Constant Contact Features
What are the features of Constant Contact?
Platform
- User, Role, and Access Management
- Internationalization
- Performance and Reliability
Integration
- Data Import & Export Tools
- Integration APIs
- Breadth of Partner Applications
Email Marketing
- Email and Mobile Preview
- Manage Email Lists
- High-Volume Sending
- Building and Personalizing Emails
- Sending Outbound Emails
- Manage Email Deliverability
- Automated Email Responses
Reporting & Analytics
- A/B Testing
- Basic Reporting
Technology Glossary Features
View definitions of the features and discover new technology terms.
Constant Contact Categories on G2
Filter for Features
Platform
User, Role, and Access Management | Based on 2313 Constant Contact reviews and verified by the G2 Product R&D team. Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. | 84% (Based on 2,313 reviews) | |
Internationalization | 1651 reviewers of Constant Contact have provided feedback on this feature. | 81% (Based on 1,651 reviews) | |
Performance and Reliability | Based on 2489 Constant Contact reviews and verified by the G2 Product R&D team. | 86% (Based on 2,489 reviews) | |
API / Integrations | Application Programming Interface - Specification for how the application communicates with other software such as other ad servers, DSPs, DMPs, etc. 178 reviewers of Constant Contact have provided feedback on this feature. | 85% (Based on 178 reviews) | |
Custom Reports | Able to create custom reports to cater to specific metrics and key performance indicators. This feature was mentioned in 211 Constant Contact reviews. | 86% (Based on 211 reviews) | |
User, Role, and Access Management | Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. 220 reviewers of Constant Contact have provided feedback on this feature. | 88% (Based on 220 reviews) | |
Performance and Reliability | Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took. 248 reviewers of Constant Contact have provided feedback on this feature. | 90% (Based on 248 reviews) | |
Enterprise Scalability | Provides features to allow scaling for large organizations. This feature was mentioned in 193 Constant Contact reviews. | 87% (Based on 193 reviews) | |
Customization | As reported in 244 Constant Contact reviews. Allows administrators to customize to accommodate their unique process. Includes ability to create custom objects, fields, rules, calculations, and views. | 86% (Based on 244 reviews) | |
Workflow Capability | Automates a process that requires a series of steps that typically require intervention by a several different users. Administrators can write rules to determine who and when a user needs to complete a step. Also includes notification of users when they need to take action. 207 reviewers of Constant Contact have provided feedback on this feature. | 87% (Based on 207 reviews) | |
Internationalization | As reported in 178 Constant Contact reviews. Enables users to create and manage campaigns with the same content in multiple languages and currencies. Marketer can place ads on websites from around the world. | 86% (Based on 178 reviews) | |
Notifications | Alerts marketer of the performance of particular campaigns. 224 reviewers of Constant Contact have provided feedback on this feature. | 88% (Based on 224 reviews) |
Integration
Data Import & Export Tools | Based on 2213 Constant Contact reviews and verified by the G2 Product R&D team. | 82% (Based on 2,213 reviews) | |
Integration APIs | Based on 1468 Constant Contact reviews and verified by the G2 Product R&D team. | 76% (Based on 1,468 reviews) | |
Breadth of Partner Applications | Based on 1445 Constant Contact reviews and verified by the G2 Product R&D team. | 76% (Based on 1,445 reviews) | |
CRM Integration | Based on 879 Constant Contact reviews and verified by the G2 Product R&D team. Integrates with CRM software, which can help provide context to your mailing lists. | 74% (Based on 879 reviews) | |
Social Media Integration | Based on 1031 Constant Contact reviews and verified by the G2 Product R&D team. Integrates with Social Media platforms, which can help expand your reach. | 79% (Based on 1,031 reviews) | |
E-Commerce Integration | Based on 819 Constant Contact reviews and verified by the G2 Product R&D team. Integrates with e-commerce platforms, which can link directly to your online store. | 74% (Based on 819 reviews) |
Email Marketing
Email and Mobile Preview | Based on 4375 Constant Contact reviews and verified by the G2 Product R&D team. Make sure subscribers see email as intended. View emulated inboxes of major email providers and mobile devices (e.g., iOS, Android) to resolve rendering issues. | 86% (Based on 4,375 reviews) | |
