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Zoomph Reviews & Product Details

Zoomph Overview

What is Zoomph?

Zoomph's help you measure the value of sponsorships and understand your audience as an end-to-end platform for audience intelligence and sponsorship evaluation.

Zoomph Details
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Product Description

Zoomph is a world-class audience data and activations platform, designed to give marketers a real-world understanding of their consumers. By streamlining data from social media and proprietary datasets, Zoomph gives you a deep, intricate view of the different personalities in your target audience.


Seller Details
Seller
Zoomph
Year Founded
2016
HQ Location
Reston, VA
Twitter
@Zoomph
11,347 Twitter followers
LinkedIn® Page
www.linkedin.com
48 employees on LinkedIn®

Amir Z.
AZ
Overview Provided by:
CEO & Co-founder, Zoomph

Recent Zoomph Reviews

Christopher N.
CN
Christopher N.Small-Business (50 or fewer emp.)
5.0 out of 5
"A Key for Athlete Marketing/ Partnerships"
Zoomph's audience analytics allows us to have a more in-depth understanding of our assets. It's a piece of the puzzle that's needed when connecting...
Eric D.
ED
Eric D.Small-Business (50 or fewer emp.)
5.0 out of 5
"Key to Successful Brand Partnerships"
Zoomph is an incredible tool to calculate the value of what our clients deliver to brands. The Zoomph team is so helpful and attentive when we need...
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"Great platform, great people"
Zoomph makes it much easier for our agency to track the value of our clients' accounts. We use their software on a regular basis, and we feel conf...
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Zoomph Media

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24 Zoomph Reviews

4.5 out of 5
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24 Zoomph Reviews
4.5 out of 5
24 Zoomph Reviews
4.5 out of 5

Overall Review Sentiment for ZoomphQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Eric D.
ED
Founder
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Zoomph?

Zoomph is an incredible tool to calculate the value of what our clients deliver to brands. The Zoomph team is so helpful and attentive when we need support. The team provides incredible resources to help translate data about brand partnerships and social posts into a meaningful story. Review collected by and hosted on G2.com.

What do you dislike about Zoomph?

There are a variety of features that are being removed or upgraded to better ones. These changes are not an inconvience day-to-day; there are just a lot of new upgrades on the way. Review collected by and hosted on G2.com.

Recommendations to others considering Zoomph:

Best option for social media sponsorship valuation. Incredible platform and an even more incredible team behind it! Review collected by and hosted on G2.com.

What problems is Zoomph solving and how is that benefiting you?

Our Partnership Sales & Activation teams are more prepared for discussions around the value of "what our clients are best at". We can target audiences more precisely and understand the value of collaboration. Review collected by and hosted on G2.com.

Christopher N.
CN
Founder & CEO
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Zoomph?

Zoomph's audience analytics allows us to have a more in-depth understanding of our assets. It's a piece of the puzzle that's needed when connecting our athletes with the correct brands. Review collected by and hosted on G2.com.

What do you dislike about Zoomph?

That's tough to say. I've only ever had positive experiences with Zoomph as a whole and I highly recommend it when speaking to others in sports. Review collected by and hosted on G2.com.

What problems is Zoomph solving and how is that benefiting you?

When working in sports marketing, the creative elements are great but numbers don't lie and when you combine the two it makes for a great combination. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Zoomph?

Zoomph makes it much easier for our agency to track the value of our clients' accounts.

We use their software on a regular basis, and we feel confident in our valuations because of their platform.

The best part though is the wonderful people behind the platform. From leadership on down through the organization. Love working with the Zoomph team. Review collected by and hosted on G2.com.

What do you dislike about Zoomph?

For new users, it's a little bit hard to understand right out of the gate.

Fortunately, the helpful team will get you up to speed. Just a bit of a learning curve when you first get started. Review collected by and hosted on G2.com.

What problems is Zoomph solving and how is that benefiting you?

The main problem we had was that we didn't have a clear picture on our valuations. We were using a lot more guesswork to price our partnership packages.

Now, we have a much better understanding of each clients' value, and we can price our sponsorship deals appropriately. Review collected by and hosted on G2.com.

