Best Software for 2025 is now live!
Show rating breakdown
Save to My Lists
Paid
Claimed
Optimized for quick response

Swoogo Reviews & Product Details - Page 2

Swoogo Overview

What is Swoogo?

Swoogo is an event management platform designed to streamline in-person, virtual, and hybrid events of all sizes. With flexible tools for customized registration, marketing, and analytics, Swoogo simplifies the logistics—from attendee tracking to on-site check-in—so events teams can focus on what truly matters: crafting exceptional event experiences. Our user-based pricing offers unlimited events and registrations without hidden fees, all supported by our reputation for outstanding customer service.

Swoogo Details
Product Website
Discussions
Swoogo Community
Languages Supported
English
Show LessShow More
Product Description

Swoogo is event management software that offers different functions, from custom event websites to on-site event registration to an analytics dashboard.

How do you position yourself against your competitors?

Swoogo is an easy-to-learn platform with a robust dashboard, designed to give control back to event profs. Our pricing is user-based, with unlimited events and unlimited registrations—no hidden fees, all payment up-front. Our best-in-class registration includes unlimited conditional logic, custom question types, and registrant segmentation. Our website builder is drag-and-drop, or bring in custom code for no extra charge. We back all that up with a knowledgeable, in-house support team.


Seller Details
Seller
Swoogo
Company Website
Year Founded
2015
HQ Location
Los Angeles, California
Twitter
@swoogo
1,127 Twitter followers
LinkedIn® Page
www.linkedin.com
131 employees on LinkedIn®
Description

With an emphasis on simplicity, functionality, transparency, and the true DIY spirit, Swoogo is a user-friendly SaaS platform that helps you execute every aspect of your in-person or virtual event so it’s perfectly suited to your needs.Swoogo streamlines the organizational aspects of every type of event, from registration and session scheduling, all the way through post-event data reports. We also help event marketers intuitively build a website specified to fit their event needs, with embedded registration, marketing, and speaker resources.Our goal is to take the tedious work off your shoulders, so you can focus on the most important part of every event: bringing people together.


Abby F.
AF
Overview Provided by:

Recent Swoogo Reviews

Ian D.
ID
Ian D.Mid-Market (51-1000 emp.)
5.0 out of 5
"Excellent event management software!"
The platform was a big step in the right direction for our events program. Swoogo has provided all of the tools needed to organize and execute even...
Anjan B.
AB
Anjan B.Small-Business (50 or fewer emp.)
5.0 out of 5
"Great Event Management Tool"
Flexibility - Allmost anything possible to do within platform, very flexible for implementation and quick learning curve. Great Integration support...
Tara S.
TS
Tara S.Enterprise (> 1000 emp.)
5.0 out of 5
"Swoogo - Seamless Event Management Software with a User-Friendly Platform!"
The best part of Swoogo is hands down the combination of an amazing team and an incredibly user-friendly platform. Having worked with multiple regi...
Security Badge
This seller hasn't added their security information yet. Let them know that you'd like them to add it.
1 person requested security information

Swoogo Media

Swoogo Demo - Event registration without limits
Unlimited conditional logic, Endless registrant types, 15+ question formats, 100% customizable questions
Swoogo Demo - Powerful marketing tools that drive ROI
Automated pre- and post-event emails, Drag-and-drop email templates, or customize, Event website builder, fully whitelabelable, Track attendee activity to tailor marketing outreach
Swoogo Demo - Build your events on a firm foundation of data and analytics
Discover Attendee Intelligence, Swoogo Analytics, Create and pull customized reports, Send curated data to specific stakeholders
Swoogo Demo - Your data is secure and compliant with us
Multi-factor authentication, Highly performant cloud hosted, GDPR and PCI-DSS compliant, Content security protocols
Swoogo Demo - A smart home for all of your events
Host your schedule, streaming links, and live webinars, Chat functionality for audience engagement, Browsable attendee library, Perfect for hybrid
Swoogo Demo - Integrate your existing tech stack
Integrations for days, Build your own, or ask us for help, 11 payment gateways, Ask about our partners
Play Swoogo Video
Play Swoogo Video

Official Downloads

Answer a few questions to help the Swoogo community
Have you used Swoogo before?
Yes

155 Swoogo Reviews

5.0 out of 5
The next elements are filters and will change the displayed results once they are selected.
Search reviews
Popular Mentions
The next elements are radio elements and sort the displayed results by the item selected and will update the results displayed.
Hide FiltersMore Filters
The next elements are filters and will change the displayed results once they are selected.
The next elements are filters and will change the displayed results once they are selected.
155 Swoogo Reviews
5.0 out of 5
155 Swoogo Reviews
5.0 out of 5

Swoogo Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for SwoogoQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
Log In
Want to see more insights from verified reviewers?
Log in to view review sentiment.
G2 reviews are authentic and verified.
Carissa S.
CS
Executive Assistant
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Swoogo?

