# Adobe Experience Manager Reviews **Vendor:** Adobe **Category:** [Digital Experience Platforms (DXP)](https://www.g2.com/categories/digital-experience-platforms-dxp) **Average Rating:** 4.2/5.0 **Total Reviews:** 673 ## About Adobe Experience Manager Built on an AI-powered foundation, Adobe Experience Manager is a comprehensive suite of composable content services that empowers your team to create and deliver the right across websites, mobile apps, and other touchpoints -- all at scale. Adobe Experience Manager includes content and asset management, digital forms and guides, and a learning management system. Essential products within Adobe Experience Manager include: • Experience Manager Sites: Empowers brands to design and deliver personalized digital experiences at scale — fast, seamless, and built to adapt to whatever comes next. • Experience Manager Assets: A customizable Digital Assets Management system that lets you easily discover, govern, and activate millions of assets so you can deliver and scale personalized experiences. Adobe’s native AI in AEM Assets is uniquely trained on your brand’s data, voice, and creative DNA—learning from your metadata, content patterns, and regional nuances across brands and geographies. • Experience Manager Forms: End-to-end digital enrollment solution to create, manage, publish and update digital forms and customer communications integrated with back-end processes and systems of record • Learning Manager: A learning management system (LMS) that makes it easy to integrate trainings into your brands’ websites and apps. • Experience Manager Guides: A component content management system for managing and scaling documentation, knowledge, and support content. ## Adobe Experience Manager Pros & Cons **What users like:** - Users enjoy the **ease of use** of Adobe Experience Manager, benefiting from efficient content management and intuitive tools. (160 reviews) - Users value the **efficiency in content management** offered by Adobe Experience Manager, enhancing their workflow across channels. (141 reviews) - Users value the **efficient content management and seamless integration** of Adobe Experience Manager for personalized experiences. (122 reviews) - Users value the **customization options** in Adobe Experience Manager, enhancing brand consistency and channel integration. (97 reviews) - Users value the **seamless integrations** of Adobe Experience Manager, which enhance content management and workflow efficiency. (85 reviews) - Easy Integrations (68 reviews) - Asset Management (66 reviews) - User Interface (61 reviews) - Flexibility (59 reviews) - Intuitive (59 reviews) **What users dislike:** - Users find the **steep learning curve** challenging, especially for non-technical authors and during initial setup. (119 reviews) - Users find the **complex usability** of Adobe Experience Manager challenging, particularly for non-technical individuals and new authors. (113 reviews) - Users find the **difficult learning** curve and extensive setup time challenging for new authors and non-technical users. (111 reviews) - Users find Adobe Experience Manager **expensive** , noting high licensing costs and a steep learning curve for new authors. (81 reviews) - Users find the **steep learning curve** challenging, particularly for new authors and non-technical individuals. (77 reviews) - Complexity (69 reviews) - Cost Issues (61 reviews) - Slow Performance (51 reviews) - Pricing Issues (47 reviews) - Integration Issues (38 reviews) ## Adobe Experience Manager Reviews ### 1. Adobe Experience Manager Makes Content and Digital Asset Management Easy **Rating:** 5.0/5.0 stars **Reviewed by:** Muzammil M. | Founder – Muzammil Graphic | Interior and Graphic Designer | Transforming Spaces and Brands Visually , Graphic Design, Small-Business (50 or fewer emp.) **Reviewed Date:** May 15, 2026 **What do you like best about Adobe Experience Manager?** I started using Adobe Experience Manager a few months ago while exploring different Adobe tools, and my experience has been positive so far. One thing I found useful is how it helps manage website content and digital assets in a more organized and professional way. In the beginning it took some time to understand the workflow, but after learning the basics, updating content and managing pages became much easier. I also liked that it supports better collaboration for teams working on content and digital projects. **What do you dislike about Adobe Experience Manager?** Since I started using Adobe Experience Manager a few months ago as a learner, one thing I found difficult was that the platform can feel complex for beginners at first. Some features, workflows, and setup steps take time to understand properly, especially for users who are new to content management systems. Because of this learning curve, I was not able to continue using it regularly for some time. I think Adobe could improve the beginner experience by adding simpler tutorials, guided walkthroughs, and more beginner-friendly documentation. This would make it easier for new users and buyers to adopt the platform faster. **What problems is Adobe Experience Manager solving and how is that benefiting you?** I started using Adobe Experience Manager again a few months ago after trying it a few years back, and I noticed that adobe has improved many things compared to before. The platform now feels more advanced and useful for managing website content, digital assets, and workflows in one place. Earlier, handling and organizing content across different platforms could feel confusing and time consuming, but AEm helps make the process more structured and efficient.As a beginner, the main challenge for me was understanding the workflows and features in the beginning because the platform has many tools and options. But after spending time learning it, I understood why many businesses use it for content management and digital experiences. I think buyers can benefit from it because it helps teams manage content more professionally, saves time, and improves collaboration. compared to many basic CMS platforms, Adobe experience manager feels more enterprise-focused and scalable, especially for companies handling large amounts of digital content. With AI, personalization, and digital experiences becoming more important, I feel AEM can become even more valuable in the future. Beginners who want to learn enterprise-level content management can also start with it because it gives practical exposure to realworld workflows used by larger companies. ### 2. Powerful enterprise CMS for managing large scale digital experiences **Rating:** 4.0/5.0 stars **Reviewed by:** Dharamveer p. | Application Security Engineer, Information Technology and Services, Small-Business (50 or fewer emp.) **Reviewed Date:** May 04, 2026 **What do you like best about Adobe Experience Manager?** What I like best about Adobe Experience Manager is how powerful and flexible it is for managing digital content at scale. It makes it easier to create, manage, and deliver content across multiple channels from a single platform. The integration with other Adobe tools is a big advantage, especially when working on end to end digital experiences. I also like the content authoring capabilities, which allow teams to collaborate efficiently and maintain consistency across websites and applications. **What do you dislike about Adobe Experience Manager?** What I dislike about Adobe Experience Manager is the complexity involved in setup and maintenance. It has a steep learning curve, especially for new users or smaller teams without dedicated support. Performance can sometimes depend on proper configuration, and customization often requires technical expertise, which can increase implementation time and cost. **What problems is Adobe Experience Manager solving and how is that benefiting you?** Adobe Experience Manager solves the problem of managing large scale content and delivering consistent digital experiences across multiple platforms. It centralizes content management and streamlines workflows, which reduces manual effort and improves efficiency. For me, it helps in organizing content better, speeding up publishing, and ensuring a consistent user experience across different channels. ### 3. Powerful, All-in-One Dashboard for Managing Multiple Projects **Rating:** 4.0/5.0 stars **Reviewed by:** Himanshu J. | Founder, Information Technology and Services, Small-Business (50 or fewer emp.) **Reviewed Date:** May 05, 2026 **What do you like best about Adobe Experience Manager?** It is honestly very powerful once everything is set up. The dashboard gives a clear overview of sites, assets, workflows and analytics all in one place, which is helpful when managing multiple projects. I liked the way it handles digital assets, having images, documents and videos all organized with metadata makes content reuse much easier. **What do you dislike about Adobe Experience Manager?** It’s not beginner-friendly at all. The UI looks clean, but under the hood it’s quite complex. Even simple tasks sometimes take more steps than expected. And obviously - pricing. This is not something for small projects or startups unless you have a serious budget. **What problems is Adobe Experience Manager solving and how is that benefiting you?** It solves the problem of managing large-scale content across teams and channels. It’s more about organization and scalability than speed. Instead of manually handling content updates across pages, you can manage components and templates centrally. That reduces duplication and mistakes. The asset management part is also useful. ### 4. Powerful integration system with the adobe ecosystem **Rating:** 4.5/5.0 stars **Reviewed by:** Jaikishan kr S. | Consultant , Information Technology and Services, Enterprise (> 1000 emp.) **Reviewed Date:** February 07, 2026 **What do you like best about Adobe Experience Manager?