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Best Software Asset Management (SAM) Tools

Tian Lin
TL
Researched and written by Tian Lin

Software asset management (SAM) tools are used to document and manage the software licenses used by a business. Traditionally used to track local, on-premises software licenses, many SAM tools have broadened their scope to include tracking SaaS assets as well. Companies use SAM software for various reasons, including cost tracking, contract management and compliance, and license management solutions, making them prime tools for internal asset and user access managers.

SAM tools share similarities with a few solutions that also manage and track technology assets, including IT asset management software, which also covers physical assets and SaaS operations management software, which focuses particularly on as-a-service software management.

To qualify for inclusion in the Software Asset Management category, a product must:

Provide tools to build a software inventory
Track local, on-premises software solutions; many track as-a-service software solutions, as well
Document software licenses and deployments to determine license compliance position
Provide compliance management capabilities for software programs

Best Software Asset Management (SAM) Tools At A Glance

Best for Mid-Market:
Highest User Satisfaction:
Best Free Software:
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Highest User Satisfaction:
Best Free Software:

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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55 Listings in Software Asset Management Tools Available
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Cloud Asset Inventory A metadata inventory service that allows you to view, monitor, and analyze all your Google Cloud and Anthos assets across projects and services.

    Users
    No information available
    Industries
    • Computer Software
    Market Segment
    • 44% Mid-Market
    • 39% Small-Business
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Google Cloud Asset Inventory features and usability ratings that predict user satisfaction
    7.6
    Automated end user license provisioning
    Average: 8.7
    8.0
    Customized alerts
    Average: 8.7
    7.7
    Approved app catalogue
    Average: 8.4
    8.6
    Ease of Use
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Google
    Year Founded
    1998
    HQ Location
    Mountain View, CA
    Twitter
    @google
    32,520,271 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    301,875 employees on LinkedIn®
    Ownership
    NASDAQ:GOOG
Product Description
How are these determined?Information
This description is provided by the seller.

Cloud Asset Inventory A metadata inventory service that allows you to view, monitor, and analyze all your Google Cloud and Anthos assets across projects and services.

Users
No information available
Industries
  • Computer Software
Market Segment
  • 44% Mid-Market
  • 39% Small-Business
Google Cloud Asset Inventory features and usability ratings that predict user satisfaction
7.6
Automated end user license provisioning
Average: 8.7
8.0
Customized alerts
Average: 8.7
7.7
Approved app catalogue
Average: 8.4
8.6
Ease of Use
Average: 9.0
Seller Details
Seller
Google
Year Founded
1998
HQ Location
Mountain View, CA
Twitter
@google
32,520,271 Twitter followers
LinkedIn® Page
www.linkedin.com
301,875 employees on LinkedIn®
Ownership
NASDAQ:GOOG
(46)4.5 out of 5
5th Easiest To Use in Software Asset Management Tools software
View top Consulting Services for USU (formerly Aspera)
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Enterprise customers and over 50 Global Fortune 500 companies use the USU Software Asset Management solution (formerly Aspera) to rightsize their software portfolios, assess audit risk, and find milli

    Users
    No information available
    Industries
    • Consumer Services
    • Computer Software
    Market Segment
    • 61% Enterprise
    • 24% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • USU is a customizable software that facilitates report generation, asset management, and integrates with various apps.
    • Reviewers like the software's feature-rich nature, its ability to automate tasks, its strong agentless scanning capability, and its usefulness in tracking asset lifecycles and showing license compliance.
    • Reviewers experienced issues with the software's GUI needing modernization, the need for manual cleanup of obsolete data, the software's reliance on MYSQL, limited customization options, and difficulties with sorting and filtering features.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • USU (formerly Aspera) Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    8
    Product Quality
    7
    Asset Management
    5
    Customer Support
    3
    Customizability
    3
    Cons
    Learning Curve
    3
    Missing Features
    2
    Poor Interface Design
    2
    Software Bugs
    2
    Complex Configuration
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • USU (formerly Aspera) features and usability ratings that predict user satisfaction
    8.2
    Automated end user license provisioning
    Average: 8.7
    8.2
    Customized alerts
    Average: 8.7
    8.8
    Approved app catalogue
    Average: 8.4
    8.2
    Ease of Use
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2000
    HQ Location
    Möglingen, DE
    Twitter
    @USUSolutions
    4,216 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    206 employees on LinkedIn®
    Ownership
    ETR: OSP2
Product Description
How are these determined?Information
This description is provided by the seller.