Where do I begin?!

- The actual software is incredible. The unlimited conditional logic makes creating nearly any set of form fields possible. We're a small non-profit with all sorts of complicated "if-this-then-this," especially regarding payments, and Swoogo makes that a breeze.

- We partnered with Xtag per Swoogo's recommendation, and it make check-in a CINCH! Love all of the available integrations!

- THE SUPPORT TEAM. It's as if they are exclusively there waiting for ME to ask a question so they can immediately help ME. Truly, we're talking a few minutes, and often with a customized video to help navigate anything!

- Very easy to set up and get started! Of course, you can make your event as complex as you need, but it's simple to just jump in yourself. Review collected by and hosted on G2.com.

What do you dislike about Swoogo?

The event mobile app isn't perfect, but it's a great feature to have included and you can totally make it work.

Other than that, really, Swoogo IS perfect and I can't believe we did events without it in the past! Review collected by and hosted on G2.com.

What problems is Swoogo solving and how is that benefiting you?

I spearhead most of our events, and Swoogo helps me cover registration, reporting, and check-in with ease, allowing more time to spend programming and planning in-person pieces!

Also, it's incredibly user-friendly, which is great for our particular demographic. Review collected by and hosted on G2.com.

Stan D.
SD
SVP, Enterprise PMO
Hospitality
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Swoogo?

We selected Swoogo to provided registration services for our clients after researching all options. We chose Swoogo because of it's intuitive interface, competitive pricing and ease of implementation. We extended into our second year of our relationship and found their solution-oriented Sales Team very helpful with options to make our client events successful as our team expanded it's own knowledge on how to leverage all of Swoogo's features. On top of that, for our less than seasoned internal team members building their initial events, the Swoogo Technical Support team is exceptional with their response time and quality feedback without making users feel inferior. The tool was easy to get integrate within our organization and we are looking to expand our services using Swoogo. Review collected by and hosted on G2.com.

What do you dislike about Swoogo?

It is difficult to share negatives about Swoogo because there are always pros and cons with anything, however we are highly satisfied with Swoogo and their support. Review collected by and hosted on G2.com.

What problems is Swoogo solving and how is that benefiting you?

Providing registration services for our client events. Review collected by and hosted on G2.com.

BC
Director, Conferences & Events
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Swoogo?

In the event planning world, it's hard to find an end-to-end software that ticks all the boxes - but Swoogo does! Before and during the pandemic, my team explored more than half a dozen software to help with our event planning needs and after each event, there was a laundry list of items that those platforms promised, but didn't fulfill. That's not the case with Swoogo. I've been able to use the software for not only our conferences but also our awards programs. The flexibility of the software makes it so customizable that there's often more than one way to accomplish the desired outcome. Their support team is by far the best I have ever interacted with. Even my low-level issues are addressed almost immediately, it has never taken more than a few hours to hear from their team and their first response is an actual response to your issue - either asking clarifying questions or offering a solution (and not just a link to the online help center - which is very helpful for self-learners who are new to the platform!). I'm on the platform every day and love that any updates I make are immediately implemented on the customer's side. We've been using the platform for a year and a half with many successes - we don't plan on leaving any time soon! Review collected by and hosted on G2.com.

What do you dislike about Swoogo?

Occasionally when looking for a piece of information or a feature, it can be difficult to find. The Help Center can answer basic questions, but sometimes I have to inquire with the support team - which has never been an unpleasant experience. Review collected by and hosted on G2.com.

What problems is Swoogo solving and how is that benefiting you?

Website building, call for speaker solutions, awards nomination solutions (via call for speaker module), event registration, attendee communication, conference app and more. All of these are a huge and AFFORDABLE benefit to our events overall and increase the attendee user experience while adding additional opportunities for value. Review collected by and hosted on G2.com.

DM
Fiel Marketing Specialist
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Swoogo?

it’s a fantastic product. The user experience is excellent, I find it intuitive, easy to use, and understand. Whenever I need help, the extensive user guide is incredibly helpful and always has the information I’m looking for, the materials are great for understanding the platform. I've been using the platform everyday and I have found it easy to understand and implement.

