Best Publisher Ad Server Software - Page 2
Publisher ad servers, commonly referred to as ad servers, help website publishers earn money from their websites through online advertising. It allows publishers to generate revenue from their content by selling ads on their site while keeping that content free for their audiences.
Publishers use ad servers to manage ad operations such as creating ad units, setting inventory price minimums, trafficking ads, and tracking conversions and advertisers’ budgets.
Ad servers are complemented by advertiser campaign management software that marketers use to buy the ad inventory made available by publishers. Publisher ad servers make inventory available to sell through ad networks software, which packages ad units from multiple publishers together to sell to advertisers.
Publisher ad servers commonly function as supply side platforms (SSP) as well, and many products in the ad server category are also in the SSP category. Ad servers may also provide functionalities otherwise found in mobile app monetization software.
To qualify for inclusion in the Publisher Ad Server category, a product must:
Best Publisher Ad Server Software At A Glance
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- Overview
- User Satisfaction
- Seller Details
Seller Cloud is the leading independent advertising marketplace that connects sellers across a global landscape of trusted, high-quality buyers. Maximize yield for your inventory and audiences across
- Internet
- Marketing and Advertising
- 55% Mid-Market
- 30% Enterprise
37,137 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Epom Ad Server is a cross-channel and cross-platform ad serving solution tailored to the needs of publishers, advertisers, and ad networks. It enables display, mobile app, mobile web, and video ad cam
- Information Technology and Services
- Marketing and Advertising
- 72% Small-Business
- 28% Mid-Market
1,138 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
AdPushup is a revenue optimization platform that helps web publishers sustainably grow their advertising revenue by using a combination of cutting-edge technology, premium demand partnerships, and pro
- 96% Small-Business
- 4% Mid-Market
1,645 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Integrated ad management platform: RTB, Video, Mobile.
- 58% Small-Business
- 25% Mid-Market
2,387 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Adtelligent is a sell side ad technology company providing holistic demand management and intermediation solutions for publishers.
- 50% Small-Business
- 38% Mid-Market
2,366 Twitter followers
- Overview
- User Satisfaction
- Seller Details
TargetSpot is a digital audio ad platform.
- Marketing and Advertising
- 57% Small-Business
- 33% Mid-Market
- Overview
- User Satisfaction
- Seller Details
Playwire is dedicated to helping publishers and app developers accelerate their business by amplifying ad revenue and operating more efficiently. The company’s portfolio includes management of over
- Computer Games
- 89% Small-Business
- 11% Enterprise
1,597 Twitter followers
- Overview
- User Satisfaction
- Seller Details
PubMatic (Nasdaq: PUBM) delivers superior revenue to publishers by being an SSP of choice for agencies and advertisers. PubMatic’s cloud infrastructure platform for digital advertising empowers indepe
- 36% Mid-Market
- 36% Small-Business
24,642 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Quantcast is a pioneer in programmatic advertising and the leader in applying AI to the digital advertising landscape. Founded in 2006, the company’s mission is to radically simplify advertising on th
- Programmatic Manager
- Marketing and Advertising
- Information Technology and Services
- 48% Mid-Market
- 30% Small-Business
10,540 Twitter followers
- Overview
- User Satisfaction
- Seller Details
AdPlugg is a next generation, cloud based ad manager and ad server system for the blogger generation. Easily manage, schedule, rotate and track all of your ads from any source by using your dashboard
- 40% Mid-Market
- 40% Small-Business
816 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Browsi is first to introduce AI-powered ad inventory solution. Browsi puts AI between ads and content to let publishers create, optimize, predict and price their ad inventory at the ad-call level, in
- 40% Mid-Market
- 40% Small-Business
874 Twitter followers
- Overview
- User Satisfaction
- Seller Details
PubNative is a mobile native mobile publisher platform that lets you create relebant ads to fit your apps design.
- 60% Small-Business
- 40% Mid-Market
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Founded in 2016, AdPlayer.Pro is a global provider of advanced SaaS video advertising tech solutions, specifically developed to address a series of industry challenges and dramatically improve the cur
- 60% Small-Business
- 40% Mid-Market
56 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Smaato's digital ad tech platform is the only omnichannel ad server and monetization solution with controls to make monetization simple. Publishers can bring their first-party data and manage all inve
- 46% Mid-Market
- 23% Small-Business
- Overview
- User Satisfaction
- Seller Details
Sovrn provides products and services to thousands of online publishers to help them understand, operate and grow their business. Sovrn is headquartered in Boulder, Colorado, with offices in New York,
- 100% Small-Business
6,274 Twitter followers
