Compare Google My Business and Semrush 
At a Glance
Market Segments
Small-Business (72.5% of reviews)
Small-Business (66.5% of reviews)
Entry-Level Pricing
No pricing available
$0.00 Per Month
Google My Business
Star Rating
(368)4.6 out of 5
Market Segments
Small-Business (72.5% of reviews)
Entry-Level Pricing
No pricing available
Learn more about Google My BusinessSemrush
Star Rating
(2,441)4.5 out of 5
Market Segments
Small-Business (66.5% of reviews)
Entry-Level Pricing
$0.00 Per Month
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users on G2 report that Semrush excels in SEO Auditing with a score of 9.2, highlighting its comprehensive SEO Alerting and Change Tracking features, which help businesses stay on top of their optimization efforts. In contrast, Google My Business, while strong in local search optimization, scores lower in this area, with users mentioning that it lacks the depth of SEO tools found in Semrush.
- Reviewers mention that Semrush's Competitor Analysis feature is rated at 9.0, providing valuable insights into competitor strategies, which is crucial for businesses looking to improve their market position. Google My Business, however, focuses more on local listing management and has a lower score in this category, indicating it may not provide the same level of competitive insight.
- Users say that Semrush's Content Creation Tools are rated at 8.3, allowing for effective content planning and management, which is essential for digital marketing strategies. On the other hand, Google My Business is primarily focused on managing business listings and does not offer the same level of content creation capabilities, which some users find limiting.
- G2 users highlight that Semrush's Quality of Support is rated at 8.6, with many reviewers praising the responsiveness and helpfulness of the support team. In contrast, Google My Business has a lower support rating of 7.2, with users mentioning that they often face challenges in getting timely assistance.
- Reviewers mention that Semrush provides robust Analytics features, scoring 8.8, which help users track their digital marketing performance effectively. Google My Business, while offering basic analytics for local listings, does not match the depth of analytics provided by Semrush, leading some users to feel they are missing out on critical insights.
- Users report that Semrush's User, Role, and Access Management features are rated at 8.3, allowing for better collaboration within teams. Google My Business, however, scores higher at 9.0 in this area, indicating that it offers more flexible user management options, which is particularly beneficial for businesses with multiple locations or departments.
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Pricing
Entry-Level Pricing
Google My Business
No pricing availableSemrush
Free
$0.00
Per Month
You can use Semrush with a free account, but the number of features and amount of data will be limited.
- Position Tracking: 10 keywords, updated daily
- Site Audit: 100 pages per month
- Social Media profiles: track 5, post to 2 (schedule 10 posts)
Free Trial
Google My Business
No trial information availableSemrush
Free Trial is available
Ratings
Meets Requirements
9.0
239
8.9
1,935
Ease of Use
9.0
239
8.4
1,949
Ease of Setup
8.8
123
8.6
1,167
Ease of Admin
8.7
118
8.6
1,000
Quality of Support
7.2
208
8.6
1,672
Has the product been a good partner in doing business?
8.2
105
8.8
983
Product Direction (% positive)
8.9
221
8.9
1,845
Features by Category
Metrics
Not enough data
8.3
310
Not enough data
8.2
305
Not enough data
7.9
292
Not enough data
7.7
266
Not enough data
7.4
255
Not enough data
7.6
253
Not enough data
7.5
254
Not enough data
7.6
264
Not enough data
7.1
248
Reporting
Not enough data
8.1
303
Not enough data
8.2
291
Not enough data
7.9
276
Not enough data
7.8
279
Not enough data
7.8
275
Not enough data
7.7
255
Not enough data
8.2
291
Other
Not enough data
7.9
267
Not enough data
8.1
281
Not enough data
7.8
271
Not enough data
8.1
273
Not enough data
7.6
242
Not enough data
7.2
224
Not enough data
7.7
242
Administration
Not enough data
7.7
250
Not enough data
7.5
242
Not enough data
8.5
293
Not enough data
8.3
285
Social Analytics
Not enough data
8.9(won by default)
242
Not enough data
8.5(won by default)
224
Not enough data
8.8(won by default)
229
Not enough data
8.2(won by default)
198
Not enough data
Feature Not Available
Not enough data
8.1(won by default)
168
Not enough data
8.1(won by default)
165
Reports & Dashboards
Not enough data
8.4(won by default)
228
Not enough data
8.9(won by default)
235
Not enough data
8.7(won by default)
222
Not enough data
8.0(won by default)
161
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Grammar
Not enough data
8.8
85
Not enough data
8.5
86
Not enough data
8.7
84
Formatting
