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- Brandwatch Consumer Intelligence-vs-Konnect Insights
Compare Brandwatch Consumer Intelligence and Konnect Insights 
At a Glance
Market Segments
Enterprise (35.8% of reviews)
Mid-Market (52.9% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Brandwatch Consumer Intelligence
Star Rating
(622)4.4 out of 5
Market Segments
Enterprise (35.8% of reviews)
Entry-Level Pricing
No pricing available
Learn more about Brandwatch Consumer IntelligenceKonnect Insights
Star Rating
(17)4.3 out of 5
Market Segments
Mid-Market (52.9% of reviews)
Entry-Level Pricing
No pricing available
Learn more about Konnect InsightsSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Brandwatch Consumer Intelligence excels in Brand Monitoring with a score of 8.7, while Konnect Insights falls behind at 7.8. Reviewers mention that Brandwatch's comprehensive tracking capabilities provide deeper insights into brand sentiment and performance.
- Reviewers mention that Brandwatch's Keyword Tracking feature is highly rated at 8.6, significantly outperforming Konnect Insights' score of 6.7. Users say that Brandwatch offers more robust tools for tracking specific keywords across various media channels.
- G2 users highlight Brandwatch's superior Social Measurement capabilities, scoring 8.5 compared to Konnect Insights' 8.2. Users report that Brandwatch provides more detailed analytics and reporting options, making it easier to measure social media impact.
- Users on G2 indicate that Brandwatch's Market Insights feature is particularly strong, with a score of 8.8, while Konnect Insights scores 8.3. Reviewers mention that Brandwatch offers more actionable insights that help in strategic decision-making.
- Reviewers say that Brandwatch's Advanced Data Filtering feature is rated at 8.2, outperforming Konnect Insights' 6.9. Users report that Brandwatch allows for more granular data analysis, which is crucial for targeted marketing efforts.
- Users report that Brandwatch's Dashboards are highly customizable and score 8.9, while Konnect Insights' dashboards are rated lower at 8.0. Reviewers mention that the flexibility in Brandwatch's dashboard design enhances user experience and data visualization.
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Pricing
Entry-Level Pricing
Brandwatch Consumer Intelligence
No pricing availableKonnect Insights
No pricing availableFree Trial
Brandwatch Consumer Intelligence
No trial information availableKonnect Insights
Free Trial is available
Ratings
Meets Requirements
8.5
500
8.2
13
Ease of Use
8.2
502
8.1
13
Ease of Setup
7.9
309
8.5
11
Ease of Admin
8.3
293
8.3
10
Quality of Support
8.6
476
7.8
13
Has the product been a good partner in doing business?
8.8
290
8.3
10
Product Direction (% positive)
9.1
477
9.1
13
Features by Category
Social Analytics
8.5(won by default)
213
Not enough data
7.6(won by default)
200
Not enough data
7.7(won by default)
208
Not enough data
6.7(won by default)
128
Not enough data
6.9(won by default)
147
Not enough data
8.0(won by default)
124
Not enough data
7.3(won by default)
136
Not enough data
Reports & Dashboards
8.0(won by default)
212
Not enough data
8.1(won by default)
216
Not enough data
8.3(won by default)
193
Not enough data
7.2(won by default)
81
Not enough data
Media Channels
6.9
80
Not enough data
6.6
78
Not enough data
8.6
107
Not enough data
Geographic Coverage
7.8
93
Not enough data
8.2
98
Not enough data
8.3
92
Not enough data
Reporting
8.5
110
Not enough data
8.3
102
Not enough data
7.8
97
Not enough data
8.9
110
Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Audiences
8.4
102
Not enough data
7.8
89
Not enough data
6.7
71
Not enough data
7.7
84
Not enough data
Data Analysis
7.8
78
Not enough data
8.9
104
Not enough data
8.7
100
Not enough data
8.8
100
Not enough data
Administration
7.3
62
Not enough data
6.8
58
Not enough data
8.3
88
Not enough data
Monitoring & Listening
8.5
321
8.2
12
7.6
301
7.8
9
8.7
151
7.8
10
8.6
149
6.7
10
8.6
152
7.8
9
8.4
144
7.3
10
Data Management & Analysis
7.1
323
7.0
11
8.2
316
8.0
11
8.1
123
7.3
10
8.3
138
6.9
8
Brand Signals
8.2
67
Not enough data
7.1
66
Not enough data
8.5
69
