Best Software for 2025 is now live!
Save to My Lists
Paid
Claimed
Optimized for quick response

Signal AI Reviews & Product Details

Caitlyn G.
CG
Analyst
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Signal AI?

I like the help and availability of the customer service when extra support is needed. I also like how easily the data can transfer into CSV. Review collected by and hosted on G2.com.

What do you dislike about Signal AI?

There are so many things you can do with signal that at times there can be option fatigue and it seems unlikely to learn all the various functions and capabilities. Review collected by and hosted on G2.com.

What problems is Signal AI solving and how is that benefiting you?

It is counting hundreds of mentions in articles that are difficult to track on our own. It also allows us to swifly use that data in other means. Review collected by and hosted on G2.com.

Response from Freya Lomax of Signal AI

Thank you for taking the time to write a review. We're glad you're finding the platform useful for monitoring and analyzing your media mentions! We also greatly appreciate your feedback regarding the range of capabilities. We're always working to improve the platform and this helps us guide our product development.

Signal AI Overview

What is Signal AI?

In a sea of endless data, Signal AI delivers clarity for confident, informed decisions. Over 5 million articles are ingested into the Signal AI platform every day, across 226 markets in 75 languages to generate insights for decision making. • Empower Your PR Strategy - Elevate your communications, stay ahead of the media curve, and manage risks effectively. • Integrating AI-powered Intelligence Into Your Risk Workflow - Gain sharp, actionable intelligence to confidently assess risks and protect the resilience of your business. • Audit with Precision - Equip your audit strategies with comprehensive, reliable data ensuring that you never miss a beat. • Investing, Elevated - Cut through the noise and gain access to precise, timely information, optimizing your every move. • Sustainability Leadership with Precision - Match your brand's reputation with the evolving sustainability landscape, ensuring that your ESG activities align with real-world results.

Signal AI Details
Product Website
Languages Supported
English
Show LessShow More
Product Description

Our platform extracts knowledge from over 5 million news, social, blog, broadcast and regulatory documents each day to help business leaders understand risk and opportunity and make informed, confident decisions based on data.This year alone, Signal AI customers used more than 86,000 AI-trained entities, saving more than 400,000 hours of work that would have been spent writing complex and inefficient search queries.

How do you position yourself against your competitors?

Advanced Analysis - Signal AI measures the relationships between Entities and Topics and how they change over time, to provide intelligence around trends, patterns and changes.

AI Powered Search - Boolean is binary, either the document matches the key words included in a search or it doesn't. Our AI search algorithm can read the context of a document and make an assessment to provide both greater accuracy and greater relevance.

Entity Based Sentiment Analysis - Signal AI’s model recognizes there are multiple entities in one sentence and assigns different sentiment for each, unlike more inaccurate traditional sentence based models.

Global Content Automatically Translated - Signal AI translates 75 languages. Our content is automatically translated into English making results more consistent and reliable. Traditional competitors often charge exorbitant amounts for translation so there's no way to seamlessly aggregate and compare across key.


Seller Details
Seller
Signal AI
Company Website
Year Founded
2013
HQ Location
London
Twitter
@SignalHQ
2,537 Twitter followers
LinkedIn® Page
www.linkedin.com
247 employees on LinkedIn®
Description

Signal AI is a leading reputation and risk intelligence company helping business leaders make sense of the outside world. Our AI-driven technology provides real-time insights, from tracking sentiment to identifying emerging topics, to help you easily identify trends, patterns, and unknown unknowns.Signal AI’s curated solutions empower C-suite leaders to spot critical signals in the external noise, allowing them to get ahead of risk and opportunity and make more confident decisions. Powered by Signal AI’s proprietary AIQ, our platform analyzes external data across

6 markets and in 75 languages.Signal AI is trusted by over 40% of the Fortune 500, including Deloitte, Bank of America, and Google, with the vision to build an innovative, inclusive, and enduring company transforming how businesses make decisions. Learn more at signal-ai.com.