** I really like the drag-and-drop functionality in the Touch UI. Once our developers set up the components, it’s actually very easy for me to build out landing pages without any need to touch any code. And The Digital Asset Management (DAM) part is also a lifesaver because being able to search for an image and edit its metadata right there saves me a lot of time. And the Versioning system is also very great because if I mess up a page, all I have to do is, roll it back to a previous version in just one click. **What do you dislike about Adobe Experience Manager?** The learning curve is serious. It took me a good few weeks to really feel comfortable with the authoring workflow. Also, it can be frustratingly dependent on IT. If I want to change something slightly outside of the pre-set templates, I’m stuck until a developer can build it for me. The authoring interface can also get pretty laggy during peak hours. And those are actually some cons of it. **What problems is Adobe Experience Manager solving and how is that benefiting you?** I use AEM to manage multiple regional websites from a single platform and that's really amazing. It's really solving my issue of brand inconsistency now I can push out content globally while keeping the look and feel exactly the same like different markets. ### 5. Centralized Content Management for Large Teams **Rating:** 4.0/5.0 stars **Reviewed by:** Praney M. | Product Design Manager 2, Mid-Market (51-1000 emp.) **Reviewed Date:** May 11, 2026 **What do you like best about Adobe Experience Manager?** I liked the level of control and organization that Adobe Experience Manager provides for large content ecosystems. Once the workflows and structure are set up properly, it becomes much easier for multiple teams to collaborate without creating conflicts or losing track of assets. I also appreciated its flexibility for managing enterprise-scale content operations. The asset management capabilities, content structuring, and permission handling were especially useful during larger client projects where different teams needed different levels of access and visibility. The asset management side reduced confusion around versioning and duplicate assets, which used to happen often. Content structuring made scalability easier, and permission handling allowed different stakeholders appropriate access, reducing publishing issues. **What do you dislike about Adobe Experience Manager?** One area that could definitely improve is the overall learning curve, especially for new users or non-technical stakeholders. AEM is powerful, but because of how feature-heavy it is, onboarding can feel slightly overwhelming at the beginning if teams are not already familiar with enterprise content systems. We also noticed that some workflows can become slower when there are multiple layers of approvals, permissions, or heavily customized implementations involved. For smaller teams or fast-moving projects, that complexity can sometimes feel heavier than necessary. Another thing I think could improve is the UI experience in certain admin and content management sections. Some areas feel a bit dated or require more clicks than expected for routine tasks. Once teams get used to it the workflow becomes manageable, but the initial experience could definitely be smoother. **What problems is Adobe Experience Manager solving and how is that benefiting you?** I use Adobe Experience Manager to centralize content operations, providing better visibility and reducing manual effort. It handles large-scale workflows effectively, ensures consistency across regions, and simplifies asset management, making collaboration more efficient and organized. ### 6. Simplify Training Content Creation with AEM **Rating:** 4.5/5.0 stars **Reviewed by:** Akhil B. | Training Leader, Enterprise (> 1000 emp.) **Reviewed Date:** April 29, 2026 **What do you like best about Adobe Experience Manager?** - Easy page creation that helps in creating Training Modules. - Allows you to add Images, Videos that improves the overall quality of content. - Easy to update existing content/Modules that makes the content up to date without much hassle. **What do you dislike about Adobe Experience Manager?** - Due to lot of options, a new user can find it little complex to use. - Probably because of the features AEM has, sometimes it acts slow. - For making small changes, we have to follow the same steps like we do to create a content and navigate through multiple layers edit/modify. This makes it a bit irritating at times. **What problems is Adobe Experience Manager solving and how is that benefiting you?** - Helped me to manage / organize a good volume of Training content in a centralized place. - Eliminates the use of multiple tools to create content. (just the content, not quizes) - Saves a lot of time as most of the things are done by drag and drop - ### 7. Scalable and Integrated Content Management Solution **Rating:** 4.5/5.0 stars **Reviewed by:** kate b. | Director, Web Content Strategy, Enterprise (> 1000 emp.) **Reviewed Date:** April 22, 2026 **What do you like best about Adobe Experience Manager?** I like Adobe Experience Manager for its scalability and the opportunities it unlocks. The integration across all Adobe products is impressive. We use it to develop, stage, and publish content in nine different languages, which helps us personalize content by industry, company, and title. The ability to scale quickly to meet the needs of different target audiences is invaluable. The platform lets business users create content without getting bogged down with complex technology. We also appreciate how we can pull data into Customer Journey Analytics to gain insights and optimize experiences with Adobe Target. **What do you dislike about Adobe Experience Manager?** There's a lot of complexity with a platform that's as far-reaching as Adobe Experience Manager. It's more little things like having to refresh a page to get edits to show and other little quirks that you learn to live with after years of using it. **What problems is Adobe Experience Manager solving and how is that benefiting you?** We use Adobe Experience Manager to develop and publish content in multiple languages, personalize experiences quickly for diverse audiences, and empower business users with an easy-to-use UI. It integrates well with other Adobe products for deeper content insights and optimization. ### 8. Essential Tool for Content Automation and Publishing **Rating:** 4.0/5.0 stars **Reviewed by:** Dorothy M. | Enterprise (> 1000 emp.) **Reviewed Date:** April 21, 2026 **What do you like best about Adobe Experience Manager?** I think that Adobe Experience Manager is a great tool for our organization to automate, review, and approve content and have it published to our site. I'm very excited about the amount of leveraging and better enhanced technology we will be able to utilize with Adobe Experience Manager. It has been essential in keeping us ahead in the game. Adobe Experience Manager helps us edit, review, automate, and publish our brand content and assets, delivering more variety and knowledge to our site visitors. I like that Adobe Experience Manager has made it easier to automate our home site pages with different components and fragments, keeping us up-to-date with consistently changing trends. It has made it easier on our Marketing Ops team with updates and publishing pages that we would like to highlight. It's faster and more innovative for our team and overall. **What do you dislike about Adobe Experience Manager?** We would like to have some of the components we use more updated and conjoined. We mostly want to improve our core components, like Title, Text and Image. Having more flexible components that a more diverse style guide would be great improvements. **What problems is Adobe Experience Manager solving and how is that benefiting you?** I use Adobe Experience Manager to automate, review, and publish content, which keeps us up-to-date with trends. It simplifies updating and publishing site pages, making our Marketing Ops team more efficient. ### 9. User-Friendly, Scalable, and Seamlessly Integrates **Rating:** 5.0/5.0 stars **Reviewed by:** Sam S. | Enterprise (> 1000 emp.) **Reviewed Date:** April 21, 2026 **What do you like best about Adobe Experience Manager?** I really appreciate Adobe Experience Manager for its great user interface and user-friendly drag and drop functionality. I also find it valuable that it integrates well with other platforms such as Marketo and Drift, allowing us to create simple web chat journeys. The switch to Adobe Experience Manager offered better functionality, and it enables us to create simple user journeys without complexity. The initial setup was also great as it fit well with the global setup we had. **What do you dislike about Adobe Experience Manager?** The usage of AI at the moment isn’t as good as I'd like. I think it could be better if it integrated with other tools like Claude or ChatGPT, or if it had an AI interface that could recommend or suggest user journey improvements based on what users are currently seeing. **What problems is Adobe Experience Manager solving and how is that benefiting you?** I use Adobe Experience Manager for developing landing pages and managing our corporate website. It solves scalability issues and helps create a great user experience for our prospects and customers. ### 10. Robust Tool with Room for Navigation Improvements **Rating:** 5.0/5.0 stars **Reviewed by:** Kendall A. | Adobe Experience Manager Developer , Mid-Market (51-1000 emp.) **Reviewed Date:** April 21, 2026 **What do you like best about Adobe Experience Manager?** I like how easy it is to search via components in Adobe Experience Manager. This feature helps me cut down time on finding a component I want for a page. I also appreciate the support along with the additional helpful agents for other marketing side items. The software suggests components that would be great for the page, which is really useful. **What do you dislike about Adobe Experience Manager?