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Compare Brandwatch Consumer Intelligence and YouScan 
At a Glance
Market Segments
Enterprise (35.8% of reviews)
Small-Business (46.0% of reviews)
Entry-Level Pricing
No pricing available
Contact Us
Brandwatch Consumer Intelligence
Star Rating
(622)4.4 out of 5
Market Segments
Enterprise (35.8% of reviews)
Entry-Level Pricing
No pricing available
Learn more about Brandwatch Consumer IntelligenceYouScan
Star Rating
(191)4.7 out of 5
Market Segments
Small-Business (46.0% of reviews)
Entry-Level Pricing
Contact Us
Free Trial is available
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Brandwatch Consumer Intelligence excels in "Quality of Support" with a score of 8.6, while YouScan impresses with a remarkable 9.8, indicating that users find YouScan's support to be significantly more responsive and helpful.
- Reviewers mention that YouScan outperforms Brandwatch in "Sentiment Analysis" with a score of 9.3 compared to Brandwatch's 7.3, highlighting YouScan's advanced capabilities in understanding customer emotions and opinions.
- G2 users note that Brandwatch's "Ease of Setup" is rated at 7.9, which is lower than YouScan's 8.7, suggesting that users find YouScan easier to implement and integrate into their existing workflows.
- Users on G2 emphasize that YouScan's "Report Exporting" feature is rated at 9.3, surpassing Brandwatch's 8.1, indicating that users appreciate the flexibility and options available for exporting reports in YouScan.
- Reviewers say that Brandwatch's "Competitor Analysis" feature scores 8.5, while YouScan shines with a score of 9.1, suggesting that users find YouScan's tools for analyzing competitors more robust and insightful.
- Users report that YouScan's "Advanced Data Filtering" feature is rated at 9.1, compared to Brandwatch's 8.2, indicating that YouScan provides more powerful options for users to filter and analyze their data effectively.
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Pricing
Entry-Level Pricing
Brandwatch Consumer Intelligence
No pricing availableYouScan
UNLIMITED PLANS
Contact Us
Best for Brands and Agencies
- As many topics as you need
- Unlimited sampled mentions
- Data collection based on text queries, image contents (like brand logos), and attributes of social audiences
Free Trial
Brandwatch Consumer Intelligence
No trial information availableYouScan
Free Trial is available
Ratings
Meets Requirements
8.5
500
9.1
167
Ease of Use
8.2
502
8.9
171
Ease of Setup
7.9
309
8.8
104
Ease of Admin
8.3
293
9.0
75
Quality of Support
8.6
476
9.8
169
Has the product been a good partner in doing business?
8.8
290
9.4
72
Product Direction (% positive)
9.1
477
9.5
165
Features by Category
Social Analytics
8.5
213
9.1(won by 0.6)
100
7.6
200
8.4(won by 0.8)
91
7.7
208
8.9(won by 1.2)
89
6.7
128
8.1(won by 1.4)
72
6.9(won by default)
147
Feature Not Available
8.0
124
9.0(won by 1.0)
63
7.3
136
9.3(won by 2.0)
73
Reports & Dashboards
8.0
212
8.7(won by 0.7)
99
8.1
216
9.3(won by 1.2)
102
8.3
193
9.0(won by 0.7)
92
7.2
81
8.5(won by 1.3)
57
Media Channels
6.9
80
7.5
36
6.6
78
6.4
35
8.6
107
9.5
38
Geographic Coverage
7.8
93
9.1
37
8.2
98
9.1
37
8.3
92
8.8
36
Reporting
8.5
110
9.3
38
8.3
102
9.2
37
7.8
97
9.2
37
8.9
110
9.4
39
Generative AI
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Audiences
8.4
102
8.8
17
7.8
89
8.8
16
6.7
71
7.8
17
7.7
84
8.3
16
Data Analysis
7.8
78
9.0
17
8.9
104
8.9
16
8.7
100
9.3
17
8.8
100
9.2
17
Administration
7.3
62
8.5
17
6.8
58
7.4
17
8.3
88
9.6
17
Monitoring & Listening
8.5
321
9.2
103
7.6
301
8.9
106
8.7
151
9.5
95
8.6
149
9.4
96
8.6
152
9.1
94
8.4
144
9.1
92
Data Management & Analysis
7.1
323
8.7
106
8.2
316
9.0
105
8.1
123
8.8
88
8.3
138
9.1
88
Brand Signals
8.2
67
9.2
26
7.1
66
8.7
26
8.5
69
9.2
26
Brand Analytics
8.4
77
8.8
26
8.3
75
9.2
26
Lead Intelligence
8.8
72
Not enough data
8.3
64
Not enough data
7.9
61
Not enough data
Lead Management
8.4
62
Not enough data
7.5
52
Not enough data
7.9
53
Not enough data
Marketing Campaigns
7.6
54
Not enough data
6.9
43
Not enough data
7.6
50
Not enough data
7.7
48
Not enough data
8.3
57
Not enough data
Data Availability - Marketing Account Intelligence
Not enough data
Not enough data
Data Accuracy - Marketing Account Intelligence
Not enough data
