdown. For our work we provide AVE along with reach, mentions, and geographical breakdown so going to the Analyze tab and creating a dashboard just for AVE does not seem intuitive. 

Another issue I've encountered is that when setting up a dashboard for AVE, the interface is not as slick and smooth as it should be. It often starts to hang and can take multiple attempts for the dashboard to be set up.

**What problems is Meltwater solving and how is that benefiting you?**

MW helps immensely with media monitoring and metrics. It provides essential data and analytics that help make business decisions. With the introduction of Mira, it would be great if it can continue to get better and provide more analytical insight too.

  ### 24. A Powerful Tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sheila D. | Senior Partnership Activations Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 13, 2025

**What do you like best about Meltwater?**

Meltwater is an extremely powerful platform that continues to improve upon itself, whether through added features or opening itself to new platforms such as Discord. The customer service has always been top notch, Ryan McCourt has been an immense pleasure to work with and is always available to answer our questions.

**What do you dislike about Meltwater?**

It requires more oversight than our small company is able to commit to fully utilize it to its full potential.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater's boolean search system is fantastic at expanding our reach beyond our initial accounts, which in turn allows us to analyze community input and feedback to get a better grasp on the esport ecosystem.

  ### 25. Easy-to-Navigate UI with Powerful AI Summaries That Boost Efficiency

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 27, 2026

**What do you like best about Meltwater?**

easy to navigate UI and UX, AI summary is powerful and enhance the work efficiency

**What do you dislike about Meltwater?**

Keywords setup and manually change sentiment or delete irrelevant mentions are still challenges

**What problems is Meltwater solving and how is that benefiting you?**

social listening to understand the current trends, help with ideation

  ### 26. Comprehensive with learning curve

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Oil & Energy | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 26, 2025

**What do you like best about Meltwater?**

Meltwater is a very comprehensive platform with a lot of tools available for our agency. It takes a minute to get the hang of things and learn the platform, but there are a lot of training videos, chat help, personal help and not the AI feature, which is super helpful.

**What do you dislike about Meltwater?**

Sometimes articles are not picked up that should be by the platform. In addition, knowing whether the reporters listed for a particular outlet are up-to-date is questionable. It is also a lot to learn. If you don't invest the time in training, the platform is not necessarily one you can figure out on your own.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater is our eyes and ears for media and social coverage for our clients. It monitors what is not humanly possible to do, or what would be a full-time role at the least. It also serves as our go-to in crisis situations for monitoring. We are also beginning to use it for reporting and newsletters for our client, which if you can figure out how to use it right and set everything up correctly, can be a big time saver.

  ### 27. A Reliable Tool for Media Monitoring & Social Listening

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jose O. | Paid Strategist, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 27, 2025

**What do you like best about Meltwater?**

It helps centralize social listening and media monitoring, which is critical for spotting trends and crises early.

It saves a lot of manual work by automating alerts, reporting, and data pulls, which is especially useful for ongoing reporting.

**What do you dislike about Meltwater?**

The sentiment analysis can be inaccurate at times, especially for sarcasm, slang, or multilingual mentions.

Exported reports could be more customizable and visually polished.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater helps us monitor the overall sentiment around destinations, giving us a clear picture of how travelers are talking about them across media and social platforms. This insight is valuable for identifying trends, potential issues, and audience perceptions. Having that data helps guide both content creation and paid media strategies, ensuring messaging is timely, relevant, and aligned with how people actually feel about the destination.

  ### 28. Easy-to-Use Dashboard with Robust Search

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Management Consulting | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 06, 2026

**What do you like best about Meltwater?**

Easy to use dashboard and searches. They are fairly complete.

**What do you dislike about Meltwater?**

Sometimes non-intuitive. When in the middle of an intensive search, failure to save properly can easily lead to loss of large amounts of work, requiring one to start over.

**What problems is Meltwater solving and how is that benefiting you?**

I use it to produce daily media reports. Best way to do it, in my experience

  ### 29. Easy to Learn and Use

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Accounting | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 06, 2026

**What do you like best about Meltwater?**

Easy to learn how to use, can tailor search to your needs

**What do you dislike about Meltwater?**

Takes time to load and can sometimes be buggy. Also certain metrics are inflated

**What problems is Meltwater solving and how is that benefiting you?**

Helps us deliver insights and recommendations to our clients on timely events or campaigns.