Enterprise customers and over 50 Global Fortune 500 companies use the USU Software Asset Management solution (formerly Aspera) to rightsize their software portfolios, assess audit risk, and find milli

Users
No information available
Industries
  • Consumer Services
  • Computer Software
Market Segment
  • 61% Enterprise
  • 24% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • USU is a customizable software that facilitates report generation, asset management, and integrates with various apps.
  • Reviewers like the software's feature-rich nature, its ability to automate tasks, its strong agentless scanning capability, and its usefulness in tracking asset lifecycles and showing license compliance.
  • Reviewers experienced issues with the software's GUI needing modernization, the need for manual cleanup of obsolete data, the software's reliance on MYSQL, limited customization options, and difficulties with sorting and filtering features.
USU (formerly Aspera) Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
8
Product Quality
7
Asset Management
5
Customer Support
3
Customizability
3
Cons
Learning Curve
3
Missing Features
2
Poor Interface Design
2
Software Bugs
2
Complex Configuration
1
USU (formerly Aspera) features and usability ratings that predict user satisfaction
8.2
Automated end user license provisioning
Average: 8.7
8.2
Customized alerts
Average: 8.7
8.8
Approved app catalogue
Average: 8.4
8.2
Ease of Use
Average: 9.0
Seller Details
Year Founded
2000
HQ Location
Möglingen, DE
Twitter
@USUSolutions
4,216 Twitter followers
LinkedIn® Page
www.linkedin.com
206 employees on LinkedIn®
Ownership
ETR: OSP2

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(164)4.6 out of 5
Optimized for quick response
3rd Easiest To Use in Software Asset Management Tools software
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Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Zluri is a next-gen Identity Governance and Administration (IGA) platform that enables IT and security teams to discover identities and applications, streamline access management, and automate access

    Users
    • IT Manager
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 65% Mid-Market
    • 22% Enterprise
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Zluri is a software management application that allows for automation, user management, and cost optimization.
    • Reviewers like the intuitive user interface, the ability to easily create customizable reports, and the helpful optimization data that aids in discerning where money can be saved.
    • Users reported that the setup process can be time-consuming, there are limitations with certain software, and the need for a Chrome browser profile for the Zluri browser agent to capture data is a limitation.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Zluri Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    30
    Customer Support
    29
    Onboarding
    22
    Features
    21
    Application Integration
    18
    Cons
    Integration Issues
    16
    Limited Integrations
    15
    Insufficient Information
    9
    Missing Features
    9
    Limited Integration
    8
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Zluri features and usability ratings that predict user satisfaction
    9.1
    Automated end user license provisioning
    Average: 8.7
    9.3
    Customized alerts
    Average: 8.7
    9.2
    Approved app catalogue
    Average: 8.4
    8.9
    Ease of Use
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Zluri
    Company Website
    Year Founded
    2020
    HQ Location
    San Franscisco, California
    Twitter
    @zluri_hq
    222 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    285 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Zluri is a next-gen Identity Governance and Administration (IGA) platform that enables IT and security teams to discover identities and applications, streamline access management, and automate access

Users
  • IT Manager
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 65% Mid-Market
  • 22% Enterprise
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Zluri is a software management application that allows for automation, user management, and cost optimization.
  • Reviewers like the intuitive user interface, the ability to easily create customizable reports, and the helpful optimization data that aids in discerning where money can be saved.
  • Users reported that the setup process can be time-consuming, there are limitations with certain software, and the need for a Chrome browser profile for the Zluri browser agent to capture data is a limitation.
Zluri Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
30
Customer Support
29
Onboarding
22
Features
21
Application Integration
18
Cons
Integration Issues
16
Limited Integrations
15
Insufficient Information
9
Missing Features
9
Limited Integration
8
Zluri features and usability ratings that predict user satisfaction
9.1
Automated end user license provisioning
Average: 8.7
9.3
Customized alerts
Average: 8.7
9.2
Approved app catalogue
Average: 8.4
8.9
Ease of Use
Average: 9.0
Seller Details
Seller
Zluri
Company Website
Year Founded
2020
HQ Location
San Franscisco, California
Twitter
@zluri_hq
222 Twitter followers
LinkedIn® Page
www.linkedin.com
285 employees on LinkedIn®
(67)4.4 out of 5
4th Easiest To Use in Software Asset Management Tools software
View top Consulting Services for ServiceNow Software Asset Management
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Track and manage software licenses across the enterprise from a unified platform. Reduce costs, stay compliant, and align use to business need. SAM runs on the Now Platform®, a single system of action

    Users
    No information available
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 60% Enterprise
    • 22% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • ServiceNow Software Asset Management features and usability ratings that predict user satisfaction
    7.8
    Automated end user license provisioning
    Average: 8.7
    8.3
    Customized alerts
    Average: 8.7
    8.3
    Approved app catalogue
    Average: 8.4
    8.8
    Ease of Use
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2004
    HQ Location
    Santa Clara, CA
    Twitter
    @servicenow
    50,962 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    29,567 employees on LinkedIn®
    Ownership
    NYSE:NOW
Product Description
How are these determined?Information
This description is provided by the seller.

