Compare Amazon DSP and StackAdapt 
At a Glance
Market Segments
Mid-Market (61.1% of reviews)
Small-Business (63.3% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Amazon DSP
Star Rating
(18)4.4 out of 5
Market Segments
Mid-Market (61.1% of reviews)
Entry-Level Pricing
No pricing available
Learn more about Amazon DSPStackAdapt
Star Rating
(751)4.8 out of 5
Market Segments
Small-Business (63.3% of reviews)
Entry-Level Pricing
No pricing available
Learn more about StackAdaptSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that StackAdapt excels in Quality of Support with a score of 9.9, while Amazon DSP falls short at 8.1. Reviewers mention that StackAdapt's support team is responsive and knowledgeable, making it easier to resolve issues quickly.
- Reviewers mention that StackAdapt's Ease of Use is significantly higher at 9.1 compared to Amazon DSP's 7.8. Users on G2 appreciate StackAdapt's intuitive interface, which simplifies campaign management and setup.
- G2 users highlight StackAdapt's superior Campaign Optimization capabilities, scoring 9.0 versus Amazon DSP's 7.7. Users say that StackAdapt provides more actionable insights and automated suggestions for improving campaign performance.
- Users report that StackAdapt offers better Cross-Device Capabilities with a score of 9.2, while Amazon DSP lags at 7.3. Reviewers mention that StackAdapt effectively tracks user behavior across devices, enhancing targeting accuracy.
- Reviewers mention that StackAdapt's Targeting features are robust, scoring 9.4 compared to Amazon DSP's 8.7. Users say that StackAdapt provides advanced options for geo-targeting and contextual targeting, allowing for more precise audience engagement.
- Users on G2 report that StackAdapt's API / Integrations score of 8.7 outperforms Amazon DSP's 6.3. Reviewers mention that StackAdapt's API is user-friendly and integrates seamlessly with other marketing tools, enhancing overall workflow efficiency.
Pricing
Entry-Level Pricing
Amazon DSP
No pricing availableStackAdapt
No pricing availableFree Trial
Amazon DSP
No trial information availableStackAdapt
No trial information availableRatings
Meets Requirements
8.1
16
9.4
650
Ease of Use
7.8
17
9.1
638
Ease of Setup
8.3
7
9.2
509
Ease of Admin
8.3
7
9.2
490
Quality of Support
8.1
16
9.9
643
Has the product been a good partner in doing business?
7.6
7
9.8
501
Product Direction (% positive)
7.8
16
9.7
621
Features by Category
Channel Functionality
Not enough data
9.3
329
Platform Interoperability
Not enough data
8.8
204
Campaign Management
8.1
9
9.0
406
|
Verified
7.7
8
9.0
407
|
Verified
8.3
8
9.2
396
|
Verified
7.5
8
8.5
331
|
Verified
7.5
8
8.6
328
|
Verified
8.0
9
9.0
373
|
Verified
8.0
9
9.0
349
|
Verified
7.8
9
9.2
368
|
Verified
8.1
9
9.3
401
|
Verified
8.3
8
8.9
382
|
Verified
8.3
7
9.0
324
|
Verified
7.9
7
8.9
296
|
Verified
7.8
6
9.0
285
|
Verified
Targeting
8.7
10
9.4
411
|
Verified
8.0
9
9.3
395
|
Verified
8.2
10
9.3
396
|
Verified
8.0
10
9.3
389
|
Verified
Platform
6.3
10
8.7
322
|
Verified
8.1
9
8.7
379
|
Verified
8.1
9
9.2
377
7.8
10
9.4
397
|
Verified
7.2
10
9.2
333
|
Verified
7.5
10
8.9
340
|
Verified
7.0
10
8.9
331
|
Verified
7.5
8
9.0
289
|
Verified
8.1
8
8.7
333
|
Verified
Platform Interoperability
Not enough data
8.7
160
Video Functionality
Not enough data
9.2
330
Campaign Management
8.1
9
9.0
406
|
Verified
7.7
8
9.0
407
|
Verified
8.3
8
9.2
396
|
Verified
7.5
8
8.5
331
|
Verified
7.5
8
8.6
328
|
Verified
8.0
9
9.0
373
|
Verified
8.0
9
9.0
349
|
Verified
7.8
9
9.2
368
|
Verified
8.1
9
9.3
401
|
Verified
8.3
8
8.9
382
|
Verified
8.3
7
9.0
324
|
Verified
7.9
7
8.9
296
|
Verified
7.8
6
9.0
285
|
Verified
Targeting
8.7
10
9.4
411
|
Verified
8.0
9
9.3
395
|
Verified
8.2
10
9.3
396
|
Verified
8.0
10
9.3
389
|
Verified
Platform
6.3
10
8.7
322
|
Verified
8.1
9
8.7
379
|
Verified
8.1
9
9.2
377
7.8
10
9.4
397
|
Verified
7.2
10
9.2
333
|
Verified
7.5
10
8.9
340
|
Verified
7.0
10
8.9
331
|
Verified
7.5
8
9.0
289
|
Verified
8.1
8
8.7
333
|
Verified
Demand Side Platforms
8.0
5
9.4
178
Campaign Management
8.1
9
9.0
406
|
Verified
7.7
8
9.0
407
|
Verified
8.3
8
9.2
396
|
Verified
7.5
8
8.5
331
|
Verified
7.5
8
8.6
328
|
Verified
8.0
9
9.0
373
|
Verified
8.0
9
9.0
349
|
Verified
7.8
9
9.2
368
|
Verified
8.1
9
9.3
401
|
Verified
8.3
8
8.9
382
|
Verified
