Avaliações e Detalhes do Produto de Hootsuite

Being able to schedule posts across all of our social media channels in one easy-to-use platform makes Hootsuite one of my favorite tools. I can hop into the platform and visually see the posts that are scheduled on the calendar on each channel. This lets me notice any gaps in content posting and address them right away. I also like the preview of the post for each channel. It's easy to get up-and-running right away after you connect your channels. I tend to use Hootsuite at least a few times per week. Análise coletada por e hospedada no G2.com.

There are sometimes issues with Hootsuite disconnecting from Threads, and this means a post needs to be rescheduled. Hootsuite does send an email notification so the issue can be addressed. The cost is also a bit higher than that of some other tools, so it may not be worth the investment unless you are posting to many different channels. Análise coletada por e hospedada no G2.com.

Hootsuite's intuitive interface and robust scheduling features stand out the most. I love the ability to manage multiple social media accounts in one centralized dashboard, which saves a tremendous amount of time. The calendar view is particularly helpful for visualizing and planning content across platforms. Their analytics tools are also excellent, offering detailed insights into post performance and engagement, which makes tracking ROI and refining strategies much easier. Additionally, the integration with various platforms and apps makes it versatile for almost any social media need. Análise coletada por e hospedada no G2.com.

One downside of Hootsuite is its pricing structure, which can feel steep for smaller businesses or solo marketers, especially when you need access to advanced features like team collaboration tools or detailed analytics. Análise coletada por e hospedada no G2.com.

Hootsuite is one of the easiest interfaces I have ever worked with for social media management. The platform is incredibly intuitive and I can bring new users up to speed quickly and with confidence that they can function independently. It has all of the features I need to use on a daily basis and they often implement upgrades to offer new features that can make my processes more efficient. Análise coletada por e hospedada no G2.com.

The cost is the only thing I do not like about Hootsuite. I work for a small business so when platforms increase their pricing to match the market, it can make it difficult to keep getting approval for the subscription. Análise coletada por e hospedada no G2.com.

The layout of the platform, particularly the calendar function is incredibly nice to look at and easy to use. It makes planning the week's social media calendar very simple. I'm a very visual person so I love thus, The analytics reports are also very user-friendly and simple to generate. It does give you quite a few data points to look at, and having a platform generate that data for you and export it into a visually pleasing and understandable report saves me an incredible amount of time.

One of my favorite parts is that when you're composing a new post, it shows you a preview of how the posts will look on each platform you're posting to. I often make edits to my posts based on how those previews look. It's a great feature.

I will also add that I've been to a few of Hootsuite's free webinars that they hold on social media management, and I appreciate those opportunities very much. Some are more general and some are more in-depth and specific, but I can tell they are all well thought out. It means a lot that the Hootsuite team genuinely cares about its users. Análise coletada por e hospedada no G2.com.

I've had a couple issues with the data. Sometimes an analytics report will give me numbers that don't make sense and I won't notice until I'm preparing an engagement report. However, if I refresh the auto-generated report, the numbers will correct. Not sure why it does this sometimes but this is something to keep in mind while using the analytics feature. Also, I tend to export my reports as a PowerPoint because Hootsuite makes them look all nice and pretty and easy to look at, but the reports tend to come out all jumbled with slides out of order and completely mixed up. There is some work involved with preparing those reports, you can't always just export them and send them on their way as is. Análise coletada por e hospedada no G2.com.

Hootsuite's Planner is the feature I appreciate most. It allows us to efficiently manage future scheduling across 10 different social channels, offering both a comprehensive overview of all scheduled content and the flexibility to focus on specific channels as needed. The drag-and-drop functionality makes rescheduling effortless, which is especially useful when plans change. Additionally, the ability to schedule content months or even years in advance helps with long-term planning. Another valuable feature is the image adjustment tools, which allow for quick edits without needing to use Photoshop, saving time and streamlining the content creation process.

We use the platform continually not just for planning and managing our calendar, but also social monitoring as well to see what our fans are saying about us and how they're engagin with our content. Análise coletada por e hospedada no G2.com.

I wish hootsuite offered more integration options to allow us to use BlueSky and YouTube more effectively. Análise coletada por e hospedada no G2.com.

Hootsuite allows me to post on Instagram, two Facebook accounts, plus Twitter all at the same time! I have used it for work since August/September of 2020, and it has been a great experience. I never knew programs like this existed until I got into my job as Director of Communications. One of my favorite features is how it suggests optimal times to post, based on the engagement of viewers from previous posts. It is easy to use and very user friendly. Integrating it into my work has been seamless. I highly recommend it! Análise coletada por e hospedada no G2.com.

The only two downsides I've experienced is that sometimes accounts will disconnect, although reconnecting them is quick and easy, and items will fail to post for a variety of reasons. When that happens, I just post them or schedule them for later, so that's not a big deal to me. Análise coletada por e hospedada no G2.com.

I've been using the Hootsuite social media schedule service for several years. At first with a free account and then I invested in the paid account for more platform profiles. I find that the data analytics telling me which posts performed well and demonstrating suggested times to increase performance is really helpful in targeting my audience with content they need. Análise coletada por e hospedada no G2.com.

In using Hootsuite over the years it has upgraded it's performance. The one thing I don't like is I get comfortable in the rut of how it used to work and when they add features it gives me a learning curve to adapt to the enhancements. Análise coletada por e hospedada no G2.com.

I work for a smallish non-profit and being able to plan out all my social media communications weeks or even months in advance makes a huge difference in my workflow. I can look back on the previous year and duplicate relevent posts to reuse, and it's always easy to see what times and days work best for posts, based on previous months' engagment. The calendar view makes it easy to drag and drop to rearrange posts and to see any gaps I may have missed in the week's schedule. I love the new feature that shows all the funny "special" days on the calendar, like National Superhero Day, or World Wildlife Day - everyone thinks I am super on top of things because I never forget a red latter day, even an obscure one! Additionally, tech support has generally been very helpful when I have needed to contact them for assistance. Análise coletada por e hospedada no G2.com.

Hootsuite does have a tendency to get disconnected occasionally or miss sending a scheduled post, but I feel like this has improved recently so maybe it's less of a problem now than in the past. It would be nice if the internal editor was a little fancier so if you upload a photo or video that doesn't fit it's easier to fix without going back into Photoshop or Premiere, etc. I am not a fan of the AI integration or the big push to have it write posts, but that is just personal preference. Análise coletada por e hospedada no G2.com.

Hootsuite is very user intutitive. I like that it's easy to use from either desktop or mobile. It's very easy to integrate with multiple platforms. I also like how easy it is to chat with customer support, when needed. The platform is easy to use daily, or to schedule weeks at a time. I also like that I can not only schedule content, but edit prescheduled content easily and respond to comments and likes all from the dashboard. Análise coletada por e hospedada no G2.com.

One of my least favorite things about Hootsuite is from their mobile app. You cannot reschedule content to be posted in real time. It has to be posted at least 10 minutes in the future, where the desktop allows you to reschedule in real time. Análise coletada por e hospedada no G2.com.

User experience in the platform - very intuitive,powerful capabilities

Customer support is always on point - and a great partner to our business Análise coletada por e hospedada no G2.com.

No downsides when compared to other social media management platforms Análise coletada por e hospedada no G2.com.