Track and manage software licenses across the enterprise from a unified platform. Reduce costs, stay compliant, and align use to business need. SAM runs on the Now Platform®, a single system of action

Users
No information available
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 60% Enterprise
  • 22% Mid-Market
ServiceNow Software Asset Management features and usability ratings that predict user satisfaction
7.8
Automated end user license provisioning
Average: 8.7
8.3
Customized alerts
Average: 8.7
8.3
Approved app catalogue
Average: 8.4
8.8
Ease of Use
Average: 9.0
Seller Details
Year Founded
2004
HQ Location
Santa Clara, CA
Twitter
@servicenow
50,962 Twitter followers
LinkedIn® Page
www.linkedin.com
29,567 employees on LinkedIn®
Ownership
NYSE:NOW
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Volume licensing programs and agreements will evolve as we improve your purchase experience, starting with the Microsoft Customer Agreement.

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 40% Small-Business
    • 20% Enterprise
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Microsoft Volume Licensing features and usability ratings that predict user satisfaction
    9.4
    Automated end user license provisioning
    Average: 8.7
    8.3
    Customized alerts
    Average: 8.7
    9.2
    Approved app catalogue
    Average: 8.4
    8.5
    Ease of Use
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Microsoft
    Year Founded
    1975
    HQ Location
    Redmond, Washington
    Twitter
    @microsoft
    14,031,499 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    238,990 employees on LinkedIn®
    Ownership
    MSFT
Product Description
How are these determined?Information
This description is provided by the seller.

Volume licensing programs and agreements will evolve as we improve your purchase experience, starting with the Microsoft Customer Agreement.

Users
No information available
Industries
No information available
Market Segment
  • 40% Small-Business
  • 20% Enterprise
Microsoft Volume Licensing features and usability ratings that predict user satisfaction
9.4
Automated end user license provisioning
Average: 8.7
8.3
Customized alerts
Average: 8.7
9.2
Approved app catalogue
Average: 8.4
8.5
Ease of Use
Average: 9.0
Seller Details
Seller
Microsoft
Year Founded
1975
HQ Location
Redmond, Washington
Twitter
@microsoft
14,031,499 Twitter followers
LinkedIn® Page
www.linkedin.com
238,990 employees on LinkedIn®
Ownership
MSFT
(21)4.6 out of 5
View top Consulting Services for Licenseware
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Entry Level Price:$0.50
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Licenseware connects with any IT data source (drag and drop or API) and applies complex SAM logic and context, allowing for rapid answers regarding your software licensing, compliance and cost optimi

    Users
    No information available
    Industries
    • Computer Software
    • Consulting
    Market Segment
    • 43% Small-Business
    • 33% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Licenseware features and usability ratings that predict user satisfaction
    7.6
    Automated end user license provisioning
    Average: 8.7
    8.1
    Customized alerts
    Average: 8.7
    8.0
    Approved app catalogue
    Average: 8.4
    8.6
    Ease of Use
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2020
    HQ Location
    Bucharest
    Twitter
    @licenseware
    20 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    13 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Licenseware connects with any IT data source (drag and drop or API) and applies complex SAM logic and context, allowing for rapid answers regarding your software licensing, compliance and cost optimi

Users
No information available
Industries
  • Computer Software
  • Consulting
Market Segment
  • 43% Small-Business
  • 33% Mid-Market
Licenseware features and usability ratings that predict user satisfaction
7.6
Automated end user license provisioning
Average: 8.7
8.1
Customized alerts
Average: 8.7
8.0
Approved app catalogue
Average: 8.4
8.6
Ease of Use
Average: 9.0
Seller Details
Year Founded
2020
HQ Location
Bucharest
Twitter
@licenseware
20 Twitter followers
LinkedIn® Page
www.linkedin.com
13 employees on LinkedIn®
(67)4.6 out of 5
Optimized for quick response
2nd Easiest To Use in Software Asset Management Tools software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    SymphonyAI IT Service Management offers an enterprise-class solution that delivers measurable business outcomes leveraging automation, predictive, and generative AI. Customers have been able to automa

    Users
    No information available
    Industries
    • Information Technology and Services
    • Automotive
    Market Segment
    • 69% Enterprise
    • 31% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • SymphonyAI IT Service Management Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    14
    Asset Management
    4
    Automation
    4
    Configuration Ease
    4
    Efficiency
    4
    Cons
    Complex Setup
    4
    Slow Performance
    4
    Complex Configuration
    3
    Complexity
    3
    Limited Functionality
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • SymphonyAI IT Service Management features and usability ratings that predict user satisfaction
    6.9
    Automated end user license provisioning
    Average: 8.7
    7.6
    Customized alerts
    Average: 8.7
    6.5
    Approved app catalogue
    Average: 8.4
    9.0
    Ease of Use
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2017
    HQ Location
    Palo Alto, California
    Twitter
    @SymphonySummit
    490 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,531 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