  ### 30. Effective PR Monitoring with User-Friendliness

**Rating:** 4.0/5.0 stars

**Reviewed by:** Alexandra M. | Senior Field Marketing Specialist

**Reviewed Date:** November 14, 2025

**What do you like best about Meltwater?**

I appreciate the user-friendliness of Meltwater, as it facilitates our Global PR Monitoring. The service offers a good overview and transparency for our international structure and the multilingualism in our global setup. The reporting capabilities are particularly valuable as they form the basis for executive summaries. I find the newsletter creation feature very practical, as well as the tagging, which helps us structure and organize content by different countries.

**What do you dislike about Meltwater?**

The newsletter templates are not always flexible enough to adapt them to the corporate design. Additionally, media coverage for China requires improvement.

**What problems is Meltwater solving and how is that benefiting you?**

I use Meltwater for global PR monitoring, which provides me with a good overview and transparency through its international structure and multilingual capabilities. Reporting options support executive summaries, while the tagging function helps structure content by country.

  ### 31. Game-Changing Community and Time-Saving AI Features

**Rating:** 4.5/5.0 stars

**Reviewed by:** Alice B. | PR Senior Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 10, 2025

**What do you like best about Meltwater?**

The Community and Academy are a game-changer for Meltwater. Being able to chat with people in PR and share knowledge, is invaluable.
The new AI feature set embedded in the platform is already proving to be a big time saver. Support is great too.

**What do you dislike about Meltwater?**

The search can be a little complicated if you don't use the AI features.

**What problems is Meltwater solving and how is that benefiting you?**

Media monitoring and social listening - gives us an automated overview in real-time of the brand.

  ### 32. Empowering Nonprofits with Game-Changing Communication Tools

**Rating:** 5.0/5.0 stars

**Reviewed by:** Diego P. | Director of External Relations and Communications, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 20, 2025

**What do you like best about Meltwater?**

It has given our nonprofit access to a series of tools that reshaped our communications strategies. From planning to evaluation, the platform has been a great improvement to our operations.

**What do you dislike about Meltwater?**

I have no negative comments about the platform. The price would be an issue, but Meltwater has worked with us to make it accessible to our small nonprofit budget.

**What problems is Meltwater solving and how is that benefiting you?**

A listening tool allows us to understand the impact of our limited budget vs the reach that we have in media. It also helps us understand how the topics that we care about are being discussed by others.

  ### 33. I like it, simple and efficient!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Hospital & Health Care | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 18, 2025

**What do you like best about Meltwater?**

I really enjoy using Meltwater as a one-stop shop. I like being able to create, edit, and draft content all within the platform. It’s especially helpful that I can add reviewers before publishing and receive their comments directly on the edits that need to be made. I also appreciate the ability to track metrics and compare stats easily.

My favorite feature has to be the social listening tool, which allows me to monitor news articles, broadcasts, and other content all in one place. I also enjoy using Klear and the broadcast tool. Overall, Meltwater is intuitive, easy to navigate, and a great platform for social media listening, monitoring, and analytics.

**What do you dislike about Meltwater?**

I find the customer service could be improved, as I don’t feel very supported. I think having a dedicated account manager would help provide more guidance and ensure we’re fully leveraging the platform. I also dislike that I can’t upload videos to schedule on Meltwater, and that creating and scheduling Instagram stories isn’t possible within the platform.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater solves several key challenges for me by providing a centralized platform for content creation, social media monitoring, and analytics. I can draft, edit, and collaborate on content in one place, track metrics and compare stats, and use social listening to monitor news articles, broadcasts, and social media activity all at once. This streamlines my workflow, saves time, and helps me stay on top of important trends.

However, there are some limitations, such as the inability to schedule videos or Instagram stories, and I feel customer support could be stronger. Having a dedicated account manager would help maximize the platform’s value. Overall, Meltwater helps me efficiently manage, monitor, and analyze our digital presence.

  ### 34. 360° Vision and Multichannel at a Fair Price

**Rating:** 4.0/5.0 stars

**Reviewed by:** Lay P. | Cyberthreats Team Lead, Enterprise (> 1000 emp.)

**Reviewed Date:** December 12, 2025

**What do you like best about Meltwater?**

The 360° view of reputation and digital trends. I like that it is multi-channel at an appropriate price, its interface and use are simple. In my experience, it was extremely useful for detecting spikes in negative mentions.

**What do you dislike about Meltwater?**

It did not contribute to the creation of profiles as it did not allow for the identification of associations between user accounts across more than one platform. In some cases, the searches were distributed, diverting them from the focus of the queries and generating ambiguous and irrelevant results. The sentiment analysis must and can be improved with language refinement.

