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Compare Affinity and Attio 
Featured Products
At a Glance
Market Segments
Small-Business (78.5% of reviews)
Small-Business (92.3% of reviews)
Entry-Level Pricing
No pricing available
Free 3 Seats Per Month
Affinity
Star Rating
(71)4.4 out of 5
Market Segments
Small-Business (78.5% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about AffinityAttio
Star Rating
(30)4.4 out of 5
Market Segments
Small-Business (92.3% of reviews)
Pros & Cons
Entry-Level Pricing
Free 3 Seats Per Month
Browse all 4 pricing plansAffinity vs Attio
When assessing the two solutions, reviewers found Attio easier to use, set up, and administer. Reviewers also preferred doing business with Attio overall.
- Affinity and Attio both meet the requirements of our reviewers at a comparable rate.
- When comparing quality of ongoing product support, reviewers felt that Affinity is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Attio over Affinity.
Pricing
Entry-Level Pricing
Affinity
No pricing availableAttio
Free
Free
3 Seats Per Month
For very small teams
- Real-time contact syncing
- Automatic data enrichment
- Up to 3 seats
Free Trial
Affinity
Free Trial is available
Attio
Free Trial is available
Ratings
Meets Requirements
8.4
51
8.4
25
Ease of Use
8.7
52
9.3
26
Ease of Setup
8.1
23
8.7
19
Ease of Admin
7.5
21
8.5
13
Quality of Support
8.7
51
8.5
25
Has the product been a good partner in doing business?
7.8
21
8.3
12
Product Direction (% positive)
9.0
49
9.1
26
Features by Category
Sales Force Automation
Not enough data
9.4
20
Not enough data
Feature Not Available
Not enough data
9.5
22
Not enough data
8.4
22
Not enough data
Feature Not Available
Not enough data
8.7
15
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Marketing Automation
Not enough data
7.3
15
Not enough data
Feature Not Available
Not enough data
9.0
19
Not enough data
Feature Not Available
Customer Support
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Reporting & Analytics
Not enough data
8.6
17
Not enough data
8.6
19
Not enough data
Feature Not Available
Mobile & Social
Not enough data
7.1
13
Not enough data
Feature Not Available
Not enough data
7.4
17
Platform
Not enough data
8.6
18
Not enough data
9.1
15
Not enough data
9.4
18
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.1
13
Not enough data
9.2
16
Not enough data
7.5
12
Integration
Not enough data
8.7
18
Not enough data
8.9
16
Not enough data
7.7
14
Generative AI
Not enough data
7.2
12
Agentic AI - CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Investment Management
7.0
15
Not enough data
6.4
15
Not enough data
7.3
17
Not enough data
3.5
12
Not enough data
Fund Management
8.8
18
Not enough data
7.9
13
Not enough data
5.3
11
Not enough data
Agentic AI - Venture Capital Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Deal Identification - Deal Sourcing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Market Intelligence - Deal Sourcing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Workflow & Customization - Deal Sourcing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content
7.8
6
Not enough data
Platform Additional Functionality
4.3
5
Not enough data
6.7
6
Not enough data
6.3
5
Not enough data
4.3
5
Not enough data
2.7
5
Not enough data
Platform Reporting and Analytics
6.7
6
Not enough data
6.0
5
Not enough data
Customer Support
6.3
5
Not enough data
7.3
5
Not enough data
7.2
6
Not enough data
6.9
6
Not enough data
Marketing Automation
5.0
5
Not enough data
7.5
6
Not enough data
5.0
5
Not enough data
Sales Force Automation
8.1
6
Not enough data
6.4
6
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Financial Services CRM
Not enough data
Not enough data
Categories
Categories
Shared Categories
Affinity and Attio share no categories
Reviews
Reviewers' Company Size
Affinity
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Attio
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Venture Capital & Private Equity
53.8%
Financial Services
12.3%
Computer Software
9.2%
Investment Management
3.1%
Investment Banking
3.1%
Other
18.5%
Venture Capital & Private Equity
15.4%
Information Technology and Services
15.4%
Computer Software
15.4%
Marketing and Advertising
7.7%
Investment Management
7.7%
Other
38.5%
Discussions
Affinity has no discussions with answers
Attio has no discussions with answers
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