Tatango Pros and Cons

The support team at Tatango is exceptional – always prompt, professional, and knowledgeable. They’ve been invaluable in helping us optimize our campaigns and achieve outstanding results. Review collected by and hosted on G2.com.

While we initially felt misled about the capabilities of the NXT interface, the Tatango team quickly made up for it with their outstanding customer service. Review collected by and hosted on G2.com.

I love that Tatango is a very user-friendly platform. Many functionalities are available to support segmentation, conduct A/B tests, and various other tools that are needed in order to create a robust texting program. The team at Tatango is also very knowledgeable and has been great to work with. Whenever there is an issue or question, they are ready to help! Review collected by and hosted on G2.com.

I honestly cannot think of many things that I dislike about Tatango. The only recommendation I would make, or something that would make my team's life a bit easier, would be adding some sort of Tatango subscriber ID. Having a Tatango-specific subscriber ID would be helpful when comparing reports or discussing the particular experiences of subscribers without disclosing personal information about the subscriber. Review collected by and hosted on G2.com.

The Tatango team has been incredible to work with. They have been very supportive through the entire process - from initial onboarding, to compliance, and even working with us to improve our campaigns. The platform is easy to use and relatively intuitive. Any time we have questions or issues we use the chat feature and one of the team gets in touch very quickly. Review collected by and hosted on G2.com.

Right now there is not a native integration with either Engaging Networks or Raiser's Edge NXT, so we are having to manually import our new subscribers. However, I know the team is working on a NXT integration, and we are excited to see that coming soon! Review collected by and hosted on G2.com.

Siple layout.

Easy to navigate.

Quick responses from the support team.

Quick fixes when a problem arises.

Never any massive sending errors.

Easy to copy and paste text copy from word file.

Importing and updating large lists is easy.

Easy to export data. Review collected by and hosted on G2.com.

The interface while setting up a text's copy can be buggy.

Specific segment creation can be tedious, namely because it only allows for "all / any" options.

Difficult to work around image, video, and gif size limits.

Changing specific donor / recipient info is difficult. Review collected by and hosted on G2.com.

I can't say enough good things about my experience with Tatango's customer service. They were incredibly helpful and friendly from the get-go, answering all my questions with patience and expertise. What stood out the most was their genuine commitment to making sure I was happy with the outcome. They kept me updated every step of the way, making the whole process smooth and stress-free. Tatango has definitely earned my trust and loyalty with their exceptional service. Highly recommended! Review collected by and hosted on G2.com.

I wish I did not have to have the two-step authentication. I wish that were an option not to have this. Review collected by and hosted on G2.com.

Tatango has an easy to use interface, and it's quick to onboard new users. Additoinally, it has good reporting capabilities. The support team has always been highly responsive and quick to reach out proactively when there are platform-wide tech issues (which is rare). Best of all, the flat cost-per-message pricing structure makes it ideal for a growing program - we are able to maintain high ROI as we scale up, whereas other vendors we scoped had high overage costs if you exceeded your monthly message limit. Review collected by and hosted on G2.com.

The only downside I can think of is it seems like deliverability could be stronger/Tatango could have better reporting and support on deliverability concerns. But I realize SMS deliverability is a fast-evolving landscape and there's not a lot of insight into what the carriers treat as spam. Review collected by and hosted on G2.com.

I find the platform to be extremely user-friendly. The dashboard is clear and displays where you can find messages, lists, reports, billing, usage, and subscribers.

They also support features like individual link-tracking, which not all other broadcast texting platforms have.

The team is also great to work with and diligent at answering questions. Review collected by and hosted on G2.com.

While I love Tatango, I think certain things like the responses to messages can be improved. I've already brought this up before, but I'd like to see the exclusion of automated replies to contacts who reply to our texts.

I think having an autoreply response to every respondent message can come off too spam-like and I want to minimize that in a time when people get too many political texts to begin with. Review collected by and hosted on G2.com.

I have really enjoyed our monthly check ins with our rep. She is very helpful and knowledgeable. Review collected by and hosted on G2.com.

I haven't ran into any issues, but still new to the platform. Review collected by and hosted on G2.com.

The team is incredibly supportive an responsive to suggestions. The interface is easy to use, it is easy to schedule messages and it is easy to pull reports. Review collected by and hosted on G2.com.

The operators limit some of the segmentation. some and/or functionality would be great.

Invoicing has been a bit of a challenge but it has improved. Review collected by and hosted on G2.com.

Tatango is easy to use and their team consistently innovates the platform while providing stellar customer service. Review collected by and hosted on G2.com.

Tatango has had some technical bugs that have caused issues with sending in the past. Review collected by and hosted on G2.com.