SymphonyAI IT Service Management offers an enterprise-class solution that delivers measurable business outcomes leveraging automation, predictive, and generative AI. Customers have been able to automa

Users
No information available
Industries
  • Information Technology and Services
  • Automotive
Market Segment
  • 69% Enterprise
  • 31% Mid-Market
SymphonyAI IT Service Management Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
14
Asset Management
4
Automation
4
Configuration Ease
4
Efficiency
4
Cons
Complex Setup
4
Slow Performance
4
Complex Configuration
3
Complexity
3
Limited Functionality
3
SymphonyAI IT Service Management features and usability ratings that predict user satisfaction
6.9
Automated end user license provisioning
Average: 8.7
7.6
Customized alerts
Average: 8.7
6.5
Approved app catalogue
Average: 8.4
9.0
Ease of Use
Average: 9.0
Seller Details
Company Website
Year Founded
2017
HQ Location
Palo Alto, California
Twitter
@SymphonySummit
490 Twitter followers
LinkedIn® Page
www.linkedin.com
1,531 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    CloudEagle.ai helps IT, security & Procurement teams manage, govern & renew all their SaaS apps from one single platform. With CloudEagle.ai, enterprises like RingCentral, Shiji, Recroom make

    Users
    • Software Engineer
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 55% Mid-Market
    • 30% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • CloudEagle is a SaaS management platform that automates license tracking, optimizes app usage, and provides security and compliance services.
    • Users frequently mention the platform's ability to streamline app usage, automate onboarding and offboarding processes, and provide detailed insights into app usage and spending.
    • Users experienced difficulties with the initial setup and integration of apps, slow data syncing when managing bulk licenses, and a need for more detailed reporting and faster mobile app performance.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • CloudEagle Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Automation
    18
    Ease of Use
    18
    Time-Saving
    15
    Features
    14
    Customer Support
    12
    Cons
    Difficult Learning
    9
    Complex Setup
    7
    Setup Difficulty
    6
    Difficult Setup
    5
    Learning Curve
    5
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • CloudEagle features and usability ratings that predict user satisfaction
    8.6
    Automated end user license provisioning
    Average: 8.7
    8.9
    Customized alerts
    Average: 8.7
    9.1
    Approved app catalogue
    Average: 8.4
    9.2
    Ease of Use
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2021
    HQ Location
    Palo Alto, US
    Twitter
    @cloudeagleai
    120 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    92 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

CloudEagle.ai helps IT, security & Procurement teams manage, govern & renew all their SaaS apps from one single platform. With CloudEagle.ai, enterprises like RingCentral, Shiji, Recroom make

Users
  • Software Engineer
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 55% Mid-Market
  • 30% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • CloudEagle is a SaaS management platform that automates license tracking, optimizes app usage, and provides security and compliance services.
  • Users frequently mention the platform's ability to streamline app usage, automate onboarding and offboarding processes, and provide detailed insights into app usage and spending.
  • Users experienced difficulties with the initial setup and integration of apps, slow data syncing when managing bulk licenses, and a need for more detailed reporting and faster mobile app performance.
CloudEagle Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Automation
18
Ease of Use
18
Time-Saving
15
Features
14
Customer Support
12
Cons
Difficult Learning
9
Complex Setup
7
Setup Difficulty
6
Difficult Setup
5
Learning Curve
5
CloudEagle features and usability ratings that predict user satisfaction
8.6
Automated end user license provisioning
Average: 8.7
8.9
Customized alerts
Average: 8.7
9.1
Approved app catalogue
Average: 8.4
9.2
Ease of Use
Average: 9.0
Seller Details
Year Founded
2021
HQ Location
Palo Alto, US
Twitter
@cloudeagleai
120 Twitter followers
LinkedIn® Page
www.linkedin.com
92 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    AWS License Manager makes it easier to manage licenses in AWS and on-premises servers from software vendors such as Microsoft, SAP, Oracle, and IBM. AWS License Manager lets administrators create cust

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 41% Small-Business
    • 41% Enterprise
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • AWS License Manager features and usability ratings that predict user satisfaction
    9.0
    Automated end user license provisioning
    Average: 8.7
    9.3
    Customized alerts
    Average: 8.7
    8.7
    Approved app catalogue
    Average: 8.4
    8.3
    Ease of Use
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2006
    HQ Location
    Seattle, WA
    Twitter
    @awscloud
    2,230,610 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    136,383 employees on LinkedIn®
    Ownership
    NASDAQ: AMZN
Product Description
How are these determined?Information
This description is provided by the seller.

