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Compare Cognism and LinkedIn Sales Navigator 
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At a Glance
Market Segments
Mid-Market (52.8% of reviews)
Mid-Market (48.8% of reviews)
Entry-Level Pricing
No pricing available
Contact Us
Cognism
Star Rating
(1,271)4.5 out of 5
Market Segments
Mid-Market (52.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about CognismLinkedIn Sales Navigator
Star Rating
(2,114)4.3 out of 5
Market Segments
Mid-Market (48.8% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that LinkedIn Sales Navigator excels in its advanced filtering capabilities, allowing users to quickly find company data tailored to specific needs such as industry, size, or location. This feature significantly enhances productivity by streamlining the prospecting process.
- Users say that Cognism stands out for its user-friendly interface, particularly with its Chrome extension. Reviewers appreciate the ease of accessing information directly from LinkedIn pages, which simplifies the workflow and enhances the overall user experience.
- According to verified reviews, LinkedIn Sales Navigator is praised for its ability to provide valuable buyer insights and intent signals, which are crucial for B2B sales professionals looking to build relationships at scale. This feature is often highlighted as a key advantage in the sales process.
- Reviewers mention that Cognism's initial setup is notably straightforward, making it easy for new users to get started quickly. This ease of implementation is a significant plus for teams looking to adopt a new sales tool without extensive training.
- Users highlight that while LinkedIn Sales Navigator has a slightly lower overall satisfaction score, it still offers robust features for lead and account management, which many find indispensable for their sales strategies. The ability to receive updates on job changes and company news is particularly valued.
- G2 reviewers indicate that Cognism's support quality is highly rated, with users appreciating the responsive assistance they receive. This level of support can be a deciding factor for teams that require reliable help as they navigate their sales processes.
Pricing
Entry-Level Pricing
Cognism
No pricing availableLinkedIn Sales Navigator
Core
Contact Us
- Advanced lead & company search
- Alerts on your saved leads and accounts
- Create Custom Lists
Free Trial
Cognism
No trial information availableLinkedIn Sales Navigator
Free Trial is available
Ratings
Meets Requirements
8.7
1,052
8.7
1,740
Ease of Use
9.0
1,071
8.6
1,761
Ease of Setup
9.1
616
9.0
461
Ease of Admin
9.0
206
8.7
276
Quality of Support
9.1
952
8.1
1,414
Has the product been a good partner in doing business?
9.2
209
8.2
273
Product Direction (% positive)
9.2
1,018
7.8
1,696
Features by Category
Data Availability
8.2
672
7.9
1372
8.4
656
8.5
1379
7.9
622
|
Verified
8.2
1322
|
Verified
7.4
389
7.8
159
Data Accuracy
7.8
660
8.1
1365
8.1
637
8.4
1369
7.5
385
7.8
157
Agentic AI - Sales Intelligence
6.6
151
7.8
62
7.2
152
7.9
62
6.7
149
8.1
61
6.8
151
8.3
61
6.9
151
7.9
61
7.0
150
8.1
62
Platform
Feature Not Available
8.5
402
8.2
462
|
Verified
8.5
428
|
Verified
8.6
480
8.7
460
7.7
409
7.8
425
|
Verified
Feature Not Available
8.1
407
|
Verified
8.1
438
Feature Not Available
Features
8.4
614
8.5
1298
8.4
590
7.7
1079
7.9
579
|
Verified
7.9
449
8.1
587
|
Verified
8.2
1239
|
Verified
8.5
631
|
Verified
8.7
1390
|
Verified
7.3
465
8.5
1315
|
Verified
7.6
522
8.9
1363
|
Verified
7.7
543
|
Verified
7.7
1068
|
Verified
7.2
529
|
Verified
8.2
1336
|
Verified
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Availability
Not enough data
8.3
123
Not enough data
8.7
123
Not enough data
7.3
113
Platform Additional Functionality
Not enough data
8.5
124
Not enough data
8.2
119
Not enough data
8.2
111
Not enough data
8.6
119
Not enough data
8.4
119
Lead Intelligence
8.3
514
|
Verified
Not enough data
8.3
512
|
Verified
Not enough data
8.2
536
|
Verified
Not enough data
8.0
497
|
Verified
Not enough data
8.9
530
|
Verified
Not enough data
Agentic AI - Lead Intelligence
7.3
91
Not enough data
Agentic AI - Lead Mining
7.1
68
Not enough data
6.9
69
Not enough data
Agentic AI - Marketing Account Intelligence
7.3
22
Not enough data
7.5
22
Not enough data
7.5
22
Not enough data
7.3
22
Not enough data
Lead Intelligence
7.9
102
Not enough data
8.2
140
Not enough data
Feature Not Available
Not enough data
Lead Management
8.5
145
Not enough data
Feature Not Available
Not enough data
8.3
144
Not enough data
Marketing Campaigns
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Data Availability - Marketing Account Intelligence
7.7
72
Not enough data
Data Accuracy - Marketing Account Intelligence
7.7
74
Not enough data
Categories
Categories
Shared Categories
Cognism and LinkedIn Sales Navigator are categorized as Sales Intelligence
Reviews
Reviewers' Company Size
Cognism
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
LinkedIn Sales Navigator
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
24.7%
Information Technology and Services
21.1%
Marketing and Advertising
6.7%
Financial Services
5.7%
Events Services
3.5%
Other
38.1%
Computer Software
26.6%
Information Technology and Services
20.0%
Marketing and Advertising
7.8%
Internet
6.0%
Financial Services
3.4%
Other
36.0%
Discussions
How much data do you have?
1 Comment
Official Response from Cognism
We have 400 Million Business-to-Business profiles that are updated in real-time via our AI.Read more
What integrations does Cognism have?
1 Comment
Official Response from Cognism
We have integrations with the following: Salesforce, HubSpot, Microsoft Dynamics, Pipedrive and Outreach.
We offer Native Applications in Salesforce and...Read more
Is Cognism's data GDPR compliant?
1 Comment
Official Response from Cognism
Yes, we are a registered member of the ICO and DMA. We have legal notes supporting our software, a Microsoft GDPR partner and able to action sourcing requests.Read more
What is LinkedIn Sales Navigator used for?
5 Comments
MR
To target the right set of accounts and generate leadsRead more
Can you explain how to utilize LinkedIn Sales Navigator's lead recommendation feature for targeted sales outreach?
4 Comments
AS
Specify the industries, job titles, company sizes, and locations that match your target audience.
By saving specific accounts and leads, Sales Navigator can...Read more
InMail Usage
3 Comments
DL
My understanding is that InMail is a way to reach out to someone who is 2 or 3 removed from you, that you cannot message directly. I've been contacted on...Read more
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