Compare AddShoppers and Wunderkind 
At a Glance
Market Segments
Small-Business (64.0% of reviews)
Mid-Market (41.8% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
AddShoppers
Star Rating
(27)4.2 out of 5
Market Segments
Small-Business (64.0% of reviews)
Entry-Level Pricing
No pricing available
Learn more about AddShoppersWunderkind
Star Rating
(68)4.4 out of 5
Market Segments
Mid-Market (41.8% of reviews)
Entry-Level Pricing
No pricing available
Learn more about WunderkindSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that AddShoppers excels in "Display Functionality" with a score of 9.4, making it a strong choice for businesses focused on visual marketing strategies, while Wunderkind's score in this area is not available, indicating a potential gap in this feature.
- Reviewers mention that Wunderkind outperforms AddShoppers in "Quality of Support," scoring 9.0 compared to AddShoppers' 8.3, suggesting that users may find more reliable assistance and resources when using Wunderkind.
- G2 users highlight that AddShoppers has a robust "A/B Testing" feature with a score of 8.5, which is crucial for optimizing marketing campaigns, whereas Wunderkind's score in this area is not specified, potentially indicating less emphasis on this functionality.
- Users on G2 report that Wunderkind offers superior "Email and Mobile Preview" capabilities with a score of 7.8, compared to AddShoppers' 7.5, which may enhance the user experience for email marketing campaigns.
- Reviewers mention that AddShoppers has a strong "Bulk Editing" feature with a score of 8.6, allowing for efficient management of marketing campaigns, while Wunderkind does not provide a comparable score, suggesting a possible limitation in this area.
- Users say that Wunderkind shines in "Performance and Reliability," scoring 8.1, which is essential for ensuring consistent service delivery, while AddShoppers' score in this category is lower at 7.7, indicating potential reliability concerns.
Featured Products
Sponsored
Netcapz
(0)
Email Marketing
Visit Website
Sponsored
Croct
(27)
Email Marketing
Visit Website
Pricing
Entry-Level Pricing
AddShoppers
No pricing availableWunderkind
No pricing availableFree Trial
AddShoppers
No trial information availableWunderkind
No trial information availableRatings
Meets Requirements
7.9
23
8.7
62
Ease of Use
8.4
25
8.4
63
Ease of Setup
8.1
16
8.2
30
Ease of Admin
6.9
13
8.1
27
Quality of Support
8.3
23
9.0
63
Has the product been a good partner in doing business?
8.1
13
9.0
28
Product Direction (% positive)
8.1
24
8.9
65
Features by Category
Email Marketing
7.4
7
|
Verified
7.8
35
|
Verified
7.5
6
|
Verified
7.5
33
|
Verified
7.9
7
|
Verified
8.6
32
|
Verified
6.9
7
|
Verified
7.6
33
|
Verified
7.9
7
|
Verified
8.4
32
|
Verified
8.3
6
8.2
30
|
Verified
8.1
6
|
Verified
8.1
31
|
Verified
8.0
5
|
Verified
8.4
31
|
Verified
Not enough data
6.1
26
|
Verified
Reporting & Analytics
6.7
5
|
Verified
8.0
33
|
Verified
6.7
6
|
Verified
7.5
35
|
Verified
Platform
8.0
5
|
Verified
7.6
24
|
Verified
Not enough data
5.9
21
|
Verified
7.8
6
|
Verified
8.1
25
|
Verified
Generative AI
Feature Not Available
5.8
16
Feature Not Available
Feature Not Available
Integration
6.7
5
|
Verified
7.0
22
|
Verified
Not enough data
7.1
25
|
Verified
Not enough data
7.2
24
|
Verified
6.7
5
|
Verified
6.9
21
|
Verified
Not enough data
5.0
20
|
Verified
Not enough data
7.9
26
|
Verified
Channel Functionality
Not enough data
9.4
6
Platform Interoperability
Not enough data
Not enough data
Campaign Management
Not enough data
Not enough data
Not enough data
8.0
5
Not enough data
8.6
6
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.7
5
Not enough data
Not enough data
Not enough data
8.3
5
Not enough data
8.7
5
Not enough data
8.3
5
Not enough data
9.3
5
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
Not enough data
8.3
5
Not enough data
7.7
5
Not enough data
8.3
5
Not enough data
9.0
5
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.0
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Visitor Behavior
Not enough data
8.0
10
8.7
5
|
Verified
8.5
11
Feature Not Available
7.2
10
Templates
Not enough data
6.5
9
Not enough data
8.0
10
Feature Not Available
8.2
10
Personalization
Not enough data
8.0
11
Not enough data
8.5
11
9.3
5
|
Verified
9.1
11
Feature Not Available
6.9
8
Not enough data
6.5
9
Not enough data
6.7
10
Not enough data
9.3
10
Not enough data
8.5
10
Multichannel
Feature Not Available
8.2
10
8.3
5
|
Verified
8.5
12
Not enough data
7.3
10
Administration
Not enough data
8.0
9
Not enough data
7.4
11
Not enough data
7.4
9
Not enough data
7.6
11
Segmentation
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Triggered Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalized Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Retargeting
Not enough data
8.5
10
Not enough data
7.5
10
Not enough data
8.2
10
Not enough data
7.0
