Compare CleverTap and Leanplum 
At a Glance
Market Segments
Mid-Market (52.7% of reviews)
Mid-Market (52.2% of reviews)
Entry-Level Pricing
$75.00 Per Month
sales@leanplum.com
CleverTap
Star Rating
(602)4.6 out of 5
Market Segments
Mid-Market (52.7% of reviews)
Entry-Level Pricing
$75.00 Per Month
Free Trial is available
Browse all 3 pricing plansLeanplum
Star Rating
(96)4.3 out of 5
Market Segments
Mid-Market (52.2% of reviews)
Entry-Level Pricing
sales@leanplum.com
Learn more about LeanplumSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Leanplum excels in its A/B Testing capabilities, with a score of 9.5, allowing for effective experimentation and optimization of campaigns. In contrast, CleverTap, while still strong, has a slightly lower score of 9.0 in this area, indicating that Leanplum may offer more robust features for users focused on testing.
- Reviewers mention that CleverTap shines in its user segmentation features, scoring 9.3 compared to Leanplum's 8.7. This suggests that CleverTap provides more advanced options for targeting specific user groups, which can enhance marketing effectiveness.
- G2 users highlight that CleverTap's ease of use is a significant advantage, with a score of 8.9, while Leanplum trails behind at 7.9. This difference indicates that users may find CleverTap's interface more intuitive and user-friendly, which is crucial for teams looking to implement marketing strategies quickly.
- Users on G2 report that Leanplum's email marketing features, particularly in building and personalizing emails, score highly at 9.0. However, CleverTap's overall email campaign management, with a score of 9.2, suggests it may offer a more comprehensive solution for users focused on email marketing.
- Reviewers say that CleverTap's quality of support is rated at 9.0, which is higher than Leanplum's 8.4. This indicates that users may experience better assistance and resources when using CleverTap, which can be a deciding factor for businesses needing reliable support.
- Users report that Leanplum's automated email responses score 8.8, showcasing its capabilities in email automation. However, CleverTap's overall performance in email campaigns, with a score of 9.2, suggests it may provide a more effective solution for users looking to enhance their email marketing strategies.
Featured Products
Sponsored
SeoSamba Marketing Operating System
(17)
Marketing Automation
Visit Website
Sponsored
Netcapz
(0)
Marketing Automation
Visit Website
Sponsored
Reaktion
(3)
Marketing Automation
Visit Website
Pricing
Entry-Level Pricing
CleverTap
Essentials
$75.00
Per Month
Get started with the fundamentals of engagement to drive meaningful customer interactions
- Craft Omni-Channel Experiences
- Curate Your Audience
- Experiment, Measure, and Optimize
Leanplum
Enterprise Plans
sales@leanplum.com
We customize plans for each of our enterprise customers, depending on their needs.
If you’re ready to learn about our enterprise plans, we’d love to explain how leading brands use Leanplum to build meaningful relationships with their customers.
Free Trial
CleverTap
Free Trial is available
Leanplum
No trial information availableRatings
Meets Requirements
8.8
502
8.3
73
Ease of Use
9.0
504
7.9
74
Ease of Setup
8.4
287
7.7
27
Ease of Admin
9.0
231
8.6
27
Quality of Support
9.0
494
8.4
74
Has the product been a good partner in doing business?
