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Avaliações e Detalhes do Produto de Hootsuite

Visão geral de Hootsuite

O que é Hootsuite?

Muitas marcas não se destacam nas redes sociais. A sua não precisa ser uma delas. Tudo começa com as ferramentas certas. Milhares de marcas confiam na plataforma e soluções da Hootsuite para lançar campanhas sociais brilhantes, oferecer experiências de comércio social de 5 estrelas e gerenciar todas as conversas com clientes em um só lugar. Com a Hootsuite, você pode agendar postagens com confiança em várias redes sociais (incluindo Instagram, TikTok, Threads, X (Twitter), Facebook, LinkedIn, Pinterest e YouTube), gerenciar conteúdo social orgânico e pago juntos, acompanhar facilmente as conversas com clientes e obter insights acionáveis em tempo real das redes sociais para tomar decisões críticas de negócios—tudo a partir de um painel intuitivo. Como a solução de gerenciamento de redes sociais mais amplamente confiável do mundo, a Hootsuite pode prepará-lo para o sucesso com certificações de especialistas, treinamento e coaching em marketing social, escuta social, atendimento ao cliente e comércio social. Amplie seus resultados e obtenha mais das redes sociais com a Hootsuite.

Detalhes Hootsuite
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Arabic, German, English, French, Italian, Portuguese, Spanish
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Descrição do Produto

Hootsuite é o líder em gerenciamento de mídias sociais, confiado por mais de 18 milhões de usuários. Com o Hootsuite, você pode agendar postagens com confiança, participar de conversas e acompanhar seu desempenho social, tudo em um só lugar, oferecendo as ferramentas certas para expandir suas marcas, negócios e relacionamentos com clientes nas redes sociais.


Detalhes do Vendedor
Vendedor
Hootsuite
Website da Empresa
Ano de Fundação
2008
Localização da Sede
Vancouver, BC
Twitter
@hootsuite
7,056,759 seguidores no Twitter
Página do LinkedIn®
www.linkedin.com
1,664 funcionários no LinkedIn®
Descrição

Hootsuite is a leading global provider of social media management software. With over 210,000 paid accounts and millions of users, Hootsuite powers social media for brands and organizations around the world, with unparalleled expertise in social media management, social insights, employee advocacy, social selling, and social customer care. Hootsuite's comprehensive, easy-to-use platform empowers brands and organizations to build enduring relationships with their audiences on social, at scale through social networks and 1:1 messaging channels. Hootsuite Academy, the industry-leading online learning platform, educates and inspires brands, organizations, and individuals about the power of social media. Hootsuite Academy has delivered over one million courses to over half a million people worldwide.


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Avaliações Recentes de Hootsuite

Usuário Verificado
U
Usuário VerificadoPequena Empresa (50 ou menos emp.)
4.0 de 5
"My experience with Hootsuite"
What I like most about Hootsuite is the calendar feature, which allows me to schedule social media posts, along with the AI tools that help when I’...
Louise M.
LM
Louise M.Pequena Empresa (50 ou menos emp.)
4.5 de 5
"Hootsuite has been a game-changer for our agency."
Scheduling on multiple platforms, with the option to schedule many weeks, even months, in advance. We use it every day, it's simple to use for all...
Usuário Verificado
U
Usuário VerificadoPequena Empresa (50 ou menos emp.)
5.0 de 5
"Very quick and efficient"
How simple it was to sign up and start the courses

Preços Hootsuite

Economia exclusiva em Hootsuite através das Ofertas da G2

Become a social media all-star with a 60 day free trial of Hootsuite.

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Free trial automatically applied when you click "claim offer."

Ofertas
100% de desconto
Distintivo de Segurança
Segurança Hootsuite
Obtenha informações de segurança de Hootsuite para ajudá-lo a comprar o software certo. Ver Informações de Segurança

Mídia Hootsuite

Demo Hootsuite - Monitoring
Monitor all of your social media profiles in one place and track the topics that matter to your brand.
Demo Hootsuite - OwlyWriter AI
We've trained OwlyWriter AI with all of our social media expertise. It writes captions for any platform, generates tons of post ideas, and helps you re-work your best content with the click of a button.
Demo Hootsuite - Scheduling
Plan social content as a team with an intuitive, shared calendar that features collaborative post drafts and built-in approval workflows.
Demo Hootsuite - Publishing
Create, publish and schedule engaging posts across your social channels.
Demo Hootsuite - Customer Engagement
Never miss a message and respond to customer inquiries faster with a consolidated stream of messages across networks that can be triaged and assigned. Provides optional chatbot handover for automated responses.
Demo Hootsuite - Analytics & Reporting
Measure the effectiveness of your social media strategy and turn strategy into execution with meaningful and actionable insights. Customize and share reports according to your unique business goals and objectives.
How to use Hootsuite in 4 minutes!
Reproduzir Vídeo Hootsuite
How to use Hootsuite in 4 minutes!
How to use OwlyWriter AI to generate social captions in 60 seconds!
Reproduzir Vídeo Hootsuite
How to use OwlyWriter AI to generate social captions in 60 seconds!