** Some of the components on the authoring side don't work well with the edited ones, and edits sometimes require the page to fully reload to display correctly. Navigating through 8,000 pages is a challenge, and it would be helpful to have a search feature with better parameters to find the correct page. The initial setup was difficult, and the migration was hard. **What problems is Adobe Experience Manager solving and how is that benefiting you?** I manage 8,000 site pages with Adobe Experience Manager, which saves me time by suggesting and easily searching components. However, edits can require full page reloads and the navigation could be better at scale. ### 11. Scalable and Robust, with Some UI Challenges **Rating:** 5.0/5.0 stars **Reviewed by:** Tyson R. | Enterprise (> 1000 emp.) **Reviewed Date:** April 20, 2026 **What do you like best about Adobe Experience Manager?** I like Adobe Experience Manager for its position within the Adobe suite of enterprise products. It offers scalability and performance without the need for backend management. This reduces risk for our company, expands capacity for our engineers, and allows room for growth. The learning curve was fairly low, and the documentation from Experience League has been a great resource, alongside the support from our implementation partner, Syncpoint Digital. The improved workflows help us produce and author content effectively and manage reusable content across multiple locations or sites. **What do you dislike about Adobe Experience Manager?** Adobe Experience Manager Forms feel a lot behind in comparison to other AEM products. Forms doesn't currently reference the same CSS as sites, its builder UI doesn't represent our form themes appropriately, and its ease of use struggles in comparison to competitors. **What problems is Adobe Experience Manager solving and how is that benefiting you?** Adobe Experience Manager improves workflows for producing and managing content across sites. Its scalability and performance increase capacity, reduces risk, and provides room for growth. ### 12. Robust Content Management with a Steep Setup Curve **Rating:** 5.0/5.0 stars **Reviewed by:** Sara A. | Enterprise (> 1000 emp.) **Reviewed Date:** April 20, 2026 **What do you like best about Adobe Experience Manager?** I like that Adobe Experience Manager works great as a content repository, where I can look at past versions of a page from an audit perspective, view link references, and see content hierarchy. It's really helpful to be able to manage the publication of timely content and schedule launches and redesigns. I also appreciate that we can see timestamps of who last modified, published, or scheduled a page, so we can confirm the exact date and time specific content was on the page. It's also nice that this tool allowed us to switch from OpenCms since we needed a robust content management, authoring, and publishing system. **What do you dislike about Adobe Experience Manager?** One of the benefits, but a trade-off at the same time is the ability to customize Adobe Experience Manager to your business needs, but with that requires an implementations or dev team. And with the new version to EDS, it requires re-imagining and refactoring everything. Also, the initial setup was difficult. **What problems is Adobe Experience Manager solving and how is that benefiting you?** Adobe Experience Manager lets me manage the publication of timely content, schedule launches, and redesigns. It helps with content audits by offering page version history and timestamps for modifications and publications. ### 13. Powerful Content Management with Room for Optimization **Rating:** 5.0/5.0 stars **Reviewed by:** Thales d. | Enterprise (> 1000 emp.) **Reviewed Date:** April 20, 2026 **What do you like best about Adobe Experience Manager?** I like the separation of environments like Dev, Stage, and Prod in Adobe Experience Manager, which is related to the dev pipeline and helps ensure we are deploying good and quality solutions. I also appreciate the multi-region configuration, as it's way easier than on other CMS platforms. This is particularly beneficial as we have a lot of non-American clients. **What do you dislike about Adobe Experience Manager?** I believe that on the code aspect, maybe the build could be a bit optimized, since it takes some minutes to finish and proper test. The whole mvn clean install with packages parameters can take so long to build, depending on the project size. It would be nice to have an optimized way to build the whole project. Also, the initial setup was a bit painful due to a lot of dependencies of the project. **What problems is Adobe Experience Manager solving and how is that benefiting you?** I use Adobe Experience Manager to manage content across platforms and handle multiple teams' frameworks and vast content in multi-region setups. ### 14. Highly Customizable Platform with Flexible Integrations and Great AI Features **Rating:** 4.5/5.0 stars **Reviewed by:** Chia Y. | Product manager, Enterprise (> 1000 emp.) **Reviewed Date:** April 20, 2026 **What do you like best about Adobe Experience Manager?** It is highly customizable and easy to train new team members to get going with using the platform. it is also providing a lot of flexibility to integrate with third party plugins and service providers. I also enjoy the constant new features roll out and the AI is a great new feature that my team also loves to use. **What do you dislike about Adobe Experience Manager?** the license is a big of a headache for my team and my client's team, given it is one license per person, it poses a large financial burden. it would be really awesome if we can have shared accounts/license, different people can use the same license but limit to 1 person logged in at a time, so no overlapping on license usage. **What problems is Adobe Experience Manager solving and how is that benefiting you?** my client requires a highly customized functionality on their website and content, AEM being headless gives us that flexibility to build the feature that best serves us. and the Universal editor is exteremely popular amongst my client's editorial team, being able to see updates real time without having to publish and wait for cache to clear is a big win for go to market. ### 15. Flexible Content Management, Needs Better Automation **Rating:** 4.0/5.0 stars **Reviewed by:** Chris b. | Enterprise (> 1000 emp.) **Reviewed Date:** April 20, 2026 **What do you like best about Adobe Experience Manager?** I like that Adobe Experience Manager is fairly accessible and certainly provides the capabilities we are looking at. It also offers the ability to be fairly flexible in the kind of content that we publish. People who work with it have commented that it lets them publish things fairly flexibly and update content readily. **What do you dislike about Adobe Experience Manager?** I think the move from one information architecture to another is far too cumbersome and manual. I'm really astonished that Adobe Experience Manager doesn't have a tool that shows your current information architecture in a visual format and lets you easily move things into a new architecture with low human intervention. And I think that's simply not the case today. **What problems is Adobe Experience Manager solving and how is that benefiting you?** Adobe Experience Manager is our chosen platform for website management and publishing. It provides an integrated environment for complex content delivery, enabling stakeholders to contribute. It's accessible, offers flexibility in publishing and updating content, but struggles with automating information architecture transitions. ### 16. Efficient Asset Management with Room for Improvement **Rating:** 3.5/5.0 stars **Reviewed by:** Andrea S. | Enterprise (> 1000 emp.) **Reviewed Date:** April 21, 2026 **What do you like best about Adobe Experience Manager?** I like Adobe Experience Manager's ability to share images via links with internal customers and create collections. Providing links to images prevents overloading our servers with downloaded images and gives my customers the ability to choose the best images for their project. **What do you dislike about Adobe Experience Manager?** The search capability could use improvement in terms of accuracy and speed. The loading of images is very slow and it would be better if, when you select an image and open it, closing that image would take you back to where you left off in your scrolling instead of taking you all the way back to the top, where you then have to rescroll to get to where you were. **What problems is Adobe Experience Manager solving and how is that benefiting you?** I use Adobe Experience Manager for organizing assets by product family, storing them enterprise-wide, and archiving historically. It prevents server overload by sharing image links and lets customers choose the best images for their project. ### 17. Centralized Content Management with Room for UI Improvement **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** August 19, 2025 **What do you like best about Adobe Experience Manager?** I like how Adobe Experience Manager brings everything into one cohesive system for managing content at scale. It's easy to use and keeps everything organized, reducing duplication and ensuring consistency. It helps reduce operational friction of moving from tool to tool to find the latest asset and saves time on collaborating without having to recreate assets. It helps us manage high volumes of content by having everything organized and easily accessible, which also aids in repurposing approved content. **What do you dislike about Adobe Experience Manager?** It might not be the most intuitive tool to use at times for non-technical users. Performance can be inconsistent at times when loading assets, which could take a long time. **What problems is Adobe Experience Manager solving and how is that benefiting you?