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Stacker Connect Reviews & Product Details

Stacker Connect Overview

What is Stacker Connect?

Stacker Connect is a platform designed to drive earned media at scale for brands. We combine a powerful content optimization engine with a proprietary distribution network to scale the reach of brands’ editorial content. Brands choose between different plans, depending on the amount of support they require for the creation of their stories: Connect, Connect + Edit, and Connect + Studio. Connect distributes brands’ ready-to-publish editorial content to thousands of publishers on the Stacker Newswire. We ensure that each story meets journalistic standards, and is optimized and timed to maximize reach and engagement. After distribution, brands receive detailed and real-time insights on the performance of their stories via our self-serve reporting dashboard. Connect is best suited for brands that already have strong in-house editorial teams creating authoritative content, but lack the capabilities to extend the reach beyond owned and paid channels. Connect + Edit expands upon our Connect distribution offering by layering in editorial strategy from our experienced newsroom. With the Pro service package, brands get expert insights around topic and headline selection, data sources, citations, and distribution recommendations. Connect + Pro is best suited for brands that have engaging content, but need more hands-on guidance on how to produce editorial content that will meet the needs and standards of publishers. Over time, many Connect + Pro brands will refine their editorial capabilities and become Connect partners. Connect + Studio is our newsroom-as-a-service offering, which pairs turn-key distribution with custom content production. With the Studio service package, brands get to select from a curated list of unique, newsworthy story angles relevant to their industry, leaving the rest of the storytelling process to our team. Brands have the opportunity to approve and publish all stories before distribution on the Stacker Newswire. This package is designed for brands with little to no editorial resources or for those seeking white-glove support.

Stacker Connect Details
Languages Supported
English
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Product Description

Stacker Connect provides brands with direct access to the Stacker Newswire, a distribution network trusted by 3,000+ top news sites across North America. Brands can submit their journalistic content to the newswire, and the resulting syndication leads to high-quality earned media coverage that dramatically scales your content amplification efforts. On average, each story is republished organically 100+ times.


Seller Details
Seller
Stacker
Year Founded
2017
HQ Location
Jersey City, New Jersey
Twitter
@Stacker
7,135 Twitter followers
LinkedIn® Page
www.linkedin.com
Description

Brands and publishers both struggle to reach wider audiences in authentic and effective ways. Brands are investing in engaging content to build trust and authority, but are limited to their own channels and outdated advertorial platforms for distribution. Publishers need engaging stories to retain readers, but lack the resources to invest in new coverage. Stacker is the first content distribution platform built for earned reach. We enable the scalable distribution of vetted brand stories to a network of news outlets. Brands build trust and authority by reaching new audiences through their editorial content, while publishers unlock a library of original stories to engage readers at no cost. Stacker combines scalable technology solutions with human editorial expertise to power an innovative earned distribution platform. Brands seamlessly submit stories to our platform, where a team of expert journalists review and optimize every article for maximum reach and engagement. We automate story distribution across our publisher network through newsfeeds and alerts, ensuring native placement alongside existing coverage and earned reach for every story. Real-time story analytics provide powerful insights into content performance, driving continuous improvements in content and distribution strategies to ensure sustained growth and impact for brands and publishers. Stacker's platform eliminates the cost and rigidity of legacy distribution. The result is a network of trusted connections between brands and publishers that powers a new ecosystem for engaging stories funded by brands, distributed by Stacker, and featured across the world's news outlets.


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