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Tatango Reviews & Product Details

CY
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Tatango?

Siple layout.

Easy to navigate.

Quick responses from the support team.

Quick fixes when a problem arises.

Never any massive sending errors.

Easy to copy and paste text copy from word file.

Importing and updating large lists is easy.

Easy to export data. Review collected by and hosted on G2.com.

What do you dislike about Tatango?

The interface while setting up a text's copy can be buggy.

Specific segment creation can be tedious, namely because it only allows for "all / any" options.

Difficult to work around image, video, and gif size limits.

Changing specific donor / recipient info is difficult. Review collected by and hosted on G2.com.

What problems is Tatango solving and how is that benefiting you?

Tatango lets us communicate with people who want to participate in giving more frequently than they receive mail, but who also don't sit down to check emails all the time. Review collected by and hosted on G2.com.

Tatango Overview

What is Tatango?

Since 2007, nonprofit organizations have used Tatango's best-in-class software to create meaningful text message conversations with donors, resulting in hundreds of millions of dollars being fundraised. Made to serve the needs of high-volume senders, Tatango's easy-to-use technology ensures that every client has the features and functionality to fully realize the power of text messaging within their organization and maximize their fundraising results.

Tatango Details
Product Website
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Product Description

SMS marketing software through Tatango allows your company to create, send and track your text message marketing campaigns.


Seller Details
Seller
Tatango
Company Website
Year Founded
2007
HQ Location
Seattle, Washington
Twitter
@tatango
1,487 Twitter followers
LinkedIn® Page
www.linkedin.com
42 employees on LinkedIn®
Description

Since
007, nonprofits and political campaigns have used Tatango’s best-in-class software to create meaningful text message conversations with donors, resulting in hundreds of millions of dollars being fundraised. Made to serve the needs of high-volume senders, Tatango’s easy-to-use technology ensures that every client has the features and functionality to fully realize the power of text messaging within their organization.


AP
Overview Provided by:
VP of Customer Success at Tatango

Recent Tatango Reviews

Nicole L.
NL
Nicole L.Mid-Market (51-1000 emp.)
4.0 out of 5
"We highly recommend Tatango to any organization looking to elevate their messaging capabilities."
The support team at Tatango is exceptional – always prompt, professional, and knowledgeable. They’ve been invaluable in helping us optimize our cam...
AM
Angie M.Enterprise (> 1000 emp.)
5.0 out of 5
"Tatango is easy to navigate and the team is incredibly helpful!"
I love that Tatango is a very user-friendly platform. Many functionalities are available to support segmentation, conduct A/B tests, and various ot...
Verified User
A
Verified UserMid-Market (51-1000 emp.)
4.0 out of 5
"All the necessary features at a fraction of the cost of other SMS vendors"
Tatango has an easy to use interface, and it's quick to onboard new users. Additoinally, it has good reporting capabilities. The support team has a...
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Tatango Media

Tatango Demo - Send MMS or SMS Messages
Easily build SMS or MMS marketing messages, and use our advanced functionality to customize and target your messages.
Tatango Demo - Messaging Workflows
Tatango allows non-developers the ability to create virtually any type of text message marketing workflow that you can conceive.
Tatango Demo - Messaging Analytics
Tatango messaging analytics allows you to track the success of every single mass text message you send to subscribers.
Tatango Demo - Messaging Automation
Send mass text messages based on a array of subscriber events, such as joining a campaign, responding to a message, and more.
Through text, Tatango is proud to support nonprofits like March of Dimes in their mission to end preventable maternal health risks and death, end preventable preterm birth, and close the health equity gap for everyone.
Play Tatango Video
Through text, Tatango is proud to support nonprofits like March of Dimes in their mission to end preventable maternal health risks and death, end preventable preterm birth, and close the health equity gap for everyone.
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Have you used Tatango before?
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Video Reviews

175 out of 176 Total Reviews for Tatango

4.5 out of 5
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175 out of 176 Total Reviews for Tatango
4.5 out of 5
175 out of 176 Total Reviews for Tatango
4.5 out of 5

Tatango Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for TatangoQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Nicole L.
NL
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best about Tatango?

