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4.5 out of 5
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Criteo Commerce Growth
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Criteo Dynamic Retargeting
240 Criteo Commerce Growth Reviews
3.7 out of 5
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Overall Review Sentiment for Criteo Commerce Growth
Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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AT
Verified User in Textiles
Mid-Market(51-1000 emp.)
What do you like best about Criteo Commerce Growth?
I like how its a money machine and sweeps up all the traffic you've paid for across other channels. I like how once you set it up its basically plug in and play. You don't have to look at it everyday because you know its doing its job. Review collected by and hosted on G2.com.
What do you dislike about Criteo Commerce Growth?
I dislike how long it takes the algorithm to adjust to a COS % goal change. I also dislike how the algorithm doesn't have any auto bid feature like Facebook advertising. It would be nice to be able to test auto bidding versus manual bidding. Review collected by and hosted on G2.com.
AR
Verified User in Retail
Mid-Market(51-1000 emp.)
What do you like best about Criteo Commerce Growth?
I like the easy schedule modifier option for when we have to make changes on already scheduled creatives Review collected by and hosted on G2.com.
What do you dislike about Criteo Commerce Growth?
There are bugs at times and it can take longer to schedule due to these bugs, especially when our campaigns are more complex. Review collected by and hosted on G2.com.
AR
Andrés R.
Media Planner Manager
Small-Business(50 or fewer emp.)
What do you like best about Criteo Commerce Growth?
We've improved the service we had and our campaigns performance has bieen growing. Review collected by and hosted on G2.com.
What do you dislike about Criteo Commerce Growth?
We haven't had the proper follow-up on the Dynamic Creatives, not only from Criteo's end but also from our end, but that's something we haven't explored that much and we would like to do. Review collected by and hosted on G2.com.
DG
David G.
Sr. Director, Growth Marketing
Consumer Goods
Mid-Market(51-1000 emp.)
What do you like best about Criteo Commerce Growth?
Criteo is probably the most performance driven retargeter out there. CPC focus ensures impressions aren't wasted. Review collected by and hosted on G2.com.
What do you dislike about Criteo Commerce Growth?
High turnover among account managers. AMs also stretched very thin - some have a ton of clients so can be hard to get a hold of them. Clients are put into tiers and if you are in a low tier, you get low tier AMs. Review collected by and hosted on G2.com.
KO
Keri O.
Director of Marketing & Sales
Marketing and Advertising
Small-Business(50 or fewer emp.)
What do you like best about Criteo Commerce Growth?
We love how autonomous the program can be. But we also love that we can go in and get more granular when needed. One of our favorite features is the weekly optimization email which allows us to stay on top of the latest trends and programs. Review collected by and hosted on G2.com.
What do you dislike about Criteo Commerce Growth?
Attribution can be a little sticky depending on which platform you are using to measure it. Review collected by and hosted on G2.com.
AA
Verified User in Automotive
Mid-Market(51-1000 emp.)
What do you like best about Criteo Commerce Growth?
We have seen a large increase in retargeting revenue, without the gradual decline that we have seen with other companies. Review collected by and hosted on G2.com.
What do you dislike about Criteo Commerce Growth?
I have to manage my account carefully and I never take Criteo's recommendations because their goal is to spend your entire budget, rather than to maximize your return on investment. If you can manage your bids yourself it works ok, but I don't trust them to do it. Review collected by and hosted on G2.com.
UM
Verified User in Marketing and Advertising
Mid-Market(51-1000 emp.)
What do you like best about Criteo Commerce Growth?
The interface is very user friendly and not hard to navigate when looking for key metrics. Review collected by and hosted on G2.com.
What do you dislike about Criteo Commerce Growth?
The IO setting is a little difficult to modify if you're wanting to adjust your IO mid month. Review collected by and hosted on G2.com.
AC
Verified User in Consumer Goods
Enterprise(> 1000 emp.)
What do you like best about Criteo Commerce Growth?
Criteo has a great customer service team. They are readily available and can provide answers to your questions. I do think their platform is helpful, especially with social advertising to drive new customers to my business. Review collected by and hosted on G2.com.
What do you dislike about Criteo Commerce Growth?
I did find some flaws with their platform. There would be multiple QA errors when setting up social campaigns that I had not previously experienced with other vendors.
Be sure to closely review your campaigns and UTM parameters prior to launch. Review collected by and hosted on G2.com.
RS
Ronny S.
Small-Business(50 or fewer emp.)
What do you like best about Criteo Commerce Growth?
The size of the publisher Network is really huge. I haven't see any other network that show me the retargeting ads on so many touchpoints. Review collected by and hosted on G2.com.
What do you dislike about Criteo Commerce Growth?
Very complicate to set up the visuals for the ads.
There is a base of standard visuals where you can choose a design, but if you don't like the design you can not go there and change it or upload a new one, you always have to contact your account manager who on his side afterwards contact the designer which needs a little time. Review collected by and hosted on G2.com.
MV
Michael V.
Internet Director
Mid-Market(51-1000 emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about Criteo Commerce Growth?
low maintenance dynamic ads and ROAS was ok. Review collected by and hosted on G2.com.
What do you dislike about Criteo Commerce Growth?
Criteo shut off our ads right before the holiday shopping season. Also there was now way to limit daily spend, so it required constant manual review. Review collected by and hosted on G2.com.
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