**What problems is Meltwater solving and how is that benefiting you?**

He decided to centralize the work of monitoring digital social networks and conventional mass news media.

  ### 35. All-in-One Platform for Clear Brand Safety Insights

**Rating:** 5.0/5.0 stars

**Reviewed by:** Marcos Y. | Senior Social Media Analyst, Information Technology and Services, Enterprise (> 1000 emp.)

**Reviewed Date:** May 05, 2026

**What do you like best about Meltwater?**

It's the all-in-one platform that gives you insights on your brand safety.

**What do you dislike about Meltwater?**

There's no auto refresh on the explore boolean searches.

**What problems is Meltwater solving and how is that benefiting you?**

It's giving us insights into what, where, and what is being said online towards our company.

  ### 36. Early impressions of Meltwater

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Non-Profit Organization Management | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 17, 2025

**What do you like best about Meltwater?**

I’m still getting to know Meltwater, but I’ve been impressed with what I’ve seen so far. The platform has already saved me time on monitoring and organizing coverage. The newsletter feature alone saves me at least half an hour every day. On top of that, my implementation team has been really responsive to my questions, which makes the learning curve a lot smoother.

**What do you dislike about Meltwater?**

I don’t really have any strong dislikes so far, but there is a bit of a learning curve as I get used to the platform. Some of the dashboards and search functions take time to figure out, and I’m still fine-tuning how I separate pitched vs. organic mentions. Overall, though, those feel like small adjustments compared to the time savings.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater is helping me cut down the time I spend monitoring coverage and organizing stories. The newsletter feature saves me at least half an hour every day, and the dashboards make it easier to spot trends and share updates with my team. It takes a lot of the manual work off my plate, so I can focus more on the messaging and strategy side of my role.

  ### 37. Excellent Dashboard but Lacking in Filters

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Manufacturing | Enterprise (> 1000 emp.)

**Reviewed Date:** September 16, 2025

**What do you like best about Meltwater?**

Meltwater has proven to be a strong platform for social listening and analytics, particularly in the APAC region. Its listening capabilities are robust and provide excellent coverage and accuracy, making it easy to track conversations, monitor sentiment, and uncover relevant insights across multiple markets. The dashboard creation tools are also a standout feature, offering flexibility to build custom views that make reporting and analysis streamlined and visually clear.

**What do you dislike about Meltwater?**

One notable limitation is the lack of a “select all” filter, which would save time and make navigation more efficient when managing larger data sets. Additionally, the inability to filter an entire dashboard at once can make it more cumbersome to refine views and apply consistent filters across multiple widgets.

**What problems is Meltwater solving and how is that benefiting you?**

It allows us to more immediately see what our competitors are doing and is a helpful indicator of Brand Awareness. A lot of employees think we are #1 in the market but there was no data to back up the statement. Now we can start collecting that data.

  ### 38. Comprehensive Media Insights and Effortless Analytics

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 02, 2025

**What do you like best about Meltwater?**

I appreciate how Meltwater offers a thorough overview of our media coverage, highlighting relevant industry topics from both news sources and social media platforms. I also find it valuable that I can quickly generate analytics whenever necessary. Furthermore, the option to integrate coverage from Presse-Monitor PMG is particularly useful, as it enables us to include print coverage from Germany.

**What do you dislike about Meltwater?**

One drawback I’ve found with Meltwater is that it only includes print coverage if you connect it with PMG. Additionally, I think the social media tracking features could use some improvement.

**What problems is Meltwater solving and how is that benefiting you?**

I needed a media monitoring service capable of covering the entire industry, something that simply wouldn't be feasible with an in-house team.

  ### 39. Use of Meltwater for PR measures

**Rating:** 4.0/5.0 stars

**Reviewed by:** Yama O. | Director Corporate Communications, Enterprise (> 1000 emp.)

**Reviewed Date:** September 25, 2025

**What do you like best about Meltwater?**

Meltwater is a robust and comprehensive system that remains simple to use, making it easy to send out press releases to a database of trade press editors and journalists.

**What do you dislike about Meltwater?**

There are too many options to choose from, and some of the terminology can be misleading. Additionally, sharing press coverage through an already published press release is not straightforward and still requires some manual effort, even after the recent introduction of Mira.

**What problems is Meltwater solving and how is that benefiting you?**

I reach out to the target audience through PR efforts, focusing on editors and journalists. I also monitor social media activities using relevant keywords, track the coverage of press releases, and analyze the effectiveness of these measures.