What really stands out, though, is their outstanding customer service. The times i have reached out to them, they respond quickly and address all my questions with a great attitude. Overall, Swoogo is a great platform, and I highly recommend it! Review collected by and hosted on G2.com.

What do you dislike about Swoogo?

I would love to have live chat agents to reach out to, One time i was able to but after it's just via email. I feel like live chat solves problems even faster and in a more personal way. Review collected by and hosted on G2.com.

What problems is Swoogo solving and how is that benefiting you?

Swoogo addresses several key challenges we face in event management, including event registration, tracking attendees, sending emails, and reporting. The platform allows us to customize almost everything, ensuring it alligns with our corporate branding and delivers the message . We can easily configure the registration process to meet our specific needs for every specic event. Swoogo provides adaptable reporting features, prompt replies to support inquiries, and multiple training opportunities. Review collected by and hosted on G2.com.

NB
Principal
Events Services
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Swoogo?

Swoogo is easy to use to set up all kinds of events. It is a one-stop shop! Our customer's events vary in complexity and we always find a solution to meet their needs. The customer service is top-notch. They are quick to respond and to go out of their way to help. The online help is also excellent. The ability to create event websites for our customers is so helpful and they have templates to help you get started. We use Swoogo every day and have been a customer for several years. Review collected by and hosted on G2.com.

What do you dislike about Swoogo?

There really aren't downsides to using Swoogo. Some features could be more robust but they are constantly upgrading the software. Review collected by and hosted on G2.com.

What problems is Swoogo solving and how is that benefiting you?

Swoogo allows us to offer modern event registration forms and websites. The conditional logic is a big feature for us. It allows us to manage all the complex needs of our customers. Review collected by and hosted on G2.com.

GK
Director, Brand + Strategy
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Swoogo?

As 7+ year industry veteran, I have tried a range of registration and event management software solutions. Swoogo is by far the most flexible and easy to use for our diverse range of events. Their exceptionally responsive staff and support teams make trouble shooting very easy on tight timelines. Having a platform that offers such a unique experience across guest types has been crucial in our success. Review collected by and hosted on G2.com.

What do you dislike about Swoogo?

I have been working with Swoogo directly on recommendations for reporting across invitation and registrant reports. Cross-reporting between contacts and registrants would be a great feature addition. Review collected by and hosted on G2.com.

What problems is Swoogo solving and how is that benefiting you?

We have a diverse event porfolio, and each event has unique registrantion needs. Having a flexble platform that meets the needs of many different types of events is key, and we find many other platforms do not offer this same flexibility. Review collected by and hosted on G2.com.

Kayleen W.
KW
Sr. Field Marketing Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Swoogo?

I brought on Swoogo 3 months ago because I needed an event platform that could "do it all". Swoogo is not just a registration platform; it's a fully comprehensive, end-to-end attendee management system and more. We love the multi-registration flows, segmentation reports, ease of use, and the numerous widgets that allow us to create a website and event splash pages quickly.

The great thing about Swoogo is that it can be used for all our events this year, not just our major conference summit. We use Swoogo for every workshop, customer event, tradeshow, conference - big and small. We create templates for each event, saving us countless hours on the back-end, which is especially valuable for our small team. The urgency of incorporating this platform and starting onboarding due to our deadlines was very real, and Swoogo delivered. We needed to spin-up a major event registration for our upcoming summit within a week!

We compared multiple platforms and were nervous about making the final decision, but the Swoogo support team came through with flying colors. Their customer team is simply the best! They provid quick replies, jump on last-minute calls to discuss issues, advise on the best ways to proceed, help set up registration frameworks, and find innovative, custom, work-around & solutions. I cannot say enough good things about their support - you are in good hands with Swoogo!

It takes working with it, but once you truly get the "understanding" of how the Swoogo event platform works (it will just "click") -- you can be endlessly creative with it's use cases. I've used Swoogo for simple RSVP pages, to meeting capture forms, to fully built-out conference registrations & mangagement.

The tech and content are always well thoughtout. Overall, I've been incredibly impressed with the company, their product, service, features, content, education, and support.

Shout out to Joe Schelling and Morgan Harrison who've supported me throughout the onboarding process! Review collected by and hosted on G2.com.

What do you dislike about Swoogo?