Marcus S.
MS
Vice President, Digital and Programming
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Zoomph?

Zoomph's sponsorship value metric is now considered "gospel" in the industry. Zoomph's formula that measures value for sponsored content on social (video and copy) is a key driver in delivering an ROI for one of the most important facets in the industry -- partnerships. After every milestone event in any major sport (Draft, Schedule Release, etc.), Zoomph publishes the top teams in relation to sponsorship value. That report alone captures the attention of Leagues, Clubs, and partners all at once. Review collected by and hosted on G2.com.

What do you dislike about Zoomph?

It's hard to describe what to "dislike" about Zoomph. Their customer service, custom reports, and "prove it" mentality makes them a necessary partner to have for any club. Review collected by and hosted on G2.com.

What problems is Zoomph solving and how is that benefiting you?

Showing return on investment for our partners, key social listening (volume and sentiment analysis) are two areas that Zoomph helps us solve for our clients and key stakeholders. Review collected by and hosted on G2.com.

Verified User in Higher Education
AH
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Zoomph?

I think it does an excellent job of pulling content in and finding user-generated content. It's allowed us to cast a wider, more general net to discover content and members of our community. I always like the customizability of the various ways to display the content so if one doesn't quite fit you can adjust it. It's also one of the few tools that allow us to recycle mentions so if a feed is no longer relevant or has pulled in a lot of unrelated content you don't lose those mentions. Review collected by and hosted on G2.com.

What do you dislike about Zoomph?

It can be difficult to search through and clean up things that are irrelevant or need to be managed. The analytics section can be a little clunky and difficult to interpret. It's can also be challenging to export reports and share the data with members of our team who don't need a seat or access. I also wish it was easier to see the page/embed you're customizing as you build it vs. making tweaks and then seeing what it looks like. It would be helpful to have more clarity about what the elements are and what adjusting them will do to the overall design. It's generally just guessing right now, especially when you don't use the same embed each time. Review collected by and hosted on G2.com.

What problems is Zoomph solving and how is that benefiting you?

We're casting a larger net to capture user-generated content and making it accessible to folks who don't have the various social platforms. It's been an awesome way to discover stories and other leads past the videos and photos our audience shares. We've also used it to collect content and engage users who are not on traditional social platforms. Review collected by and hosted on G2.com.

DH
Content + Communications Captain
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Zoomph?

The customer support from the Zoomph side is ABOVE AND BEYOND. Zara has been nothing short of a godsend, going as far as pulling over on the side of the freeway and using her phone as a hot spot when an after hours client event went awry and we received word just before guests began to arrive. While our primary purpose has been for visual presentations of social content, Zara has been helping us to better understand the full functionality of the platform and provide some strategic tips and tricks based on our desired outcomes, which we're both anxious and excited to implement. Review collected by and hosted on G2.com.

What do you dislike about Zoomph?

Feeling like there's so much more we could be doing and aren't currently utilizing. Review collected by and hosted on G2.com.

What problems is Zoomph solving and how is that benefiting you?

As mentioned previously, our primary use case has been with the visual displays - being able to pull in hashtag content onto reader boards for individual events or restaurant initiatives, as well as the additional insights that the social listening feeds provide based on these visual presentations, which helps us really make the case for our efforts exerted in the social space. Review collected by and hosted on G2.com.

DC
Digital Communications Coordinator
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Zoomph?

Not only is the platform great and very user friendly, but the Zoomph team is amazing! (s/o Amir & Zara) They go above and beyond to make sure your company is using Zoomph to its fullest. We have been using Zoomph for quite a few years now, and it's always a favorite at conferences. Review collected by and hosted on G2.com.

What do you dislike about Zoomph?

There really aren't any dislikes! For an organization our size, we can't afford any add-ons, but we are very happy with what we have. Review collected by and hosted on G2.com.

Recommendations to others considering Zoomph:

Do it! You won't regret it. We know more about our audience than ever before! Review collected by and hosted on G2.com.

What problems is Zoomph solving and how is that benefiting you?

