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Best Supply Side Platforms (SSP) for Medium-Sized Businesses

Yukta Rustagi
YR
Researched and written by Yukta Rustagi

Products classified in the overall Supply Side Platform (SSP) category are similar in many regards and help companies of all sizes solve their business problems. However, medium-sized business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Medium-Sized Business Supply Side Platform (SSP) to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Medium-Sized Business Supply Side Platform (SSP) category.

In addition to qualifying for inclusion in the Supply Side Platforms (SSP) category, to qualify for inclusion in the Medium-Sized Business Supply Side Platforms (SSP) category, a product must have at least 10 reviews left by a reviewer from a medium-sized business.

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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4 Listings in Supply Side Platform (SSP) Available
(221)4.2 out of 5
2nd Easiest To Use in Supply Side Platform (SSP) software
View top Consulting Services for Google Ad Manager
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  • Overview
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  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Seller Details
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(88)4.5 out of 5
1st Easiest To Use in Supply Side Platform (SSP) software
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  • Overview
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  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Sharethrough is an omnichannel supply side platform underpinned by advanced RTB tech and enhanced ad experiences that are proprietary to Sharethrough. Sharethrough aims to bring human-centric technol

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Entertainment
    Market Segment
    • 44% Mid-Market
    • 28% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Sharethrough Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    1
    Helpful
    1
    Team Helpfulness
    1
    Cons
    This product has not yet received any negative sentiments.
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Sharethrough features and usability ratings that predict user satisfaction
    9.1
    SSP Functionality
    Average: 8.3
    9.2
    Impression Targeting
    Average: 8.3
    8.6
    Ease of Admin
    Average: 8.5
    8.7
    Bid Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2008
    HQ Location
    Montreal, Quebec
    Twitter
    @sharethrough
    5,214 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    157 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Sharethrough is an omnichannel supply side platform underpinned by advanced RTB tech and enhanced ad experiences that are proprietary to Sharethrough. Sharethrough aims to bring human-centric technol

Users
No information available
Industries
  • Marketing and Advertising
  • Entertainment
Market Segment
  • 44% Mid-Market
  • 28% Small-Business
Sharethrough Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
1
Helpful
1
Team Helpfulness
1
Cons
This product has not yet received any negative sentiments.
Sharethrough features and usability ratings that predict user satisfaction
9.1
SSP Functionality
Average: 8.3
9.2
Impression Targeting
Average: 8.3
8.6
Ease of Admin
Average: 8.5
8.7
Bid Reporting
Average: 8.2
Seller Details
Year Founded
2008
HQ Location
Montreal, Quebec
Twitter
@sharethrough
5,214 Twitter followers
LinkedIn® Page
www.linkedin.com
157 employees on LinkedIn®

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  • Overview
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  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Automatad is a digital media products co, that provides a suite of programmatic monetization solutions that drives efficiency and superior monetization at scale. Using our platform digital publishers

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 57% Small-Business
    • 33% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Automatad features and usability ratings that predict user satisfaction
    9.5
    SSP Functionality
    Average: 8.3
    9.2
    Impression Targeting
    Average: 8.3
    8.7
    Ease of Admin
    Average: 8.5
    9.5
    Bid Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2013
    HQ Location
    New York, US
    Twitter
    @AutomatadX
    297 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    10 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Automatad is a digital media products co, that provides a suite of programmatic monetization solutions that drives efficiency and superior monetization at scale. Using our platform digital publishers

Users
No information available
Industries
No information available
Market Segment
  • 57% Small-Business
  • 33% Mid-Market
Automatad features and usability ratings that predict user satisfaction
9.5
SSP Functionality
Average: 8.3
9.2
Impression Targeting
Average: 8.3
8.7
Ease of Admin
Average: 8.5
9.5
Bid Reporting
Average: 8.2
Seller Details
Year Founded
2013
HQ Location
New York, US
Twitter
@AutomatadX
297 Twitter followers
LinkedIn® Page
www.linkedin.com
10 employees on LinkedIn®
(124)4.3 out of 5
3rd Easiest To Use in Supply Side Platform (SSP) software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    33Across makes the programmatic advertising ecosystem work without cookies, across supply-side platforms, demand-side platforms, publishers, data companies, agencies, and everything in between. Leadin

    Users
    No information available
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 59% Small-Business
    • 31% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • 33Across features and usability ratings that predict user satisfaction
    8.2
    SSP Functionality
    Average: 8.3
    8.3
    Impression Targeting
    Average: 8.3
    7.8
    Ease of Admin
    Average: 8.5
    8.1
    Bid Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    33Across
    Year Founded
    2007
    HQ Location
    NY, US
    Twitter
    @33Across
    1,247 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    62 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

33Across makes the programmatic advertising ecosystem work without cookies, across supply-side platforms, demand-side platforms, publishers, data companies, agencies, and everything in between. Leadin

Users
No information available
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 59% Small-Business
  • 31% Mid-Market
33Across features and usability ratings that predict user satisfaction
8.2
SSP Functionality
Average: 8.3
8.3
Impression Targeting
Average: 8.3
7.8
Ease of Admin
Average: 8.5
8.1
Bid Reporting
Average: 8.2
Seller Details
Seller
33Across
Year Founded
2007
HQ Location
NY, US
Twitter
@33Across
1,247 Twitter followers
LinkedIn® Page
www.linkedin.com
62 employees on LinkedIn®