Singular

By Singular

4.6 out of 5 stars

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Singular Reviews & Product Details

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Singular Media

Singular Demo - Campaign Reports
Review how each campaign is performing with a preconfigured dashboard! Filter by source AND campaign and review your upper funnel metrics and KPIs like ROAS and retention. Find insights in your campaigns on better performing countries, creatives and publishers.
Singular Demo - Ad Monetization Attribution & Analytics
Reveal insights and opportunities to optimize your monetization efforts by automating the collection, normalization, and aggregation of ad revenue data across monetization partners.
Singular Demo - Singular Links
From contextual user acquisition to re-engagement, we've got you covered with deep links and deferred deep links that are fully compliant with iOS Universal Links and Android App Links. Measure unlimited custom sources to accurately attribute conversions to owned channels (email, SMS, website, ...
Singular Demo - Creative Analytics
Improve your storytelling and engage audiences more effectively with creative analytics that let you visualize ad assets and their performance in a side-by-side view. Understand the performance of a given asset across different campaigns and media sources by tapping into image recognition tech...
Singular Demo - Fraud Custom Rules
Personalize your fraud prevention strategy and dictate how aggressively you want to combat fraud by creating custom rules to automatically reject or flag fraudulent installs.
Singular Demo - SKAdNetwork Report
Having started development on our first SKAdNetwork solution in 2019 (!!), we are the leaders in processing attribution data and defining conversion models with Singular SKAN, the most comprehensive solution for iOS14.5: Verified, reliable measurement and reporting to - Unlock ROAS and cohorts f...
Play Singular Video
Play Singular Video
Closing the gap between PC and Mobile Attribution
Welcome to Singular’s PC and Console Attribution and Analytics, now officially joining Singular’s existing solutions for mobile, web, and pretty much everything else you need to measure!
Play Singular Video
Closing the gap between PC and Mobile Attribution Welcome to Singular’s PC and Console Attribution and Analytics, now officially joining Singular’s existing solutions for mobile, web, and pretty much everything else you need to measure!
What is an MMP in 90 seconds or less?
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Singular Reviews (496)

Reviews

Singular Reviews (496)

4.6
496 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise the intuitive interface and responsive support provided by Singular, which significantly enhances their experience in managing marketing attribution. The platform's ability to consolidate data and deliver clear insights allows for efficient decision-making and campaign optimization. However, some users note that the dashboard customization options could be improved.

Pros & Cons

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Verified User in Computer Games
UC
Small-Business (50 or fewer emp.)
"Review by UA manager on mobile game publisher's side"
What do you like best about Singular?

Singular couvers wide range of needs of UA including quite a unique approach so SKAdNetwork. Review collected by and hosted on G2.com.

What do you dislike about Singular?

Some parts of UI are ocercomplecated, not all importamt metrics are collected and displaied by default Review collected by and hosted on G2.com.

Response from Yoni Amias of Singular

We're really happy to be your day-to-day UA optimization solution! Lots of new UI releases up ahead and as always, we're here to support you! Thanks for taking the time to write

Verified User in Financial Services
IF
Small-Business (50 or fewer emp.)
"Singular Review"
What do you like best about Singular?

Customize Dashboard building with real-time data. Review collected by and hosted on G2.com.

What do you dislike about Singular?

Sometimes the links building doesn't work. Review collected by and hosted on G2.com.

Response from Yoni Amias of Singular

So, so happy to read that you enjoy the customized dashboards and that we're able to help you optimize to acquire new users in different ways. Thanks for taking the time to write this review

Sathish A.
SA
VP Marketing
Small-Business (50 or fewer emp.)
"Vp marketing of unocoin"
What do you like best about Singular?

Customer support and seamless experience Review collected by and hosted on G2.com.

What do you dislike about Singular?

Not having web tracking attribution along with mobile app Review collected by and hosted on G2.com.

Response from Yoni Amias of Singular

Thank you very much for your review. We are happy to hear that you appreciate our support. By the way, we do offer web attribution along with cross device and web-to-app measurement and will ensure to have your CS reach out with more information.

Verified User in Gambling & Casinos
UG
Mid-Market (51-1000 emp.)
"The service is great, always ahead, great team"
What do you like best about Singular?

The service is great, always ahead, great team

IOS 14 solutions Review collected by and hosted on G2.com.

What do you dislike about Singular?

UI is a bit confusing sometimes, more dashboards Review collected by and hosted on G2.com.

Kelly S.
KS
Small-Business (50 or fewer emp.)
"Amazing tool and customer support!"
What do you like best about Singular?