8.3
7
9.0
324
|
Verified
7.9
7
8.9
296
|
Verified
7.8
6
9.0
285
|
Verified
Targeting
8.7
10
9.4
411
|
Verified
8.0
9
9.3
395
|
Verified
8.2
10
9.3
396
|
Verified
8.0
10
9.3
389
|
Verified
Demand Side Platforms
7.6
9
9.0
315
|
Verified
7.8
10
8.9
305
|
Verified
7.3
10
9.2
314
|
Verified
Platform
6.3
10
8.7
322
|
Verified
8.1
9
8.7
379
|
Verified
8.1
9
9.2
377
7.8
10
9.4
397
|
Verified
7.2
10
9.2
333
|
Verified
7.5
10
8.9
340
|
Verified
7.0
10
8.9
331
|
Verified
7.5
8
9.0
289
|
Verified
8.1
8
8.7
333
|
Verified
Categories
Categories
Shared Categories
Amazon DSP and StackAdapt are categorized as Demand Side Platform (DSP)
Unique Categories
Amazon DSP has no unique categories
StackAdapt is categorized as Native Advertising, Video Advertising, Display Advertising, and Cross-Channel Advertising
Reviews
Reviewers' Company Size
Amazon DSP
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
StackAdapt
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
33.3%
Telecommunications
5.6%
Pharmaceuticals
5.6%
Luxury Goods & Jewelry
5.6%
E-Learning
5.6%
Other
44.4%
Marketing and Advertising
59.7%
Financial Services
2.6%
Online Media
2.3%
Health, Wellness and Fitness
2.3%
Computer Software
2.3%
Other
30.9%
Most Helpful Reviews
Amazon DSP
Most Helpful Favorable Review
Stephen N.
Verified User in Education Management
Amazon DSP provides a unique platform for providing more specific audiences for your Amazon ASINS and external websites to pull customers to Amazon from.
Most Helpful Critical Review
Ankit P.
Verified User in Dairy
Some potential considerations with Amazon DSP include its complexity for newcomers, a learning period required for optimal campaign performance, higher budget requirements, limited control over ad placements, and the competitive advertising environment....
StackAdapt
Most Helpful Favorable Review
Patrick G.
Verified User in Marketing and Advertising
There are many programmatic vendors—none of them provide the level of support that we've experienced with StackAdapt. They provide our agency with the best customer service, hands down. They help our team with training materials, office hours, and are...
Most Helpful Critical Review
Verified User in Marketing and Advertising
Their internal teams are a tad sloppy/make a lot of errors. The DSP is also only partially self-service - you need a lot of help from the reps to set up deals or unique audiences.
Stephen N.
Verified User in Education Management
Amazon DSP provides a unique platform for providing more specific audiences for your Amazon ASINS and external websites to pull customers to Amazon from.
Patrick G.
Verified User in Marketing and Advertising
There are many programmatic vendors—none of them provide the level of support that we've experienced with StackAdapt. They provide our agency with the best customer service, hands down. They help our team with training materials, office hours, and are...
Ankit P.
Verified User in Dairy
Some potential considerations with Amazon DSP include its complexity for newcomers, a learning period required for optimal campaign performance, higher budget requirements, limited control over ad placements, and the competitive advertising environment....
Verified User in Marketing and Advertising
Their internal teams are a tad sloppy/make a lot of errors. The DSP is also only partially self-service - you need a lot of help from the reps to set up deals or unique audiences.
Alternatives
Discussions
Amazon DSP has no discussions with answers
How is StackAdapt different from other DSPs?
1 comment
Official Response from StackAdapt
StackAdapt is not just an advertising platform, the software aims to solve brands’ biggest pain point – customer acquisition. In today’s saturated market,...Read more
Is the StackAdapt platform difficult to use?
1 comment
Official Response from StackAdapt
No. The StackAdapt platform is known for usability. In addition to its intuitive user experience, they have a sophisticated onboarding process where your...Read more
How does StackAdapt fight fraud?
1 comment
Official Response from StackAdapt
StackAdapt has four main methods of preventing ad fraud: 1) They block IP addresses of known server and web hosting providers that send non-human traffic; 2)...Read more
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