** Adobe Experience Manager centralizes all our digital content, reducing duplication and making it easier to access, reuse, and manage large content volumes. It streamlines our workflow by organizing everything in one cohesive system, saving time and ensuring consistency across channels. ### 18. Great for managing content at scale, but takes time to learn **Rating:** 4.5/5.0 stars **Reviewed by:** Kevin H. | Caseworker - Project Assistant, Case Management (Prescreening) OIM, Small-Business (50 or fewer emp.) **Reviewed Date:** April 16, 2026 **What do you like best about Adobe Experience Manager?** What I find most helpful about Adobe Experience Manager is its ability to manage large volumes of content from one centralized platform. It’s highly scalable, supports complex workflows, and makes it easier for teams to reuse and personalize content across multiple channels. The integration with other Adobe tools also adds a lot of value, making it a powerful option for enterprise-level digital experiences. **What do you dislike about Adobe Experience Manager?** It can be time-consuming to set up and maintain, and it also requires specialized developers or support. For smaller teams, it could feel heavy and intensive for their needs. **What problems is Adobe Experience Manager solving and how is that benefiting you?** It addresses the challenge of managing large volumes of content across multiple channels and audiences. Without it, teams often end up juggling fragmented tools, duplicating work, and delivering inconsistent messaging. Centralizing content and assets enables teams to create content once and reuse it everywhere, helping maintain consistency while saving time. It also streamlines workflows and approvals, improving collaboration and helping content move from creation to delivery faster. Overall, the result is greater efficiency and scalability, along with the ability to deliver more personalized digital experiences without adding operational complexity. ### 19. Seamless Content Management with Adobe Integration **Rating:** 5.0/5.0 stars **Reviewed by:** Kartik V. | Mid-Market (51-1000 emp.) **Reviewed Date:** April 20, 2026 **What do you like best about Adobe Experience Manager?** I use Adobe Experience Manager for authoring, managing, and publishing content for the website. I find it really effective in solving content findability and structure issues. What I like most about it is the ease of use. The integration with other Adobe products like Assets and Workfront also stands out to me. Having an integrated ecosystem makes sharing content easier and reduces rework or duplication. I also found the initial setup to be very easy. **What do you dislike about Adobe Experience Manager?** I feel like Adobe Experience Manager could use more AI-based help when authoring content. Integrating agents within AEM to handle tasks like tagging content, auditing the repository, and migrating content would be very helpful. **What problems is Adobe Experience Manager solving and how is that benefiting you?** I use Adobe Experience Manager for authoring, managing, and publishing website content. It solves content findability and structure issues. I like its ease of use and integration with other Adobe products, which makes sharing content easier and reduces rework. ### 20. Cloud-Based Platform with Implementation Challenges **Rating:** 3.5/5.0 stars **Reviewed by:** Paolo V. | Enterprise (> 1000 emp.) **Reviewed Date:** April 20, 2026 **What do you like best about Adobe Experience Manager?** I like that Adobe Experience Manager is hosted on cloud software, which means it's not exposed to the issues we faced while using on-premise solutions. It also works well out of the box with a lot of support available online, which I find really helpful. I appreciate the higher availability it offers compared to on-premise platforms. **What do you dislike about Adobe Experience Manager?** Implementation was hard, and we were lead astray with technical implementation that is costing us money to fix. We ended up using foundation instead of core components, and communication regarding the differences was not clear. The initial setup took over a year, and we made mistakes such as not using out of the box more, and using foundation components. **What problems is Adobe Experience Manager solving and how is that benefiting you?** Adobe Experience Manager allowed us to move to a scalable platform, consolidating our online footprint from silos. I appreciate that it's hosted on cloud software, providing higher availability compared to on-prem solutions. ### 21. Powerful Centralized CMS, but a Steep Learning Curve and High Costs **Rating:** 3.5/5.0 stars **Reviewed by:** Harsh V. | Full Stack Developer, Small-Business (50 or fewer emp.) **Reviewed Date:** May 10, 2026 **What do you like best about Adobe Experience Manager?** What I like most about Adobe Experience Manager is how effectively it centralizes content management across websites and other digital channels. Its reusable content components, along with robust workflow features, make it much easier for teams to manage and roll out updates consistently, especially on large-scale enterprise projects where keeping everything aligned matters. **What do you dislike about Adobe Experience Manager?** One downside of Adobe Experience Manager is its steep learning curve, particularly for new users and smaller teams. Customization and deployments can also become complicated to manage, and the licensing costs are quite high compared with lighter CMS platforms. **What problems is Adobe Experience Manager solving and how is that benefiting you?** Adobe Experience Manager helps us manage large amounts of digital content across multiple websites from a single platform. It improves content consistency, speeds up publishing workflows, and makes collaboration between marketing and development teams much more efficient. ### 22. Easy Multi-Channel Content Management with Smooth Adobe Integrations **Rating:** 5.0/5.0 stars **Reviewed by:** Kamal G. | Account Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** March 27, 2026 **What do you like best about Adobe Experience Manager?** I like how easy it is to manage content across different channels from one place. The interface is quite user-friendly, so creating and updating content doesn’t feel overly complicated. The asset management features are also really helpful for keeping everything organized and making assets easy to find and reuse. On top of that, the integration with other Adobe tools helps the overall workflow feel smoother and more connected. **What do you dislike about Adobe Experience Manager?** It can feel complex and a little overwhelming at times, especially for new users. Some tasks require more steps than I’d expect, so there’s definitely a learning curve. It can also be slow on occasion, and customization or initial setup often takes technical expertise, which isn’t always convenient. **What problems is Adobe Experience Manager solving and how is that benefiting you?** Adobe Experience Manager helps address the challenge of managing content across multiple platforms from a single place. Rather than handling everything separately, it makes it easier to create, organize, and publish content more efficiently. It also supports keeping branding and messaging consistent across channels. Overall, this saves time, reduces manual effort, and makes it easier to deliver a better experience for users. ### 23. Robust Multisite Management, But Clunky Authoring UI **Rating:** 3.5/5.0 stars **Reviewed by:** Julian A. | Enterprise (> 1000 emp.) **Reviewed Date:** April 21, 2026 **What do you like best about Adobe Experience Manager?** I like Adobe Experience Manager's ability to function as a headless CMS and integrate with custom components. This allows our engineers to build more complex components using frameworks we're comfortable with, while still giving authors a WYSIWYG-like authoring experience. I also appreciate the easy integration with Adobe Target, which simplifies setting up A/B tests that align with our brand guidelines by enabling easy export of AEM components and experience fragments to Target. **What do you dislike about Adobe Experience Manager?** The authoring UI can feel a little clunky, and it can take a lot of clicks to accomplish what seem like common, simple authoring tasks. **What problems is Adobe Experience Manager solving and how is that benefiting you?** Adobe Experience Manager helps with multi-site management, localization, and asset management. It lets me update content in one place and apply changes broadly. I like its headless CMS feature, custom component integration, and Adobe Target integration for streamlined A/B testing. ### 24. Streamlined Website Management, Robust Cloud Integration **Rating:** 5.0/5.0 stars **Reviewed by:** Jayesh M. | Enterprise (> 1000 emp.) **Reviewed Date:** April 21, 2026 **What do you like best about Adobe Experience Manager?** I like how Adobe Experience Manager allows us to create templates and components that the authoring team can easily manage to create and manage pages. I appreciate the cloud instance, especially the way CI/CD is integrated, as it takes a lot of infrastructure headache out of the queue. We can work on development, staging, and QA instances, attach code repositories, and easily handle production builds while performing end-to-end testing to ensure that the code is safe and secure. The initial setup was pretty smooth, particularly with the cloud setup. I rate it a 10 and definitely love it. **What do you dislike about Adobe Experience Manager?** Deployment timeline, it almost takes 45 mins to deploy **What problems is Adobe Experience Manager solving and how is that benefiting you?** Adobe Experience Manager helps us create templates and components for easy page management. The CI/CD integration with the cloud streamlines development, testing, and deployment, ensuring safe and secure code management. ### 25. Powerful Enterprise CMS with a Steep Learning Curve **Rating:** 5.0/5.0 stars **Reviewed by:** Bree M. | Director Of Marketing And Community Relations, Mid-Market (51-1000 emp.) **Reviewed Date:** January 08, 2026 **What do you like best about Adobe Experience Manager?