The support team at Tatango is exceptional – always prompt, professional, and knowledgeable. They’ve been invaluable in helping us optimize our campaigns and achieve outstanding results. Review collected by and hosted on G2.com.

What do you dislike about Tatango?

While we initially felt misled about the capabilities of the NXT interface, the Tatango team quickly made up for it with their outstanding customer service. Review collected by and hosted on G2.com.

What problems is Tatango solving and how is that benefiting you?

Tatango has been an incredible partner in enhancing our communication strategy. Their platform is user-friendly, reliable, and perfect for engaging our audience through text messaging. The customization options and robust analytics have allowed us to tailor our messages and track their impact effectively. Review collected by and hosted on G2.com.

AM
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Tatango?

I love that Tatango is a very user-friendly platform. Many functionalities are available to support segmentation, conduct A/B tests, and various other tools that are needed in order to create a robust texting program. The team at Tatango is also very knowledgeable and has been great to work with. Whenever there is an issue or question, they are ready to help! Review collected by and hosted on G2.com.

What do you dislike about Tatango?

I honestly cannot think of many things that I dislike about Tatango. The only recommendation I would make, or something that would make my team's life a bit easier, would be adding some sort of Tatango subscriber ID. Having a Tatango-specific subscriber ID would be helpful when comparing reports or discussing the particular experiences of subscribers without disclosing personal information about the subscriber. Review collected by and hosted on G2.com.

What problems is Tatango solving and how is that benefiting you?

Tatango and its functionality have helped my organization create a comprehensive text message program. With the use of MMS messaging and a variety of other tools available on the platform, we have cultivated and stewarded our subscriber file in ways that we could not do with our old texting platform. As a result, we have seen great results with overall fundraising efforts and are excited to continue growing our program. Review collected by and hosted on G2.com.

JS
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Tatango?

The Tatango team has been incredible to work with. They have been very supportive through the entire process - from initial onboarding, to compliance, and even working with us to improve our campaigns. The platform is easy to use and relatively intuitive. Any time we have questions or issues we use the chat feature and one of the team gets in touch very quickly. Review collected by and hosted on G2.com.

What do you dislike about Tatango?

Right now there is not a native integration with either Engaging Networks or Raiser's Edge NXT, so we are having to manually import our new subscribers. However, I know the team is working on a NXT integration, and we are excited to see that coming soon! Review collected by and hosted on G2.com.

What problems is Tatango solving and how is that benefiting you?

Tatango is helping us to steward our donors and allows us to send them up-to-date information on the impact of their gifts. It also allows us to reach out to subscribers ASAP when we are responding to a disaster or crisis. Review collected by and hosted on G2.com.

Molly M.
MM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Tatango?

I can't say enough good things about my experience with Tatango's customer service. They were incredibly helpful and friendly from the get-go, answering all my questions with patience and expertise. What stood out the most was their genuine commitment to making sure I was happy with the outcome. They kept me updated every step of the way, making the whole process smooth and stress-free. Tatango has definitely earned my trust and loyalty with their exceptional service. Highly recommended! Review collected by and hosted on G2.com.

What do you dislike about Tatango?

I wish I did not have to have the two-step authentication. I wish that were an option not to have this. Review collected by and hosted on G2.com.

What problems is Tatango solving and how is that benefiting you?

I am about to send texts to people who attend our events and send them surveys to answer Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Tatango?

Tatango has an easy to use interface, and it's quick to onboard new users. Additoinally, it has good reporting capabilities. The support team has always been highly responsive and quick to reach out proactively when there are platform-wide tech issues (which is rare). Best of all, the flat cost-per-message pricing structure makes it ideal for a growing program - we are able to maintain high ROI as we scale up, whereas other vendors we scoped had high overage costs if you exceeded your monthly message limit. Review collected by and hosted on G2.com.