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Avaliações em Vídeo

Avaliações 5,592 Hootsuite

4.2 de 5
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Avaliações 5,592 Hootsuite
4.2 de 5
Avaliações 5,592 Hootsuite
4.2 de 5

Prós e Contras de Hootsuite

Como são determinadas?Informação
Prós e contras são compilados a partir do feedback das avaliações e agrupados em temas para fornecer um resumo fácil de entender das avaliações dos usuários.
Prós
Contras

Sentimento Geral da Revisão para HootsuitePergunta

Tempo para Implementar
<1 dia
>12 meses
Retorno sobre o Investimento
<6 meses
48+ meses
Facilidade de Configuração
0 (Difícil)
10 (Fácil)
Entrar
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As avaliações da G2 são autênticas e verificadas.
Andrea W.
AW
Co-Founder
Pequena Empresa(50 ou menos emp.)
Mais Opções
Avaliador validado
Usuário atual verificado
Fonte da Revisão: Convite de Vendedor
Revisão Incentivada
O que você mais gosta Hootsuite?

The ease of going to one platform to make all of my posts, schedule in advance and set it and forget it great for not only my business but also to handle the social media for my clients as well. It's a great resources that is a game-changer to save time and streamline our processess. Análise coletada por e hospedada no G2.com.

O que você não gosta Hootsuite?

There isn't really much that I don't like about the software - it would be nice to be able to bold text in my posts on LinkedIn although I'm not sure that is a limitation of Hootsuite or not. Análise coletada por e hospedada no G2.com.

Que problemas é Hootsuite E como isso está te beneficiando?

Being able to schedule my social media posts in advance on multiple channels, have my calendar filled with social content and have my posts go up at scheduled times makes my life much easier. Análise coletada por e hospedada no G2.com.

Usuário Verificado em Manufacturing
AM
Pequena Empresa(50 ou menos emp.)
Mais Opções
Avaliador validado
Usuário atual verificado
Fonte da Revisão: Convite de Vendedor
Revisão Incentivada
O que você mais gosta Hootsuite?

I like the seamless integration and how easy it is to choose which social media platform you are planning to post to (and which brand), and how over time the native AI is able to generate captions that sound like your brand voice, while still staying true to the information you're trying to share. Before using Hootsuite, I would spend an embarrassing amount of time trying to decide on a caption and hashtags for a social post, but now it only takes a few minutes. I also love how Hootsuite determines the best days/times to post based on each brand's engagement rates - also taking out the guess work. Bonus shout out: being able to post to multiple brand platforms at once is also SUCH a time saver. I really value having most of the social scheduling for each brand being done in one place instead of having a million tabs open.

Thanks Hootsuite team! Análise coletada por e hospedada no G2.com.

O que você não gosta Hootsuite?

As for downsides, when it comes to optimizing captions for posts, it's a bit of an inconvenience to only be able to choose one social platform at a time. For example: I want to make similar social posts for one of our brands, but want to post it on two platforms, Facebook and LinkedIn; the only way I can get an optimized caption is if I pick one or the other, not both. Even if having the same caption for both platforms isn't recommended, I think giving marketers the option to do so would give them more autonomy while making it easier to use. It's also a bummer you can't schedule LinkedIn carousels and have to go in to natively post it. Análise coletada por e hospedada no G2.com.

Que problemas é Hootsuite E como isso está te beneficiando?

Hootsuite is helping solve the issue of clunky, tab scrambling, calendar checking, social media post creation and scheduling for multiple brands with multiple social platforms. With Hootsuite, our company has saved time, money, and resources by having all four brands and all 12 social platforms accessible under one encompassing account and has made scheduling a breeze while keeping our small team in the loop. Análise coletada por e hospedada no G2.com.

LD
Group Marketing Manager
Médio Porte(51-1000 emp.)
Mais Opções
Avaliador validado
Usuário atual verificado
Fonte da Revisão: Convite de Vendedor
Revisão Incentivada
O que você mais gosta Hootsuite?