Manage Email Lists | Based on 4473 Constant Contact reviews and verified by the G2 Product R&D team. List management tools include importing and maintaining subscriber data. Manage list segmentation, profile attribute management, and delivery status. Subscribers self-manage preferences. | 84% (Based on 4,473 reviews) | |
High-Volume Sending | Based on 4198 Constant Contact reviews and verified by the G2 Product R&D team. Ability to send thousands of unique, personalized emails per second. | 88% (Based on 4,198 reviews) | |
Building and Personalizing Emails | Based on 4440 Constant Contact reviews and verified by the G2 Product R&D team. | 83% (Based on 4,440 reviews) | |
Sending Outbound Emails | Based on 4430 Constant Contact reviews and verified by the G2 Product R&D team. | 88% (Based on 4,430 reviews) | |
Manage Email Deliverability | Based on 4310 Constant Contact reviews and verified by the G2 Product R&D team. | 85% (Based on 4,310 reviews) | |
Automated Email Responses | Based on 3413 Constant Contact reviews and verified by the G2 Product R&D team. | 83% (Based on 3,413 reviews) | |
Multi-user Account | Based on 1261 Constant Contact reviews and verified by the G2 Product R&D team. Enables multiple users to login to the same account to maintain a single account for your entire marketing team. | 84% (Based on 1,261 reviews) | |
Surveys | Based on 1104 Constant Contact reviews and verified by the G2 Product R&D team. Ability to send secure and personalized survey invites to your contact list. | 80% (Based on 1,104 reviews) |
Reporting & Analytics
A/B Testing | Based on 1895 Constant Contact reviews and verified by the G2 Product R&D team. Run A/B tests on subject lines, areas of content (both images and text), from names, or send dates. | 79% (Based on 1,895 reviews) | |
Basic Reporting | Based on 4053 Constant Contact reviews and verified by the G2 Product R&D team. | 83% (Based on 4,053 reviews) |
Social Management
Social Analytics | As reported in 121 Constant Contact reviews. Reports on the performance of social media posts and campaigns. | 87% (Based on 121 reviews) | |
Social Publishing | Allows the creation, management, and scheduling of content to be shared across social media channels. 123 reviewers of Constant Contact have provided feedback on this feature. | 89% (Based on 123 reviews) | |
Social Engagement | See feature definition | Based on 120 Constant Contact reviews. Centrally manages social media content and conversations across multiple social channels. | 88% (Based on 120 reviews) |
Social Ads | Provides features for managing and optimizing paid advertisements across social channels. This feature was mentioned in 108 Constant Contact reviews. | 82% (Based on 108 reviews) | |
Campaign Planning | Based on 109 Constant Contact reviews. Allows for categorizing or grouping individual posts to streamline social media marketing campaigns. | 89% (Based on 109 reviews) | |
Hashtag Capabilites | As reported in 74 Constant Contact reviews. Monitor hashtags, their trends, and analytics across all social media platforms | 86% (Based on 74 reviews) |
Social Functionality
Social Functionality | Product functionality for social advertising. This feature was mentioned in 246 Constant Contact reviews. | 87% (Based on 246 reviews) |
Campaign Management
Campaign Dashboard | As reported in 249 Constant Contact reviews. Overview of all media purchases and campaigns in a single interface. | 90% (Based on 249 reviews) | |
Campaign Optimization | Enables marketer to set metrics by which their campaigns are automatically optimized. This feature was mentioned in 233 Constant Contact reviews. | 89% (Based on 233 reviews) | |
Reach | As reported in 230 Constant Contact reviews. Amount and quality of inventory partner sites on which ads can be placed. | 89% (Based on 230 reviews) | |
Bulk Editing | Based on 194 Constant Contact reviews. Enables marketers to edit campaigns in bulk as opposed to one piece at a time. | 84% (Based on 194 reviews) | |
Batch Uploading | Based on 199 Constant Contact reviews. Allows marketer to upload campaign inventory in a single batch instead of one piece at a time. | 86% (Based on 199 reviews) | |
Brand Safety | As reported in 202 Constant Contact reviews. Ensures marketer's ads are placed on respectable websites that won't damage brand image or reputation. | 89% (Based on 202 reviews) | |
