Varicent Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

8 months

Varicent Media

Varicent Demo - The Forrester Wave™: Sales Performance Management Solutions for Incentive Compensation
Varicent is named a Leader in The Forrester Wave™: Sales Performance Management Solutions for Incentive Compensation, Q1 2025. Recognized for AI innovation, strategy, and execution, we earned the highest scores in 16 criteria. Visit Varicent.com to learn more.
Varicent Demo - Seller Views
Understand meaningful information in one glance for the month, the year and the performance at a component level. Answer questions like, "How much will I get paid?" and "When" to afford them more time to focus on selling.
Varicent Demo - Robust Planning
Leverage Varicent ICM to model compensation plans and understand the financial impact of changes. With the ability to more accurately forecast commission payouts with “what-if” assumptions, you can budget more effectively for sales compensation costs, manage target total compensation for sales re...
Varicent Demo - Reports and Dashboards
Varicent ICM’s Sales Portal capture your data for enhanced reporting capabilities. Seamlessly share consumable information through charts, graphs, and interactive displays and promote desired sales behavior.
See how CNA replaced operational friction with flexibility and turned compensation into a lever for long-term growth.
Play Varicent Video
See how CNA replaced operational friction with flexibility and turned compensation into a lever for long-term growth.
Watch the story below to see how CDW turned complexity into clarity with Varicent.
Play Varicent Video
Watch the story below to see how CDW turned complexity into clarity with Varicent.
How did Fiserv tap into a more automated and strategic approach to sales compensation? 

Fiserv, a financial services and technology company, struggled with spreadsheets to manage their sales compensation needs.
Play Varicent Video
How did Fiserv tap into a more automated and strategic approach to sales compensation? Fiserv, a financial services and technology company, struggled with spreadsheets to manage their sales compensation needs.
How did ServiceNow enhance flexibility and adaptability in their incentive compensation strategy?

ServiceNow, a cloud-based workflow management company, needed a purpose-built solution to support their growth.
Play Varicent Video
How did ServiceNow enhance flexibility and adaptability in their incentive compensation strategy? ServiceNow, a cloud-based workflow management company, needed a purpose-built solution to support their growth.
Why Varicent? Customer Success Stories
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Why Varicent? Customer Success Stories
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Varicent Reviews (591)

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Reviews

Varicent Reviews (591)

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4.5
591 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise the product for its flexibility and ease of use, allowing for effective management of complex compensation plans. The intuitive interface and responsive customer support enhance the overall experience, making it easier for teams to adapt to changing business needs. However, some users note that performance can lag with large datasets.

Pros & Cons

Generated from real user reviews
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Shunmuga S.
SS
Senior Business Analyst
Enterprise (> 1000 emp.)
"Streamlined Sales Compensation with Speed Bottlenecks"
What do you like best about Varicent?

I like how Varicent handles inquiry management and the plan approval workflow manager. The dashboarding capabilities are great, especially with the ability to set permissions by group and tree-based permissions. I can designate specific reports for various stakeholders beyond just the sales org. It's a huge benefit to easily bring in Finance and Admin leadership with their own access levels. Review collected by and hosted on G2.com.

What do you dislike about Varicent?

The biggest drawback is the processing time; when testing or implementing new logic, waiting upwards of more than 15-20 minutes for full calculation to complete is a significant bottleneck. Improving the real-time processing would make the admin experience much more efficient. Also, the initial setup was not that great, as we had to work with an external vendor. Review collected by and hosted on G2.com.

Akshay A.
AA
Coordinator - Marketing Programs
Enterprise (> 1000 emp.)
"A Reliable, Flexible, and Well‑Supported ICM Platform"
What do you like best about Varicent?

Over the past year, we've not only optimized several of our existing reports but also expanded functionality in ways that have significantly increased efficiency. One of the most impactful improvements has been the creation of a new adaptive report as part of Varicent’s modernization initiative—delivered at no additional cost to us.