  ### 40. So disappointed in both the tool and the lack of customer care

**Rating:** 0.5/5.0 stars

**Reviewed by:** Tali A. | Head of Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 01, 2025

**What do you like best about Meltwater?**

Really unhappy with my experience so i don't have many good things to say

**What do you dislike about Meltwater?**

Misrepresentation of Twitter Monitoring Capabilities
I was led to believe that Meltwater would allow me to monitor broad conversations around my brand—including untagged mentions. In reality, my package only includes tagged mentions (i.e., people who @ our account), which are already visible to us without the need for a paid tool.

Loss of YouTube Monitoring Functionality
One of the key reasons I signed up for Meltwater was the ability to track YouTube mentions. This functionality was silently removed without prior notice or a reduction in fees, rendering the tool largely redundant for our use case.

Inadequate Customer Support & Rigid Contract Terms
I’ve raised these concerns and have received nothing more than a reminder that I am “tied into a contract,” with no proactive support or attempt to rectify the situation. This response feels dismissive and fails to acknowledge the responsibility Meltwater holds in accurately setting expectations. At the cost of the software, there should be customer support. 

Lack of Value for Purpose
My core goal was to monitor organic, broad-based brand mentions and to assess the effectiveness of marketing campaigns through mention volume trends. Meltwater, in its current state, fails to deliver this in any meaningful way.

**What problems is Meltwater solving and how is that benefiting you?**

nothing

  ### 41. Simple, Consumer-Friendly UI with Great Filters and Visual Insights

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Market Research | Enterprise (> 1000 emp.)

**Reviewed Date:** May 07, 2026

**What do you like best about Meltwater?**

The interface is simplistic and consumer oriented. I appreciate the variety of filters and the array of visual insights that are offered in Explore.

**What do you dislike about Meltwater?**

The refresh of data for real time monitoring. Oftentimes I’m forced to reload the whole page which means I have to repeat date filters and such. 

Results don’t come in for 30 min or so.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater helps uncover and synthesize the most relevant media mentions from the noise.

  ### 42. Great Media Monitoring and Campaign Checklists

**Rating:** 4.0/5.0 stars

**Reviewed by:** Hannah F. | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 05, 2026

**What do you like best about Meltwater?**

The media monitoring and campaign check lists are great!

**What do you dislike about Meltwater?**

Boolean is not great and sometimes feels clunky!

**What problems is Meltwater solving and how is that benefiting you?**

It’s allowing us to filter search for 700+ names which makes media syching so much faster and streamlined!

  ### 43. Strategic Media Intelligence for Informed Decision-Making

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 12, 2025

**What do you like best about Meltwater?**

From ny perspective, what we value most about Meltwater is its timely and reliable media monitoring, which allows us to track our institutional presence, understand key narratives, and support more informed and strategic communication decisions.

**What do you dislike about Meltwater?**

One limitation of Meltwater is that some reports and alerts can require additional manual filtering to fully align with our specific regional and institutional priorities.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater helps solve the challenge of monitoring and analyzing media coverage across multiple markets and languages in a timely way. This benefits us by providing clear visibility of our institutional presence, supporting data-driven communication decisions, and enabling more proactive and strategic engagement with key stakeholders.

  ### 44. Real-Time Metrics and Effortless Reporting That Streamline Operations

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ina S. | Information Technology Project Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 06, 2026

**What do you like best about Meltwater?**

Reduction in headcount in house. Real time metrics and ease of reporting/filtering across many areas.

**What do you dislike about Meltwater?**

Cost prohibitive potentially for clients

**What problems is Meltwater solving and how is that benefiting you?**

time efficiency doing manual research and track back to monitoring across marketing initatives

  ### 45. Comprehensive Media & Social Listening with Helpful Support

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 15, 2026

**What do you like best about Meltwater?**

Meltwater offers a full suite of media and social listening tools. New features are introduced regularly, and the Meltwater team is usually very helpful when I need support.

**What do you dislike about Meltwater?**

For media relations, the platform doesn’t always have up-to-date contact details, outlet information, or reach numbers for certain outlets.

**What problems is Meltwater solving and how is that benefiting you?**

Media monitoring for clients, with analysis tools to measure share of voice and other metrics to assist with reporting

  ### 46. Powerful and Customizable

**Rating:** 3.5/5.0 stars

**Reviewed by:** Casey M. | Creative Strategist, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 26, 2025

**What do you like best about Meltwater?**

Meltwater is so powerful that it can be intimidating to begin using it, but the customer support is fantastic. There are also plenty of explainers for users to self-educate. It is also modular, in that you can choose only social media management or only media monitoring, but it really shines when all the capabilities are used in concert.