Not enough data
8.4
84
Not enough data
8.2
79
Not enough data
8.0
76
Content
Not enough data
8.6
93
Not enough data
8.4
85
Not enough data
7.7
71
Product Type
Not enough data
8.5
79
Not enough data
8.0
78
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Listing Management
Not enough data
8.6
173
|
Verified
Not enough data
8.2
169
|
Verified
Not enough data
8.3
172
|
Verified
Not enough data
8.5
184
|
Verified
Performance
Not enough data
8.2
190
|
Verified
Not enough data
8.8
194
|
Verified
Local Search Optimization
8.4
147
8.9
428
|
Verified
Feature Not Available
8.4
392
|
Verified
9.3
166
|
Verified
8.5
363
|
Verified
8.9
163
8.4
374
|
Verified
8.1
153
8.1
364
|
Verified
8.9
166
|
Verified
8.9
420
|
Verified
Platform Basics
Not enough data
8.5
390
Not enough data
8.7
406
Platform Data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
365
Platform Content
Not enough data
7.5
309
Platform Reporting
Not enough data
8.1
378
Not enough data
8.5
388
Platform Basics
Not enough data
8.7
86
Not enough data
8.2
83
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
75
Not enough data
8.5
86
Content Planning
Not enough data
Feature Not Available
Not enough data
8.3
79
Not enough data
8.8
90
Marketing Campaign Performance
Not enough data
8.4
64
Not enough data
8.7
66
Other Features
Not enough data
8.5
87
Not enough data
8.9
73
SEO Auditing & Monitoring
Not enough data
8.8
667
Not enough data
9.2
518
Not enough data
9.0
504
Not enough data
9.0
505
SEO Content & Rankings
Not enough data
8.2
1137
Not enough data
9.1
1236
Not enough data
8.8
1163
Not enough data
8.4
586
Not enough data
8.6
496
SEO Reporting
Not enough data
8.9
1213
Not enough data
8.7
666
Not enough data
8.4
622
Not enough data
8.0
507
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Content & Collaboration
Not enough data
8.8
163
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
150
Not enough data
Feature Not Available
Not enough data
8.3
132
Social Management
Not enough data
8.8
195
Not enough data
8.8
189
Not enough data
Feature Not Available
Not enough data
8.5
186
Not enough data
7.9
163
Not enough data
8.0
137
Not enough data
7.6
109
Media Channels
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.6
95
Geographic Coverage
Not enough data
Feature Not Available
Not enough data
8.3
81
Not enough data
8.2
73
Reporting
Not enough data
9.0
112
Not enough data
Feature Not Available
Not enough data
9.0
101
Not enough data
9.2
110
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Platform Interoperability
Not enough data
8.5
68
Social Functionality
Not enough data
8.8
80
Campaign Management
Not enough data
9.1
79
Not enough data
8.8
78
Not enough data
8.7
79
Not enough data
8.6
72
Not enough data
8.6
73
Not enough data
8.5
74
Not enough data
8.5
72
Not enough data
8.4
74
Not enough data
8.3
73
Not enough data
8.6
77
Not enough data
8.4
73
Not enough data
8.1
71
Not enough data
8.3
74
Targeting
Not enough data
8.6
76
Not enough data
8.4
73
Not enough data
8.5
71
Not enough data
8.7
71
Platform
Not enough data
8.4
74
Not enough data
8.7
81
Not enough data
9.0
80
Not enough data
9.0
81
Not enough data
8.7
77
Not enough data
8.6
76
Not enough data
8.4
71
Not enough data
8.5
73
Not enough data
8.5
76
Grammar Tools
Not enough data
8.4
16
Not enough data
9.1
18
Not enough data
8.0
15
Writing Support
Not enough data
7.1
16
Not enough data
8.1
15
Not enough data
7.1
16
Not enough data
7.5
16
Software Availability
Not enough data
8.4
16
Not enough data
8.1
15
Not enough data
7.0
16
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Data collection
Not enough data
7.8
138
Not enough data
8.3
165
|
Verified
Not enough data
8.4
156
|
Verified
Not enough data
7.7
138
|
Verified
Not enough data
8.2
156
Segment Trending
Not enough data
8.8
186
|
Verified
Not enough data
8.2
176
|
Verified
Not enough data
8.4
181
|
Verified
Not enough data
7.6
144
Analysis
Not enough data
8.4
176
Not enough data
8.7
198
|
Verified
Not enough data
8.3
159
|
Verified
Platform
Not enough data
8.8
199
|
Verified
Not enough data
8.4
179
|
Verified
Not enough data
7.7
155
|
Verified
Not enough data
8.4
178
|
Verified
Not enough data
8.1
153
|
Verified
Not enough data
8.3
149
Platform Basics
Not enough data
8.7
104
Not enough data
7.7
89
Not enough data
8.3
105
Platform Data
Not enough data
8.2
93
Not enough data
8.5
99
Not enough data
8.8
107
Not enough data
8.4
94
Audio
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Video
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Image
Not enough data
Not enough data
Not enough data
Not enough data
Text
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Planning
Not enough data
7.8
142
Publishing
Not enough data
7.7
145
Social Media
Not enough data
7.7
145
Planning
Not enough data
8.0
264
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Tools
Not enough data