9.2
230
8.3
28
Product Direction (% positive)
9.5
486
7.8
64
Features by Category
Email Marketing
9.0
152
Not enough data
8.9
145
Not enough data
8.9
144
Not enough data
8.8
132
Not enough data
Online Marketing
8.1
112
Not enough data
8.8
139
Not enough data
9.1
146
Not enough data
9.1
138
Not enough data
8.2
115
Not enough data
Lead Management
8.9
124
Not enough data
8.6
123
Not enough data
9.2
154
Not enough data
8.3
107
Not enough data
8.6
121
Not enough data
8.6
132
Not enough data
8.6
124
Not enough data
8.7
121
Not enough data
Campaign Management
8.7
133
Not enough data
8.1
122
Not enough data
8.0
116
Not enough data
7.7
109
Not enough data
Social
Feature Not Available
Not enough data
7.8
115
Not enough data
7.8
120
Not enough data
7.6
113
Not enough data
8.0
120
Not enough data
Reporting & Analytics
9.0
148
Not enough data
8.4
136
Not enough data
8.4
133
Not enough data
8.5
127
Not enough data
7.3
108
Not enough data
Platform
8.7
138
Not enough data
8.7
120
Not enough data
9.2
136
Not enough data
8.3
106
Not enough data
8.5
112
Not enough data
8.7
126
Not enough data
8.5
105
Not enough data
Integration
8.7
141
Not enough data
8.5
133
Not enough data
8.2
121
Not enough data
User Identification
8.6
191
Not enough data
9.2
206
Not enough data
8.7
178
Not enough data
Tracking & Reporting
9.2
198
Not enough data
9.0
194
Not enough data
8.6
174
Not enough data
8.8
203
Not enough data
8.8
180
Not enough data
9.2
185
Not enough data
Metrics
9.2
158
Not enough data
9.1
88
Not enough data
9.1
150
Not enough data
9.1
135
Not enough data
9.2
155
Not enough data
Campaigns
9.1
227
8.9
40
9.4
240
8.9
41
9.0
228
8.8
35
9.3
244
8.7
41
9.3
228
8.6
41
Analytics
9.0
237
8.2
41
8.9
224
8.3
38
Optimization
9.0
226
8.4
38
9.1
233
8.0
39
9.0
222
8.3
37
8.8
205
7.9
30
Segmentation
9.5
69
Not enough data
9.6
66
Not enough data
Targeting
9.6
66
Not enough data
9.5
65
Not enough data
Triggered Content
9.5
58
Not enough data
9.5
64
Not enough data
9.5
65
Not enough data
Personalized Content
9.3
58
Not enough data
8.7
58
Not enough data
9.2
56
Not enough data
Platform Basics
8.7
152
Not enough data
8.7
146
Not enough data
8.9
141
Not enough data
8.8
129
Not enough data
8.8
126
Not enough data
WhatsApp Messaging - WhatsApp Marketing
9.0
18
Not enough data
8.9
20
Not enough data
8.3
19
Not enough data
9.0
20
Not enough data
8.5
20
Not enough data
8.7
20
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.6
18
Not enough data
8.8
19
Not enough data
8.6
17
Not enough data
8.9
19
Not enough data
Analysis
8.6
180
8.2
42
8.9
216
|
Verified
8.3
42
|
Verified
8.8
165
8.3
34
9.0
164
7.9
36
Campaigns
8.5
176
|
Verified
8.1
33
|
Verified
9.3
223
|
Verified
8.8
42
|
Verified
8.9
174
8.6
32
8.4
139
8.8
27
9.2
164
8.5
36
9.4
178
8.8
39
Engagement
8.7
153
8.8
27
Platform
8.8
187
8.6
41
8.9
184
|
Verified
8.3
31
|
Verified
8.7
160
8.8
33
Marketing Operations
8.5
204
|
Verified
Not enough data
8.8
233
|
Verified
Not enough data
8.8
239
|
Verified
Not enough data
9.1
224
|
Verified
Not enough data
8.2
87
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.9
246
|
Verified
Not enough data
8.7
249
|
Verified
Not enough data
8.7
225
|
Verified
Not enough data
8.8
218
|
Verified
Not enough data
8.6
209
|
Verified
Not enough data
8.6
162
|
Verified
Not enough data
Metrics
9.2
158
Not enough data
9.1
88
Not enough data
9.1
150
Not enough data
9.1
135
Not enough data
9.2
155
Not enough data
Variation Testing
9.2
121
8.6
37
8.6
99
7.6
29
9.0
101
8.5
38
9.0
115
8.4
34
9.0
31
8.5
36
9.1
105
8.4
22
Reporting
9.2
137
8.1
35
9.0
135
8.0
35
Personalization
9.0
121
8.4
33
9.2
119
8.8
31
9.3
103
8.8
28
Administration
8.8
129
7.8
30
8.8
44
8.3
32
8.9
135
8.2
35
9.2
139
8.6
32
Categories
Categories
Shared Categories
CleverTap and Leanplum are categorized as Push Notification, Mobile App Optimization, and Mobile Marketing
Unique Categories
CleverTap is categorized as Marketing Analytics, Mobile App Analytics, Marketing Automation, Personalization Engines, Customer Journey Mapping, and WhatsApp Marketing
Leanplum has no unique categories
Reviews
Reviewers' Company Size
CleverTap
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Leanplum
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
16.9%
Information Technology and Services
6.4%
Internet
5.7%
Retail
5.4%
Marketing and Advertising
5.4%
Other
60.3%
Internet
16.3%
Information Technology and Services
7.6%
Financial Services
7.6%
Computer Games
7.6%
Marketing and Advertising
6.5%
Other
54.3%
Most Helpful Reviews
CleverTap
Most Helpful Favorable Review
Sai Ganesh R.