This new report has streamlined our workflow, reduced manual steps, and eliminated recurring internal errors, ultimately saving both time and effort. Additionally, the Varicent team has been incredibly supportive and proactive throughout the process. Their responsiveness—especially through the Ask an Expert sessions—has helped us continuously fine‑tune our system and reporting structure. This ongoing collaboration is truly one of Varicent’s standout strengths. Review collected by and hosted on G2.com.

What do you dislike about Varicent?

Our core usage of the platform hasn’t changed dramatically, but most of our enhancements have been incremental updates to make processes more efficient. While there isn’t anything specific to dislike, some modernization features require gradual adoption. Review collected by and hosted on G2.com.

SP
Manager, HCM Systems & People Analytics
Financial Services
Enterprise (> 1000 emp.)
"Efficient Incentive Management, But Support Woes"
What do you like best about Varicent?

I like the continuous improvements Varicent makes by modernizing the admin experience, enhancing reporting, and developing upgrades frequently. It speeds up administration and makes the reporting look more modern and fresh. Review collected by and hosted on G2.com.

What do you dislike about Varicent?

They are constantly changing their support model and support team. I have no idea who to contact when something goes wrong. They've also created a forced migration from legacy reports and servers to new reporting and servers and the migration has been a very poor experience. This is unlikely to impact new users though. The initial setup was very complicated, and we had a 3rd party vendor help us stand it up. There are so many more options for BI that may already be a free connection to your existing products. Varicent has a pay-to-use model where you can import flat Excel files, but the second you want direct connections to a database, it's another product to pay for. Review collected by and hosted on G2.com.

EO
Sales Operation Partner
Small-Business (50 or fewer emp.)
"They're very attentive but lack on proactiveness to learn or understand our needs and system"
What do you like best about Varicent?

Their new version looks much easier and cleaner to work with; it also offers flexibility to achieve our crediting needs. The user interface is friendly and easy to use, and their VIP service is kind and attentive. Review collected by and hosted on G2.com.

What do you dislike about Varicent?

The built system didn't meet our needs on many things initially, so many personalized calculations needed to be created. We had lots of "We can do it, but it looks difficult" after a Discovery where all was "easy to make and easy to do." They added complexity to the process and, pretty sure, never looked at the capabilities we have in our current systems so they could offer better options. Review collected by and hosted on G2.com.

Verified User in Logistics and Supply Chain
AL
Mid-Market (51-1000 emp.)
"Varicent provides great service and support"
What do you like best about Varicent?

Extremely powerful and flexible. It’s highly configurable, and we’re able to add new features and functionality every year. Varicent also provides excellent customer support and strong client engagement activities. The education and training continue to improve as well; they keep refining and expanding their offerings. Presenter Adaptive has made report creation easier for us. ELT is a powerful data transformation tool, and we’re continually discovering new ways to use it. Review collected by and hosted on G2.com.

What do you dislike about Varicent?

The product’s flexibility also brings some complexity when it comes to configuration. We rely on outside consultants for that, since we don’t have the in-house expertise. I don’t see this so much as a downside as it is simply an observation. Review collected by and hosted on G2.com.

Response from Paul Peters of Varicent

Tami -

Thank you for being a Varicent customer! We missed you at our recent regional user group meeting and look forward to seeing you again soon.

Regards,

Paul Peters

Verified User in Information Technology and Services
AI
Enterprise (> 1000 emp.)
"Powerful, Customizable Territory Planning & Sales Compensation Tools That Keep Evolving"
What do you like best about Varicent?

The platform provides extremely useful tools across the entire lifecycle of territory planning and sales compensation. Its ability to be customized to meet complex needs is critical for successful deployment and adoption. The fact that it continues to evolve to keep pace with the changing SPM landscape is also a big plus. Review collected by and hosted on G2.com.

What do you dislike about Varicent?

There’s a maturity imbalance between Sales Planning and ICM. Sales Planning is closing the gap, but it still has some work ahead to fully catch up with ICM. Review collected by and hosted on G2.com.

