Folloze Features
What are the features of Folloze?
Content Management
- Content Import
- Content Creation
- Templates
- Content Storage
Analytics
- Reporting
- Account-Based Engagement
- Content Utilization
Folloze Categories on G2
Filter for Features
Content Management
Content Import | As reported in 11 Folloze reviews. Ability to import sales and marketing collateral built outside of the solution | 79% (Based on 11 reviews) | |
Content Creation | Overall functionality of building unique sales and marketing collateral within the product This feature was mentioned in 10 Folloze reviews. | 75% (Based on 10 reviews) | |
Templates | Pre-built templates for fast and simple content creation 10 reviewers of Folloze have provided feedback on this feature. | 77% (Based on 10 reviews) | |
Advanced Search | Ability to search through all content to easily find necessary collateral | Not enough data | |
Content Storage | As reported in 11 Folloze reviews. Overall storage and organziation capabilities | 76% (Based on 11 reviews) |
Analytics
Reporting | As reported in 10 Folloze reviews. Reports created by the user, custom or otherwise, that report on prospect interaction and helpfulness of the collateral | 83% (Based on 10 reviews) | |
Alerts | Notification as to when a prospects interacts with a piece of collateral | Not enough data | |
Account-Based Engagement | Based on 11 Folloze reviews. The level of engagement for a specific account based on the presented collateral | 89% (Based on 11 reviews) | |
Content Utilization | How frequently sales teams use a particular piece of content and its effectiveness 11 reviewers of Folloze have provided feedback on this feature. | 85% (Based on 11 reviews) |
Presentation
Live Presentation | Ability to present to a prospect in-person | Not enough data | |
Screenshare | Virtual presentation capabilities via sharing screens | Not enough data | |
Mobile Presentation | The option to present live on a mobile device | Not enough data |
Lead Intelligence
Market Insights | Provides tools that help identify key topics that are trending, as well as the content that customers are more likely to engage with. | Not enough data | |
Account-level Insights | Helps determine the correlation between ad exposure and site visits, assets downloaded, content, leads generated, etc. | Not enough data | |
Lead Analysis | Prioritizes leads through lead scoring, market insights, account-level insights, etc. | Not enough data | |
Market Insights | Provides tools that help identify key topics that are trending, as well as the content that customers are more likely to engage with. | Not enough data | |
Account-level Insights | Helps determine the correlation between ad exposure and site visits, assets downloaded, content, leads generated, etc. | Not enough data | |
Lead Analysis | Prioritizes leads through lead scoring, market insights, account-level insights, etc. | Not enough data |
Lead Management
Segmentation | Provides customer and prospect segmentation capabilities, which in turn assists marketing prioritization and effectiveness. | Not enough data | |
Predictive Scoring | Automatically scores prospects based on behavior and engagement levels. | Not enough data | |
Account Identification | Helps identify and distribute accounts internally, giving prioritization to those that are more likely to convert to sales. | Not enough data | |
Segmentation | Provides customer and prospect segmentation capabilities, which in turn assists marketing prioritization and effectiveness. | Not enough data | |
Predictive Scoring | Automatically scores prospects based on behavior and engagement levels. | Not enough data | |
Account Identification | Helps identify and distribute accounts internally, giving prioritization to those that are more likely to convert to sales. | Not enough data |
Marketing Campaigns
Omni-Channel Tracking | Provides tracking across multiple digital advertising channels, such as video, mobile, and social media. | Not enough data | |
Opportunity Timeline | Provides a timeline to visualize the effects of individual campaigns, leads, and other opportunities. | Not enough data | |
Customization | Allows for custom report types to match the goals of a company. | Not enough data | |
Journey Analytics | Provides tools to analyze every stage of the customer journey to customize an account-based funnel. | Not enough data | |
Omni-Channel Tracking | Provides tracking across multiple digital advertising channels, such as video, mobile, and social media. | Not enough data | |
Revenue Planning | Helps allocate marketing budget based predicted amount of incoming revenue. | Not enough data | |
Media Attribution | Assists in the attribution of marketing budget by identifying successful campaigns and initiatives. | Not enough data | |
Opportunity Timeline | Provides a timeline to visualize the effects of individual campaigns, leads, and other opportunities. | Not enough data | |
Customization | Allows for custom report types to match the goals of a company. | Not enough data |
Campaign Execution
Website Personalization | Provides tools that dynamically serve content, messaging, and calls-to-action. | Not enough data | |
Prioritized Accounts | Helps determine which accounts have the highest/lowest opportunity to convert. | Not enough data | |
Trending Accounts | Helps determine the direction of each individual account and how to engage through specific content. | Not enough data | |
Email Campaigns | Connects sales emails with cross-sell/upsell marketing campaigns across multiple channels. | Not enough data |
Platform Basics
Centralization | Brings together ABM audience creation, management, activation, and measurement all in one centralized platform. | Not enough data | |
Account Identification and Segmentation | Builds, defines, and segments targeted account audiences. | Not enough data | |
Lead-to-Account Matching | Matches leads to accounts for account-based marketing efforts. | Not enough data | |
Website Personalization | Ability to deliver unique content for each account that visits a company's website. | Not enough data | |
Content Creation and Distribution | Allows companies to create and distribute personalized content within an account-based marketing strategy. | Not enough data |
Platform Data
Measurement | Measure the influence and performance of ABM programs for each targeted audience. | Not enough data | |
Revenue Analytics | Provides a complete view of how all ABM programs drive revenue. | Not enough data |
Platform Additional Functionality
Integrations | Ability to integrate with other martech software that helps account-based programs, including but not limited to CRM software, marketing automation software, buyer intent data tools, etc. | Not enough data |
Platform Reporting
Measurement | Ability to monitor page views and conversions per account as they engage with a personalized website and content. | Not enough data | |
Dashboards | Provides pre-built or customizable performance dashboards and reports for how the personalized content is performing. | Not enough data |
Content Creation
Content Management | Ability to centralize, organize, and store content in a holistic way for easy and timely retrieval throughout the consumer's journey. | Not enough data |
Optimization
ROI Reporting | Ability to measure the revenue influence and ROI of every piece of content. | Not enough data |