We use Zoomph for two things- our social media campaigns throughout the year and for each conference. By using Zoomph, we have really been able to show our board the impact social media has at our conferences, and the impact our organization has in the industry throughout the year. It's a great tool! Review collected by and hosted on G2.com.

Gabriel T.
GT
Digital Marketing Coordinator
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Zoomph?

Although we purchased this product exclusively for its social wall visual, it was amazing to see that it can be a great tool for social listening if the user sets it up right. Review collected by and hosted on G2.com.

What do you dislike about Zoomph?

I can't think of much that I didn't like about it. Perhaps it could have offered a little more customization for branding or design on the visual display, although truly we had no issues with a lack thereof. Review collected by and hosted on G2.com.

Recommendations to others considering Zoomph:

Feel free to look at other options and weigh them, but I think you'd be hard-pressed to find a platform that combines both the visual presentation (meant for live events) and the more technical, filter-driven social listening functions as well as Zoomph does. Review collected by and hosted on G2.com.

What problems is Zoomph solving and how is that benefiting you?

Zoomph allowed us to get people ENGAGED at our events. People already love taking photos and sharing them on twitter at our Conferences, but having a huge screen where users can see their social posts show up in minutes (or less) added an element of excitement that wasn't there before, and it was clear that our attendees wanted to post more on social media just so that they could come back and see it on the wall visual. Review collected by and hosted on G2.com.

Shin J.
SJ
Co-founder / Board Member
Information Technology and Services
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Zoomph?

I've been using zoomph since 2014-ish to help provide agencies, brands, companies and businesses the missing link between them and their customers. Through Zoomph, we can empower agencies the capability to manage their client's expectation by providing concrete engagement data for every campaign across channels. Brand can have an easy access to their targeted influencers and reward loyal customers on social media.

Notable Features:

1. Competitor Analysis

2. Customizable Visuals

3. Geolocation / heatmaps

4. Moderate/Curate feeds with filtering rules

5. Content and Influencer Discovery

6. Content, Audience, Geo and Platform Insights

7. Microsite Creator for each campaign

8. Workflows for each campaigns

9. Polling

10. Consent to UCG's

and more! Review collected by and hosted on G2.com.

What do you dislike about Zoomph?

I would say wishlist rather than dislike.

Expansion of their API and customizable visuals

Flexible pricing plans

Additional marketing support materials for partners and resellers

Extension of api/data access outside social media sphere Review collected by and hosted on G2.com.

Recommendations to others considering Zoomph:

Start by the user/brand/agencies/campaigns objectives then followed by the output required.

There are so many platforms out there that I've used and it just happened that zoomph is what fits my needs while balancing from pricing, output delivery, flexibility/adaptability for each implementations etc.

There are no perfect ultimate software program or platform, but we can help these companies improve their system through honest reviews experienced by co-users like you and me. So good job, g2crowd team for this amazing review site. Been using this since the beta stage. :) Review collected by and hosted on G2.com.

What problems is Zoomph solving and how is that benefiting you?

Through Zoomph, I am able to help address and solve lost engagements and valuable data insights for each social media campaigns for agencies, brands, companies and businesses.

Help the brand's customers to seamlessly interact with each other visually through customized themed designs.

Help provide real-time analytics and engagements which is very critical today Review collected by and hosted on G2.com.

Verified User in Sports
US
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Zoomph?

The Zoomph platform is simple but powerful. The user interface is easy to understand, even for a beginner, and makes it easy to find the insights you are after. Additionally, Zoomph's customer service is 2nd to none and the team is always there to assist when needed. Review collected by and hosted on G2.com.

What do you dislike about Zoomph?

There's not a lot to dislike about this tool, but the more social APIs they can bring in, the more value we can extract. Review collected by and hosted on G2.com.

What problems is Zoomph solving and how is that benefiting you?

Zoomph has enabled us to understand social audiences at a much deeper level than ever before. Beyond standard demographics, Zoomph helps us understand passion points, trends, brand affinities and psychographic traits that enable us to make informed marketing decisions. Review collected by and hosted on G2.com.