10
Not enough data
6.8
10
Not enough data
6.7
10
Not enough data
7.5
10
Text Messaging
Not enough data
8.2
14
Not enough data
4.0
8
Not enough data
7.6
15
Not enough data
6.0
14
Not enough data
7.1
14
Not enough data
7.3
15
Not enough data
7.5
14
Not enough data
Feature Not Available
SMS Platform
Not enough data
7.2
15
Not enough data
8.6
14
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
14
Not enough data
8.2
10
Platform Interoperability
Not enough data
Not enough data
Mobile Functionality
Not enough data
Not enough data
Campaign Management
Not enough data
Not enough data
Not enough data
8.0
5
Not enough data
8.6
6
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.7
5
Not enough data
Not enough data
Not enough data
8.3
5
Not enough data
8.7
5
Not enough data
8.3
5
Not enough data
9.3
5
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
Not enough data
8.3
5
Not enough data
7.7
5
Not enough data
8.3
5
Not enough data
9.0
5
Mobile
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.0
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Platform Interoperability
Not enough data
Not enough data
Video Functionality
Not enough data
Not enough data
Campaign Management
Not enough data
Not enough data
Not enough data
8.0
5
Not enough data
8.6
6
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.7
5
Not enough data
Not enough data
Not enough data
8.3
5
Not enough data
8.7
5
Not enough data
8.3
5
Not enough data
9.3
5
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
Not enough data
8.3
5
Not enough data
7.7
5
Not enough data
8.3
5
Not enough data
9.0
5
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.0
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Categories
Categories
Shared Categories
AddShoppers and Wunderkind are categorized as Personalization, Personalization Engines, E-Commerce Personalization, Identity Resolution, and Email Marketing
Unique Categories
AddShoppers is categorized as Visitor Identification
Wunderkind is categorized as Mobile Advertising, Display Advertising, Video Advertising, Retargeting, and SMS Marketing
Reviews
Reviewers' Company Size
AddShoppers
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Wunderkind
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
20.0%
Consumer Goods
20.0%
Sporting Goods
12.0%
Marketing and Advertising
8.0%
Health, Wellness and Fitness
8.0%
Other
32.0%
Apparel & Fashion
25.4%
Retail
20.9%
Consumer Goods
9.0%
Automotive
6.0%
Marketing and Advertising
4.5%
Other
34.3%
Most Helpful Reviews
AddShoppers
Most Helpful Favorable Review
Joe M.
Verified User in Retail
The product is on point, and delivers everything they say it will. The team is hyper-responsive, and they are genuine people who have a sincere interest in your success. Twice now, I've been composing an email to my internal team and accidentally included...
Most Helpful Critical Review
Lynn P.
Verified User in Consumer Goods
The set up is expensive. They promised (guaranteed) we would recoup that within a few months which has been far from the case. There have been numerous issues with the email formats, pixel integration, billing and more.
Wunderkind
Most Helpful Favorable Review
Peter Z.
Verified User in Consumer Goods
Wunderkind has been one of our best-converting channels since we started with them. Their staff is accommodating and proactive, always coming up with new ideas.
Most Helpful Critical Review
Verified User in Apparel & Fashion
We've experienced ongoing issues with account support, which is frustrating because this is a full service platform and the support should be top notch. While Wunderkind has been receptive to this feedback and given us new CSMs, it's disappointing that this...
Joe M.
Verified User in Retail
The product is on point, and delivers everything they say it will. The team is hyper-responsive, and they are genuine people who have a sincere interest in your success. Twice now, I've been composing an email to my internal team and accidentally included...
Peter Z.
Verified User in Consumer Goods
Wunderkind has been one of our best-converting channels since we started with them. Their staff is accommodating and proactive, always coming up with new ideas.
Lynn P.
Verified User in Consumer Goods
The set up is expensive. They promised (guaranteed) we would recoup that within a few months which has been far from the case. There have been numerous issues with the email formats, pixel integration, billing and more.
Verified User in Apparel & Fashion
We've experienced ongoing issues with account support, which is frustrating because this is a full service platform and the support should be top notch. While Wunderkind has been receptive to this feedback and given us new CSMs, it's disappointing that this...
Discussions
AddShoppers has no discussions with answers
Wunderkind has no discussions with answers
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