** Adobe Experience Manager is a robust and highly scalable content management system that excels in enterprise environments. Its ability to manage large volumes of content across multiple sites, brands, and channels is a major strength. The integration with other Adobe products, such as Analytics and Target, allows for a more data driven and personalized digital experience. Once implemented correctly, it provides strong governance, security, and consistency across digital properties, which is especially valuable for organizations with complex needs. **What do you dislike about Adobe Experience Manager?** The biggest drawback is its complexity. AEM has a steep learning curve and often requires significant technical expertise to use effectively. Simple content updates or structural changes can feel overly complicated without developer support. Implementation and maintenance can also be costly, and troubleshooting issues is not always intuitive, which can slow down day to day workflows for non technical users. **What problems is Adobe Experience Manager solving and how is that benefiting you?** Adobe Experience Manager solves the challenge of managing and scaling content across multiple digital platforms while maintaining brand consistency and compliance. It centralizes content management, streamlines publishing workflows, and supports personalization at scale. This benefits our team by providing a single source of truth for content, improving governance, and enabling more sophisticated digital experiences, even though it requires upfront investment in training and technical resources. ### 26. Centralized Asset Management with Configuration Challenges **Rating:** 3.5/5.0 stars **Reviewed by:** betsy k. | Enterprise (> 1000 emp.) **Reviewed Date:** April 20, 2026 **What do you like best about Adobe Experience Manager?** I like how Adobe Experience Manager allows for central storage of creative assets, which helps in meta tagging and searching. It significantly reduces the number of assets we need to purchase or create. I appreciate its capability to share content with partners. The ability to access Adobe Experience Manager from any location is key for our users across five corporate offices, enabling the team to collaborate on content and reuse content from different locations efficiently. **What do you dislike about Adobe Experience Manager?** It's very tech-heavy in configuration. It would be nice if the UI was a little more business-friendly for configuration. Reporting and troubleshooting issues are also very difficult for business users. **What problems is Adobe Experience Manager solving and how is that benefiting you?** Adobe Experience Manager centralizes our creative assets, tags metadata for easy search, and reduces asset purchases. It facilitates content sharing with partners and supports remote collaboration, enhancing content reuse across locations. ### 27. Best-in-Class Multi-Site and Multi-Domain Management **Rating:** 5.0/5.0 stars **Reviewed by:** Gary H. | VP, Adobe Experience Cloud, Enterprise (> 1000 emp.) **Reviewed Date:** March 11, 2026 **What do you like best about Adobe Experience Manager?** The multi-site management feature is the best in the industry. There's also many ootb connectors and components that can be used to accelerate development. The support community and documentation has also grown and expanded in the past few years. **What do you dislike about Adobe Experience Manager?** The ease of use can be hard at first. Once you use the product and get used to it content authoring and development is much easier and you realize how intuitive the UI actually is. **What problems is Adobe Experience Manager solving and how is that benefiting you?** Managing multi-sites or managing a large portfolio with many properties. AEM has the ability to manage hundreds of sites on a single instance. It prevents us from having to buy or use multiple instances as one instance of AEM can do everything we need. ### 28. Expedited Content Updates, But Needs UI Improvements **Rating:** 4.0/5.0 stars **Reviewed by:** Mike A. | Enterprise (> 1000 emp.) **Reviewed Date:** April 20, 2026 **What do you like best about Adobe Experience Manager?** I leverage Adobe Experience Manager for our company websites, and it really speeds up our marketing efforts. Content updates that used to take a lot of time and coordination with our dev team are now handled in minutes by our marketing team, allowing the dev team to focus on more complex tasks. I find it to be very organized, and its experience fragments have been huge for personalization, especially when used with Adobe Target. **What do you dislike about Adobe Experience Manager?** We're still on the old version of page builder, which is a bit clunky. I've been told the new version is better but we haven't been able to coordinate the update with our developers just yet. **What problems is Adobe Experience Manager solving and how is that benefiting you?** Adobe Experience Manager speeds up content updates, allowing our marketing team to make changes in minutes and freeing our dev team to tackle complex tasks. ### 29. Intuitive Tool for Non-Technical Users with Seamless Integration **Rating:** 4.0/5.0 stars **Reviewed by:** Nadera R. | Enterprise (> 1000 emp.) **Reviewed Date:** April 20, 2026 **What do you like best about Adobe Experience Manager?** I enjoy the intuitive nature of Adobe Experience Manager. As a non-technical user, I'm able to easily set up content fragments and deliver in-app notifications to users. When I'm unsure of how to complete an action, the options are fairly intuitive. I also like the ease of integration with other Adobe suite products—we integrated our AEM platform with CDP and AJO to deliver targeted, personalized and segmented audience journeys seamlessly. This allows my team to capitalize on the journey orchestration capabilities in AJO and the audience segmentation and targeting from CDP. **What do you dislike about Adobe Experience Manager?** currently no issues with aem **What problems is Adobe Experience Manager solving and how is that benefiting you?** Adobe Experience Manager allows me to quickly create and update content fragments for in-app messages, even critical ones. Its intuitive design suits non-technical users like me, and integration with Adobe products provides seamless audience segmentation and journey orchestration. ### 30. Effortless Content Creation and Easy Locale Customization **Rating:** 5.0/5.0 stars **Reviewed by:** Panneer K.M. S. | Enterprise (> 1000 emp.) **Reviewed Date:** April 20, 2026 **What do you like best about Adobe Experience Manager?** Our marketing teams are able to effortlessly create great content and able to customize our site for different locale. It team is able to help the content teams with new chapter fragments faster **What do you dislike about Adobe Experience Manager?** The learning curve for new team members of both content team and the IT team seems to be long. Wish it was easier to on board new team members with easy to digest training **What problems is Adobe Experience Manager solving and how is that benefiting you?** Our sites and large amount of content that supports eight thousand plus Hotels world wide has been a difficult problem in the past. Adobe Experience manager has resolved it. ### 31. Centralized Management, But Needs Flexibility **Rating:** 3.5/5.0 stars **Reviewed by:** Akhil M. | Managing Partner, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** March 18, 2026 **What do you like best about Adobe Experience Manager?** I like Adobe Experience Manager for its centralized location to manage and store all assets in one place. It makes the workflow much easier and allows for seamless integration of assets created with other Adobe software like Illustrator and Photoshop. I also appreciate the ability to personalize content based on user behavior as it helps understand what users actually need. The drag-and-drop features and style tools make it nice to work with and help create visually appealing content. Adobe usually has a good design sense and the sites feature has good templates and blocks to get started with creating a good looking site. Nowadays they seem to have translations as well,so that's a cool feature. **What do you dislike about Adobe Experience Manager?** I think the flexibility is much less compared to something like WordPress. It's helpful for nontechnical people, but when you need certain features, that can be easily built with AI builders these days, it doesn't offer that. The framework is kind of restricting , and there are better tools with more specialized features. Also, the initial setup wasn't that easy, even though I'm familiar with systems like Wordpress. It takes time to get used to it and understand what it does. **What problems is Adobe Experience Manager solving and how is that benefiting you?** I find Adobe Experience Manager offers a central location for managing and storing assets, making workflows easier and data management more efficient. ### 32. Powerful CMS with Role-Based Access Control **Rating:** 4.5/5.0 stars **Reviewed by:** Tanmay S. | Enterprise (> 1000 emp.) **Reviewed Date:** April 21, 2026 **What do you like best about Adobe Experience Manager?** I really appreciate the content management and asset management features of Adobe Experience Manager. It's great how the user restrictions are based on roles, which helps apply restrictions on the type of user and organizes the assets so that only limited team members can access them. The setup was simple and straightforward using the documentation available on the Adobe website. **What do you dislike about Adobe Experience Manager?