Verified User in Higher Education
AH
Enterprise (> 1000 emp.)
"Varicent - Shaping behaviours through reward and analytics"
What do you like best about Varicent?

The ease of navigating all of the interconnected components (calculations, imports, etc) in the UI, whilst also simultaneously viewing data for each calculation. Customer support through Ask an Expert is second to none. Furthermore the integration capabilities through both the ICM and ELT are excellent. Review collected by and hosted on G2.com.

What do you dislike about Varicent?

Limited support for SQL in the imports function limits possibilities in some cases. Additionally, presenter adaptive reports The audit log can only export 5000 records at once, leading to a need to work around (either API or create an Audit Log table with import function) for auditors who need copies. Review collected by and hosted on G2.com.

Verified User in Computer Software
AC
Enterprise (> 1000 emp.)
"While Varicent is generally helpful, there is room for improvement."
What do you like best about Varicent?

I like how Varicent lets us create different types of plans with various components that can be used for different roles and different teams. Also flexibility around the payment structures and workflows for the plan documents. Review collected by and hosted on G2.com.

What do you dislike about Varicent?

While updating data for individual payees, we currently face the time-consuming task of updating multiple tables. In addition to the backend table, is it possible to consolidate all payee data on a single page for administrative convenience? Also, sometimes calculation gets stuck in between or takes longer time which really hampers working hours Review collected by and hosted on G2.com.

Response from Paul Peters of Varicent

We appreciate your feedback on Varicent's flexibility in creating different types of plans for various roles and teams.

There are recent advancements with the Report Data Model and Data Stores which may start you on a path to more efficient administration.

Thank you for being a Varicent customer.

- Paul Peters

Director Customer Success

Verified User in Transportation/Trucking/Railroad
AT
Enterprise (> 1000 emp.)
"Delivers strong usability and centralized insights"
What do you like best about Varicent?

I appreciate the wide variety of training available, which makes working with the application much easier. The drag-and-click interface, dynamic/smart drop-down restrictions, and built‑in validation checks ensure that every table, view, calculation, or datastore created is always valid.

I also value that development can be done without writing code, using system‑built connectors or PostgreSQL capabilities when needed. Lastly, the self‑service features—such as the ability to schedule our own refreshes—allow us to work in real time and maximize the use of our environment. Review collected by and hosted on G2.com.

What do you dislike about Varicent?

Getting prompt support can be challenging at times because the agent we’re connected with may not always be familiar with the structure of our system. As a result, it can take multiple sessions to fully explain the nature of the issue. It becomes much easier when we are able to join a call and walk them through what we’re experiencing, as this helps them clearly see at which step the error or problem occurs—one of the key reasons we truly value our CSM.

Lastly, the limited customization options for the plan document make the yearly setup more difficult and development‑intensive than we would prefer. Review collected by and hosted on G2.com.

KS
Sr. Manager, Sales Compensation
Mid-Market (51-1000 emp.)
"Sr Manager, Sales Incentive Compensation"
What do you like best about Varicent?

the flexibility of the system is outstanding. We have changed plans and structures to support our sales organization and Varicent is capable of handling each change. We have both account owning and vendor facing sales associates- each with unique needs for defining territories and crediting sales Review collected by and hosted on G2.com.

What do you dislike about Varicent?

Very little - we have been delighted with the system. It continues to grow along with us. Review collected by and hosted on G2.com.

Pricing Insights

Averages based on real user reviews.

Time to Implement

8 months

Return on Investment

20 months

Average Discount

10%

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Varicent Features
Compensation Statements
Plan Documents and Agreements
Individual and Team Performance Reports
Sales Org Performance Reports
Monitor Sales Rep Performance
Commission splits and overrides
Adjustments/Dispute Resolution
Comp Modeling - Ease of Admin
Comp Modeling - Design Flexibility
Customization
Performance and Reliability
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Varicent