Not enough data
Brand Analytics
8.4
77
Not enough data
8.3
75
Not enough data
Lead Intelligence
8.8
72
Not enough data
8.3
64
Not enough data
7.9
61
Not enough data
Lead Management
8.4
62
Not enough data
7.5
52
Not enough data
7.9
53
Not enough data
Marketing Campaigns
7.6
54
Not enough data
6.9
43
Not enough data
7.6
50
Not enough data
7.7
48
Not enough data
8.3
57
Not enough data
Data Availability - Marketing Account Intelligence
Not enough data
Not enough data
Data Accuracy - Marketing Account Intelligence
Not enough data
Not enough data
Categories
Categories
Shared Categories
Brandwatch Consumer Intelligence and Konnect Insights are categorized as Social Media Listening Tools
Unique Categories
Brandwatch Consumer Intelligence is categorized as Audience Intelligence Platforms, Marketing Account Intelligence, Media Monitoring, Social Media Analytics, and Brand Intelligence
Konnect Insights has no unique categories
Reviews
Reviewers' Company Size
Brandwatch Consumer Intelligence
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Konnect Insights
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
30.9%
Public Relations and Communications
7.8%
Market Research
7.2%
Information Technology and Services
5.7%
Management Consulting
2.7%
Other
45.8%
Financial Services
17.6%
Airlines/Aviation
17.6%
Online Media
11.8%
Marketing and Advertising
11.8%
Automotive
11.8%
Other
29.4%
Most Helpful Reviews
Brandwatch Consumer Intelligence
Most Helpful Favorable Review
Benjamin D.
Verified User in Marketing and Advertising
As a strategist, the ability to "train" the tool to recognize sentiment and filter out spam makes Forsight an automatic leader in the social listening category. Another thing that Crimson Hexagon does well is present conversations in a very visually...
Most Helpful Critical Review
John C.
Verified User in Marketing and Advertising
data quality is often lacking, Blogs especially have ridiculous amounts of spam. Without paying for firehose Twitter data is incomplete on large topics, other tools such as Sysomos have this as standard. exporting large data sets is very difficult and...
Konnect Insights
Most Helpful Favorable Review
Sumit K.
Verified User in Airlines/Aviation
We can maintain our brand image by responding to mentions, negative mentions, feedbacks and other comments as well.
Most Helpful Critical Review
Kunal M.
Verified User in Information Technology and Services
limitation on listening sources and lack of widgets in dashboards
Benjamin D.
Verified User in Marketing and Advertising
As a strategist, the ability to "train" the tool to recognize sentiment and filter out spam makes Forsight an automatic leader in the social listening category. Another thing that Crimson Hexagon does well is present conversations in a very visually...
Sumit K.
Verified User in Airlines/Aviation
We can maintain our brand image by responding to mentions, negative mentions, feedbacks and other comments as well.
John C.
Verified User in Marketing and Advertising
data quality is often lacking, Blogs especially have ridiculous amounts of spam. Without paying for firehose Twitter data is incomplete on large topics, other tools such as Sysomos have this as standard. exporting large data sets is very difficult and...
Kunal M.
Verified User in Information Technology and Services
limitation on listening sources and lack of widgets in dashboards
Alternatives
Discussions
What is the difference between a mention and a query that is referenced in the Brandwatch pricing?
4 comments
DV
a mention is a single tweet, comment, retweet and so in any site.
a query is a string of keywords that you can use to search for mentions.
In...Read more
Is there any possibility for Brandwatch to gather data from the number of likes?
3 comments
ZH
Thank you for your help it helped me a lot in solving my issue
https://thenewsaddicts.com/15-best-universities-in-europe/Read more
What is brandwatch used for?
2 comments
R
Brandwatch is primarily used for Social Listening & Analytics with the help of brand, competitors and industry specific keywords.Read more
Konnect Insights has no discussions with answers
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