What do you dislike about Tatango?

The only downside I can think of is it seems like deliverability could be stronger/Tatango could have better reporting and support on deliverability concerns. But I realize SMS deliverability is a fast-evolving landscape and there's not a lot of insight into what the carriers treat as spam. Review collected by and hosted on G2.com.

What problems is Tatango solving and how is that benefiting you?

It's providing the platform we need to send SMS marketing communications, which make up a significant portion of our overall marketing revenue. Review collected by and hosted on G2.com.

Verified User in Consulting
AC
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Tatango?

I find the platform to be extremely user-friendly. The dashboard is clear and displays where you can find messages, lists, reports, billing, usage, and subscribers.

They also support features like individual link-tracking, which not all other broadcast texting platforms have.

The team is also great to work with and diligent at answering questions. Review collected by and hosted on G2.com.

What do you dislike about Tatango?

While I love Tatango, I think certain things like the responses to messages can be improved. I've already brought this up before, but I'd like to see the exclusion of automated replies to contacts who reply to our texts.

I think having an autoreply response to every respondent message can come off too spam-like and I want to minimize that in a time when people get too many political texts to begin with. Review collected by and hosted on G2.com.

What problems is Tatango solving and how is that benefiting you?

They are constantly improving with product updates and that certainly helps us as users of the platform for clients who have a heavy texting load. From anything as small as adding new merge tags to their recent AI-powered message refinement, they're always looking at ways to improve efficiency. Review collected by and hosted on G2.com.

LP
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Tatango?

I have really enjoyed our monthly check ins with our rep. She is very helpful and knowledgeable. Review collected by and hosted on G2.com.

What do you dislike about Tatango?

I haven't ran into any issues, but still new to the platform. Review collected by and hosted on G2.com.

What problems is Tatango solving and how is that benefiting you?

We are new to SMS, our rep has provided some very helpful and effective ideas on utilizing the platform. Review collected by and hosted on G2.com.

Verified User in Non-Profit Organization Management
UN
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Tatango?

The team is incredibly supportive an responsive to suggestions. The interface is easy to use, it is easy to schedule messages and it is easy to pull reports. Review collected by and hosted on G2.com.

What do you dislike about Tatango?

The operators limit some of the segmentation. some and/or functionality would be great.

Invoicing has been a bit of a challenge but it has improved. Review collected by and hosted on G2.com.

What problems is Tatango solving and how is that benefiting you?

Tatango helps us reach our supporters at scale in a channel they perfer. It allows us to easily (most of the time) reach out to different segments to deliver the appropriate message. Review collected by and hosted on G2.com.

Erica S.
ES
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about Tatango?

Tatango is easy to use and their team consistently innovates the platform while providing stellar customer service. Review collected by and hosted on G2.com.

What do you dislike about Tatango?

Tatango has had some technical bugs that have caused issues with sending in the past. Review collected by and hosted on G2.com.

What problems is Tatango solving and how is that benefiting you?

Tatango allows us to easily reach our audience and scale up fundraising. Review collected by and hosted on G2.com.

SB
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Tatango?

I absolutley loved that tatango gets my messages out fast and to a mass number of people. I work for an organziation that has a large number of high school student workers. Using Tatango to get information out was a game changer for my group. Most students do not check their emails however they did check their text messages when we used this service. I also loved that I could schedule send a message out and they get it when needed. Review collected by and hosted on G2.com.

What do you dislike about Tatango?

The only downside of this service is that we do not get notified if people reply to the message in real time. I have to remember to check the website to see if anyone replied. However I would still recommend this service to anyone who needs to get information out to a mass group of people! Review collected by and hosted on G2.com.

What problems is Tatango solving and how is that benefiting you?

The problem that Tatango is solving is getting information out to a mass group of people in real time. By using this service I am able to send one message out to over 200 people at once. Review collected by and hosted on G2.com.