Feature Not Available
Not enough data
8.2
529
Not enough data
Feature Not Available
Metrics
Not enough data
Feature Not Available
Not enough data
8.2
521
Not enough data
8.3
509
Not enough data
8.1
451
Not enough data
7.9
447
Not enough data
9.0
582
Marketing Operations
Not enough data
7.9
264
|
Verified
Not enough data
8.5
281
|
Verified
Not enough data
8.2
276
|
Verified
Not enough data
8.0
253
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.5
267
|
Verified
Not enough data
8.8
303
|
Verified
Not enough data
8.0
244
|
Verified
Not enough data
8.3
258
|
Verified
Not enough data
8.4
280
|
Verified
Not enough data
8.1
234
|
Verified
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Google My Business and Semrush are categorized as Local SEO
Unique Categories
Google My Business has no unique categories
Semrush is categorized as Paid Search Intelligence, Marketing Calendar, Competitive Intelligence, AI Writing Assistant, Content Creation, Local Listing Management, Marketing Analytics, Market Intelligence, Content Analytics, Media Monitoring, Social Media Advertising, SEO Tools, Social Media Analytics, Social Media Suites, Social Media Management, Digital Analytics, and Proofreading
Reviews
Reviewers' Company Size
Google My Business
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Semrush
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
26.4%
Computer Software
5.0%
Information Technology and Services
4.7%
Logistics and Supply Chain
3.8%
Hospital & Health Care
3.5%
Other
56.6%
Marketing and Advertising
30.4%
Information Technology and Services
8.7%
Computer Software
8.0%
Internet
4.6%
Retail
3.5%
Other
44.8%
Most Helpful Reviews
Google My Business
Most Helpful Favorable Review
Ramesh V.
Verified User in Computer Software
Very easy to set up for a new user itself. At the time of setup, it shows all the required steps in a very optimal manner by which the user can follow the process and finish the setup. It also enables the business service provider to showcase their product...
Most Helpful Critical Review
Krishnakumar R.
Verified User in Medical Devices
Google Support is one of the worst i had to deal with, compared to facebook, amazon or flipkart, it is a freaking nightmare. Google support wont understand the issues faced by customer and keep on sending the same reply without even properly investigating...
Semrush
Most Helpful Favorable Review
Paul B.
Verified User in Education Management
What I enjoy the most about this tool is how the dashboard is constructed. It's put together in a logical sequence of how you would most likely use the tool. Just like someone searching the web, you start with a broad term to see what results you get....
Most Helpful Critical Review
Cort T.
Verified User in Marketing and Advertising
All of the estimates and analytics. I've plugged in multiple clients to this tool and it's definitely not accurate.
Ramesh V.
Verified User in Computer Software
Very easy to set up for a new user itself. At the time of setup, it shows all the required steps in a very optimal manner by which the user can follow the process and finish the setup. It also enables the business service provider to showcase their product...
Paul B.
Verified User in Education Management
What I enjoy the most about this tool is how the dashboard is constructed. It's put together in a logical sequence of how you would most likely use the tool. Just like someone searching the web, you start with a broad term to see what results you get....
Krishnakumar R.
Verified User in Medical Devices
Google Support is one of the worst i had to deal with, compared to facebook, amazon or flipkart, it is a freaking nightmare. Google support wont understand the issues faced by customer and keep on sending the same reply without even properly investigating...
Cort T.
Verified User in Marketing and Advertising
All of the estimates and analytics. I've plugged in multiple clients to this tool and it's definitely not accurate.
Discussions
No way I would say a bad word about Google
5 comments
П
SASIT BG "Translations Varna, Translation OfficeRead more
Why too much issues in adding two business from a single gmail
2 comments
PB
Use another Gmail account and make sure you have cleaned the browser Cach & Cookies before creating the listing. Don't try to scam with Google, add only the...Read more
Nuclear Power & Lighting Electrical Engineers Ltd
3 comments
HM
Nuclear Power Lighting Electrical EngineeringRead more
What can SEMrush do?
3 comments
SR
SEMrush can help you to optimize your website for search engines, including keyword research, site audits, and link building. It offers a variety of features...Read more
Does SEMrush have a free plan?
3 comments
BB
Yes they have a free plan where you can add 1 website.Read more
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