** I find the features on the legacy way of using forms/forms authoring in Adobe Forms designer and Interactive communications to be lacking. The designer should be integrated within the cloud portal and not operate separately. Additionally, Adobe should introduce AI capabilities for building forms. **What problems is Adobe Experience Manager solving and how is that benefiting you?** I use Adobe Experience Manager for document delivery and submissions. It helps by organizing assets and applying user restrictions based on roles, ensuring only certain team members access them. ### 33. Robust but Complex, Needs User-Friendly Enhancements **Rating:** 3.0/5.0 stars **Reviewed by:** Brandon J. | Freelance Photographer, Enterprise (> 1000 emp.) **Reviewed Date:** April 20, 2026 **What do you like best about Adobe Experience Manager?** I use Adobe Experience Manager to manage our company's website, and I appreciate that it's a robust website platform. I also like its straightforward approach to building websites. It's valuable for managing multi-regional and language sites and being HIPAA compliant, which was a significant factor for choosing this over HubSpot. **What do you dislike about Adobe Experience Manager?** I wish Adobe Experience Manager was more user-friendly, like HubSpot, where I can adjust HTML scripts of components directly in the author rather than through the codebase. I also have to use a lot of traditional HTML code, like and
, to expand functionality, which I wish wasn't necessary. The initial setup was difficult, though it improved once I got going. **What problems is Adobe Experience Manager solving and how is that benefiting you?** I use Adobe Experience Manager for managing multi-regional and language websites, solving these issues and ensuring HIPAA compliance. ### 34. AEM Sites & DAM Make Campaign Building and Team Collaboration Easy **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Banking | Enterprise (> 1000 emp.) **Reviewed Date:** February 28, 2026 **What do you like best about Adobe Experience Manager?** Adobe Experience Manager Sites and DAM allow me to build marketing campaigns easily and collaborate smoothly with my operational Workfront team, creative team, and analytics team. I’ve worked with many Content Management Systems (CMS), and I find that AEM is the easiest platform for training my web-authoring coworkers. I use it daily. **What do you dislike about Adobe Experience Manager?** N/A - No complaints about Adobe Experience Manager. It is a good CMS that is easy for web authors to use for authoring and refining web pages as well as providing a rich DAM experience for hosting online images and documents. **What problems is Adobe Experience Manager solving and how is that benefiting you?** As a web developer for a bank, we needed a web hosting solution that would let all authors and creatives access the site through secure sign-on (SSO). Unfortunately, some content management systems run by smaller companies can’t meet banking security standards. Adobe Experience Manager (AEM) gave my team a quick way to move content from those sites onto a single platform. I also like that one platform can host multiple website domains. ### 35. Efficient Website Building with Room for Improvement **Rating:** 3.5/5.0 stars **Reviewed by:** Apoorv P. | Mid-Market (51-1000 emp.) **Reviewed Date:** April 20, 2026 **What do you like best about Adobe Experience Manager?** I appreciate Adobe Experience Manager's authoring and CMS, which helps me maintain content and code separately, giving more control to the business. I also like the edge delivery services for building websites, as they make the process simple and faster. **What do you dislike about Adobe Experience Manager?** Sometimes it's slow and authoring is a bit complex. The initial setup was a bit complicated. **What problems is Adobe Experience Manager solving and how is that benefiting you?** I use Adobe Experience Manager for its authoring and CMS, which separates content and code, offering more control to the business. The edge delivery services make building websites simple and faster. ### 36. All-in-One Content Management That Keeps Our Workflow Smooth **Rating:** 4.0/5.0 stars **Reviewed by:** Abu Zaher Mohammad B. | CRO developer , Computer & Network Security, Mid-Market (51-1000 emp.) **Reviewed Date:** February 19, 2026 **What do you like best about Adobe Experience Manager?** I like best about Adobe Experience Manager is how it brings everything together in one place. Managing content across different channels AEM makes it much easier. The drag-and-drop features are intuitive, and even non-technical team members can jump in and get things done without always relying on developers. It really saves us a lot of time and keeps our workflow smooth. **What do you dislike about Adobe Experience Manager?** What I dislike is how steep the learning curve is when you first get started. It can feel really overwhelming, and getting everything set up properly almost always requires a dedicated developer or specialist. On top of that, the cost is quite high compared to other management tools out there, which makes it hard for smaller teams to justify. **What problems is Adobe Experience Manager solving and how is that benefiting you?** Managing content across multiple websites and digital channels used to be a real challenge for us. We were constantly jumping between different tools, and it was difficult to keep everything consistent. AEM solved that by giving us one central place to manage it all. Now our team can create, update, and publish content much faster than before. The personalization features have also been a huge win, because we can deliver the right content to the right audience at the right time, and that has noticeably improved our customer engagement. ### 37. Powerful and Structured Workflow That Saves Time **Rating:** 4.5/5.0 stars **Reviewed by:** Anurag Y. | Senior Full stack developer, Small-Business (50 or fewer emp.) **Reviewed Date:** December 04, 2025 **What do you like best about Adobe Experience Manager?** There’s a lot to appreciate, but what really stands out is the impressive combination of power and structure it offers. The DAM + Sites workflow is a huge time-saver, as it keeps assets, pages, and components linked together rather than scattered in separate silos. **What do you dislike about Adobe Experience Manager?** This is something I have experienced frequently—the gap between the platform’s potential and the effort required to realize it. Nothing is truly plug-and-play. Even making straightforward changes often demands the involvement of developers, extensive configuration, or working through layers of Adobe 'best practices' that seem more like hurdles than helpful advice. **What problems is Adobe Experience Manager solving and how is that benefiting you?** The real advantage of AEM is that it unifies all our content, assets, and page creation within one organized system, instead of having everything scattered across various departments and tools. In the past, each team followed its own process, kept separate versions of assets, and published pages independently. This made our workflow slow, inconsistent, and very challenging to manage. ### 38. AEM is Powerful, Yet Complicated **Rating:** 3.5/5.0 stars **Reviewed by:** ROMIN S. | Customer Success Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** April 09, 2026 **What do you like best about Adobe Experience Manager?** Content Fragment and Experience Fragment concepts.AEM integrates easily with Adobe Marketing and E-commerce, as well as Cloud analytics. It helps basically **What do you dislike about Adobe Experience Manager?** I struggle with the complexity, and people who aren’t from a web development background suffer a lot with it too. Visibility is limited at times, and budget can also be an issue. As a solo entrepreneur, I feel like I have to take more risks during the breakdown workflow, and the whole process is also very time-consuming. **What problems is Adobe Experience Manager solving and how is that benefiting you?** It saves me time by keeping everything in one place. It also makes me look more professional, helps me create and publish content faster, and improves my marketing results. That said, there’s a lack of personalization, and I’ve had difficulty scaling. ### 39. AEM's Global Templates Boost Brand Consistency **Rating:** 5.0/5.0 stars **Reviewed by:** Darryl B. | Enterprise (> 1000 emp.) **Reviewed Date:** April 21, 2026 **What do you like best about Adobe Experience Manager?** I use Adobe Experience Manager for all of Southern Company's external facing websites. I appreciate how it creates an alignment with all of our operating companies. I really like the global templates as they relate to our brand guidelines and governance. The CSS templates allow us to customize the user experience across our entire enterprise. **What do you dislike about Adobe Experience Manager?** With a large organization, pricing can be a factor for some of our smaller operating companies. The initial setup was challenging at first as we were looking for a one-stop solution for both internal and external web. **What problems is Adobe Experience Manager solving and how is that benefiting you?** Adobe Experience Manager creates alignment across our operating companies, and its global CSS templates help customize the user experience while complying with brand guidelines and governance. ### 40. Empowers Content Teams with Flexibility and Seamless Adobe Integration **Rating:** 4.5/5.0 stars **Reviewed by:** Betty L. | Sales Operator, Enterprise (> 1000 emp.) **Reviewed Date:** November 21, 2025 **What do you like best about Adobe Experience Manager?** For me, one of the biggest benefits is the flexibility to build and update pages without relying so heavily on the technical team. Being able to drag and drop components, edit content directly in the view, and publish with a couple of clicks makes the workflow much smoother. Reusable components and templates keep everything organized and consistent, no matter how many people are involved in content creation. Furthermore, integration with other Adobe tools like Analytics and Targe makes closing the content lifecycle much easier. **What do you dislike about Adobe Experience Manager?