Kochava Pricing Overview

Kochava does not offer a permanent free plan, but it does provide a free trial that lets users to test the product before committing to a paid plan. Trial availability and duration may vary, so users should review the seller's official pricing page for the most current details.

Kochava's pricing is best suited for mid-market and enterprise teams running sophisticated mobile, CTV, or omnichannel campaigns. G2 reviewers from entertainment, marketing and advertising, financial services, and consumer services industries appear most frequently, with enterprise and mid-market segments dominating positive sentiment. These buyers leverage Kochava's cross-device attribution, fraud detection, SmartLinks, and deep partner integrations at scale. Small businesses with basic attribution needs can start with the free trial MMP tier, though G2 reviewers at that segment occasionally note the paid upgrade faces competition. Kochava's MMM SaaS Platform targets enterprise marketers needing always-on incrementality measurement, while Search Ads Maven suits teams scaling Apple Ads campaigns.

Kochava's MMP Services and Search Ads Automation tiers offer free trials, giving teams time-limited access to evaluate core attribution, deep linking, fraud detection, and Apple Ads campaign management before committing. G2 reviewers on the free version note it handles basic attribution adequately for new mobile marketers but lacks the depth of paid access. One small-business reviewer rated Kochava 2.5 stars, stating that if upgrading to a paid version, better MMPs exist. Paid access unlocks responsive dedicated support, advanced custom queries, ETL data management, multi-touch attribution, and full fraud console capabilities. Kochava's MMM SaaS Platform tier requires contacting the vendor directly for custom enterprise pricing.

Kochava's pricing is broadly viewed as strong value, particularly for mid-market and enterprise buyers. G2 reviewers consistently highlight the support team as a standout differentiator, with multiple reviewers describing it as unmatched in the industry. One enterprise reviewer noted pricing can be expensive but encouraged candid discussions with account reps, while another mid-market reviewer acknowledged Kochava is pricier than alternatives but felt the robustness validates the cost. A small-business reviewer rated it 4.5 and called the cost-performance ratio overwhelming in Kochava's favor. Two lower-rated small-business reviewers cautioned that paid tiers face stronger competition from other MMPs, tempering value perception at that segment.