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At a Glance
CleverTap
CleverTap
Star Rating
(599)4.6 out of 5
Market Segments
Mid-Market (53.0% of reviews)
Information
Entry-Level Pricing
$75.00 Per Month
Free Trial is available
Browse all 3 pricing plans
Leanplum
Leanplum
Star Rating
(96)4.3 out of 5
Market Segments
Mid-Market (52.2% of reviews)
Information
Entry-Level Pricing
sales@leanplum.com
Learn more about Leanplum
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Leanplum excels in its A/B Testing capabilities, scoring 9.5, which allows for effective experimentation with campaigns. In contrast, CleverTap, while still strong, scores slightly lower at 9.0, indicating that Leanplum may offer more robust options for optimizing marketing strategies.
  • Reviewers mention that CleverTap shines in its Ease of Use, with a score of 8.9 compared to Leanplum's 7.9. This suggests that CleverTap may provide a more intuitive interface, making it easier for teams to adopt and utilize the software effectively.
  • G2 users highlight CleverTap's superior Quality of Support, scoring 9.0, which indicates a more responsive and helpful customer service experience compared to Leanplum's score of 8.4. This could be a crucial factor for businesses that prioritize ongoing support.
  • Users on G2 note that Leanplum's Email Marketing features, particularly in Building and Personalizing Emails, score 9.0, showcasing its strength in crafting tailored email campaigns. CleverTap, while effective, does not match this level of personalization, which could impact user engagement.
  • Reviewers mention that CleverTap's Campaign Scheduling feature scores 9.4, outperforming Leanplum's 8.9. This suggests that CleverTap may offer more advanced scheduling options, allowing for better timing and execution of marketing campaigns.
  • Users say that Leanplum's User Segmentation feature scores 9.2, indicating a strong capability in targeting specific audiences. However, CleverTap's segmentation capabilities are rated even higher at 9.3, suggesting that it may provide more granular options for audience targeting.
Featured Products
Pricing
Entry-Level Pricing
CleverTap
Essentials
$75.00
Per Month
Browse all 3 pricing plans
Leanplum
Enterprise Plans
sales@leanplum.com
Learn more about Leanplum
Free Trial
CleverTap
Free Trial is available
Leanplum
No trial information available
Ratings
Meets Requirements
8.8
499
8.3
73
Ease of Use
9.0
501
7.9
74
Ease of Setup
8.5
284
7.7
27
Ease of Admin
9.0
230
8.6
27
Quality of Support
9.0
491
8.4
74
Has the product been a good partner in doing business?
9.3
229
8.3
28
Product Direction (% positive)
9.5
483
7.8
64
Features by Category
8.5
4,987
Not enough data
Email Marketing
9.0
150
Not enough data
8.9
143
Not enough data
8.9
142
Not enough data
8.8
130
Not enough data
Online Marketing
8.1
110
Not enough data
8.8
137
Not enough data
9.1
144
Not enough data
9.1
136
Not enough data
8.2
113
Not enough data
Lead Management
8.9
122
Not enough data
8.6
121
Not enough data
9.2
152
Not enough data
8.3
105
Not enough data
8.6
119
Not enough data
8.6
130
Not enough data
8.7
122
Not enough data
8.7
119
Not enough data
Campaign Management
8.7
131
Not enough data
8.1
120
Not enough data
8.0
114
Not enough data
7.7
107
Not enough data
Social
Feature Not Available
Not enough data
7.8
113
Not enough data
7.8
118
Not enough data
7.6
111
Not enough data
8.0
118
Not enough data
Reporting & Analytics
9.0
146
Not enough data
8.4
134
Not enough data
8.3
131
Not enough data
8.5
125
Not enough data
7.3
106
Not enough data
Platform
8.7
136
Not enough data
8.7
118
Not enough data
9.2
134
Not enough data
8.3
104
Not enough data
8.6
110
Not enough data
8.8
124
Not enough data
8.5
103
Not enough data
Integration
8.7
139
Not enough data
8.5
131
Not enough data
8.2
119
Not enough data
9.0
2,395