So easy to manage social media accounts in one place. You can schedule all of your content way ahead of time and there are AI tools to help you optimise content for different platforms too. Saves so much time in the workplace and the app means you can edit on the go.

It is really easy to track performance on the analytics tool and you are even able to listen to conversations most relevant to you. Análise coletada por e hospedada no G2.com.

O que você não gosta Hootsuite?

Sometimes there are tagging issues or issues with analytics - on the whole though this is a really useful tool to have access to. Análise coletada por e hospedada no G2.com.

Que problemas é Hootsuite E como isso está te beneficiando?

Hootsuite allows me to seamlessly post to multiple social accounts. I can schedule these for different times etc and even edit on the go with the app. Análise coletada por e hospedada no G2.com.

Coline N.
CN
Marketing &amp; Communications Manager
Pequena Empresa(50 ou menos emp.)
Mais Opções
Avaliador validado
Fonte da Revisão: Convite de Vendedor
Revisão Incentivada
O que você mais gosta Hootsuite?

I’ve been using Hootsuite everyday, and what I love most is how easy it is to use. The platform is super intuitive, even when managing multiple accounts. Setting it up was straightforward, and it didn’t take long to get the hang of everything.

The number of features is great—scheduling, analytics, and team collaboration all in one place. I also appreciate how well it integrates with different platforms, making content management seamless.

Customer support has been helpful when needed, though I rarely have issues since the platform runs smoothly. Overall, Hootsuite makes it way easier to stay consistent with content without feeling overwhelmed. Análise coletada por e hospedada no G2.com.

O que você não gosta Hootsuite?

The biggest downside for me is that we can’t schedule META(Facebook and Insta) Stories, which would be super useful. Also, even though my language is set to French, the platform still shows a mix of both French and English at the same time—some tabs are in French, while others stay in English. It’s not a big issue for me since I speak both, but for someone who only speaks French, it could be confusing. Análise coletada por e hospedada no G2.com.

Que problemas é Hootsuite E como isso está te beneficiando?

Hootsuite helps me stay organized and saves me a ton of time by letting me schedule content in advance across multiple platforms. Instead of posting manually every day, I can plan everything in one place, which keeps my content consistent and stress-free. The analytics also help me understand what’s working and what’s not, so I can adjust my strategy. Plus, having everything in one dashboard makes it way easier to manage different accounts without constantly switching between apps. Análise coletada por e hospedada no G2.com.

Usuário Verificado em Arts and Crafts
UA
Pequena Empresa(50 ou menos emp.)
Mais Opções
Avaliador validado
Usuário atual verificado
Fonte da Revisão: Orgânico
O que você mais gosta Hootsuite?

Hootsuite has completely transformed the way I manage social media for both personal and professional use. It’s an incredibly user-friendly platform that makes scheduling posts across multiple social media channels a breeze. The dashboard is clean and intuitive, allowing you to monitor all your accounts in one place without feeling overwhelmed. Análise coletada por e hospedada no G2.com.

O que você não gosta Hootsuite?

While Hootsuite is generally a fantastic tool, one area where it could improve is its pricing structure. The plans can feel a bit expensive, especially for smaller businesses or individuals just starting out with social media management. Some of the advanced features, like custom reporting and more detailed analytics, are locked behind higher-tier plans, which can be a bit frustrating if you’re looking for a more budget-friendly option. Additionally, the interface can sometimes feel a little overwhelming with all the features, especially for new users who might just want a simple way to schedule posts and track basic engagement. Análise coletada por e hospedada no G2.com.

Que problemas é Hootsuite E como isso está te beneficiando?

It has always been a problem to manage all my social media accounts at once. The ability to manage multiple profiles and collaborate with team members is a game-changer. Análise coletada por e hospedada no G2.com.

Usuário Verificado em Performing Arts
UP
Médio Porte(51-1000 emp.)
Mais Opções
Avaliador validado
Usuário atual verificado
Fonte da Revisão: Convite de Vendedor
Revisão Incentivada
O que você mais gosta Hootsuite?

Hootsuite is an all round good platform for social media management, scheduling, and reporting. It has a lot of great features out of the box, alongside integrations with lots of handy 3rd party tools. Its pricing structure is unrivalled, and it really doesn't feel like good value for money. It is very easy to use, and was easy to get set up within the organisation. It is a tool I use on a daily basis. Análise coletada por e hospedada no G2.com.

O que você não gosta Hootsuite?