AWS License Manager makes it easier to manage licenses in AWS and on-premises servers from software vendors such as Microsoft, SAP, Oracle, and IBM. AWS License Manager lets administrators create cust

Users
No information available
Industries
No information available
Market Segment
  • 41% Small-Business
  • 41% Enterprise
AWS License Manager features and usability ratings that predict user satisfaction
9.0
Automated end user license provisioning
Average: 8.7
9.3
Customized alerts
Average: 8.7
8.7
Approved app catalogue
Average: 8.4
8.3
Ease of Use
Average: 9.0
Seller Details
Year Founded
2006
HQ Location
Seattle, WA
Twitter
@awscloud
2,230,610 Twitter followers
LinkedIn® Page
www.linkedin.com
136,383 employees on LinkedIn®
Ownership
NASDAQ: AMZN
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Get support for a number of license servers, including LM-X License Manager, FLEXlm/FlexNet, IBM LUM, Dassault Systemes License Server (DSLS), Sentinel RMS and Reprise License Manager (RLM), as well a

    Users
    No information available
    Industries
    • Pharmaceuticals
    Market Segment
    • 80% Mid-Market
    • 20% Enterprise
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • License Statistics features and usability ratings that predict user satisfaction
    9.4
    Automated end user license provisioning
    Average: 8.7
    9.8
    Customized alerts
    Average: 8.7
    9.4
    Approved app catalogue
    Average: 8.4
    9.7
    Ease of Use
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Twitter
    @x_formation
    45 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    19 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Get support for a number of license servers, including LM-X License Manager, FLEXlm/FlexNet, IBM LUM, Dassault Systemes License Server (DSLS), Sentinel RMS and Reprise License Manager (RLM), as well a

Users
No information available
Industries
  • Pharmaceuticals
Market Segment
  • 80% Mid-Market
  • 20% Enterprise
License Statistics features and usability ratings that predict user satisfaction
9.4
Automated end user license provisioning
Average: 8.7
9.8
Customized alerts
Average: 8.7
9.4
Approved app catalogue
Average: 8.4
9.7
Ease of Use
Average: 9.0
Seller Details
Twitter
@x_formation
45 Twitter followers
LinkedIn® Page
www.linkedin.com
19 employees on LinkedIn®
By EZO
(46)4.5 out of 5
1st Easiest To Use in Software Asset Management Tools software
Save to My Lists
Entry Level Price:$79.99
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    AssetSonar's cloud-based ITAM solution gives you complete control over your hardware and software assets, no matter where they are. Key Features: - Effortless Setup: Quickly build a comprehensiv

    Users
    No information available
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 80% Mid-Market
    • 11% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • AssetSonar Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    28
    Asset Management
    22
    Implementation Ease
    8
    Efficiency
    7
    Integrations
    7
    Cons
    Integration Issues
    4
    Limited Customization
    4
    Poor Interface Design
    4
    Dashboard Issues
    3
    Insufficient Information
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • AssetSonar features and usability ratings that predict user satisfaction
    7.7
    Automated end user license provisioning
    Average: 8.7
    8.3
    Customized alerts
    Average: 8.7
    7.5
    Approved app catalogue
    Average: 8.4
    8.9
    Ease of Use
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    EZO
    Year Founded
    2011
    HQ Location
    Carson City, Nevada
    Twitter
    @EZOsolutions
    826 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    241 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

AssetSonar's cloud-based ITAM solution gives you complete control over your hardware and software assets, no matter where they are. Key Features: - Effortless Setup: Quickly build a comprehensiv

Users
No information available
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 80% Mid-Market
  • 11% Small-Business
AssetSonar Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
28
Asset Management
22
Implementation Ease
8
Efficiency
7
Integrations
7
Cons
Integration Issues
4
Limited Customization
4
Poor Interface Design
4
Dashboard Issues
3
Insufficient Information
3
AssetSonar features and usability ratings that predict user satisfaction
7.7
Automated end user license provisioning
Average: 8.7
8.3
Customized alerts
Average: 8.7
7.5
Approved app catalogue
Average: 8.4
8.9
Ease of Use
Average: 9.0
Seller Details
Seller
EZO
Year Founded
2011
HQ Location
Carson City, Nevada
Twitter
@EZOsolutions
826 Twitter followers
LinkedIn® Page
www.linkedin.com
241 employees on LinkedIn®
(13)4.3 out of 5
6th Easiest To Use in Software Asset Management Tools software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Our proactive alerts and monitoring actively detect 150 cross-platform issues which helps IT professionals avoid downtime, increase recurring revenue, manage the flow of support tickets, and provide

    Users
    No information available
    Industries
    • Information Technology and Services
    Market Segment
    • 62% Small-Business
    • 23% Enterprise
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Watchman Monitoring features and usability ratings that predict user satisfaction
    7.5
    Automated end user license provisioning
    Average: 8.7
    9.2
    Customized alerts
    Average: 8.7
    7.2
    Approved app catalogue
    Average: 8.4
    8.8
    Ease of Use
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2010
    HQ Location
    Baton Rouge, LA
    Twitter
    @watchmanmonitor
    873 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    5 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Our proactive alerts and monitoring actively detect 150 cross-platform issues which helps IT professionals avoid downtime, increase recurring revenue, manage the flow of support tickets, and provide

