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Compare Klaviyo and SmartrMail

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Klaviyo
Klaviyo
(1,067)
4.6 out of 5
Klaviyo
By Klaviyo
Optimized for quick response
SmartrMail
SmartrMail
(22)
4.7 out of 5
SmartrMail
By SmartrMail
At a Glance
Klaviyo
Klaviyo
Star Rating
(1,067)4.6 out of 5
Market Segments
Small-Business (82.3% of reviews)
Information
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about Klaviyo
SmartrMail
SmartrMail
Star Rating
(22)4.7 out of 5
Market Segments
Small-Business (52.6% of reviews)
Information
Entry-Level Pricing
No pricing available
Learn more about SmartrMail
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Klaviyo excels in "Manage Email Deliverability" with a score of 8.8, while SmartrMail shines even brighter with a score of 9.5, indicating that SmartrMail provides superior tools for ensuring emails reach their intended recipients.
  • Reviewers mention that Klaviyo's "Building and Personalizing Emails" feature scores 9.0, which is competitive, but SmartrMail edges ahead with a score of 9.3, suggesting that users find SmartrMail's email customization options more robust and user-friendly.
  • G2 users highlight that Klaviyo's "Quality of Support" is rated at 8.4, which is lower than SmartrMail's impressive 9.4, indicating that users may find SmartrMail's customer service more responsive and helpful.
  • Users on G2 report that Klaviyo's "Ease of Use" is rated at 8.7, while SmartrMail boasts a higher score of 9.4, suggesting that SmartrMail offers a more intuitive interface that simplifies the user experience.
  • Reviewers mention that Klaviyo's "Automated Email Responses" feature scores 9.1, but SmartrMail's score of 8.9 indicates that while both products offer automation, Klaviyo may have a slight edge in this area.
  • Users say that Klaviyo has a strong performance in "High-Volume Sending" with a score of 9.0, but SmartrMail matches this with a score of 9.2, showing that both platforms are capable of handling large email campaigns effectively.
Featured Products
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(2)
Marketing Automation
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Sponsored
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(0)
Marketing Automation
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Croct
Sponsored
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Croct
(28)
Marketing Automation
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Pricing
Entry-Level Pricing
Klaviyo
No pricing available
SmartrMail
No pricing available
Free Trial
Klaviyo
Free Trial is available
SmartrMail
Free Trial is available
Ratings
Meets Requirements
9.1
803
9.5
17
Ease of Use
8.7
807
9.4
16
Ease of Setup
8.6
462
9.0
5
Ease of Admin
8.9
447
Not enough data
Quality of Support
8.4
765
9.4
17
Has the product been a good partner in doing business?
9.0
449
Not enough data
Product Direction (% positive)
9.0
752
8.5
16
Features by Category
Email MarketingHide 22 FeaturesShow 22 Features
Not enough data
8.8
132
Email Marketing
Not enough data
9.4
14
Not enough data
9.2
14
Not enough data
9.2
11
Not enough data
9.3
14
Not enough data
9.4
13
Not enough data
9.5
13
Not enough data
8.9
11
Not enough data
7.9
8
Not enough data
8.3
9
Reporting & Analytics
Not enough data
8.2
10
Not enough data
8.3
10
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.3
5
Not enough data
Not enough data
Marketing AutomationHide 41 FeaturesShow 41 Features
8.4
11,173
Not enough data
Email Marketing
9.0
463
|
Verified
Not enough data
9.2
456
|
Verified
Not enough data
8.9
444
|
Verified
Not enough data
8.9
406
|
Verified
Not enough data
Online Marketing
7.8
324
|
Verified
Not enough data
8.3
352
|
Verified
Not enough data
8.7
376
|
Verified
Not enough data
8.7
393
Not enough data
8.2
203
Not enough data
Lead Management
8.5
295
Not enough data
8.4
225
Not enough data
9.0
413
|
Verified
Not enough data
7.8
174
Not enough data
8.5
306
|
Verified
Not enough data
8.6
350
|
Verified
Not enough data
8.4
289
|
Verified
Not enough data
8.3
237
|
Verified
Not enough data
Campaign Management
8.7
303
|
Verified
Not enough data
8.0
156
Not enough data
8.2
246
|
Verified
Not enough data
7.7
156
Not enough data
Social
Feature Not Available
Not enough data
7.8
152
Not enough data
7.8
147
Not enough data
7.5
142
Not enough data
7.9
218
|
Verified
Not enough data
Reporting & Analytics
8.6
421
|
Verified
Not enough data
8.3
372
|
Verified
Not enough data
8.4
383
|
Verified
Not enough data
8.5
393
|
Verified
Not enough data
7.6
159
Not enough data
Platform
8.6
273
|
Verified
Not enough data
8.7
254
|
Verified
Not enough data
8.9
263
|
Verified
Not enough data
8.4
162
|
Verified
Not enough data
7.9
149
|
Verified
Not enough data
8.9
267
|
Verified
Not enough data
8.0
115
Not enough data
Integration
8.5
266
|
Verified
Not enough data
8.6
259
|
Verified
Not enough data
8.5
211
|
Verified
Not enough data
Conversational MarketingHide 14 FeaturesShow 14 Features
Not enough data
Not enough data
Messenger
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Channels
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customers
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Email DeliverabilityHide 13 FeaturesShow 13 Features
Not enough data
Not enough data
Diagnosis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Email Template BuilderHide 13 FeaturesShow 13 Features
8.4
3,203
9.3
60
Templates
8.6
392
|
Verified
9.4
6
Feature Not Available
9.7
5
8.4
314
|
Verified
9.7
5
8.8
224
9.7
6
Edit
8.4
320
|
Verified
9.0
5
8.8
384
|
Verified
9.0
5
8.3
301
|
Verified
9.2
6
Logistics
8.7
389
|
Verified
9.4
6
7.9
310
|
Verified
8.1
6
8.8
366
|
Verified
9.0
5
8.5
167
9.7
5
Generative AI
7.6
36
Feature Not Available
Feature Not Available
Feature Not Available
SMS MarketingHide 14 FeaturesShow 14 Features
8.6
1,136
Not enough data
Text Messaging
8.7
119
Not enough data
8.1
83
Not enough data
8.8
115
|
Verified
Not enough data
8.4
98
|
Verified
Not enough data
8.7
108
|
Verified
Not enough data
8.6
90
Not enough data
8.8
113
|
Verified
Not enough data
8.7
36
Not enough data
SMS Platform
8.6
118
|
Verified
Not enough data
8.9
117
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
44
Not enough data
8.8
95
|
Verified
Not enough data
Customer Data Platform (CDP)Hide 7 FeaturesShow 7 Features
8.4
540
Not enough data
Data Sourcing
8.5
71
Not enough data
8.3
62
Not enough data
8.6
91
Not enough data
8.5
86
Not enough data
Intelligence
8.6
99
Not enough data
8.2
68
Not enough data
8.1
63
Not enough data
Pop-Up BuilderHide 13 FeaturesShow 13 Features
Not enough data
Not enough data
Design and Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Customer Journey AnalyticsHide 9 FeaturesShow 9 Features
Not enough data
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Review ManagementHide 21 FeaturesShow 21 Features
Not enough data
Not enough data
Collection
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Moderation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Use Cases
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Display Options
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Marketing AnalyticsHide 12 FeaturesShow 12 Features
Not enough data
Not enough data
Marketing Operations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Activity
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Klaviyo
Klaviyo
SmartrMail
SmartrMail
Klaviyo and SmartrMail are categorized as Email Template Builder
Unique Categories
Klaviyo
SmartrMail
SmartrMail is categorized as Email Marketing
Reviews
Reviewers' Company Size
Klaviyo
Klaviyo
Small-Business(50 or fewer emp.)
82.3%
Mid-Market(51-1000 emp.)
16.0%
Enterprise(> 1000 emp.)
1.8%
SmartrMail
SmartrMail
Small-Business(50 or fewer emp.)
52.6%
Mid-Market(51-1000 emp.)
36.8%
Enterprise(> 1000 emp.)
10.5%
Reviewers' Industry
Klaviyo
Klaviyo
Retail
19.1%
Apparel & Fashion
13.0%
Marketing and Advertising
12.4%
Consumer Goods
12.1%
Health, Wellness and Fitness
7.6%
Other
35.9%
SmartrMail
SmartrMail
Retail
21.1%
Oil & Energy
5.3%
Medical Practice
5.3%
Marketing and Advertising
5.3%
Legal Services
5.3%
Other
57.9%
Most Helpful Reviews
Klaviyo
Klaviyo
Most Helpful Favorable Review
AB
Adrian B.
Verified User

