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Compare Sprout Social and Zoho Social

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At a Glance
Sprout Social
Sprout Social
Star Rating
(3,822)4.4 out of 5
Market Segments
Small-Business (46.2% of reviews)
Information
Entry-Level Pricing
Starting at $199.00 1 user/per month (billed annually)
Free Trial is available
Browse all 4 pricing plans
Zoho Social
Zoho Social
Star Rating
(2,677)4.6 out of 5
Market Segments
Small-Business (87.3% of reviews)
Information
Entry-Level Pricing
Free
Browse all 5 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Sprout Social excels in its "Content Calendar" feature, allowing for seamless scheduling and organization of posts, while Zoho Social also offers a robust calendar but users mention it lacks some advanced functionalities.
  • Reviewers mention that Zoho Social's "User and Permissions" capabilities are superior, providing more granular control over team roles and access, whereas Sprout Social's options are seen as more basic.
  • G2 users highlight that Sprout Social's "Post Performance" analytics are highly detailed, enabling users to track engagement effectively, while Zoho Social's analytics are praised for their clarity but are considered less comprehensive.
  • Users on G2 report that Zoho Social's "Social Ads" management is more user-friendly and effective for small businesses, while Sprout Social's features in this area are seen as less intuitive and harder to navigate.
  • Reviewers say that both platforms offer solid "Social Reporting" capabilities, but users mention that Sprout Social's report customizability is slightly less flexible compared to Zoho Social's options.
  • Users report that Zoho Social's "Sentiment Analysis" feature is more advanced, providing deeper insights into audience reactions, while Sprout Social's sentiment tools are functional but not as nuanced.
Featured Products
Pricing
Entry-Level Pricing
Sprout Social
Standard
Starting at $199.00
1 user/per month (billed annually)
Browse all 4 pricing plans
Zoho Social
FREE
Free
Browse all 5 pricing plans
Free Trial
Sprout Social
Free Trial is available
Zoho Social
Free Trial is available
Ratings
Meets Requirements
8.5
3,398
8.8
2,225
Ease of Use
8.8
3,431
9.2
2,234
Ease of Setup
8.7
2,012
9.2
1,487
Ease of Admin
8.8
1,588
9.2
1,431
Quality of Support
8.7
3,048
8.7
1,807
Has the product been a good partner in doing business?
8.8
1,552
9.0
1,320
Product Direction (% positive)
8.9
3,333
9.3
2,156
Features by Category
Social Media AnalyticsHide 11 FeaturesShow 11 Features
8.0
16,290
8.4
5,851
Social Analytics
7.9
1701
8.2
654
8.0
1884
8.5
847
8.8
2045
8.8
888
7.4
1368
Feature Not Available
7.4
1385
8.5
721
7.7
1140
8.3
143
7.4
1081
8.1
137
Reports & Dashboards
8.1
1899
8.5
768
8.7
1972
8.8
758
8.5
1815
8.8
799
Feature Not Available
7.9
136
Social Media ManagementHide 13 FeaturesShow 13 Features
8.4
20,418
8.7
2,321
Content & Collaboration
9.0
1684
9.1
390
8.0
1502
8.5
354
8.3
1543
8.8
338
8.1
1467
8.6
300
8.4
1570
9.0
322
Feature Not Available
8.5
259
Social Management
8.7
2667
Feature Not Available
8.9
2658
Feature Not Available
8.2
2317
Feature Not Available
8.6
2620
Feature Not Available
Feature Not Available
Feature Not Available
8.1
1398
8.8
252
7.7
992
8.6
106
Social Media Listening ToolsHide 10 FeaturesShow 10 Features
8.1
8,411
Not enough data
Monitoring & Listening
8.6
1376
Not enough data
7.1
920
Not enough data
8.3
680
Not enough data
8.1
665
Not enough data
7.9
642
Not enough data
8.1
669
Not enough data
Data Management & Analysis
7.6
686
Not enough data
8.7
1444
Not enough data
8.2
710
Not enough data
8.0
619
Not enough data
Social Customer ServiceHide 14 FeaturesShow 14 Features
8.1
5,923
Not enough data
Generative AI
7.5
431
Not enough data
7.3
424
Not enough data
Process
8.6
996
Not enough data
8.2
795
Not enough data
7.9
562
Not enough data
Channels
Feature Not Available
Not enough data
9.0
1051
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Insight
7.6
686
Not enough data
8.6
978
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Categories
Categories
Shared Categories
Sprout Social
Sprout Social
Zoho Social
Zoho Social
Sprout Social and Zoho Social are categorized as Social Media Analytics, Social Media Suites, and Social Media Management
Unique Categories
Sprout Social
Sprout Social is categorized as Social Customer Service and Social Media Listening Tools
Zoho Social
Zoho Social has no unique categories
Reviews
Reviewers' Company Size
Sprout Social
Sprout Social
Small-Business(50 or fewer emp.)
46.2%
Mid-Market(51-1000 emp.)
37.1%
Enterprise(> 1000 emp.)
16.7%
Zoho Social
Zoho Social
Small-Business(50 or fewer emp.)
87.3%
Mid-Market(51-1000 emp.)
10.1%
Enterprise(> 1000 emp.)
2.5%
Reviewers' Industry
Sprout Social
Sprout Social
Marketing and Advertising
21.4%
Non-Profit Organization Management
6.3%
Higher Education
4.8%
Information Technology and Services
3.7%
Financial Services
3.5%
Other
60.4%
Zoho Social
Zoho Social
Marketing and Advertising
14.3%
Information Technology and Services
7.1%
Real Estate
3.6%
Education Management
3.3%
Health, Wellness and Fitness
3.1%
Other
68.7%
Most Helpful Reviews
Sprout Social
Sprout Social
Most Helpful Favorable Review
Stephany S.
SS
Stephany S.
Verified User in Gambling & Casinos