Users
No information available
Industries
  • Information Technology and Services
Market Segment
  • 62% Small-Business
  • 23% Enterprise
Watchman Monitoring features and usability ratings that predict user satisfaction
7.5
Automated end user license provisioning
Average: 8.7
9.2
Customized alerts
Average: 8.7
7.2
Approved app catalogue
Average: 8.4
8.8
Ease of Use
Average: 9.0
Seller Details
Year Founded
2010
HQ Location
Baton Rouge, LA
Twitter
@watchmanmonitor
873 Twitter followers
LinkedIn® Page
www.linkedin.com
5 employees on LinkedIn®
(742)4.3 out of 5
Optimized for quick response
9th Easiest To Use in Software Asset Management Tools software
Save to My Lists
Entry Level Price:$39.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    SolarWinds® Service Desk is an all-in-one service management platform designed to help IT teams (and other departments) deliver reliable, efficient service. It integrates tools for managing incidents,

    Users
    • IT Manager
    • Systems Administrator
    Industries
    • Information Technology and Services
    • Hospital & Health Care
    Market Segment
    • 68% Mid-Market
    • 24% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • SolarWinds Service Desk Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    14
    User Interface
    9
    Asset Management
    8
    Ticketing System
    7
    Ticket Management
    7
    Cons
    Missing Features
    6
    Asset Management
    4
    Insufficient Information
    4
    Ticketing Issues
    4
    Integration Issues
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • SolarWinds Service Desk features and usability ratings that predict user satisfaction
    9.2
    Automated end user license provisioning
    Average: 8.7
    8.3
    Customized alerts
    Average: 8.7
    8.3
    Approved app catalogue
    Average: 8.4
    9.0
    Ease of Use
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    1999
    HQ Location
    Austin, TX
    Twitter
    @solarwinds
    20,054 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    2,655 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

SolarWinds® Service Desk is an all-in-one service management platform designed to help IT teams (and other departments) deliver reliable, efficient service. It integrates tools for managing incidents,

Users
  • IT Manager
  • Systems Administrator
Industries
  • Information Technology and Services
  • Hospital & Health Care
Market Segment
  • 68% Mid-Market
  • 24% Enterprise
SolarWinds Service Desk Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
14
User Interface
9
Asset Management
8
Ticketing System
7
Ticket Management
7
Cons
Missing Features
6
Asset Management
4
Insufficient Information
4
Ticketing Issues
4
Integration Issues
3
SolarWinds Service Desk features and usability ratings that predict user satisfaction
9.2
Automated end user license provisioning
Average: 8.7
8.3
Customized alerts
Average: 8.7
8.3
Approved app catalogue
Average: 8.4
9.0
Ease of Use
Average: 9.0
Seller Details
Company Website
Year Founded
1999
HQ Location
Austin, TX
Twitter
@solarwinds
20,054 Twitter followers
LinkedIn® Page
www.linkedin.com
2,655 employees on LinkedIn®
(62)4.0 out of 5
7th Easiest To Use in Software Asset Management Tools software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Software is one of the major items on any IT expense budget. Industry analysts estimate software license and maintenance fees represent 20 to 35% of total enterprise IT spend. The approach for managin

    Users
    No information available
    Industries
    • Information Technology and Services
    • Government Administration
    Market Segment
    • 81% Enterprise
    • 11% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • FlexNet Manager features and usability ratings that predict user satisfaction
    7.8
    Automated end user license provisioning
    Average: 8.7
    8.9
    Customized alerts
    Average: 8.7
    9.4
    Approved app catalogue
    Average: 8.4
    8.0
    Ease of Use
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Flexera
    Year Founded
    2008
    HQ Location
    Itasca, IL
    Twitter
    @flexera
    4,756 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,668 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Software is one of the major items on any IT expense budget. Industry analysts estimate software license and maintenance fees represent 20 to 35% of total enterprise IT spend. The approach for managin

Users
No information available
Industries
  • Information Technology and Services
  • Government Administration
Market Segment
  • 81% Enterprise
  • 11% Mid-Market
FlexNet Manager features and usability ratings that predict user satisfaction
7.8
Automated end user license provisioning
Average: 8.7
8.9
Customized alerts
Average: 8.7
9.4
Approved app catalogue
Average: 8.4
8.0
Ease of Use
Average: 9.0
Seller Details
Seller
Flexera
Year Founded
2008
HQ Location
Itasca, IL
Twitter
@flexera
4,756 Twitter followers
LinkedIn® Page
www.linkedin.com
1,668 employees on LinkedIn®
(19)4.0 out of 5
View top Consulting Services for Snow Commander
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Snow Software is changing the way organizations understand and manage their technology consumption. Our technology intelligence platform provides comprehensive visibility and contextual insight across