What I like the most is that there are a lot of people with experience in Klaviyo and have help me to understand better how to use flow and the benefits that they have if they are well implemented

Most Helpful Critical Review
MN
Mike N.
Verified User in Consumer Goods

It is unfortunate that we have to share our so far terrible experience with Klaviyo. We literally created this account to make this review and let people know about our terrible experience. We signed up for Klaviyo at the beginning of August. August...

SmartrMail
SmartrMail
Most Helpful Favorable Review
Langmia Percy M.
LM
Langmia Percy M.
Verified User in Marketing and Advertising

I'm looking forward to seeing how Smartrmail improves our customer experience and, as a result, increases sales." "Assistance is always available when it comes to creating beautiful and straightforward newsletters." "Its smart segments functionality is...

Most Helpful Critical Review
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Klaviyo
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Discussions
Klaviyo
Klaviyo Discussions
how can i know the language for my clients
3 comments
Andrew J.
AJ
You need to add a dynamic in your website when collecting data then use a segmentatino of your data into language preferences based on the tick...Read more
What is UTM tracking Klaviyo?
3 comments
Chris C.
CC
You can add Google Analytics utm tracking data to your emails sent in Klayvio. This can be automated.Read more
Are their pre-built flows available?
2 comments
Andrew J.
AJ
You can set up any combination of new flows and even run split tests on those in a flow. They also have video tutorials to do this.Read more
See all discussions
SmartrMail
SmartrMail Discussions
Do you have a free plan?
2 comments
Official Response from SmartrMail
Yes, SmartrMail is free for stores with less than 1000 subscribers. You can send up to 5 emails per month on the free plan.Read more
Do you offer support?
1 comment
Official Response from SmartrMail
Our users rave about our support. We offer 24/5 live chat and email support on our paid plans.Read more
How do you charge?
1 comment
Official Response from SmartrMail
We charge monthly per subscriber. There are no lock-ins. You can calculate your pricing here: https://www.smartrmail.com/pricing/Read more
See all discussions
Ask Klaviyo a QuestionContact Klaviyo
Ask SmartrMail a QuestionContact SmartrMail

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Klaviyo
Klaviyo
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SmartrMail
SmartrMail