The incredibly clean UI makes this tool a breeze to use for daily social media monitoring. Up to 50 different channels can be added to the platform, making it very easy for a community manager to respond quickly for multiple brands. Teams also have the...

Most Helpful Critical Review
Mateusz P.
MP
Mateusz P.
Verified User in Sporting Goods

Firstly, the features are a bit lacking. Sprout Social pulls @mentions and #hashtags into the feed but photo tags and other social media tags are not pulled in by Sprout Social requiring you to log into each social media channel and check. Secondly, the...

Zoho Social
Zoho Social
Most Helpful Favorable Review
Bogdan M.
BM
Bogdan M.
Verified User in Marketing and Advertising

I like the smooth immersion in the platform and the clean layout, I like that visually it's not crowded, and the fact that they thought about my UX/UI needs, I like it's easy to plan and easy to follow - and I really like it's well integrated with my needs.

Most Helpful Critical Review
Shaun P.
SP
Shaun P.
Verified User in Media Production

I think that the service is too expensive. I use the lowest tier of their product and I would not increase to the next tier because I don't think it's worth the price. There are some neat tools but they aren't worth their price.

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Zoho Social
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Discussions
Sprout Social
Sprout Social Discussions
Is there a place of education for users?
6 comments
Eileen C.
EC
I'm sorry, but the text you provided is a URL, which does not contain any content in an unknown language for translation. If you have a specific text in an...Read more
How can I access a more affordable reasonably priced membership with Sprout Social
3 comments
Rachael S.
RS
Feel free to chat us directly at Sprout and we can get you in touch with a team member who can walk through your specific use case for you and the best...Read more
Is Sprout Social legit?
3 comments
JG
Definitely! Very useful and intuitive platform to manage and analyze social media.Read more
Zoho Social
Zoho Social Discussions
How do I make the most of Reporting and sharing Analytics with clients?
2 comments
Brittney N.
BN
The Zoho reports are easy to understand + look great. You can download them as PDF. As long as you're performing, your clients will have a clear picture of...Read more
How do I use the repeat post option?
2 comments
Prince E.
PE
Hi Salman, you can enable and use the Repeat Scheduler when scheduling your posts from 'New Post' publishing window in Zoho Social. This feature will allow...Read more
Better Reporting Please
2 comments
Prince E.
PE
Hi Andy, the Reports in Zoho Social can only be generated for up to 95 days in the past. We already have plans to increase the date-range to generate...Read more