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 68% Enterprise
    • 21% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Snow Commander features and usability ratings that predict user satisfaction
    10.0
    Automated end user license provisioning
    Average: 8.7
    10.0
    Customized alerts
    Average: 8.7
    8.3
    Approved app catalogue
    Average: 8.4
    7.4
    Ease of Use
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Flexera
    Year Founded
    2008
    HQ Location
    Itasca, IL
    Twitter
    @flexera
    4,756 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,668 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Snow Software is changing the way organizations understand and manage their technology consumption. Our technology intelligence platform provides comprehensive visibility and contextual insight across

Users
No information available
Industries
No information available
Market Segment
  • 68% Enterprise
  • 21% Mid-Market
Snow Commander features and usability ratings that predict user satisfaction
10.0
Automated end user license provisioning
Average: 8.7
10.0
Customized alerts
Average: 8.7
8.3
Approved app catalogue
Average: 8.4
7.4
Ease of Use
Average: 9.0
Seller Details
Seller
Flexera
Year Founded
2008
HQ Location
Itasca, IL
Twitter
@flexera
4,756 Twitter followers
LinkedIn® Page
www.linkedin.com
1,668 employees on LinkedIn®

Learn More About Software Asset Management (SAM) Tools

What are Software Asset Management (SAM) Tools?

Software asset management (SAM) tools allow businesses to manage the software licenses used across their company. These tools have traditionally supported on-premises software license management, but many tools also support SaaS assets, as well. Software asset management software helps companies monitor and manage software deployment, software licenses, license compliance, and ultimately license spend for all end users involved in the application. The primary use case of SAM is to keep the business compliant as software vendors don’t want the business using more of their software than they purchased or licensed. Vendors often conduct software compliance audits to ensure companies use the specific application correctly. If they are not compliant, a fee or penalty may incur. An excellent SAM practice prevents vendor audits and penalties. 

SAM tools discover on-premises software by scanning databases, system logs, and enterprise resource planning (ERP) applications. This not only shows the software used, but it also prevents unsanctioned software use, known as shadow IT, since it uncovers unreported software. After the discovery, SAM tracks the software compliance with metrics like renewal dates, the maximum number of users and devices, etc. SAM software will go through a normalization process that pulls these metrics out of contracts. Normalization can be partially automated, but due to the complexity of software contracts, manual entry may still be necessary for accuracy. After all key fields are pulled and tracked, SAM tools visualize the metrics and software usage to check for compliance. This visualization informs companies if there are any overuse cases so they can act early to avoid penalties. 

Additionally, companies can make the most of their tech stack by ensuring every application is being utilized correctly and not paying for unused licenses. A visualization of usage ensures companies that their money is being spent most efficiently.

What Does SAM Stand For?

SAM stands for software asset management. It is a business practice for software compliance and procurement. SAM software does most of the heavy lifting by discovering software, tracking licenses, and visualizing usage data. Some SAM software also tracks SaaS and cloud applications, but they focus more on usage optimization than compliance.

What are the Common Features of Software Asset Management (SAM) Tools?

The following are some core features within SAM tools that can help users in monitoring software compliance, tracking usage data, and preventing vendor audits:

Software discovery: A software management tool maintains a centralized software database. It should automatically discover and document software used on company devices. Manual entry at scale is impractical because it is too time-consuming and inaccurate.

Usage visualization: SAM tools should track software usage from the time of procurement to their disposal. By monitoring usage by users, central IT can make important purchasing and license allocation decisions based on who is overusing or underusing the software in real time.

Alerting: Once there is an overused case or expiring license, the system should alert the IT manager. Without this functionality, IT managers cannot discontinue or adjust software license agreements on time. Therefore, SAM plays a critical role in the IT service management (ITSM) and Information Technology Infrastructure Library (ITIL) processes.

Compliance documentation: A software license agreement can be extremely complex. To document these compliance requirements, SAM tools should document the specific metrics and conditions in its database from the agreements. SAM experts would need to input this information into a centralized SAM database for any SAM tools to work.

What are the Benefits of Software Asset Management (SAM) Tools?

Cost saving: SAM gives companies a usage view of their software estate. This allows companies to cut underused licenses in vendor negotiations, saving them an average of 10-20% on software spending. 

Improves vendor relationship: Vendors are less likely to perform an audit if they are informed of their client’s license entitlements. Suspicious software licensing changes are the top reason why vendors conduct audits. Constant auditing and frequent penalties waste time and deteriorate client relationships. Companies lower software audit risk by informing vendors on license changes, headcount changes, usage data, etc.