Freya L.
FL
Overview Provided by:

Recent Signal AI Reviews

Verified User
U
Verified UserEnterprise (> 1000 emp.)
4.5 out of 5
"Useful tool"
Convenience for searching publications, and the specific emails are very useful.
VG
Vicente G.Enterprise (> 1000 emp.)
5.0 out of 5
"Intelligent company with an incredible product that is constantly thinking about how to improve it"
What I like most about Signal AI is its product and the way it is already changing the role of communications departments globally, giving more rel...
Caitlyn G.
CG
Caitlyn G.Enterprise (> 1000 emp.)
4.0 out of 5
"Simple, adaptable, accessible"
I like the help and availability of the customer service when extra support is needed. I also like how easily the data can transfer into CSV.
Security Badge
This seller hasn't added their security information yet. Let them know that you'd like them to add it.
1 person requested security information

Signal AI Media

Signal AI Demo - Setting up a search with AI
Our AI eliminates the need to create lengthy boolean strings, which reduces the risk of missed coverage and creates connections between your organization and a host of topics that wouldn’t be possible without AI. There are 140,000 search entities in the platform, and growing.
Signal AI Demo - Entity based sentiment analysis
Analyze how different campaigns or organizations are perceived by an audience with sentiment analysis. Signal AI’s entity-based sentiment model recognizes there are multiple entities in the same sentence and assigns different sentiment for each, making it more accurate than traditional sentence-b...
Signal AI Demo - Topic analysis
Explore and understand the power of connection between organizations and topics. Understand how closely associated your business or your competitors are to the topics that you care most about and adjust your strategies to achieve your reputation goals.
Signal AI Demo - Sharing capabilities
Content and insights from the Signal AI platform can tailored to the needs of your various stakeholders and distributed with ease to help power better, more informed decisions across all departments.
Signal AI Demo - Social media insights
Keep track of key mentions and the critical topics impacting your organization, across our unrivaled database of the most influential online voices, with Bulletins, Newsletters and Insights Reports.
Mitigate Risk, Strengthen Reputation
Play Signal AI Video
Mitigate Risk, Strengthen Reputation
Signal AI Dashboards
Play Signal AI Video
Signal AI Dashboards
The AI Paradigm
Play Signal AI Video
The AI Paradigm
AI-Powered Search
Play Signal AI Video
AI-Powered Search

Official Downloads

Answer a few questions to help the Signal AI community
Have you used Signal AI before?
Yes

165 out of 166 Total Reviews for Signal AI

4.3 out of 5
The next elements are filters and will change the displayed results once they are selected.
Search reviews
Popular Mentions
The next elements are radio elements and sort the displayed results by the item selected and will update the results displayed.
Hide FiltersMore Filters
The next elements are filters and will change the displayed results once they are selected.
The next elements are filters and will change the displayed results once they are selected.
165 out of 166 Total Reviews for Signal AI
4.3 out of 5
165 out of 166 Total Reviews for Signal AI
4.3 out of 5

Signal AI Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for Signal AIQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
Log In
Want to see more insights from verified reviewers?
Log in to view review sentiment.
G2 reviews are authentic and verified.
VG
Consultant
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Signal AI?

What I like most about Signal AI is its product and the way it is already changing the role of communications departments globally, giving more relevance and importance to this area. Review collected by and hosted on G2.com.

What do you dislike about Signal AI?

The product is so advanced that it is sometimes difficult to fully understand, but the company has very efficient training teams Review collected by and hosted on G2.com.

What problems is Signal AI solving and how is that benefiting you?

To really understand a complex world, through the analysis of topics and stories that have made a difference in various periods of time that allow me to strategically make decisions based on something concrete (numbers and real data). Review collected by and hosted on G2.com.

Response from Freya Lomax of Signal AI

Thank you for taking the time to write a review. We're glad you're finding the platform useful for monitoring and analyzing your media mentions! We also greatly appreciate your feedback regarding the range of capabilities. We're always working to improve the platform and this helps us guide our product development.

