Social engagement is the process of communicating and participating with members of an online community. Discover how brands can measure their social engagement and implement best practices for online success.

Content Libraries

Content libraries are a huge digital asset in a company’s content creation process. Learn more about content libraries and how they benefit marketing strategies.

Hearsay, A Yext Company Categories on G2

Social Media Management

Communication Platform as a Service

Digital Governance

Insurance Compliance

Social Media Management

Communication Platform as a Service

Digital Governance

Insurance Compliance

Filter for Features

Social Management

Social Analytics		Reports on the performance of social media posts and campaigns. This feature was mentioned in 48 Hearsay, A Yext Company reviews.	78% (Based on 48 reviews)
Social Publishing		As reported in 49 Hearsay, A Yext Company reviews. Allows the creation, management, and scheduling of content to be shared across social media channels.	89% (Based on 49 reviews)
Campaign Optimization		Based on 51 Hearsay, A Yext Company reviews. Identifies trends in social media campaigns, such as optimal posting times, to improve performance.	84% (Based on 51 reviews)
Social Engagement	See feature definition	Based on 51 Hearsay, A Yext Company reviews. Centrally manages social media content and conversations across multiple social channels.	81% (Based on 51 reviews)
Social Ads		As reported in 39 Hearsay, A Yext Company reviews. Provides features for managing and optimizing paid advertisements across social channels.	71% (Based on 39 reviews)
Campaign Planning		Based on 12 Hearsay, A Yext Company reviews. Allows for categorizing or grouping individual posts to streamline social media marketing campaigns.	79% (Based on 12 reviews)
Hashtag Capabilites		Monitor hashtags, their trends, and analytics across all social media platforms	Not enough data

Monitoring

Digital Media Monitoring	Based on 12 Hearsay, A Yext Company reviews and verified by the G2 Product R&D team. Helps manage ad messaging and ensure standards within digital advertising campaigns.	81% (Based on 12 reviews)
Compliance Monitoring	Based on 15 Hearsay, A Yext Company reviews and verified by the G2 Product R&D team. Contains compliance monitoring for content and/or site layout.	89% (Based on 15 reviews)
Social Media Monitoring	Based on 15 Hearsay, A Yext Company reviews and verified by the G2 Product R&D team. Logs social media activity, ensuring subject matter is relevant to company goals.	87% (Based on 15 reviews)

Administration

User, Role, and Access Management	Based on 16 Hearsay, A Yext Company reviews and verified by the G2 Product R&D team. Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.	83% (Based on 16 reviews)
Policies and Controls	Based on 15 Hearsay, A Yext Company reviews and verified by the G2 Product R&D team. Ability to control file/folder access by user or group, external sharing permissions, editing policies, device location restrictions, sharing by device, etc.	82% (Based on 15 reviews)
Security	Based on 15 Hearsay, A Yext Company reviews and verified by the G2 Product R&D team. Abilities to set standards for asset and risk management.	86% (Based on 15 reviews)
Reporting	Based on 15 Hearsay, A Yext Company reviews and verified by the G2 Product R&D team. Provides ability to create the reports that meet your business requirements	76% (Based on 15 reviews)

Standards

Brand Design Consistency	As reported in 18 Hearsay, A Yext Company reviews. Monitors brand assets to ensure content is consistent with the design of the site.	82% (Based on 18 reviews)
SEO Standards	Based on 14 Hearsay, A Yext Company reviews and verified by the G2 Product R&D team. Pagination, page headers and titles, meta tags and URL structure all contribute well to site SEO.	75% (Based on 14 reviews)
Internationalization	Allows organizations multi-national organizations to use tool effectively across multiple languages and currencies.	Not enough data
Web Accessibility	Based on 12 Hearsay, A Yext Company reviews and verified by the G2 Product R&D team. Ensures availability of accessibility tools and provides information on how individuals are using accommodation tools to interact with the site	75% (Based on 12 reviews)

Content & Collaboration

Content Calendar		Enables users to visualize all scheduled social campaigns and content in a timeline or calendar. This feature was mentioned in 16 Hearsay, A Yext Company reviews.	85% (Based on 16 reviews)
Content Library	See feature definition	As reported in 17 Hearsay, A Yext Company reviews. Allows users to upload and publish brand content from a shared library.	87% (Based on 17 reviews)
Shared Inbox		As reported in 13 Hearsay, A Yext Company reviews. Collects all customer messages and inquiries from multiple social channels and delivers them to a unified inbox.	71% (Based on 13 reviews)
Approval Workflows		Automates the content approval process to ensure social posts are approved by managers or clients before publishing. 16 reviewers of Hearsay, A Yext Company have provided feedback on this feature.	75% (Based on 16 reviews)
Users and Permissions		Allows administrators to assign permissions for different users or teams to access certain platform features. This feature was mentioned in 16 Hearsay, A Yext Company reviews.	84% (Based on 16 reviews)
Content Creation		Based on 12 Hearsay, A Yext Company reviews. Provides features for creating or editing social media assets.	79% (Based on 12 reviews)

Functionality

Ease Of Integration	Empowers developers to intuitively integrate cloud communications functionality for their applications.	Not enough data
API Call Speed	Grants high speed API calls for fast communications.	Not enough data
Communication Varieties	Enables a wide variety of communication types such as SMS, voice, video, etc.	Not enough data

Support

Documentation		Provides clear, effective documentation for API integrations.	Not enough data
Professional Support		Connects users with professional support teams to troubleshoot and finetune integrations.	Not enough data