** The platform can feel somewhat cumbersome, and if you don't have a robust infrastructure or an experienced technical team, certain processes can become slow or complex. **What problems is Adobe Experience Manager solving and how is that benefiting you?** One of the biggest benefits I get from using Adobe Experience Manager is that I can manage all content centrally and consistently, regardless of the number of sites, languages, or channels we have. Keeping everything updated used to be chaotic; now I can make a change to a component or template, and it's immediately reflected where it belongs. This not only saves a tremendous amount of time but also reduces errors and keeps the brand's visual identity fully aligned. ### 41. Easy Page Building with Adobe Experience Manager **Rating:** 5.0/5.0 stars **Reviewed by:** bridgett m. | Mid-Market (51-1000 emp.) **Reviewed Date:** April 22, 2026 **What do you like best about Adobe Experience Manager?** I like Adobe Experience Manager because of its ease of use and how it integrates with our design system. The intuitive UI makes building out the page with our components simple, and I really like the live preview feature. The initial setup was also easy because we had an architect who is an expert in the product. **What do you dislike about Adobe Experience Manager?** I wish if I built a page in a lower environment that I could push that page to prod as an unpublished page, ready for review **What problems is Adobe Experience Manager solving and how is that benefiting you?** Adobe Experience Manager solves our content authoring needs and simplifies building pages with an intuitive UI and live preview. Its integration with our design system enhances ease of use. ### 42. Effortless Content Management with AEM, Minor Hiccups with Large EF/CF **Rating:** 5.0/5.0 stars **Reviewed by:** Santiago C. | Enterprise (> 1000 emp.) **Reviewed Date:** April 20, 2026 **What do you like best about Adobe Experience Manager?** I use Adobe Experience Manager mainly to create sites and update content in the DAM. I really like the time to market efficiency with the CMS. The possibility to build super fast is a huge plus for me. Content fragments rock because they allow me to replicate a lot of content on multiple sites. I found the initial setup super easy. **What do you dislike about Adobe Experience Manager?** Sometimes have problems managing big Experience Fragments and Content Fragments. If the Experience Fragment is big, it can slow the platform down. **What problems is Adobe Experience Manager solving and how is that benefiting you?** I use Adobe Experience Manager to create sites and update content quickly. It shortens time to market with its CMS. Content fragments let me replicate content across sites easily. ### 43. Effective Versioning, but Setup Needs Improvement **Rating:** 3.0/5.0 stars **Reviewed by:** Mary J. | Enterprise (> 1000 emp.) **Reviewed Date:** April 21, 2026 **What do you like best about Adobe Experience Manager?** I like that Adobe Experience Manager allows me to create versions. I often need to load an updated file, and the versioning feature makes this process much faster because I don't have to start all over. It also allows me to load content for our internal company website. **What do you dislike about Adobe Experience Manager?** I don't understand why things are never in alphabetical or numerical order. I also don't like when I open something and I want to go back to exactly where I was - it doesn't work that way. Not good. **What problems is Adobe Experience Manager solving and how is that benefiting you?** Adobe Experience Manager allows me to load content and create versions. The versioning saves time by letting me update files without starting from scratch. ### 44. Reusability and Structure That Make Work Easier **Rating:** 4.0/5.0 stars **Reviewed by:** Priya N. | Enterprise (> 1000 emp.) **Reviewed Date:** April 21, 2026 **What do you like best about Adobe Experience Manager?** Reusability and structured way of the way the product is designed and also user friendliness, customer support and ease of integration and number of features **What do you dislike about Adobe Experience Manager?** Searchability for content when the repo is huge, collaborations through brand portal for agencies to share assets across enterprise teams and review mechanisms **What problems is Adobe Experience Manager solving and how is that benefiting you?** We now have a centralized digital asset management system which different teams can use product assets by reusing them and reducing storage across the enterprise ### 45. The best platform and solution for seamless content management focused on easy to use. **Rating:** 5.0/5.0 stars **Reviewed by:** DISHA B. | QA ANALYST, Enterprise (> 1000 emp.) **Reviewed Date:** November 13, 2025 **What do you like best about Adobe Experience Manager?** AEM allows you to create, manage, and publish content such as websites and documents all from a single platform. It enables users to build web pages using intuitive drag-and-drop tools, and makes it easy to publish content to websites, mobile apps, and emails from one centralized location. The built-in DAM system is especially convenient, as it lets you store, organize, and share images, videos, and documents with ease. Since AEM is a cloud service, it offers automatic updates and consistently high performance. I rely on AEM daily to complete my project deliverables and has been using it for past 1 year almost. **What do you dislike about Adobe Experience Manager?** At this point, there isn't anything in particular that I dislike about AEM. I find it very convenient and user-friendly, and it does a good job of securely storing both company and customer information. **What problems is Adobe Experience Manager solving and how is that benefiting you?** AEM brings everything together in one place, allowing users to create, manage, and publish all their content from a single platform without things becoming messy or confusing. Its intuitive drag-and-drop tools make it easy for users to update pages quickly, even without technical assistance. Additionally, it enables users to manage all their sites and reuse content across multiple languages, all from one central dashboard. ### 46. Scalable and Modular, Yet Complex for Beginners **Rating:** 4.5/5.0 stars **Reviewed by:** Allison W. | Enterprise (> 1000 emp.) **Reviewed Date:** April 20, 2026 **What do you like best about Adobe Experience Manager?** I like Adobe Experience Manager for its modular design, which allows me to use components to build pages easily. This flexibility is especially useful for my team when we need to create pages that aren't already pre-designed or templated, enabling us to manage and publish experiences smoothly. We use Adobe Experience Manager for scalable website management, governance, and intuitive publishing, which works well for our ecosystem of websites. **What do you dislike about Adobe Experience Manager?** For people who are not familiar with DXPs, the authoring experience can be trickier to learn. **What problems is Adobe Experience Manager solving and how is that benefiting you?** Adobe Experience Manager provides scalable website management, governance, and intuitive publishing. Its modular components let my team flexibly build and publish new page experiences easily. ### 47. Trusted Adobe AEM Cloud Solution with Strong Deployment and Learning Resources **Rating:** 4.0/5.0 stars **Reviewed by:** Warit C. | Full-Stack Software Developer, Mid-Market (51-1000 emp.) **Reviewed Date:** February 21, 2026 **What do you like best about Adobe Experience Manager?** It’s a trusted solution for businesses, since it comes from a well-known, long-standing company. It’s deployed by Adobe, and they handle cloud deployment and scaling automatically. There are also courses available to learn it, which helps because it’s a fairly large product. **What do you dislike about Adobe Experience Manager?** It takes time to learn the many features you need in order to work with AEM efficiently. For me, it took about one month to get comfortable with it. Sometimes the architecture isn’t very efficient when you’re trying to implement certain features quickly, so even adding simple functionality can take longer than you might expect. **What problems is Adobe Experience Manager solving and how is that benefiting you?** We use it to create multi lingual websites for our client projects and effectively manage it's content by people without technical knowledge. For example we have integrated it with Microsoft Share Point to get data automatically from there. ### 48. Adobe Experience Manager Review **Rating:** 5.0/5.0 stars **Reviewed by:** Manisha M. | Senior Associate, Enterprise (> 1000 emp.) **Reviewed Date:** April 04, 2025 **What do you like best about Adobe Experience Manager?** I have used many content management tools, but AEM stands out for its user friendly UI and also we can easily connect to other adobe tools which is very helpful **What do you dislike about Adobe Experience Manager?** Nothing all is good, all the features which it provides is very helpful and also the UI, we have drag and drop for adding components on the page themes which is the best feature and easy to use **What problems is Adobe Experience Manager solving and how is that benefiting you?** The DAM solve most of our digital management challenges and also as we can also do image renditions which is the most useful feature for content manages and the version control makes it much easier to revert old data back ### 49. Effortless Post Scheduling with a Straightforward, Easy-to-Navigate UI **Rating:** 4.5/5.0 stars **Reviewed by:** Rajasekar M. | Technology Architect, Information Technology and Services, Enterprise (> 1000 emp.) **Reviewed Date:** April 24, 2026 **What do you like best about Adobe Experience Manager?