Verified User in Pharmaceuticals
IP
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Signal AI?

I use the Signal AI web app everyday for my job gathering insights. I can easily get my searches based on what I want to know about, based on my report requests, either by typing in keywords or making use of the trained entities, which will capture even more streamlined content. The latest updates make it even better and ease my job — the new AskAIQ feature complements the web app, where you gather relevant news and insights effortless just by asking questions to the chatbot, saving you time while keeping you informed, since it directly tells what you need to know. Plus, the theme landscape tool helps make sense of large media sets, giving a clear overview of trends, which for me is particularly useful since I have reports that go up to one year timefram. It was very easy to learn and easy to implement methodologies using the platform, and integrate in your team. And whenever we have any problem, we can contact customer support and they'll respond super fast. Review collected by and hosted on G2.com.

What do you dislike about Signal AI?

As in all applications existing, there are still ongoing improvements and developments in need, like the integration of social media for example. But from the past 10 months until now there have been a lot of helpful developments and many more will come, just a little patience is needed. Review collected by and hosted on G2.com.

What problems is Signal AI solving and how is that benefiting you?

As an insights analyst, I can quickly find exactly what I need to know to help my clients understand how are they perceived in the ever-changing media environment compared to peers. A common question is how a company and its competitors position themselves in the media, as well as the key themes, white spaces, and risks in the conversation. I can answer all these answers using the web app, either by analysing not only volume trends in conversations, but also sentiment, salience and even tiered media lists to get a complete picture of the landscape. So, I try to leverage everything that the Signal platform allows me to do, to best answer my client's questions and to provide my clients with the best possible insights - which hopefully will help them refine their strategies, spot opportunities, and mitigate risks Review collected by and hosted on G2.com.

Response from Freya Lomax of Signal AI

Thank you for taking the time to write a review. We're glad you're finding the platform’s range of AI-powered features helpful for gathering insights - in particular, Theme Landscape and Ask AIQ! We also greatly appreciate your feedback regarding social media content. We have plenty of exciting updates on the way and will keep you informed every step of the journey! As always, if you need any help with how to use the platform, reach out to your customer support representative or reach out to support@signal-ai.com.

Patrick E.
PE
Head of Communications
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Signal AI?

Signal AI doest just tell me where my organisation is but it also tells me what people are thinking about it and whether these conversations and mentions are trending in the right direction. It provides the perfect intelligence tool for me to anticipate the curve on the ball and provide the messages and strategieds up stream of the impacts in order to get a head of them. Media and PR work is more and more about providing insight and evidence that can hone successful future strategies and the platform has kepty me on top of secorial developments along with being a real anmd respected contributor to corporate decision making Review collected by and hosted on G2.com.

What do you dislike about Signal AI?

I think the platform could help in further improvements to the the user interface Review collected by and hosted on G2.com.

What problems is Signal AI solving and how is that benefiting you?

seeing not just where our coverage is but also how it shapes up against our competitors both in terms of mentions but also in terms of wider sectoral challenge. Review collected by and hosted on G2.com.

Response from Freya Lomax of Signal AI

Thank you for taking the time to write a review. We're glad to hear you're enjoying using the Signal AI platform not only to monitor media coverage but also develop informed strategies! We also greatly appreciate your feedback regarding platform design. As always, if you need any help with how to use the platform, reach out to your customer support representative or reach out to success@signal-ai.com.

Nicholas M.
NM
Director Global Communications
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Signal AI?

Signal stands out vs the competition. We had a chance to compare several monitoring companies, and Signal's quality of monitoring, and, importantly, reporting, stood out. Added to that, the customer service is phenomenal. Review collected by and hosted on G2.com.

What do you dislike about Signal AI?

Nothing. Everything is superb. Maybe easier changes on the dashboard. Review collected by and hosted on G2.com.

What problems is Signal AI solving and how is that benefiting you?