Verified User in Marketing and Advertising
Clevertap offers detailed analytics about our user's journey on the app, its AI helps us boost our recommendation engine by recommending related content based on user's past interactions or choices. We majorly use Clevertap for sending out push...
Most Helpful Critical Review
Mayank P.
Verified User in Computer Software
1. Hidden fees, I was subscribed to a startup plan which they promise for free for a year but just because I was not part of their investor circle they gave me 7000 Rs. 2. It took us 1 month to figure out how to set up proper events and get meaningful...
Leanplum
Most Helpful Favorable Review
Verified User in Music
Leanplum is great for mobile app engagement. Unlike other tools that are more Email- or Web-centric, Leanplum is just built for mobile. While they do have a solid email offering, it's meant to be a complementary channel in a mobile-first multi-channel...
Most Helpful Critical Review
Verified User in Computer Software
First of all, I feel that Sales reps tricked us into buying the tool while promising aspects that do not exist and cannot be developed. After confronting this situation with proof - LeanPlum representatives were just sad but even did not say sorry. The...
Sai Ganesh R.
Verified User in Marketing and Advertising
Clevertap offers detailed analytics about our user's journey on the app, its AI helps us boost our recommendation engine by recommending related content based on user's past interactions or choices. We majorly use Clevertap for sending out push...
Verified User in Music
Leanplum is great for mobile app engagement. Unlike other tools that are more Email- or Web-centric, Leanplum is just built for mobile. While they do have a solid email offering, it's meant to be a complementary channel in a mobile-first multi-channel...
Mayank P.
Verified User in Computer Software
1. Hidden fees, I was subscribed to a startup plan which they promise for free for a year but just because I was not part of their investor circle they gave me 7000 Rs. 2. It took us 1 month to figure out how to set up proper events and get meaningful...
Verified User in Computer Software
First of all, I feel that Sales reps tricked us into buying the tool while promising aspects that do not exist and cannot be developed. After confronting this situation with proof - LeanPlum representatives were just sad but even did not say sorry. The...
Alternatives
Discussions
What is the best way for the gaming industry to leverage pre-login and post-login funnels.
4 comments
VF
Bitstarz Casino is the place to be for anyone looking for good payouts and a variety of different deposit options. Players can choose bitcoin, litecoin,...Read more
How do I track uninstallers? Is there a way to find out exactly about my uninstaller base?
2 comments
MB
You can check App uninstalled from the event under Find People (Segments) . You may have to switch on Uninstall Tracking from the Settings first.Read more
Which messaging channels does CleverTap support?
1 comment
Official Response from CleverTap
CleverTap helps you send personalized marketing messages to users across more than 9 marketing channels, including: email, SMS, push notifications, in-app...Read more
Leanplum has no more discussions with answers
Hunting for software insights?
With over 2.5 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