Not enough data
User Identification
8.6
191
Not enough data
9.2
206
Not enough data
8.7
178
Not enough data
Tracking & Reporting
9.2
198
Not enough data
9.0
194
Not enough data
8.6
174
Not enough data
8.8
203
Not enough data
8.8
180
Not enough data
9.2
185
Not enough data
Metrics
9.2
158
Not enough data
9.1
88
Not enough data
9.1
150
Not enough data
9.1
135
Not enough data
9.2
155
Not enough data
9.1
2,503
8.5
421
Campaigns
9.1
226
8.9
40
9.4
239
8.9
41
9.0
227
8.8
35
9.3
243
8.7
41
9.4
227
8.6
41
Analytics
9.0
236
8.2
41
8.9
223
8.3
38
Optimization
9.0
225
8.4
38
9.1
232
8.0
39
9.0
221
8.3
37
8.8
204
7.9
30
Personalization EnginesHide 10 FeaturesShow 10 Features
9.4
625
Not enough data
Segmentation
9.5
69
Not enough data
9.6
66
Not enough data
Targeting
9.6
66
Not enough data
9.5
65
Not enough data
Triggered Content
9.5
58
Not enough data
9.5
64
Not enough data
9.5
65
Not enough data
Personalized Content
9.3
58
Not enough data
8.7
58
Not enough data
9.2
56
Not enough data
Customer Journey MappingHide 5 FeaturesShow 5 Features
8.8
689
Not enough data
Platform Basics
8.7
151
Not enough data
8.7
145
Not enough data
8.9
140
Not enough data
8.8
128
Not enough data
8.8
125
Not enough data
8.8
180
Not enough data
WhatsApp Messaging - WhatsApp Marketing
8.9
17
Not enough data
8.9
19
Not enough data
8.4
18
Not enough data
9.0
19
Not enough data
8.6
19
Not enough data
8.7
19
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.7
17
Not enough data
8.8
18
Not enough data
8.6
16
Not enough data
8.9
18
Not enough data
8.9
2,449
8.5
495
Analysis
8.6
179
8.2
42
8.9
215
|
Verified
8.3
42
|
Verified
8.8
164
8.3
34
9.0
163
7.9
36
Campaigns
8.5
175
|
Verified
8.1
33
|
Verified
9.3
222
|
Verified
8.8
42
|
Verified
8.9
173
8.6
32
8.4
138
8.8
27
9.2
163
8.5
36
9.4
177
8.8
39
Engagement
8.7
152
8.8
27
Platform
8.9
186
8.6
41
8.9
183
|
Verified
8.3
31
|
Verified
8.7
159
8.8
33
8.7
2,296
Not enough data
Marketing Operations
8.5
204
|
Verified
Not enough data
8.8
233
|
Verified
Not enough data
8.8
239
|
Verified
Not enough data
9.1
224
|
Verified
Not enough data
8.2
87
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.9
246
|
Verified
Not enough data
8.7
249
|
Verified
Not enough data
8.7
225
|
Verified
Not enough data
8.8
218
|
Verified
Not enough data
8.6
209
|
Verified
Not enough data
8.6
162
|
Verified
Not enough data
9.1
686
Not enough data
Metrics
9.2
158
Not enough data
9.1
88
Not enough data
9.1
150
Not enough data
9.1
135
Not enough data
9.2
155
Not enough data
Mobile App OptimizationHide 15 FeaturesShow 15 Features
9.0
1,634
8.3
487
Variation Testing
9.2
121
8.6
37
8.6
99
7.6
29
9.0
101
8.5
38
9.0
115
8.4
34
9.0
31
8.5
36
9.1
105
8.4
22
Reporting
9.2
137
8.1
35
9.0
135
8.0
35
Personalization
9.0
121
8.4
33
9.2
119
8.8
31
9.3
103
8.8
28
Administration
8.8
129
7.8
30
8.8
44
8.3
32
8.9
135
8.2
35
9.2
139
8.6
32
Categories
Categories
Shared Categories
CleverTap
CleverTap
Leanplum
Leanplum
CleverTap and Leanplum are categorized as Push Notification, Mobile App Optimization, and Mobile Marketing
Unique Categories
Leanplum
Leanplum has no unique categories
Reviews
Reviewers' Company Size
CleverTap
CleverTap
Small-Business(50 or fewer emp.)
27.6%
Mid-Market(51-1000 emp.)
53.0%
Enterprise(> 1000 emp.)
19.4%
Leanplum
Leanplum
Small-Business(50 or fewer emp.)
31.5%
Mid-Market(51-1000 emp.)
52.2%
Enterprise(> 1000 emp.)
16.3%
Reviewers' Industry
CleverTap
CleverTap
Financial Services
16.8%
Information Technology and Services
6.4%
Internet
5.7%
Retail
5.4%
Marketing and Advertising
5.4%
Other
60.2%
Leanplum
Leanplum
Internet
16.3%
Information Technology and Services
7.6%
Financial Services
7.6%
Computer Games
7.6%
Marketing and Advertising
6.5%
Other
54.3%
Most Helpful Reviews
CleverTap
CleverTap
Most Helpful Favorable Review
Sai Ganesh R.
SR
Sai Ganesh R.
Verified User in Marketing and Advertising