As a heavily regulated business, we don't monitor publicity to see how our brand is mentioned, and to measure SOV. We also need media monitoring to manage and mitigate risk to the business. So, Signal is for us an essential tool. Review collected by and hosted on G2.com.

Response from Freya Lomax of Signal AI

Thank you for taking the time to write a review. We're glad you're finding Signal’s range of AI-powered features helpful for mitigating risk and enhancing your reputation. We also greatly appreciate your feedback regarding dashboard edits. We're always working to improve the platform and this helps us guide our product development. As always, if you need any help with how to use the platform, reach out to your customer support representative or reach out to success@signal-ai.com.

Verified User in Marketing and Advertising
UM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Signal AI?

I really like that Signal AI provides the ability to run comprehensive searches on all of the media coverage out there (online or on LexisNexis) on a given topic, company or competitor. I also really enjoy the dashboards feature. It really helps visualize what the most popular topics of interests are and where a company may stack up against it's competitors in regards to how it is being referred to in the media. I also appreciate the recent addition of being able to customize the colors on the dashboards. Review collected by and hosted on G2.com.

What do you dislike about Signal AI?

Sometimes it can be difficult to run searches. There is a helpdesk that is always available to help, but I wish it was a little more intuitive to get searches set up. I'm still trying to figure out how to search for one main keyword and two related keywords, but not necessarily both of the related keywords. It seems to be a "one of these" keywords or "all of these" keywords kind of approach. For the charts in the insights and dashboards, it would also be nice to be able to have the numbers of articles visible on the bars, rather than having to hover of it to see how many articles are represented. Review collected by and hosted on G2.com.

What problems is Signal AI solving and how is that benefiting you?

Signal AI is helping us understand the media landscape better. It helps us keep track of coverage based on our earned media efforts for our clients. And it also helps us keep track of what's going on with competitors in the media. This tool has made a huge difference in our competitive analyses and also in our earned media reporting efforts. It makes us smarter and allows us to provide valuable insights to our clients. Review collected by and hosted on G2.com.

Response from Margo Connolly of Signal AI

Thank you so much for taking the time to write this review. We're glad you're finding our AI-powered Dashboards insightful — stay tuned for some more exciting improvements in this space! We also greatly appreciate your feedback regarding search functionality and visualizations. We're always working to improve the platform and this helps us guide our product development. As always, if you need any help with how to use the platform, reach out to your customer support representative or success@signal-ai.com and we look forward to reaching out to you soon with more exciting platform updates.

AV
Specialist
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Signal AI?

It is a one-stop platform and helps me curate media analyses very quickly. Helps me create new tags. Very customizable. Extremely user-friendly. The report section is very clear. Review collected by and hosted on G2.com.

What do you dislike about Signal AI?

Signal AI can improve on availability of articles from Wall Street Journal and The Australian. It can also improve on keeping the historical articles in the system longer than 15 months. Review collected by and hosted on G2.com.

What problems is Signal AI solving and how is that benefiting you?

Keeping a record of media coverage over the months and creating media analytics week by week and month by month Review collected by and hosted on G2.com.

Response from Freya Lomax of Signal AI

Thank you for taking the time to write a review. We're glad you're finding the platform’s media monitoring and media analysis capabilities useful. We also greatly appreciate your feedback regarding our content and archive - we're always iterating and innovating and this helps us guide our product development. As always, if you need any help, reach out to success@signal-ai.com.

Verified User in Public Relations and Communications
UP
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Signal AI?

The ability to navigate a global news database, and specifically search for, track and read directly off the website. Review collected by and hosted on G2.com.

What do you dislike about Signal AI?

i would say 80% of the news is encaptured by Signal, whilst the other 20% you will have to manually search for in order to obtain. Review collected by and hosted on G2.com.

What problems is Signal AI solving and how is that benefiting you?

As previously stated - Signal AI is a one=-stop shop. its built to help you gather the news, read the news, and gather analytics around your orgainsations comms efforts. Furthermore, it helps track both print and online coverage. Review collected by and hosted on G2.com.