Fraud Protection | Ensures marketer's ad reach and performance is not inflated by bots or spam websites. 189 reviewers of Constant Contact have provided feedback on this feature. | 90% (Based on 189 reviews) | |
Frequency Capping | Allows marketer to set a limit on how many times a consumer sees their ad. 170 reviewers of Constant Contact have provided feedback on this feature. | 86% (Based on 170 reviews) | |
Budget Pacing | Based on 181 Constant Contact reviews. Allows marketer to set a daily or weekly campaign budget that the ad sever uses to make appropriate bids. | 86% (Based on 181 reviews) | |
Creative Optimization | Tools offered for creating and optimizing creative components of campaigns. This feature was mentioned in 205 Constant Contact reviews. | 87% (Based on 205 reviews) | |
Rich Media Capabilties | Based on 190 Constant Contact reviews. Supports rich media display and video ads that involve user interaction. | 85% (Based on 190 reviews) | |
In-App Ads | Allows for ads to be placed in mobile apps. This feature was mentioned in 159 Constant Contact reviews. | 83% (Based on 159 reviews) | |
Mobile Rich Media Capabilities | Supports rich media mobile ads that involve user interaction. 172 reviewers of Constant Contact have provided feedback on this feature. | 86% (Based on 172 reviews) |
Targeting
Targeting | Based on 216 Constant Contact reviews. Able to target desired audiences based on demographics and behavior variables. | 89% (Based on 216 reviews) | |
Retargeting | Based on 200 Constant Contact reviews. Able to retarget previous impressions to your site across the web to increase conversion rates. | 88% (Based on 200 reviews) | |
Geo-Targeting | As reported in 171 Constant Contact reviews. Able to tailor ads based on consumer general region, state or designated market area (DMA). | 84% (Based on 171 reviews) | |
Contextual Targeting | Based on 174 Constant Contact reviews. Able to match the marketer's ad with specific content on a site or page. | 86% (Based on 174 reviews) |
Diagnosis
IP Address | IP address quality analysis. This feature was mentioned in 600 Constant Contact reviews. | 80% (Based on 600 reviews) | |
Domains | Based on 592 Constant Contact reviews. Sending domain quality analysis. | 82% (Based on 592 reviews) | |
Content | As reported in 765 Constant Contact reviews. Email content analysis. | 85% (Based on 765 reviews) | |
Policy Compliance | Determing email and domain compliance with policies such as DMARC. This feature was mentioned in 683 Constant Contact reviews. | 85% (Based on 683 reviews) |
Tracking
Open Rate | Tracking open rate across recipients. 889 reviewers of Constant Contact have provided feedback on this feature. | 88% (Based on 889 reviews) | |
Alerts | Notifications related to placement and opening. 742 reviewers of Constant Contact have provided feedback on this feature. | 85% (Based on 742 reviews) |
Reporting
Campaign Performance | Measuring overall campaign performance across recipients. 871 reviewers of Constant Contact have provided feedback on this feature. | 88% (Based on 871 reviews) | |
Blacklist and Whitelist | As reported in 661 Constant Contact reviews. Tracking recipient tagging of domains for blacklists and whitelists. | 80% (Based on 661 reviews) |
Grammar
Grammar Check | As reported in 57 Constant Contact reviews. Checks for grammar errors like misspellings, sentence run-on, etc. | 85% (Based on 57 reviews) | |
Tone Check | Evaulates emotional tone of words written. This feature was mentioned in 53 Constant Contact reviews. | 83% (Based on 53 reviews) | |
Sentence Formatting | Based on 53 Constant Contact reviews. Ensures sentences are formatted properly. | 85% (Based on 53 reviews) |
Formatting
Plagiarism Check | Checks for instances of plagirism. 51 reviewers of Constant Contact have provided feedback on this feature. | 81% (Based on 51 reviews) | |
Style Editor | Evalutes that work has been done within the guildlines of a given writing style (MLA, APA, Chicago, etc.). This feature was mentioned in 53 Constant Contact reviews. | 82% (Based on 53 reviews) | |
Citation Finder | As reported in 51 Constant Contact reviews. Finds and formats citations for works mentioned. | 76% (Based on 51 reviews) |
Content
Idea Recommendation | As reported in 51 Constant Contact reviews. Recommends ideas for topics based on the content written. | 80% (Based on 51 reviews) | |
Content Generation | Generates sentences, paragraphs, or papers based on sample text or a topic. This feature was mentioned in 53 Constant Contact reviews. | 83% (Based on 53 reviews) | |
Form Generation | Based on 50 Constant Contact reviews. Generates a form based on information presented. | 81% (Based on 50 reviews) |