** It’s very easy to publish and schedule posts, and the UI is straightforward and easy to navigate. **What do you dislike about Adobe Experience Manager?** During my initial time using this tool, it was really difficult, and the technical documentation could be clearer. **What problems is Adobe Experience Manager solving and how is that benefiting you?** It’s a very good content management system, with more templates available to choose from. It’s also compatible with multiple other tools, which makes it easier to fit into my workflow. ### 50. Easy-to-Use Marketing Solution with Robust Features **Rating:** 4.5/5.0 stars **Reviewed by:** Andrew P. | Mid-Market (51-1000 emp.) **Reviewed Date:** April 21, 2026 **What do you like best about Adobe Experience Manager?** I like Adobe Experience Manager's features and functionality, which are really helpful in my marketing activities. The usability is easy, and the content management aspect, in particular, is straightforward to use. I find the user interface and layout contribute significantly to its ease of use. The toolbar is great, making it even more user-friendly. Setting it up initially was also easy, which is a big plus. **What do you dislike about Adobe Experience Manager?** NA **What problems is Adobe Experience Manager solving and how is that benefiting you?** I use Adobe Experience Manager to target customers based on specific criteria. Its features and functionality are great, and the content management tool's easy-to-use UI and layout, especially the toolbar, make it very usable. ## Adobe Experience Manager Discussions - [Can I use this to create responsive forms?](https://www.g2.com/discussions/can-i-use-this-to-create-responsive-forms) - 1 comment, 1 upvote - [How to reduce the reindex time for large index](https://www.g2.com/discussions/how-to-reduce-the-reindex-time-for-large-index) - 1 comment, 1 upvote - [What is the best way to use](https://www.g2.com/discussions/51966-what-is-the-best-way-to-use) - 1 comment, 1 upvote - [What is Adobe Experience Manager used for?](https://www.g2.com/discussions/what-is-adobe-experience-manager-used-for) - 1 comment - [Who uses Adobe Experience Manager?](https://www.g2.com/discussions/who-uses-adobe-experience-manager) - 1 comment - [View Adobe Experience Manager pricing details and edition comparison](https://www.g2.com/products/adobe-experience-manager/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-22+15%3A46%3A19+-0500&secure%5Bsession_id%5D=2aa46265-e56c-469e-91c1-1e7028e08542&secure%5Btoken%5D=7a1c4e48991a9e5fca91c2ad57d2a40751814ebb0fd28c665eda596e086908c0&format=llm_user) ## Adobe Experience Manager Integrations - [Adobe Acrobat](https://www.g2.com/products/adobe-acrobat/reviews) - [Adobe Advertising Cloud](https://www.g2.com/products/adobe-advertising-cloud/reviews) - [Adobe Analytics](https://www.g2.com/products/adobe-analytics/reviews) - [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) - [Adobe Creative Cloud](https://www.g2.com/products/adobe-creative-cloud/reviews) - [Adobe Customer Journey Analytics](https://www.g2.com/products/adobe-customer-journey-analytics/reviews) - [Adobe Experience Cloud](https://www.g2.com/products/adobe-experience-cloud/reviews) - [Adobe Export PDF](https://www.g2.com/products/adobe-export-pdf/reviews) - [Adobe Firefly](https://www.g2.com/products/adobe-firefly/reviews) - [Adobe GenStudio for Performance Marketing](https://www.g2.com/products/adobe-genstudio-for-performance-marketing/reviews) - [Adobe Illustrator](https://www.g2.com/products/adobe-illustrator/reviews) - [Adobe Journey Optimizer](https://www.g2.com/products/adobe-journey-optimizer/reviews) - [Adobe Learning Manager (formerly Adobe Captivate Prime)](https://www.g2.com/products/adobe-learning-manager/reviews) - [Adobe Marketo Engage](https://www.g2.com/products/adobe-marketo-engage/reviews) - [Adobe Marketo Measure (formerly Bizible)](https://www.g2.com/products/adobe-marketo-measure-formerly-bizible/reviews) - [Adobe Photoshop](https://www.g2.com/products/adobe-photoshop/reviews) - [Adobe Target](https://www.g2.com/products/adobe-adobe-target/reviews) - [Agentforce 360 Platform (formerly Salesforce Platform)](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews) - [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) - [Azure Blob Storage](https://www.g2.com/products/azure-blob-storage/reviews) - [BrightEdge](https://www.g2.com/products/brightedge/reviews) - [Conductrics](https://www.g2.com/products/conductrics/reviews) - [Docusign](https://www.g2.com/products/docusign/reviews) - [Dynamics](https://www.g2.com/products/dynamics/reviews) - [Dynatrace](https://www.g2.com/products/dynatrace/reviews) - [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) - [Gigya Customer Identity Management Platform](https://www.g2.com/products/gigya-customer-identity-management-platform/reviews) - [GlobalLink](https://www.g2.com/products/globallink/reviews) - [Google Analytics](https://www.g2.com/products/google-analytics/reviews) - [Google Tag Manager](https://www.g2.com/products/google-tag-manager/reviews) - [Google Workspace](https://www.g2.com/products/google-workspace/reviews) - [hCaptcha](https://www.g2.com/products/hcaptcha-hcaptcha/reviews) - [Hootsuite](https://www.g2.com/products/hootsuite/reviews) - [Jira](https://www.g2.com/products/jira/reviews) - [Make](https://www.g2.com/products/integromat-by-celonis-make/reviews) - [Microsoft Teams](https://www.g2.com/products/microsoft-teams/reviews) - [Nitro PDF](https://www.g2.com/products/nitro-pdf/reviews) - [OneTrust Consent & Preferences](https://www.g2.com/products/onetrust-consent-preferences/reviews) - [OneTrust Privacy Automation](https://www.g2.com/products/onetrust-privacy-automation/reviews) - [Oracle Eloqua](https://www.g2.com/products/oracle-eloqua/reviews) - [ReACT](https://www.g2.com/products/react/reviews) - [Salesforce B2B Commerce](https://www.g2.com/products/salesforce-b2b-commerce/reviews) - [Salesforce Marketing Cloud Suite](https://www.g2.com/products/salesforce-marketing-cloud-suite/reviews) - [SAP Commerce Cloud](https://www.g2.com/products/sap-commerce-cloud/reviews) - [Shopify](https://www.g2.com/products/shopify/reviews) - [Slack](https://www.g2.com/products/slack/reviews) - [Splunk Enterprise](https://www.g2.com/products/splunk-enterprise/reviews) - [Swagger UI](https://www.g2.com/products/swagger-ui/reviews) - [Wix](https://www.g2.com/products/wix/reviews) - [Workfront](https://www.g2.com/products/workfront/reviews) - [YouTube Advertising](https://www.g2.com/products/google-youtube-advertising/reviews) ## Adobe Experience Manager Features **Interface and Performance** - Import/Export - Organizational Interface - Search - File Preview - Analytics **Content** - Content Authoring - Rich Text Editor - Versioning - Plug-ins/Widgets/Apps - Approval Process - Content Scheduling - Asset Management - Internal Search - Content Repository **Content Creation** - Content Creation Tools - Content Curation - Buyer Personas - Content Management **Monitoring** - Digital Media Monitoring - Compliance Monitoring **Analytics** - Web Analytics - Campaign Tracking - Audience Insights - Reports & Dashboards - Personalization - Marketing Automation **Channels** - Multi-Channel Coverage - Open Listening - Physical Media **Content Creation** - Content Management **Visual UGC** - Campaign Customization - Widget Customization - Widget - Media Library **Agentic AI - Content Experience Platforms** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Asset Management** - File Types - Metadata - File Transformation - Versioning - Expiration - Watermark - Digital Rights Management - Brand Guidelines **Design** - Breadth of Pre-Built Templates - Mobile - Branding/Themes - Customization **Optimization** - SEO - A/B Testing - Dashboards & Reporting - Audience Targeting - ROI Reporting **Administration** - User, Role, and Access Management - Policies and Controls - Security - Reporting **Content Management** - Customizable Templated Workflows - Asset Management - Portals and Sites **Design** - Communications Strategy Development - Create Content - Personalization - Inbound Identification - Regulatory Compliance **Optimization** - ROI Reporting **Integrations** - Social Media - Content Creation - Marketing Automation - Rights Management **Media Types** - Video - Audio - Images **Platform** - User Community - SEO - Flexible Navigation Structures - User, Role, and Access Management - Enterprise Scalability - Internationalization - Dashboards and Reports - API / Integrations **Logistics** - Customizable Templated Workflows - Internal Communication - Version Control - Editing and Approval Tools - Distribution Features - Integrations & APIs - User, Role, and Access Management **Standards** - Brand Design Consistency - SEO Standards - Internationalization - Web Accessibility **Design & Development** - No-Code App Development - Low-Code App Development - Self-Service Capabilities **Support** - Onboarding - 24/7 Client Support **Generative AI** - AI Text Generation - AI Text Summarization **Administration** - Workflow Management - User, Role, and Access Management - Brand Portal - Integration with Creative Software - Integration with Marketing Software **Performance** - UGC Analytics - Lazy-Loading **Agentic AI - Web Content Management** - Cross-system Integration - Natural Language Interaction **Agentic AI - Digital Governance** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Decision Making **Agentic AI - Digital Experience Platforms** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Digital Asset Management** - Cross-system Integration ## Top Adobe Experience Manager Alternatives - [Contentstack](https://www.g2.com/products/contentstack/reviews) - 4.4/5.0 (300 reviews) - [Bynder](https://www.g2.com/products/bynder/reviews) - 4.5/5.0 (1,105 reviews) - [Umbraco](https://www.g2.com/products/umbraco/reviews) - 4.5/5.0 (932 reviews)