Best Email Signature Manager
Email signature software is used by businesses of all sizes to enhance their brand and marketing programs. These applications are used to optimize and manage the creation, curation, distribution, monitoring, and standardization of email signatures. Email signatures can contain written content, company fonts, images, and dynamic content (such as social media icons and award logos). Email signature products can help to plan, track, and manage emails sent by individuals, encouraging increased response rates, interaction, and engagement.
Companies use email signature software to improve their content marketing strategy by presenting information in targeted ways that engage email recipients. Email signature software is different from e-signature software, which gives users the ability to gather signatures on documents shared electronically, eliminating the need for physical documents to record signatures. Email signature software creates and manages email signatures for organizations looking to consistently represent their brand within an email.
Email signature software products can be considered an email signature generator or an email signature manager. Email signature generators are typically used by companies that have smaller budgets, or no budget at all. While email signature generators are usually free, they are also limited in functionality, as compared to email signature managers. Email signature generators enable businesses to create branded email signatures quickly by inputting information including name, phone number, website URL, etc. From there, the email signature generator formats an email signature and these signatures can be copied and pasted into email signature settings in email software.
Email signature managers provide more robust features and functionality as compared to email signature generators. These solutions allow for email signature management of multiple brands and can automatically replace unapproved brand assets with current versions, without having to ask employees to change their signature. Additionally, email signature managers can capture data on clicks in the signature and push this data into other marketing technology software, like marketing automation software. Email signature software is most often used on top of standard email applications as well as CRM applications.
To qualify for inclusion in the Email Signature category, a product must:
Best Email Signature Software At A Glance
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- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
CodeTwo Email Signatures 365 is a cloud-based email signature & disclaimer service that lets you design and centrally manage company-wide email signatures for all users, devices and email apps in
- IT Manager
- System Administrator
- Information Technology and Services
- Computer & Network Security
- 60% Mid-Market
- 34% Small-Business
2,769 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Exclaimer is a sophisticated email signature management platform designed to enhance IT efficiency and serve as a dynamic marketing tool for professionals. This solution enables organizations to strea
- IT Manager
- Marketing Manager
- Information Technology and Services
- Construction
- 57% Mid-Market
- 36% Small-Business
3,822 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
WiseStamp is an award-winning, enterprise-grade email signature management solution designed to scale with the needs of market-leading organizations. Trusted by over 1.2 million customers worldwide, W
- Owner
- Realtor
- Marketing and Advertising
- Real Estate
- 72% Small-Business
- 25% Mid-Market
6,647 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
The smarter way to send email. Opensense helps marketing, sales, and IT teams unlock the power of employee email to guard their brand and grow their funnel. Manage company-wide email signatures
- Marketing Coordinator
- Marketing Manager
- Computer Software
- Financial Services
- 68% Mid-Market
- 16% Small-Business
483 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Templafy is a fast-growing B2B Software-as-a-Service company, helping over 3.9 million users. Templafy automates documents to remove risk, increase efficiency, and enable better document creation at a
- 43% Enterprise
- 40% Mid-Market
782 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
MySignature is an online email signature generator that helps create professional and visually compelling email signatures for Gmail, Outlook, Apple Mail, Thunderbird, Office 365, and email signature
- CEO
- Director
- Marketing and Advertising
- Computer Software
- 88% Small-Business
- 11% Mid-Market
149 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
HiHello is changing how everyone—from individuals to Fortune 500 companies—manages their most important relationships. It starts with a digital business card built from the ground up to be delightful,
- Non-Profit Organization Management
- Consulting
- 58% Small-Business
- 32% Mid-Market
- Overview
- User Satisfaction
- Seller Details
CodeTwo Exchange Rules is an Exchange signature manager a Microsoft Exchange Server add-on designed to help server administrators centralize the management of email signatures and disclaimers on MS Ex
- 59% Mid-Market
- 35% Small-Business
2,769 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
BrandMail is a software solution designed to enhance email communication within organizations by ensuring that every employee can create consistently branded emails directly from Microsoft Outlook. Th
- CEO
- Financial Services
- Information Technology and Services
- 48% Small-Business
- 40% Mid-Market
82 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
SIGNandGO provides a centralized email signature management to your company. A signature banner designed with SIGNandGO increases brand awareness. With custom signature designs, you get to have digit
- 56% Mid-Market
- 39% Enterprise
309 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Signature 365 is a modern cloud-based email signature solution for Microsoft 365. Create eye-catching email signatures, plan and run campaigns, boost brand awareness, get real-time insights and more
- Legal Services
- Civil Engineering
- 65% Mid-Market
- 18% Small-Business
46 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Crossware Email Signature is an email signature management solution designed to help organizations maintain consistent, compliant, and personalized signatures across all emails sent from their domain.