So far, so good, haven't come across what we dislike yet. We'd love for it to integrate into Routespring and a few other platforms we use - but those are very custom integrations and fall into the "nice-to-have" bucket. Review collected by and hosted on G2.com.

What problems is Swoogo solving and how is that benefiting you?

It's a fully comprehensive end-to-end attendee management system, among other things. We love the multi registration flows and segmentation reports, the ease of use, the numerous widgets to throw up a website and event splash page, etc..

Re: what we were doing in the past: The in-house solution looked decent from the outside, but really it was just a series of forms in convert flow that collected basic information that we then needed to organize and drag/drop into 100's of google sheets that were awful to manage, keep updated in real time, and stay relevant as attendees worked with us to book travel and accommodations, misc needs - or CHANGES. (Not to mention the huge margin of manual error from our side.) Our summit specifically - calls for a platform like his because it's so high-lift due to the nuances of our attendee management & travel.

But the great thing about Swoogo is it can be used for ALL our events this year, not just our summit. Every workshop, customer event, tradeshow and conference etc moving forward, big and small. We can create templates around each event and it will save us countless hours on the back-end. (Especially as a small team.) Review collected by and hosted on G2.com.

Candace P.
CP
Senior Manager, Conference & Registration Services
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best about Swoogo?

(1) I like the logical questionaires the best about Swoogo. We have various clients so it is nice to have the options to change the logics based on previous responses, data lists, email addresses etc.

(2) I also like the ease of use on the backed end interface. Creating website pages and registrations form with the widgets makes designing simple.

(3) report building is very straight forward and I like how we can edit the filters and report fields instantaneously. I love being able to send the live reports to our clients so they don't have to request reports continuously.

(4) Lastly, i really like the compatibility and integeration the app has, it can be linked to other software platforms and payment gateways in a matter of clicks. Not to mention using the Swoogo app, Swoogo Live, makes updating a single step action with the content being linked directly from the backend, to website, to app. Review collected by and hosted on G2.com.

What do you dislike about Swoogo?

A few components to the design features are hardcoded and have causes some frustration when they are requested to be edited. Review collected by and hosted on G2.com.

What problems is Swoogo solving and how is that benefiting you?

Website Design

Registration questionaires

Event Communication

App Development Review collected by and hosted on G2.com.

Verified User in Events Services
UE
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Swoogo?

Swoogo makes website building and attendee management a breeze. Everything is customizable - from the favicon, to the registration form, to the visiblity of certain pages. Not only is it easy to learn and implement, their Support Team answers any and all questions thoroughly and always offers additional support. Once registration is live, you are still able to make changes. The ability to have automatic messages, direct links to reporting, and analystics are extremely helpful. We have used Swoogo multiple times already and look forward to using it for all future programs. The only thing I haven't done yet is integrate a payment method. Review collected by and hosted on G2.com.

What do you dislike about Swoogo?

The only "challenge" I've faced so far had to do with language translations. The Google Translate algorithim does not automatically translate to every widget on your website; you do have to thoroughly go through each widget and text box to ensure they have all been translated. Review collected by and hosted on G2.com.

What problems is Swoogo solving and how is that benefiting you?

We are able to control our attendee management system rather than outsource. Any changes we need to make happen at our fingertips! Review collected by and hosted on G2.com.

Michael L.
ML
Sr. Marketing Programs Manager
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Swoogo?

The best part of the software has to be the people. Everytime I need help I can email or use the built in help chat and I get someone within 15 mins with an answer, not only just an answer, but oftne times a detailed walkthrough including screenshots (with annotations and call outs) or even a recording of them doing the process step by stem for me to follow along. And most of all they LIKE helping out and you can tell they enjoy what they do, which translates to me wanting to work with them (as opposed to some software we use there I DREAD reachng out to their support teams) Review collected by and hosted on G2.com.

What do you dislike about Swoogo?

There are very few downsides, the only thing that sticks out in my mind is there currently is not a way to retroactively update all the registration forms across all the live sites (say if you wanted to update a field). This is totally understandable though, because , if you did you would have the possiblility of really breaking everything that you had spent time building in the first palce. Review collected by and hosted on G2.com.

What problems is Swoogo solving and how is that benefiting you?

Having one source of truth across both in person as well as virtual evants. We can have one tool that we can use to register folks for in person events and webinars, and they both flow into the same CRM integration, making management a breeze and quickly getting leads to the right reps for follow up. Review collected by and hosted on G2.com.