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Prior to Meltwater, my team relied on Google Alerts and manual searches to monitor for our hard-earned media coverage. Ultimately, it got the job done, but it was tedious, time consuming and I knew we were leaving placements on the table. Meltwater totally changed that for us. Now, we have 24/7 monitoring of our keywords - as well as important industry terms that we rarely had realtime visibility into. AND that's just the monitoring part of Meltwater. Our merchandising and reporting has completely evolved (much more professional!) now that we have access to Reports and Newsletters - both of which are curated for us, saving us valuable time.
Beyond the actual service: Our account team is incredibly knowledgable, helpful and responsive. Reseña recopilada por y alojada en G2.com.
There are so many capabilities that at first, it felt overwhelming ... but with the help of our account team, we've quickly been able to master the resources most important to us, Reseña recopilada por y alojada en G2.com.

La característica/producto que más usamos es Meltwater Engage. Ha sido fundamental en nuestro calendario de contenido en redes sociales, programación y monitoreo de consultas. Reseña recopilada por y alojada en G2.com.
Experimentamos fallos con Meltwater un poco más frecuentemente de lo que me gustaría, pero dicho esto, su equipo de chat/soporte al cliente es increíble. Así que, cada vez que hay un pequeño problema, tienes acceso a un soporte al cliente oportuno para solucionarlo. Reseña recopilada por y alojada en G2.com.
Meltwater has been helped a great deal for us, be it usi in social listening or orm or caompaign management. its features are amazing and gives data realt time manner, which lacks in most of the industry tools not a days. We are a marketing agency which specialized in ORM and Social Listening Reseña recopilada por y alojada en G2.com.
the only thing is number of lgoins should be high given that the package is good amout, more than three logins and tools log outs automcatically Reseña recopilada por y alojada en G2.com.
It's incredibly helpful to have a one-stop-shop for monitoring brand coverage (and being able to filter by coverage type!), setting up press release wires, and media list building all in one tool. I use meltwater virtually every day in my role and in many ways it blows other PR tools out of the water. It's easy to navigate and customer support is always on deck to help with any roadblocks. Reseña recopilada por y alojada en G2.com.
The only things I would change are the limitations - you can only download so many contacts per month, and adding more than 500 contacts to a given media list is tedious since you have to add them in batches, which can be difficult given the limitations of the search function. As someone who likes to build large, comprehensive media lists for cross-referencing, this can be a struggle. Reseña recopilada por y alojada en G2.com.

I use MeltWater on a daily basis for digital and media monitoring, at global level. Once the requests are set up, I receive emails every morning, it's really user friendly. Reseña recopilada por y alojada en G2.com.
It could look more user friendly than it looks now Reseña recopilada por y alojada en G2.com.
Meltwater has a wide range of tools for media monitoring and competitor analysis. It's been very useful to me as a resource in my industry and to help me keep on top of public perceptions. The platform also offers excellent webinars, providing lots of tips and recent trends in the industry. Reseña recopilada por y alojada en G2.com.
There is such a flurry of features that it can be hard to differentiate between different navigation views, search types, pages, etc. Reseña recopilada por y alojada en G2.com.
The tracking of chatters about the brand/topics/hashtags that would be useful to know in terms of brand perception from the public and what topics are highly mentioned, and the measure of stats under Engage. Reseña recopilada por y alojada en G2.com.
-Boost function on the platform does not seem to help. Still need to go to native platform to adjust campaign settings before able to boost the post. Counter productive process for boost on the Meltwater platform.
-Some missing stats on Measure - i.e. average reach, average min. viewed, followers gained per post. Hopefully, MW is able to track paid performance for platforms like Instagram, LinkedIn and Youtube too, not just for Facebook, and to include stats such as CPM, cost per click, etc.
-Can possibly include a local benchmark feature to add in our dashboard under Measure for our reference - i.e. benchmark for average min. viewed locally or to define what is good engagement rate for each platform, etc. Reseña recopilada por y alojada en G2.com.
I appreciate the platform because it compiles all the necessary tools to manage the process before, during, and especially after working on a PR campaign or even a new product launch in the market. I like that they not only have all the solutions for clients but also keep them updated, staying abreast of the latest trends and technologies. The feeling is one of security in decision-making and data gathering. The support and internal team are always quick and focused on finding solutions, very attentive. Reseña recopilada por y alojada en G2.com.
That the licenses are not flexible when it comes to acquiring exactly what the client needs, meaning that when more functions are required, one has to pay more and ends up acquiring additional tools in the license that are not necessary. Reseña recopilada por y alojada en G2.com.

La inclusión de Meltwater de formación gratuita y ayuda a través de Meltwater Academy y mCommunity fueron elementos cruciales en mi éxito en mi nuevo puesto. No muchos productos similares incluyen incorporación y formación como esta, así que fue muy fácil aprender y comenzar a construir las búsquedas y los informes diarios que necesitaba. Como el usuario más frecuente de Meltwater en nuestro equipo, hubo algunas veces en las que necesité la asistencia de un representante de Meltwater y encontré que el soporte al cliente fue extremadamente útil, oportuno y, a menudo, más allá de lo esperado. Una vez, el representante replicó mi informe en un formato más nuevo que era más fácil de implementar en mi flujo de trabajo semanal. Reseña recopilada por y alojada en G2.com.
Desafortunadamente, la mayoría de las funciones de Meltwater van más allá de lo que necesitamos para nuestra organización más pequeña. No utilizamos Meltwater para nuestra escucha en redes sociales, por lo que esas funciones no se utilizan. Como una organización más pequeña que no está orientada al consumidor, nuestras necesidades de monitoreo de medios son un poco diferentes, y hemos encontrado que el crecimiento de Meltwater, aunque fantástico, nos está superando. Reseña recopilada por y alojada en G2.com.
I really appreciate that the platform brings everything I need together in one place, making it easy to avoid juggling multiple platforms. It's great that I can analyze and schedule social media posts, as well as receive detailed reports on our performance. Plus, the monitoring feed is a real time-saver when I'm looking for mentions of our organization. Reseña recopilada por y alojada en G2.com.
It can be a bit challenging to get used to the platform, and it might feel a little confusing at first. Overall, the product works quite well. That said, there are times when the scheduling feature for social media might experience some technical hiccups and could benefit from a little review now and then. Reseña recopilada por y alojada en G2.com.