- Information Technology and Services
- 52% Mid-Market
- 41% Small-Business
1,807 Twitter followers
- Overview
- User Satisfaction
- Seller Details
CodeTwo Exchange Rules Pro is an award-winning, Microsoft certified email signature and email flow manager for Exchange. Trusted by thousands of companies all over the world, this easy-to-use Exchange
- 54% Mid-Market
- 38% Small-Business
2,769 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
MySigMail is an online email signature generator than helps create professional looking email signature without writing a single line of code.
- Marketing and Advertising
- Information Technology and Services
- 96% Small-Business
- 2% Enterprise
78 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Newoldstamp is an email signature management and marketing platform perfect for mid-sized businesses, enterprises, and teams. Quick and simple signature set up for all company employees that doesn’t r
- Owner
- Founder
- Marketing and Advertising
- Internet
- 92% Small-Business
- 7% Mid-Market
1,203 Twitter followers
Learn More About Email Signature Software
What is Email Signature Software?
Email signature software helps companies create, optimize, standardize, and measure email signatures. Companies use email signature software to improve their content marketing strategy by presenting information in targeted ways that engage email recipients. Email signature software helps companies centrally manage all email signatures and email campaigns, without the help of IT. These solutions help businesses resolve brand consistency issues, while allowing a bit of personalization. Email signature software is most often used in addition to standard email applications and CRM applications. Email signature software should not be confused with e-signature software, which gives users the ability to gather signatures on documents shared electronically, eliminating the need for physical documents to record signatures.
Key Benefits of Email Signature Software
- Convert emails into a branding asset
- Save time and protect a company’s brand from inconsistency
- Enable brand updates without involving IT
Why Use Email Signature Software?
Companies use email signature software to improve their content marketing strategy by presenting information in targeted ways that engage email recipients. Employees send out countless emails and email signatures can help amplify a brand, advertise new products or services, and assist in launching a rebrand. Email generators can help businesses include important information like confidentiality statements, and privacy policies without employees having to waste time including this information manually in each email.
Professionalism and consistency — For larger companies, standardized email signatures is especially important since they help create professional and consistent branding in email communications. Without standardized email signatures, emails can have a negative impact on a company’s reputation.
Brand conformity — Email signature software helps companies conform to brand guidelines, including company logos, brand colors, and fonts. This ensures employees use a company’s brand guidelines correctly.
Brand awareness and recognition — This type of software helps companies raise their brand awareness through email signatures, increasing consumer’s brand recognition over time. Consumers are more likely to engage with emails that have consistent branding, increasing email engagement.
Email signature templates — Businesses can generate preset templates of different signatures with email signature software, giving employees a variety of options for dynamic email signatures.
Who Uses Email Signature Software?
B2B and B2C companies — Both B2B and B2C companies can benefit from using email signature software. Each department within a business has varying goals to address and different audiences to target. That being said, email signature software can help each department generate custom email signatures while still complying with a company’s brand guidelines. For example, if a marketing team is holding a company event, they can use email signatures to promote the event with details of when the event is taking place and how to register. Another example would be a technical support team including their operating hours in their email signature. Finally, employees at a B2C company, like a clothing retailer, could include sale or promotion details in their email signatures.
Email Signature Software Features
Email signature generator — Email signature software assists companies in generating a variety of brand-consistent email signatures. Users don’t need to have any design skills or technical knowledge to use this type of software.
Central management — This type of software helps teams centrally manage their email signatures in one place, which enables admins to edit and automatically insert signatures in their emails.
Template editor — This feature allows users to focus on the layout of email signatures, not on the actual HTML coding of signatures. With a template editor, users don’t have to build email signatures from scratch each time they send an email.
Email signature preview — A preview feature allows users to edit and view email signatures before actually inserting them in their emails.
Image editing tools — Ability to easily upload, crop, and edit images within email signatures, like logos and banners. This feature can also include the ability to insert and edit animated gifs as well.
Social media icons — This feature enables users to add social media icons into their email signatures, which can link to social media profiles like LinkedIn, Facebook, or Twitter.
Multiple languages — Email signature templates that can support multiple languages include templates that are UTF-8 character encoded, which enables the use of characters and letters from an abundance of languages.
Click tracking and reporting — This feature helps businesses track when consumers click on their email signature links and provides marketing campaign reporting through the use of email signatures.
Potential Issues with Email Signature Software
Updating email signatures — If a company updates any of their website URLs, it’s important to update the website URL in any email signature using that link. For example, if a marketing team is promoting an event through a banner image in an email signature, it’s important for teams to remember to either remove that template, or update it with an appropriate URL or image.