About the tool: the creative report its a really flex, it can help us with a work that has been done manually for years, also the fast integration with the channels using the ETLs help us to improve the time between the integration and start testing.

About the team: they always try to help when we need, always very supportive and collaborative. They really care about the client and try to create different ways to solve problems and improve the product. I believe that there always room for improvement on the tool but I believe that they're are right on track to achieve success! Review collected by and hosted on G2.com.

What do you dislike about Singular?

Since it's a new tool, I believe that there are some things on the platform that are missing, for example:

1 - dashboards: they need to provide more information using the table data and different charts types.

2 - ads revenue: it would be ideal for us to send this information separate from the IAP revenue for the partners due to optimizations limitations, since there's not an option to do that right now we are having some problems to test all the integrations that we need in order to migrate all the apps to the platform (but as said before, the CSM team is already working on it with the product team, so that's really great!).

3 - real time data on the dashboard: it doesn't have real time data on the dashboard that makes a little bit more complex to test integration for new channels. Review collected by and hosted on G2.com.

Volkan E.
VE
Chief Revenue Officer
Mid-Market (51-1000 emp.)
"Reliable, granular, accessible and fast marketing data to make ROI-driven decisions."
What do you like best about Singular?

Title says it all. Reliable, granular, accessible, and fast marketing data to make ROI-driven decisions. Review collected by and hosted on G2.com.

What do you dislike about Singular?

Some competitors offer a higher level of granularity or more levers, but that comes with a 3x price tag - probably not worth the spend Review collected by and hosted on G2.com.

Response from Yoni Amias of Singular

We're so happy to be able to support your needs and look forward to continuing to do so! Thanks for taking the time to review!

Deewakar B.
DB
Digital Marketing Specialist
Mid-Market (51-1000 emp.)
"Easy to use and Easy to understand"
What do you like best about Singular?

> Sharing the selected report to the affiliates to have a daily update over the numbers.

> Raw data.

> Variously metrics to evaluate your campaign.

> easy to attribute partners

> easy to create custome links.

> Different attributes for Raw data sheet. Review collected by and hosted on G2.com.

What do you dislike about Singular?

> Sometimes, the platform is very slow in user.

> delay in customer support Review collected by and hosted on G2.com.

Response from Yoni Amias of Singular

Deewaker, thank you very much for your honest review. We're so happy to see that there are so many elements of Singular that benefit you. We will continue working to optimize the elements that you find difficult

Shreyans J.
SJ
Growth Manager
Mid-Market (51-1000 emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
"Been an amazing and learning experience with Singular"
What do you like best about Singular?

Singular support is quite responsive and has helped understand and better attribution at various level Review collected by and hosted on G2.com.

What do you dislike about Singular?

The UI is quite slow to browse, can work around the same Review collected by and hosted on G2.com.

Response from Yoni Amias of Singular

Thank you very much for taking the time to respond! We enjoy working with you

Joey Anthony H.
JH
Sr Digital Media Manager, EMEA
Mid-Market (51-1000 emp.)
"Singular's easy to use platform and great service."
What do you like best about Singular?

I like how intuitive and easy to use the Singular platform is, as well as, the great support you get from the Singular team. The support we get seems better than support from any other MMP I've experienced before. They try to understand what problems the company faces and provide a custom solution.

During the start of the global pandemic our company, as most, were in a trying times and needed assistance from our partners & Singular stepped up and worked with us to ensure we could continue our services with no friction. Review collected by and hosted on G2.com.

What do you dislike about Singular?

To date, I haven't had any dislikes of the platform or the service. Nor do I really expect this to be something that arises. Review collected by and hosted on G2.com.

Shreyan S.
SS
Senior Growth Manager
Small-Business (50 or fewer emp.)
"Best MMP I have worked with so far"
What do you like best about Singular?

Customer support, value for money, and Fraud suite Review collected by and hosted on G2.com.

What do you dislike about Singular?

Creative reporting, sometimes data discrepancy happens between network numbers and singular numbers Review collected by and hosted on G2.com.

Response from Yoni Amias of Singular

We appreciate the time you took to write this review. We will continue to work with you to optimize your creative reporting

Questions about Singular? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

GU
Guest User

What is Singular used for?

Divyanshu M.
DM
Divyanshu Mishra
Last activity about 4 years ago

What are the new features and preparations for the Cookieless future?

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Singular Features
ROI Tracking
Data Collection
Customer Insights
Campaign Insights
Reports and Dashboards
Campaign Stickiness
Attribution Windows
Retention Metrics
Analytics Dashboard
Cross-channel insights
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Singular