**What do you dislike about Meltwater?**

It often hangs up when trying to perform tasks. Social media management can be hard use when posting across platforms with trying to tag others in a post.

**What problems is Meltwater solving and how is that benefiting you?**

Messaging across social media platforms. Targeting press releases to the proper journalists. Monitoring reputation and reach. Monitoring competitors.

  ### 47. Head of TPRM

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Banking | Enterprise (> 1000 emp.)

**Reviewed Date:** May 05, 2026

**What do you like best about Meltwater?**

They focus on the context vs the product functionality. The true value of the product and how other clients are thinking about the industry.

**What do you dislike about Meltwater?**

Personal thing is that there is not a coat check to leave my bag. The session are insightful but would like to see more opportunity for questions.

**What problems is Meltwater solving and how is that benefiting you?**

Insight into our partners or third parties negative news alert that will have a reputational impact on our company.

  ### 48. Exceptionally Detailed Insights and Effortless Press Distribution

**Rating:** 4.5/5.0 stars

**Reviewed by:** Katryn D. | Director of Marketing and Communications, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 09, 2025

**What do you like best about Meltwater?**

Meltwater is very detailed and captures more than we ever thought that it could. We also appreciate the fact that we can send things out on the press wire. It has been very easy to use so far and to implement into our routine.

**What do you dislike about Meltwater?**

Nothing. We have enjoyed using it so far

**What problems is Meltwater solving and how is that benefiting you?**

Social media listening, and competition analysis are the main reasons we are using it currently.

  ### 49. Effective Media Monitoring with Meltwater

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jose R.

**Reviewed Date:** December 12, 2025

**What do you like best about Meltwater?**

I like that Meltwater includes many news sites that are not so well-known or generally sought after, but that can be very important for our work.

**What do you dislike about Meltwater?**

At first, it was difficult to find a general summary of the news and to properly find the algorithm. Entering the exact code that helps in searches was also complicated, as sometimes the search would go in a different direction. However, it's a matter of training and practice.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater compiles in one place the news I want to consult, allowing me to search precisely even on less well-known sites, which is very important for our work.

  ### 50. Social Listening Analysis that drives informed decisions

**Rating:** 4.0/5.0 stars

**Reviewed by:** ROMAIN PATRICE M. | Analytics &amp; Insights Director, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 15, 2025

**What do you like best about Meltwater?**

The detailed analysis of Social Listening is essential to understand how a brand or topic is perceived on social media. With MW, this objective is more than achieved.

**What do you dislike about Meltwater?**

The history is limited; for example, it is not possible to search for information about the 2022 World Cup. Another issue: the reclassification of the sentiment of the posts is not very user-friendly.

**What problems is Meltwater solving and how is that benefiting you?**

Social Listening Analysis that Drives Informed Decisions


## Meltwater Discussions
  - [Describe a time when using Klear for an influencer campaign. What were the results?](https://www.g2.com/discussions/describe-a-time-when-using-klear-for-an-influencer-campaign-what-were-the-results) - 1 comment, 2 upvotes
  - [Meltwater vs CisionOne for a PR team that needs solid media monitoring and reporting without a complex setup or a per-outlet pricing model that makes costs unpredictable?](https://www.g2.com/discussions/meltwater-vs-cisionone-for-a-pr-team-that-needs-solid-media-monitoring-and-reporting-without-a-complex-setup-or-a-per-outlet-pricing-model-that-makes-costs-unpredictable) - 1 comment, 1 upvote
  - [How many influencers are on Klear?](https://www.g2.com/discussions/how-many-influencers-are-on-klear) - 1 comment, 1 upvote
  - [How soon will sysomos and meltwater fully be integrated?](https://www.g2.com/discussions/how-soon-will-sysomos-and-meltwater-fully-be-integrated) - 2 comments, 1 upvote
  - [How do I make Meltwater work for our organization?](https://www.g2.com/discussions/how-do-i-make-meltwater-work-for-our-organization) - 3 comments, 1 upvote