Clevertap offers detailed analytics about our user's journey on the app, its AI helps us boost our recommendation engine by recommending related content based on user's past interactions or choices. We majorly use Clevertap for sending out push...

Most Helpful Critical Review
RZ
Renat Z.
Verified User in Leisure, Travel & Tourism

Even simple things do not work and support is a waste of time

Leanplum
Leanplum
Most Helpful Favorable Review
Verified User
G
Verified User in Music

Leanplum is great for mobile app engagement. Unlike other tools that are more Email- or Web-centric, Leanplum is just built for mobile. While they do have a solid email offering, it's meant to be a complementary channel in a mobile-first multi-channel...

Most Helpful Critical Review
Verified User
G
Verified User in Computer Software

First of all, I feel that Sales reps tricked us into buying the tool while promising aspects that do not exist and cannot be developed. After confronting this situation with proof - LeanPlum representatives were just sad but even did not say sorry. The...

Alternatives
CleverTap
CleverTap Alternatives
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Netcore Customer Engagement and Experience Platform
Add Netcore Customer Engagement and Experience Platform
MoEngage
MoEngage
Add MoEngage
WebEngage
WebEngage
Add WebEngage
Braze
Braze
Add Braze
Leanplum
Leanplum Alternatives
Braze
Braze
Add Braze
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Iterable
Add Iterable
OneSignal
OneSignal
Add OneSignal
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Airship
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Discussions
CleverTap
CleverTap Discussions
What is the best way for the gaming industry to leverage pre-login and post-login funnels.
4 comments
Vitto F.
VF
Bitstarz Casino is the place to be for anyone looking for good payouts and a variety of different deposit options. Players can choose bitcoin, litecoin,...Read more
How do I track uninstallers? Is there a way to find out exactly about my uninstaller base?
2 comments
Mridu B.
MB
You can check App uninstalled from the event under Find People (Segments) . You may have to switch on Uninstall Tracking from the Settings first.Read more
Which messaging channels does CleverTap support?
1 comment
Official Response from CleverTap
CleverTap helps you send personalized marketing messages to users across more than 9 marketing channels, including: email, SMS, push notifications, in-app...Read more
Leanplum
Leanplum Discussions
What is Leanplum used for?
2 comments
Adam B.
AB
Email marketing campaignsRead more
When was Leanplum founded?
2 comments
Andrew D.
AD
Monty the Mongoose crying
Leanplum has no more discussions with answers