Prevents shadow IT: Shadow IT is when employees secretly procure their desired hardware or software. There are security risks associated with unknown software, but there is also the threat of non-compliance. Unapproved software, which is therefore not covered by an organization’s license terms, could trigger a software vendor audit. SAM tools should tackle red tape, long delays, and missed requests from employees so they are less likely to procure unauthorized software. 

Who Uses Software Asset Management (SAM) Tools?

IT managers: The primary users of this software are IT managers. They are responsible for setting up the SAM tool and tracking all the software. SAM tools also enable them to negotiate better terms with vendors by identifying their real software requirements. 

Finance teams: Finance teams can determine how many software licenses they can cut based on usage. This also provides them with a clear understanding of software costs in budget planning.

Software Related to Software Asset Management (SAM) Tools

IT asset management software: IT asset management (ITAM) software helps users document their IT hardware and software inventory. SAM is a part of the ITAM process since it only manages software inventory.

SaaS operations management software: SaaS operations management, or SaaSOps, is a process of managing, governing, and securing SaaS products within a business. This is similar to SAM but it mostly covers cloud applications. Some vendors today offer comprehensive tools that manage both SAM and SaaSOps practices. 

Challenges with Software Asset Management (SAM) Tools

Data normalization: Data normalization is part of the SAM automation process that identifies and formats key data from application codes. Normalization turns unstructured data into readable metrics to show compliance status and usage information. SAM tools automate this process with the correct configuration. The challenge is that it is time-consuming to set up the correct metrics (what is the limit for per device, per user, etc.) with complex software contracts. To correctly identify all the metrics, the legal, finance, and IT teams should work together for an extended period. Companies with new SAM processes should aim for a few critical software licenses to start.

Data integration: Not all applications can be integrated with every SAM tool. Some SAM vendors offer specific SAM tools for leading vendors such as Microsoft, while some SAM vendors claim to offer all-in-one solutions for all applications. Companies should review their requirements and ask vendors to demonstrate whether or not their tools can integrate specific applications.

Which Companies Should Buy Software Asset Management (SAM) Tools?

Enterprise: Companies with 500 or more employees should consider buying SAM tools. Manual software license tracking is difficult with this many employees, typically enterprise businesses will hire license management solution companies to facilitate this task. Vendors also actively target enterprises for vendor audits, making them more likely to receive penalties. 

How to Buy Software Asset Management (SAM) Tools

Requirements Gathering (RFI/RFP) for Software Asset Management (SAM) Tools

Whether a company is looking for its first SAM software or trying to replace an existing one, g2.com can help find the best tool.

The company’s needs when searching for SAM software often relate to specifically desired data and metrics. For example, the user may be most interested in monitoring their software usage. Buyers should make a ranked list of the SAM features that most directly address the problems they’re trying to solve, then reference G2 reviews to find the right fit.

Prioritizing the desired feature set can help narrow down the potential pool of SAM solutions, allowing teams to then apply further considerations for budget, ease of integration with other systems, security requirements, and more. This holistic approach empowers buyers to move forward with a focused checklist, which can be used in conjunction with G2 scoring to select the best SAM product for the business.

Compare Software Asset Management (SAM) Products

Create a long list

When searching for SAM software, companies need to identify compatibility with existing ERP, HR, and other business management software. Buyers should make a list of important existing software that needs to be integrated, then filter out the SAM tools that can’t be integrated with existing software.

Create a short list

It helps to cross-reference the results of initial vendor evaluations with G2 reviews from other buyers, the combination of which will help to narrow in on a short three to five-product list. From there, buyers can compare pricing and features to determine the best fit. Some vendors don’t charge implementation costs while some do. 

Conduct demos

As a rule of thumb, companies should make sure to demo all of the products that end up on their short list. During demos, buyers should ask specific questions related to the functionalities they care most about; for example, one might ask to be walked through a typical performance issue from alerting to license reconciliation within the SAM tool. 

Selection of Software Asset Management (SAM) Tools

Choose a selection team

Regardless of a company’s size, it’s important to involve the most relevant personas when beginning the SAM software selection process. Larger companies may include SAM specialists, procurement teams, IT managers, and developers who will be working with the software most closely. Smaller companies with fewer employees might just need IT managers to fill the role.

Negotiation

Many vendors offer full software license platforms that go beyond SAM (on-premises) to include SaaS license management and spending platforms. While some companies will not budge on the configurations of their packages, buyers looking to trim costs should try to negotiate down to the specific functions that matter to them to get the best price. For example, a vendor’s pricing page where SAM functionality is only included with a robust all-in-one monitoring package, whereas a sales conversation may prove otherwise. 

Final decision

After this stage, it is important to perform a trial run if possible with a small selection of IT professionals or developers. This will help to ensure that the SAM software of choice integrates well with an IT administrator’s systems setup or a developer’s day-to-day work. If the SAM tool is well-liked and well-utilized, the buyer can take that as a sign that their selection is the right one. If not, looking back at the other options may be necessary.