- [View Meltwater pricing details and edition comparison](https://www.g2.com/products/meltwater/reviews?page=5&section=pricing&secure%5Bexpires_at%5D=2026-08-02+11%3A42%3A58+-0500&secure%5Bsession_id%5D=d51adbda-26d0-44d6-b8da-2922427aadcd&secure%5Btoken%5D=e3eae775c9bb070b28de021021766ea665bbd48011e6d87ed220701a931c88a3&format=llm_user)
## Meltwater Integrations
  - [Audiense](https://www.g2.com/products/audiense/reviews)
  - [ChatGPT](https://www.g2.com/products/chatgpt/reviews)
  - [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews)
  - [Google Workspace](https://www.g2.com/products/google-workspace/reviews)
  - [Instagram for Business](https://www.g2.com/products/instagram-for-business/reviews)
  - [Klear](https://www.g2.com/products/klear-klear/reviews)
  - [KLEAR](https://www.g2.com/products/kizeo-klear/reviews)
  - [LinkedIn Groups](https://www.g2.com/products/linkedin-groups/reviews)
  - [Microsoft Teams](https://www.g2.com/products/microsoft-teams/reviews)
  - [PMG Platform](https://www.g2.com/products/pmg-platform/reviews)
  - [Slack](https://www.g2.com/products/slack/reviews)
  - [WordPress.org](https://www.g2.com/products/wordpress-org/reviews)
  - [X (Twitter)](https://www.g2.com/products/x-twitter/reviews)

## Meltwater Features
**Social Analytics**
- Competitor Analysis
- Follower Analysis
- Post Performance
- Paid Campaign Tracking
- Hashtag Analytics
- Sentiment Analysis

**Content & Collaboration**
- Content Calendar
- Content Library
- Shared Inbox
- Approval Workflows
- Users and Permissions
- Content Creation

**Media Channels**
- Broadcast Media
- Print Media
- Online Media

**Audiences**
- Audience Insights
- Influencer Identification
- Buyer Personas
- Segmentation

**Monitoring & Listening**
- Social Measurement
- Influencer Identification
- Brand Monitoring
- Keyword Tracking
- Trend Analysis
- Competitor Analysis

**Influencer Marketing**
- Influencer Recruitment
- Influencer Scoring
- Audience Analysis
- Influencer Segmentation
- Influencer Collaboration
- User-Generated Content (UGC) Management
- Content Approval
- Campaign Analytics
- Reporting and Dashboards
- Data Importing and Exporting Tools
- Influencer Compensation
- Social Commerce
- E-Commerce Integration

**Generative AI**
- AI Text Generation
- AI Text Summarization

**AI Visibility & Tracking**
- AI Mention Tracking
- AI Search Ranking Insights

**Agentic AI - Social Media Listening Tools**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning

**Social Management**
- Social Analytics
- Social Publishing
- Campaign Optimization
- Social Engagement
- Social Ads
- Campaign Planning
- Hashtag Capabilites

**Reports & Dashboards**
- Report Customizability
- Report Exporting
- Scalability

**Database**
- Media Database
- Contact/Campaign Management
- Newsroom

**Geographic Coverage**
- Local Media
- National Media
- International Media

**Data Analysis**
- Network Analysis
- Dashboards
- Visualizations
- Advanced Filtering

**Data Management & Analysis**
- Sentiment Analysis
- Social Reporting
- Alerts and Notifications
- Advanced Data Filtering

**Sentiment & Brand Analysis**
- AI Sentiment Monitoring
- AI Hallucination Detection

**Agentic AI - Influencer Marketing Platforms**
- Cross-system Integration
- Proactive Assistance

**Outreach**
- Media Distribution
- PR Planner
- Social Media Services

**Reporting**
- Keyword Targeting
- Custom Feeds and Alerts
- Custom Reports
- Dashboards

**Administration**
- Data Exporting

**Competitive Benchmarking**
- Industry AI Sentiment Benchmarking
- Competitor AI Presence Comparison

**Agentic AI - Media Monitoring**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction

**Agentic AI - Social Media Management**
- Autonomous Task Execution
- Multi-step Planning
- Decision Making

**Reporting**
- Monitoring
- Response Desk
- Impact Measurement

**Generative AI**
- AI Text Generation
- AI Text Summarization

**AI Content Optimization**
- AI-Driven Content Recommendations

**Agentic AI - Media and Influencer Targeting**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance

**User Rights/Roles**
- Version Control
- Team Collaboration

**Reporting & Alerts**
- AI Visibility Reporting

## Top Meltwater Alternatives
  - [Onclusive](https://www.g2.com/products/onclusive/reviews) - 4.3/5.0 (202 reviews)
  - [Semrush](https://www.g2.com/products/semrush/reviews) - 4.4/5.0 (3,919 reviews)
  - [CisionOne](https://www.g2.com/products/cisionone/reviews) - 3.9/5.0 (1,322 reviews)