Not enough data
Consumer Intelligence
Not enough data
9.2
35
Not enough data
9.3
35
Not enough data
9.0
35
Reporting
Not enough data
7.5
34
Not enough data
9.1
36
Not enough data
9.2
36
Media Monitoring
Not enough data
9.5
36
Not enough data
8.7
36
Not enough data
8.8
36
In-House Management
Not enough data
7.6
36
Not enough data
8.0
35
Generative AI
Not enough data
Feature Not Available
Categories
Categories
Shared Categories
Brandwatch Consumer Intelligence and YouScan are categorized as Audience Intelligence Platforms, Media Monitoring, Social Media Analytics, Social Media Listening Tools, and Brand Intelligence
Unique Categories
Brandwatch Consumer Intelligence is categorized as Marketing Account Intelligence
YouScan is categorized as Online Reputation Management
Reviews
Reviewers' Company Size
Brandwatch Consumer Intelligence
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
YouScan
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
30.9%
Public Relations and Communications
7.8%
Market Research
7.2%
Information Technology and Services
5.7%
Management Consulting
2.7%
Other
45.8%
Marketing and Advertising
24.1%
Public Relations and Communications
7.5%
Market Research
5.9%
Information Technology and Services
5.9%
Computer Software
4.8%
Other
51.9%
Most Helpful Reviews
Brandwatch Consumer Intelligence
Most Helpful Favorable Review
Benjamin D.
Verified User in Marketing and Advertising
As a strategist, the ability to "train" the tool to recognize sentiment and filter out spam makes Forsight an automatic leader in the social listening category. Another thing that Crimson Hexagon does well is present conversations in a very visually...
Most Helpful Critical Review
John C.
Verified User in Marketing and Advertising
data quality is often lacking, Blogs especially have ridiculous amounts of spam. Without paying for firehose Twitter data is incomplete on large topics, other tools such as Sysomos have this as standard. exporting large data sets is very difficult and...
YouScan
Most Helpful Favorable Review
Ginevra A.
Verified User in Retail
Ability to get data from TikTok. Ability to categorize and analyze images quickly to effectively inform creative and content planning. Good historical data. Easy to use.
Most Helpful Critical Review
Verified User in Market Research
The user interface is sometimes challenging and hard to build complex queries in
Benjamin D.
Verified User in Marketing and Advertising
As a strategist, the ability to "train" the tool to recognize sentiment and filter out spam makes Forsight an automatic leader in the social listening category. Another thing that Crimson Hexagon does well is present conversations in a very visually...
Ginevra A.
Verified User in Retail
Ability to get data from TikTok. Ability to categorize and analyze images quickly to effectively inform creative and content planning. Good historical data. Easy to use.
John C.
Verified User in Marketing and Advertising
data quality is often lacking, Blogs especially have ridiculous amounts of spam. Without paying for firehose Twitter data is incomplete on large topics, other tools such as Sysomos have this as standard. exporting large data sets is very difficult and...
Verified User in Market Research
The user interface is sometimes challenging and hard to build complex queries in
Alternatives
Discussions
What is the difference between a mention and a query that is referenced in the Brandwatch pricing?
4 comments
DV
a mention is a single tweet, comment, retweet and so in any site.
a query is a string of keywords that you can use to search for mentions.
In...Read more
Is there any possibility for Brandwatch to gather data from the number of likes?
3 comments
ZH
Thank you for your help it helped me a lot in solving my issue
https://thenewsaddicts.com/15-best-universities-in-europe/Read more
What is brandwatch used for?
2 comments
R
Brandwatch is primarily used for Social Listening & Analytics with the help of brand, competitors and industry specific keywords.Read more
What is YouScan used for?
1 comment
AO
YouScan is mostly used for social media listening, brand monitoring on social media, consumer insights and influencer discovery.Read more
YouScan has no more discussions with answers
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