Response from Freya Lomax of Signal AI

Thank you for taking the time to write a review. We're glad you're finding Signal’s features useful for media monitoring and analysis. We also greatly appreciate your feedback regarding content. We're always working to improve the platform and this helps us guide our product development. As always, if you need any help with how to use the platform, reach out to your customer support representative or reach out to success@signal-ai.com.

Verified User in Outsourcing/Offshoring
UO
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Signal AI?

It's very fast and user-friendly. It loads different articles immediately. When set, the date range stays when you switch between search folders. It has multiple options for exporting content. The filters on the right often prove useful. Review collected by and hosted on G2.com.

What do you dislike about Signal AI?

One downside for me is that when I set a date range in one workspace, it stays the same when I log into another. It makes it easy to overlook when switching between workspaces. I would prefer if I can set different date ranges in each workspace. Another downside is that I cannot use the filters as exclusions - for example, I can filter by a source, but I cannot filter a source out. It would be great if when I click on the source, it would filter by it, and if I click again - it would remove the source from the search list. That would be very useful in some cases. Review collected by and hosted on G2.com.

What problems is Signal AI solving and how is that benefiting you?

It makes my life easier. Review collected by and hosted on G2.com.

Response from Freya Lomax of Signal AI

Thank you for taking the time to write a review. We're glad to hear you think Signal AI is easy to use and the filtering features are useful! We also greatly appreciate your feedback regarding exclusion filtering and date range functionality across workspaces - we're always iterating and innovating and this helps us guide our product development. As always, if you need any help with how to use the platform or have any more feedback, reach out to your customer support representative or reach out to success@signal-ai.com.

SooHyung G.
SG
Product Manager
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Signal AI?

Signal AI is an innovative tool that has solved the classic "I wish there was a tool that..." for our team. To keep clients apprised of changes across the global and via numerous souces, we were previously relying on manual checks or workaround solutions. Signal AI now completes all those checks for us, which not only streamlines our workflows, but also ensures that our teams and clients have faster access to critical updates. Signal AI's customer support has also been excellent, including quarterly calls and eager help with some industry-specific requests. Review collected by and hosted on G2.com.

What do you dislike about Signal AI?

The only frustrating thing about Signal AI is how they label the websites they already have set up in the system - sometimes the names are not entirely intuitive or easy to search. But the customer support we've received when asking about specific sites has been excellent, flexible, and fast - which is greatly appreciated. Review collected by and hosted on G2.com.

What problems is Signal AI solving and how is that benefiting you?

Our team is responsible for monitoring and providing updates on legal and procedural changes across all countries in the world. We previously relied on fairly manual solutions to this including manual government site checks and partner alerts, but Signal AI now allows us to be first to market with many of these updates. Review collected by and hosted on G2.com.

Response from Freya Lomax of Signal AI

Thank you for taking the time to write a review. We're glad to hear you're enjoying using our platform to help streamline your workflows and staying up to date on global legal and procedural changes! We also greatly appreciate your feedback regarding source naming. As always, if you need any help with how to use the platform, reach out to your customer support representative or reach out to success@signal-ai.com.

Joe T.
JT
Consultant
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Signal AI?

The most useful aspect of Signal AI for my work is the ability to download broadcast clippings alongside the relevant transcript. Review collected by and hosted on G2.com.

What do you dislike about Signal AI?

My work focuses on healthcare news, and Signal AI is inconsistent in its ability to capture news stories published on the websites of NHS Trusts. Review collected by and hosted on G2.com.

What problems is Signal AI solving and how is that benefiting you?

Signal AI helps us understand the level of conversation around a topic, and identify potential issues as soon as they arise. Review collected by and hosted on G2.com.

Response from Freya Lomax of Signal AI

Thank you for taking the time to write a review. We're glad to hear you're enjoying using the Signal AI platform to both capture news stories and proactively spot potential crises! If you have any feedback or if you need any help with how to use the platform, as always reach out to your customer support representative or reach out to success@signal-ai.com.