Product Type
Standalone Application | Application is available as a standlone product. 53 reviewers of Constant Contact have provided feedback on this feature. | 86% (Based on 53 reviews) | |
Plugin | Application is available as a plugin used with another document creation product. 50 reviewers of Constant Contact have provided feedback on this feature. | 78% (Based on 50 reviews) |
Templates
Text and Themes | Based on 898 Constant Contact reviews and verified by the G2 Product R&D team. Allow users to edit text and themes on email templates | 82% (Based on 898 reviews) | |
Stock Images | Based on 764 Constant Contact reviews and verified by the G2 Product R&D team. Provide a library of stock images to use for emails | 73% (Based on 764 reviews) | |
Proofing | Based on 817 Constant Contact reviews and verified by the G2 Product R&D team. Offer email proofing capabilities | 80% (Based on 817 reviews) | |
Mobile Responsive | Provide mobile responsive email templates This feature was mentioned in 442 Constant Contact reviews. | 84% (Based on 442 reviews) |
Edit
Pre-Made | Based on 799 Constant Contact reviews and verified by the G2 Product R&D team. Offer pre-made email templates | 82% (Based on 799 reviews) | |
Build | Based on 887 Constant Contact reviews and verified by the G2 Product R&D team. Allow users to create their own email templates | 84% (Based on 887 reviews) | |
HTML | Based on 693 Constant Contact reviews and verified by the G2 Product R&D team. Use drag-and-drop HTML editing to create email templates | 79% (Based on 693 reviews) |
Logistics
Analytics | Based on 869 Constant Contact reviews and verified by the G2 Product R&D team. Provide analytics reporting so that users can see how their campaigns perform | 86% (Based on 869 reviews) | |
Issues | Based on 731 Constant Contact reviews and verified by the G2 Product R&D team. Allow for users to identify potential issues that would stop their emails from sending | 76% (Based on 731 reviews) | |
Integrations | Based on 664 Constant Contact reviews and verified by the G2 Product R&D team. Integrate with email software or email marketing and marketing automation platforms | 79% (Based on 664 reviews) | |
Shareable Link | Based on 450 Constant Contact reviews. Ability to share email templates via a link to collect feedback on the created emails easily | 88% (Based on 450 reviews) |
Marketing and Communications
Lead generation and retrieval | Based on 448 Constant Contact reviews. Tools for capture and follow-up of leads generated during an event. | 83% (Based on 448 reviews) | |
Social media promotion | Advertise and promote event using social media integrations. 477 reviewers of Constant Contact have provided feedback on this feature. | 82% (Based on 477 reviews) | |
Event website creation | Design and manage a dedicated event website. This feature was mentioned in 414 Constant Contact reviews. | 80% (Based on 414 reviews) | |
Email customization | Based on 598 Constant Contact reviews. Customize email communications. | 88% (Based on 598 reviews) | |
Contact list management | Organize and manage contact list of attendees. This feature was mentioned in 615 Constant Contact reviews. | 89% (Based on 615 reviews) |
Attendee Engagement
Social media integrations | As reported in 476 Constant Contact reviews. Tools for attendees to post to social media during an event. | 81% (Based on 476 reviews) | |
Attendee networking | Based on 410 Constant Contact reviews. Tools to enable networking for attendees during an event. | 80% (Based on 410 reviews) | |
Attendee surveys-attendee engagement | Tools for gathering feedback from attendees during and after an event. 415 reviewers of Constant Contact have provided feedback on this feature. | 80% (Based on 415 reviews) |
Registration
Event creation | Process of creating a new event. This feature was mentioned in 471 Constant Contact reviews. | 82% (Based on 471 reviews) | |
User registration process | As reported in 461 Constant Contact reviews. User experience of registering for an event | 82% (Based on 461 reviews) | |
Mobile check-in | Check attendees into events and sessions using a mobile device 356 reviewers of Constant Contact have provided feedback on this feature. | 78% (Based on 356 reviews) |
Text Messaging
Bulk SMS | As reported in 52 Constant Contact reviews. Enables users to send mass text message campaigns | 86% (Based on 52 reviews) | |
Two-Way Text Messaging | Facilitates two-way text messaging to encourage consumer engagement and loyalty This feature was mentioned in 43 Constant Contact reviews. | 80% (Based on 43 reviews) | |
