Compare Brandwatch Social Media Management and Post Planner 
Featured Products
At a Glance
Market Segments
Mid-Market (39.6% of reviews)
Small-Business (93.9% of reviews)
Entry-Level Pricing
Contact Us
$5 per month (billed annually)
Brandwatch Social Media Management
Star Rating
(981)4.0 out of 5
Market Segments
Mid-Market (39.6% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Learn more about Brandwatch Social Media ManagementPost Planner
Star Rating
(51)3.9 out of 5
Market Segments
Small-Business (93.9% of reviews)
Pros & Cons
Entry-Level Pricing
$5 per month (billed annually)
Learn more about Post PlannerSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Brandwatch Social Media Management excels in content publishing, with users praising its seamless integration across multiple platforms. One user highlighted the fantastic scheduling feature that simplifies managing content timing and placement.
- Users say Post Planner stands out for its user-friendly interface, making it easy for newcomers to jump right in without needing extensive support. Reviewers appreciate how intuitive the platform is, describing navigation as a "walk in the park."
- According to verified reviews, Brandwatch Social Media Management offers superior quality of support, with a score of 8.6. Users have noted that the support team is responsive and helpful, enhancing their overall experience with the software.
- Reviewers mention that Post Planner shines in content calendar management, receiving high praise for its ability to organize and schedule posts effectively. Users have found this feature particularly beneficial for maintaining a consistent social media presence.
- G2 reviewers highlight that while Brandwatch Social Media Management has a higher overall satisfaction score, it faces challenges with ease of setup, scoring lower than Post Planner. Users have noted that the onboarding process could be more streamlined.
- Users report that Post Planner's affordability is a significant advantage, with a starting price of just $5 per month, making it an attractive option for small businesses. In contrast, Brandwatch requires potential users to contact them for pricing, which may deter some budget-conscious buyers.
Pricing
Entry-Level Pricing
Brandwatch Social Media Management
Full Suite
Contact Us
All-in-one social media management platform including everything you need to discover, attract and engage customers on social, across teams and regions. Perfect for larger teams collaborating on social.
- Manage all your social media channels in one place
- Collaborate on content creation with one social calendar, including both organic and paid posts
- Engage with your community in one centralized social CRM
Post Planner
$5
per month (billed annually)
- Discover amazing content and stop the guess work
- Get Started with Love
Free Trial
Brandwatch Social Media Management
No trial information availablePost Planner
No trial information availableRatings
Meets Requirements
8.0
838
8.0
42
Ease of Use
8.3
845
8.4
40
Ease of Setup
8.2
563
9.0
20
Ease of Admin
8.4
500
8.4
18
Quality of Support
8.6
793
7.6
38
Has the product been a good partner in doing business?
8.5
489
8.2
18
Product Direction (% positive)
8.4
827
6.7
39
Features by Category
Social Analytics
7.1(won by default)
355
Not enough data
7.4(won by default)
410
Not enough data
8.0(won by default)
438
Not enough data
6.8(won by default)
294
Not enough data
6.7(won by default)
296
Not enough data
6.9(won by default)
152
Not enough data
6.7(won by default)
158
Not enough data
Reports & Dashboards
7.4(won by default)
434
Not enough data
7.6(won by default)
431
Not enough data
8.1(won by default)
428
Not enough data
6.5(won by default)
143
Not enough data
Agentic AI - Social Media Analytics
4.8(won by default)
45
Not enough data
4.8(won by default)
43
Not enough data
4.7(won by default)
43
Not enough data
4.7(won by default)
44
Not enough data
4.9(won by default)
44
Not enough data
Content & Collaboration
8.4
288
9.3
15
7.4
266
8.9
14
7.5
260
7.9
13
7.9
271
9.2
11
8.1
277
8.5
13
7.6
210
8.3
13
Social Management
7.6
597
7.8
26
8.3
631
8.5
33
7.7
552
8.1
27
8.2
626
8.0
32
6.6
409
6.9
21
7.0
200
8.8
13
6.7
142
9.8
7
Agentic AI - Social Media Management
5.0
58
Not enough data
5.0
55
Not enough data
5.0
55
Not enough data
4.9
56
Not enough data
5.0
56
Not enough data
5.1
56
Not enough data
5.1
57
Not enough data
Monitoring & Listening
7.9
431
Not enough data
6.8
334
Not enough data
8.1
125
Not enough data
7.9
116
Not enough data
7.6
110
Not enough data
7.5
110
Not enough data
Agentic AI - Social Media Listening Tools
4.4
24
Not enough data
4.6
23
Not enough data
5.0
24
Not enough data
5.1
24
Not enough data
4.9
24
Not enough data
Data Management & Analysis
7.1
388
Not enough data
7.7
442
Not enough data
7.6
115
Not enough data
7.1
112
Not enough data
Categories
Categories
Shared Categories
Brandwatch Social Media Management and Post Planner are categorized as Social Media Management
Unique Categories
Brandwatch Social Media Management is categorized as Social Media Analytics, Social Media Listening Tools, and Social Media Suites
Post Planner has no unique categories
Reviews
Reviewers' Company Size
Brandwatch Social Media Management
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Post Planner
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
21.2%
Higher Education
5.3%
Automotive
4.1%
Non-Profit Organization Management
3.7%
Retail
3.3%
Other
62.4%
Marketing and Advertising
26.5%
Health, Wellness and Fitness
6.1%
Online Media
6.1%
Writing and Editing
4.1%
Broadcast Media
4.1%
Other
53.1%
Discussions
Does Falcon has been used by any of gambling operators?
7 Comments
EP
Hi Valentina! We do have a few gambling brands as customers and a few of them we're allowed to mention. Betsson https://www.betssonab.com/ in Sweden, they...Read more
How is Falcon implemented?
3 Comments
Official Response from Brandwatch Social Media Management
Falcon is a SaaS platform, all you need to do is log in, connect your channels and you're ready to use the platform. No software or complex installation is...Read more
What is Falcon io?
2 Comments
JK
A full social media platform containing components for content scheduling, analytics, advertising and even influencer research and outreach Read more
Post Planner has no discussions with answers
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