Hootsuite doesn't have all of the bells and whistles that its competitors may have, especially those on the pricier side of the scale. Some of these features may be a deal breaker for you, so make sure you understand what you need from it before committing, and it may well be that those extra features would be worth the extra cost of going with another supplier. Análise coletada por e hospedada no G2.com.

Que problemas é Hootsuite E como isso está te beneficiando?

Managing social media channels with internal low staff resources. Análise coletada por e hospedada no G2.com.

Karen S.
KS
Founder/Executive Director
Pequena Empresa(50 ou menos emp.)
Mais Opções
Avaliador validado
Usuário atual verificado
Fonte da Revisão: Convite de Vendedor
Revisão Incentivada
O que você mais gosta Hootsuite?

Hootsuite enables me to work smarter, not harder. As the only employee of a statewide nonprofit organization, my time is spread amongst many responsibilities. Hootsuite helps me make good use of my time by creating one social media post that will post to all of our accounts. No more copy and pasting to each account! The ability to create posts and schedule them is also a time saver. So thankful that I learned about Hootsuite and took a chance on making better use of my time and improving my productivity. Highly recommend! Análise coletada por e hospedada no G2.com.

O que você não gosta Hootsuite?

The recommended topics do not usually apply to our mission and cause. Análise coletada por e hospedada no G2.com.

Que problemas é Hootsuite E como isso está te beneficiando?

Better use of time, knowing when to post and increasing our overall footprint in social media. Análise coletada por e hospedada no G2.com.

RD
Marketing &amp; Publicity Manager
Médio Porte(51-1000 emp.)
Mais Opções
Avaliador validado
Usuário atual verificado
Fonte da Revisão: Convite de Vendedor
Revisão Incentivada
O que você mais gosta Hootsuite?

I have been using Hootsuite for many years in higher ed. When I was hired for my current role and asked what I needed, Hootsuite was the first thing I mentioned. Marketing folks usually have to wear many hats and are multitasking all day long, and this tool has always been super helpful in saving me time. Análise coletada por e hospedada no G2.com.

O que você não gosta Hootsuite?

When I'm on the "create" page I'm not able to easily see all my drafts in one location. I have to search through each calendar day to find which day I created that draft. Análise coletada por e hospedada no G2.com.

Que problemas é Hootsuite E como isso está te beneficiando?

It's solving my lack of time by allowing me to set up my social posts on one platform via desktop. Análise coletada por e hospedada no G2.com.

JJ
Marketing Coordinator
Médio Porte(51-1000 emp.)
Mais Opções
Avaliador validado
Usuário atual verificado
Fonte da Revisão: Convite de Vendedor
Revisão Incentivada
O que você mais gosta Hootsuite?

I like that Hootsuite allows me to schedule and manage posts across various social media channels (Facebook, Instagram, LinkedIn, X, etc.) from one dashboard, saving time and effort. The other best feature is The built-in analytics that allow you to track and report all of your Social Media stats - this provides great clairty on how your posts are doing. Análise coletada por e hospedada no G2.com.

O que você não gosta Hootsuite?

Sometimes Hootsuite can get a little confusing to navigate. There are so many features available that many of them get overlooked. I will also say there isnt much guidance on the platform i had to learn mainly by trial and error. Análise coletada por e hospedada no G2.com.

Que problemas é Hootsuite E como isso está te beneficiando?

Posting,tracking and managing all of our social media counts at the same time. This greatly saves time for us and provides easy reporting. Análise coletada por e hospedada no G2.com.

KN
Marketing Coordinator
Pequena Empresa(50 ou menos emp.)
Mais Opções
Avaliador validado
Usuário atual verificado
Fonte da Revisão: Convite de Vendedor
Revisão Incentivada
O que você mais gosta Hootsuite?

Hootsuite is a solid social media management tool with a user-friendly dashboard, excellent scheduling features, and robust analytics that help streamline content planning which I do at least once a month for the entire month. The ability to manage multiple accounts in one place is a huge time-saver. I also like the AI feature to help write content. Análise coletada por e hospedada no G2.com.

O que você não gosta Hootsuite?

The nonprofit rate makes it much more affordable, which is a big plus. However, the interface can feel cluttered at times, and customer support could be more responsive. Análise coletada por e hospedada no G2.com.

Que problemas é Hootsuite E como isso está te beneficiando?

Hootsuite helps streamline social media management by allowing us to schedule posts and monitor multiple accounts. This saves time and ensures consistent messaging across platforms. Análise coletada por e hospedada no G2.com.