Text Scheduler | Provides the ability to schedule single or bulk text messages to recipients on a specific date and time This feature was mentioned in 46 Constant Contact reviews. | 84% (Based on 46 reviews) | |
Automatic Replies | Provides automatic text message replies to recipients This feature was mentioned in 48 Constant Contact reviews. | 84% (Based on 48 reviews) | |
Automatic URL Shortening | Based on 46 Constant Contact reviews. Provides automatic URL shortening to use less characters via text | 83% (Based on 46 reviews) | |
MMS Marketing | Sends out multimedia via text messages, such as coupons, pictures, and audio This feature was mentioned in 46 Constant Contact reviews. | 81% (Based on 46 reviews) | |
Personalization | Offers features for personalizing text messages based on customer information or past behavior 53 reviewers of Constant Contact have provided feedback on this feature. | 84% (Based on 53 reviews) | |
Transactional SMS | Allows users to establish automated workflows and triggers to deliver transactional text messages This feature was mentioned in 43 Constant Contact reviews. | 81% (Based on 43 reviews) |
Content & Collaboration
Content Calendar | Enables users to visualize all scheduled social campaigns and content in a timeline or calendar. This feature was mentioned in 107 Constant Contact reviews. | 91% (Based on 107 reviews) | |
Content Library | See feature definition | Allows users to upload and publish brand content from a shared library. 116 reviewers of Constant Contact have provided feedback on this feature. | 89% (Based on 116 reviews) |
Shared Inbox | As reported in 92 Constant Contact reviews. Collects all customer messages and inquiries from multiple social channels and delivers them to a unified inbox. | 86% (Based on 92 reviews) | |
Content Creation | As reported in 112 Constant Contact reviews. Provides features for creating or editing social media assets. | 89% (Based on 112 reviews) |
SMS Platform
Reporting | As reported in 53 Constant Contact reviews. Provides pre-built or customizable performance reports | 89% (Based on 53 reviews) | |
Automation | Automates tasks and features for added convenience 47 reviewers of Constant Contact have provided feedback on this feature. | 88% (Based on 47 reviews) | |
White Label | Based on 45 Constant Contact reviews. Offers a white labeling service for agencies or resellers to customize platform branding | 74% (Based on 45 reviews) | |
Text-to-Landline | Based on 41 Constant Contact reviews. Text enables landline phones so users can receive text messages sent to an existing business number | 72% (Based on 41 reviews) | |
Short Codes | Provides businesses with 5- to 6-digit short codes for running text marketing campaigns This feature was mentioned in 41 Constant Contact reviews. | 76% (Based on 41 reviews) | |
API Integration | As reported in 42 Constant Contact reviews. Facilitates the integration of text messaging into existing business applications through an SMS gateway API | 77% (Based on 42 reviews) |
Survey Management
Survey Builder | Based on 183 Constant Contact reviews. Enables users to create surveys through a simple drag-and-drop or WYSIWYG editor | 84% (Based on 183 reviews) | |
Question Types | Based on 176 Constant Contact reviews. Allows the use of various question types such as open-ended, closed-ended, multiple choice, and ratings | 84% (Based on 176 reviews) | |
Survey Distribution | Provides tools for distributing surveys through email, SMS, social media, etc. 174 reviewers of Constant Contact have provided feedback on this feature. | 87% (Based on 174 reviews) |
Survey Customization
Branding | Allows users to customize survey colors, logos, and URLs to match company branding This feature was mentioned in 173 Constant Contact reviews. | 85% (Based on 173 reviews) | |
Multimedia Support | Ability to embed videos, photos, or other rich media 160 reviewers of Constant Contact have provided feedback on this feature. | 82% (Based on 160 reviews) |
Survey Insights
Reporting & Analytics | Based on 187 Constant Contact reviews. Provides tools to visualize and analyze data | 86% (Based on 187 reviews) | |
Data Exporting | Allows users to export reports from the product into an .xsl, .csv, or .pdf file This feature was mentioned in 177 Constant Contact reviews. | 87% (Based on 177 reviews) |
Support
Customer Support | Customer Support This feature was mentioned in 33 Constant Contact reviews. | 93% (Based on 33 reviews) |
